• Journal of Distribution Science
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• v.14 no.7
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• pp.83-90
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• 2016

Purpose - This study focuses on new type distribution channel that named as Omnichannel. Omnichannel is developed from Multichannel which is used in many distribution channels to buy or selling goods. Omnichannel basically needs an Information and Communications Technologies(ICT) to use, so researcher conduct a Technology Acceptance Model(TAM) to research model. Customer-brand relationship was used as dependent variable to focus on the role of Omnichannel. Research design, data, and methodology - The subject of this study is customer who purchase goods or service through omnichannel. Based on the literature from the preceding research analysis of TAM and customer-brand relationship, this study was constructed by the reference to previous studies, final research model design for figure out casual relationship among perceived ease of use, perceived usefulness, omnichannel use and customer-brand relationship. From 2016 February 3 to March 17, questionnaire survey targeted customers who use online and offline channels. 273 questionnaire survey had conducted, then, 252 survey data were available for empirical analysis. Researcher provide descriptive statistics for checking generality. Cronbach's alpha value was used to check the reliability of data. Exploratory factor analysis was used for purification of values and eigenvalue checking. After EFA, Confirmatory factor analysis was used to prepare structural equation modeling with executing structural equation modeling for confirming hypothesis which developed by researcher. Results - The main results of this empirical study are as follows. First, omnichannel's perceived ease of use has positive significant effect on perceived usefulness(estimate: 0.579). Moreover, omnichannel's perceived ease of use and perceived usefulness has positive significant effect on omnichannel use(estimate: 0.325,0.648). Second, using omnichannel has positive significant effect on brand-customer relationship(estimate: 0.521). Every hypothesis adopted as researcher designed. This study found out the intermediate relationship between perceived ease of use and omnichannel use by investigating hypothesis. Conclusions - Base on the empirical result, this study confirmed that TAM theory perceived has relation with omnichannel. First, factors of TAM has positive effect on omnichannel use, so it highlights the important role of customer based interface and usefulness. Especially, perceived usefulness has high indirect influence on ease of use and use of omnichannel. It seems that when customers try to decide use or not use omnichannel, customers focus on percept benefits from omnichannel. Thus, a provider should applicate attractive price table, accurate product or service information and high switching cost strategy to emphasize the usefulness of omnichannel. Second, using omnichannel enhances the relationship between customers and brand, because there are more time and frequency to serve customers. It is important because good relationship between customers can increase the future's financial performance through word of mouse, positive brand image and loyalty to brand or company. Finally, despite of empirical result and implications, this study has limitations. First, there are only a few previous studies about omnicahnnel, so literature reviews are restricted. While set up the factors which can affect the use of omnichannel, next study should be considered with broader theories or models(ex: contingency theory). Second, omnichannel has developed from multichannel, so comparative analysis is needed between these methods because there is a possibility about different forte character of each distribution system on customer's consuming patterns.

• The Research Journal of the Costume Culture
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• v.8 no.2
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• pp.293-304
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• 2000

The purpose of this study was to analyze the relationship between materialism and conspicuous consumption, and information sources. Data were administered to 357 women living in Sunchon from June to July 1999. For analysis of the data, factor analysis, t-test, one-way ANOVA, duncan's multiple range test, and multiple regression analysis were employed. The results of this study were summarized as follows. 1) Materialism was shown to have the significant differences according to age, marriage, education, occupation, social stratification groups. The higher the education, occupational status, social stratification groups and the lower the age is, or unmarried, the higher is materialism. The use of information sources were shown to have the significant differences according to age, marriage, education, occupation, income, social stratification groups. The higher the education, income, social stratification groups. The higher the education, income, occupational status, social stratification groups and the lower the age is, or unmarried, the higher is use of information. 2) Materialism was shown to have the significant differences according to the groups of conspicuous consumption. The higher conspicuous consumption is, the higher is materialism. The use of information were shown to have the significant differences according to groups of conspicuous consumption. The higher conspicuous consumption is, the higher is use of information. 3) The use of information were shown to have the significant differences according to materialism. The higher materialism is, the higher is use of information. 4) According to the results of the regression analysis examining the relative influences of variables affecting information, the relative importance of the variables are in order of ; happiness-pursuable materialism, conspicuous consumption and their explanatory power totalled 18.6%.

• Journal of architectural history
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• v.22 no.1
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• pp.7-14
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• 2013

Because of the demographic and economic changes and the lifestyle diversification, the new housing types such as the Quasi-housing and urban small-size multi-unit housing are appeared in korea. The current housing use classifications are regulated in accordance with the housing divided ownership, horizontal and vertical size of housing, and the number of units. However, there is a limit to accommodate the new housing type. Therefore, this study proposed the direction of improvement of the housing use classifications through comparative analysis of foreign housing use classifications. Also, building regulations are applied according to the building use classifications. Therefore, the new housing types in building act are very urgent and important. So this study is derived the problems of the current housing use classifications and is proposed the improvement direction of it through the expert opinion survey.

• Journal of the Korean Society for Industrial and Applied Mathematics
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• v.18 no.1
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• pp.1-15
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• 2014

We have investigated optimal control strategies for prevention of ecstasy use. Ecstasy use has continued at raves and nightclubs in recent years and the reduction of ecstasy use has become one of the important issues in society. We apply optimal control theory to a model of the peer-driven dynamics of ecstasy use. Our goal is to minimize the ecstasy use class and the intervention cost. Optimal control is characterized in terms of the solution of optimality system, which is the state system coupled with the adjoint system and the optimality equations. The numerical simulations show the optimal prevention policies of ecstasy use in various scenarios.

• International conference on construction engineering and project management
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• 2015.10a
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• pp.349-352
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• 2015

Size of building has a direct relationship with building cost, energy use and space maintenance cost. Therefore, minimizing building size during a project development is of paramount importance against such wastes. However, incautious reduction of building size may result in crowded space, and therefore harms the functionality despite the fact that building is supposed to satisfactorily support users' activity. A well-balanced design solution is, therefore, needed at an optimum level that minimizes building size in tandem with providing sufficient space to maintain functionality. For such design, architects and engineers need to be informed accurate and reliable space-use information. We present in this paper a conceptual framework of an agent-based space-use prediction simulation system that provides individual level space-use information over time in a building in consideration of project specific user information and activity schedules, space preference, ad beavioural rules. The information will accordingly assist architects and engineers to optimize space of the building as appropriate.

• Journal of the Korean housing association
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• v.18 no.3
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• pp.51-61
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• 2007

This study is aimed to provide a guide for PC use space in apartment. To achieve this, a design about PC use space which was considered adequate location, area, form was suggested. As methods of the study, survey research method and case study. The survey was taken by five hundred-eighty-nine people who used PCs in apartment from May 2005 to July 2005 in JeJu Special Self-governing Province for an analysis of data. The results of the survey were showed PC use space situation and furnitures layout patterns. The case was classified by unit plans of size, and it showed design example of PC use space. In types of $61{\sim}69$ square meters ($m^2$), PC use space was located in dead-space in the residence with minimum scale, because of $61{\sim}69$ square meters types are smaller than the other types. In types $100{\sim}129$ square meters, PC use space which was divided with a partition panel was located in the livingroom expanding the room space to the balcony. In types of 130 square meters, PC use space was located in the room of sons or daughters which was arranged with other furniture. The adequate area of PC use space is $1.4{\sim}2.2$ square meters, and it should take into account furniture size and human active sphere. And PC use space of form should consider traffic line, personal space and privacy. Besides it is required of ergonomic design in chair, table in its scale. And it is necessary development of systematic furniture for PC use space.

• Proceeding of Spring/Autumn Annual Conference of KHA
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• 2006.11a
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• pp.86-91
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• 2006

This study is aimed to provide a guide for PC use space in apartment. To achieve this, a design about PC use space which was considered adequate location, area, form was suggested. As methods of the study, survey research method and case study. The survey was taken by five hundred-eighty-nine people who used PCs in apartment from May 2005 to July 2005 in Je-Ju province for an analysis of data. The results of the survey were showed PC use space situation and furnitures layout patterns. The case was classified by unit plans of size, and it showed design example of PC use space. In case of the 20s pyeong(about 3.30 square meters) type, PC use space was located in dead-space in the residence with minimum scale, because of 20s pyeong types are smaller than the other types. In case of the 30s pyeong type, PC use space which was divided with a partition panel was located in the livingroom expanding the room space to the balcony. In case of the 40s pyeong type, PC use space was located in the room of sons or daughters which was arranged with other furniture. The adequate area of PC use space is 1.4$^{\sim}$2.2 square meters, and it should take into account furniture size and human active sphere. And PC use space of form should consider traffic line, personal space and privacy. Besides it is required of ergonomic design in chair, table in its scale. And it is necessary development of systematic furniture for PC use space.

• Journal of The Korean Society of Agricultural Engineers
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• v.50 no.3
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• pp.61-69
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• 2008

Land-use in northern Cheongju region is changing rapidly because of the increased interactions of human activities with the environment as population increases. Land-use change detection is considered essential for monitoring the growth of an urban complex. The analysis was undertaken mainly on the basis of the multi-temporal Landsat images (1991, 1992 and 2000) and DEM data in a post-classification analysis with GIS to map land-use distribution and to analyse factors influencing the land-use changes for Cheongju city. The area of each land-use category was also calculated for monitoring land-use changes. Land-use statistics revealed that substantial land-use changes have taken place and that the built-up areas have expanded by about $17.57km^2$ (11.47%) over the study period (1991 - 2000). This study illustrated an increasing trend of urban and barren lands areas with a decreasing trend of agricultural and forest areas. Land-use changes from one category to others have been clearly represented by the NDVI composite images, which were found suitable for delineating the development of urban areas and land use changes in northern Cheongju region. Rapid economic developments together with the increasing population were noted to be the major factors influencing rapid land use changes. Urban expansion has replaced urban and barren lands.

• International conference on construction engineering and project management
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• 2005.10a
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• pp.335-340
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• 2005

In many urban cities, mixed-use development is becoming increasingly essential for the creation of an attractive and sustainable environment that promotes economic vitality, social equity and environmental quality. Due to the differences in scale, scope and intent, certain aspects within the project delivery process of mixed-use are not the same as "conventional" single-use projects. The objective of this paper is to highlight these aspects. Two cases in Southeast Asia serve to illustrate the uniqueness and challenges of mixed-use. In conclusion, the differences between mixed-use and single-use are evident in terms of the diversity of team members, the necessity of multiple market analyses, and a multi-layer (versus single-source) financing structure. Finally, issues concerning ownership tangles, land assembly, planning and application procedures, investment criteria of institutions have been identified as major pitfalls.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.51
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• pp.441-464
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• 2011

It is childhood yet in uTradeHub system practical use. According as company's necessity of cost-saving is increased according to trade terms aggravation such as uncertainty of international money market, commodities prices rise, necessity of e-trade practical use in company is increased. Use is inevitable by state that link with e-Nego and e-B/L service with related presentation e-L/C banks is not made. At the present users are doing specification only service this main point, and practical use activation through public information and marketing about service is needed situation because most of, companies which is not using service, do not know about existence availability of uTradeHub system, usage, availability. This study presented five such as early materialization of user center's link and integration, medium and small enterprises e-trade participation extension, utilization ratio raising through government's public information, e-trade cooperation business activation between the country, electronic documents standardization etc. by prompting competition about practical use of uTradeHub system.