• International Journal of Advanced Culture Technology
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• 제10권4호
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• pp.376-382
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• 2022

The purpose of this study is to investigate the effect of the national image on the intention to repurchase Korean cosmetics products from the perspective of consumers. This study investigated the effect of the Korean national image on the repurchase intention through the perceived quality and eco-friendly product image for Mongolian consumers. This study conducted a survey of Mongolian consumers, and the survey was conducted online with a total of 110 people. The analysis method was verified using the SPSS 18 program. As a result of the analysis, it was confirmed that the national image had a positive and significant effect on Mongolian consumers' intention to repurchase Korean cosmetics. In addition, it was found that perceived quality or ecofriendly product images play a mediating role in the relationship between the national image and the intention to repurchase cosmetics.

• 한국컴퓨터정보학회:학술대회논문집
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• 한국컴퓨터정보학회 2019년도 제60차 하계학술대회논문집 27권2호
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• pp.401-402
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• 2019

The purpose of this study is to find specific service quality factors of enterprises that can maximize the perception of banks' services to users of commercial banks in China, and to establish empirically how these quality factors affect the bank's image. They also want to verify the impact of the positive image of the bank on the user's satisfaction and the willingness to use the bank's services. For empirical verification of this study, questionnaires will be used to customers who have used the services of each of the four commercial banks in China, and the survey was conducted. The collected data were analyzed using the SPSS using statistical techniques such as Cronbach' ${\alpha}$, Investigative Factor Analysis, Reliability Analysis, Correlation Analysis, Regression and Difference Verification. The results of the verification were summarized below. First, the quality of service of commercial banks has a partial positive effect on the bank's image. Second, the image of a commercial bank has a positive effect on customer satisfaction. Third, the image of a commercial bank has a positive effect on the purpose of use. Fourth, the image of commercial banks has a partial mediated effect between service quality and customer satisfaction. Fifth, the image of a commercial bank has a partial mediated effect between the quality of service and its intended use.

• 복식문화연구
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• 제29권1호
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• pp.121-133
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• 2021

The purpose of this study was to investigate brand slognas that are effective in explaining how brand identity affects consumers. The effect of congruity between brand slogan and self-image (low and high) on attitude to slogans and brands were anaylzed. The moderating effect of self-monitoring (low and high) was also investigated. Survey data from 177 people in their 20s-30s were analyzed through descriptive statistics, exploratory factor analysis, and two-way ANOVA. First, congruity between slogan and self-image had a positive effect on both slogan and brand attitude. In other words, the higher the congruity between slogan and self-image, the more positive the attitude toward the slogan and brand. Second, no interactive effect was found in congruity between slogan and self-image and self-monitoring on slogan attitude; however it was identified for brand attitude. Again, in a group with high congruity between slogan and self-image, attitude toward the brand was more positive when self-monitoring was higher than when it was low. In conclusion, brand slogans that can represent the self-image of highly self-monitoring consumers are effective. In particular, this is meaningful as it has revealed its relationship with the impact of identity self-image congruity and self-monitoring on brand attitudes in fashion brands. These results offer meaningful guidance in determining brand slogans according to consumers' personal characteristics.

• 한국멀티미디어학회논문지
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• 제18권8호
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• pp.960-967
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• 2015

In this paper, we propose a user interface technique based on embedded sensors applying to apps in smart phone. Especially, we implement avata generation application using image filtering technique for photo image in smart phone. In the application, The embedded sensors are used as intuitive user interface to adjust the image filtering effect for making user satisfied effect in real time after the system produced the image filtering effect for avatar. This technique provides not a simple typed method of parameter values adjustment but a new intuitively emotional adjustment method in image filtering applications. The proposed technique can use sound values from embedded mike sensor for adjusting key values of sketch filter effect if the smart phone user produces sound. Similiarly the proposed technique can use coordinate values from embedded acceleration sensor for adjusting masking values of oil painting filter effect and use brightness values from embedded light sensor for adjusting masking values of sharp filter effect. Finally, we implement image filtering application and evaluate efficiency and effectiveness for the proposed technique.

• 복식문화연구
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• 제23권1호
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• pp.63-73
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• 2015

The purpose of this study was to investigate the effect of congruency of parent brand image with self-image, perceived risk, and product knowledge on the attitude towards extended product in fashion brand extension. A survey questionnaire was used to collect data from 170 female college students and collected data were subjected to descriptive analysis and regression analysis using SPSS Window program. The results of this study showed that the congruency of parent brand image with self-image and perceived risk had a positive effect on attitude towards extended product, whereas product knowledge had a negative effect on attitude towards extended product in fashion brand extension. Also, the congruency of parent brand image with self-image had a positive effect on the attitude towards extended product in fashion brand extension with positive moderating effect of perceived risk and negative mediating effect of product knowledge.

• Journal of Information Processing Systems
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• 제19권4호
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• pp.417-426
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• 2023

To improve the effect of image restoration and solve the image detail loss, an image dehazing enhancement algorithm based on mean guided filtering is proposed. The superpixel calculation method is used to pre-segment the original foggy image to obtain different sub-regions. The Ncut algorithm is used to segment the original image, and it outputs the segmented image until there is no more region merging in the image. By means of the mean-guided filtering method, the minimum value is selected as the value of the current pixel point in the local small block of the dark image, and the dark primary color image is obtained, and its transmittance is calculated to obtain the image edge detection result. According to the prior law of dark channel, a classic image dehazing enhancement model is established, and the model is combined with a median filter with low computational complexity to denoise the image in real time and maintain the jump of the mutation area to achieve image dehazing enhancement. The experimental results show that the image dehazing and enhancement effect of the proposed algorithm has obvious advantages, can retain a large amount of image detail information, and the values of information entropy, peak signal-to-noise ratio, and structural similarity are high. The research innovatively combines a variety of methods to achieve image dehazing and improve the quality effect. Through segmentation, filtering, denoising and other operations, the image quality is effectively improved, which provides an important reference for the improvement of image processing technology.

• 대한방사선기술학회지:방사선기술과학
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• 제36권4호
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• pp.319-326
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• 2013

본 연구에서는, 흉부단순사진에 있어서 종양그림자의 검출에 대한 흑백 Inverse image과 Hybrid image의 유용성을 ROC해석으로 검토하였다. 증례의 선택은 일본방사선기술학회가 발행한 표준 Digital 영상 Date Base로부터 30장을 선택 하여 original image로 하였다. c언어를 통해 Inverse image는 60장, Hybrid image는 30장 제작하였다. 실험방법으로 연속 판독실험을 하였고, ROC실험 display program은 Matlap을 통하여 작성하였다. 관찰자의 수는 Inverse image의 경우 방사선사 5명과 방사선의 2명, 합계 7명으로 실험하였다. Hybrid 영상의 경우, 방사선 전공자 3명과 숙련된 방사선사 2명, 합계 5명으로 실험하였다. ROC곡선은 Metz가 작성한 ROCKIT Program을 이용하여 구하였다. Inverse image의 경우 관찰자 7명 전원, 방사선과의 2명, 방사선사 5명의 평균 ROC곡선의 Az는 각각 original image의 0.742, 0.793, 0.721에서, Inverse image의 0.775, 0.821, 0.753까지로, 통계적 유의차로 증가하였다. Hybrid image의 경우 관찰자 5명 전원, 숙련된 방사선사 2명, 방사선학 전공자 3명의 평균 ROC곡선의 Az는 각각 original image의 0.525, 0.491, 0.5478에서, Hybrid 영상의 0.4868, 0.539, 0.450로 변화 하였다. 결론적으로, 흉부단순사진에서 종양의 검출에 관하여, Inverse image은 유의하지만, Hybrid 영상의 경우 유의한 차이가 나타나지 않았다.

• 농촌지도와개발
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• 제24권2호
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• pp.117-125
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• 2017

The service quality and image are a central factor in understanding tourists destination choice. Existing literature suggests that sport event and destination image could interact to influence tourism behaviours. The purpose of this study w as to identify the factors influencing local image and re-visit intention in the 68th Chungcheongnam-do Provincial Sport Event held in Yesan city. The results of the study are as follows; First, as a result of factor analysis on the satisfaction with the sports event composed of 17 items, three factors were categorized, which were 'event management', 'event facility' and 'supporting facilities'. Second, satisfaction with local event had a positive effect on local image. Especially, satisfaction with event management had greater effect on local image than event facilities and supporting facilities. Third, as satisfaction with local event had positive effect on re-visitation intention, satisfaction with sports event had positive effect on the success of the sport event itself and re-visitation intention for the region. Fourth, as local image had a positive effect on re-visitation intention, strategic approaches to linking factors of tourism are required to attract visitors in addition to sports events.

• 한국콘텐츠학회논문지
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• 제13권5호
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• pp.126-134
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• 2013

본 연구는 인터넷을 이용한 사회조사에서 사진자료를 활용할 경우 응답특성에 어떤 영향을 주는지를 살펴보기 위한 것이다. 특히 논쟁중인 이슈에 대하여 관련 사진정보를 제공한다면 응답에 어떤 영향을 주는지를 점화효과(priming effect) 차원에서 살펴보고자 했다. 이를 위해 2013년 3월 네 개 집단(텍스트만 제공된 집단, 이슈에 대한 긍정적 사진이 제공된 집단, 이슈에 대한 부정적 사진이 제공된 집단, 이슈에 대한 긍정사진과 부정사진이 모두 제공된 집단)을 대상으로 세 개 사회이슈(국가안보, 사회안전, 4대강평가)에 대한 응답태도를 측정했다. 분석결과 부정적 사진을 제공받은 집단은 응답경향이 부정적으로, 긍정적 사진을 제공 받은 집단은 응답경향이 긍정적으로 활성화되는 점화효과가 발생하는 것으로 나타났다. 본 연구결과는 사회조사 과정에서 사진자료가 제공될 경우 점화효과를 감안하여 제공사진을 신중하게 선택하고 조사결과 해석에 유의할 필요가 있음을 보여준다.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제14권3호
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• pp.1043-1064
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• 2020

A kind of Subjective Imaging Effect Assessment (SIEA) method and its applications on intelligent imaging terminal design in engineering site are presented. First, some visual assessment indices are used to characterize the imaging effect: the image brightness, the image brightness uniformity, the color image contrast, the image edge blur, the image color difference, the image saturation, the image noise, and the integrated imaging effect index. A linear weighted function is employed to carry out the SIEA computation and the Analytic Hierarchy Process (AHP) technique is used to estimate its weights. Second, a SIEA software is developed. It can play images after the settings of assessment index or assessment reaction time, etc. Third, two cases are used to illustrate the application effects of proposed method: the image enhancement system design for surveillance camera and the imaging environment perception system design for intelligent lighting terminal. A Prior Sequential Stimulus (PSS) experiment is proposed to improve the evaluation stability of SIEA method. Many experiment results have shown the proposed method can realize a stable system design or parameters setting for the intelligent imaging terminal in engineering site.