• Korea Journal of Hospital Management
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• v.4 no.2
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• pp.192-218
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• 1999

The purpose of this research is to suggest how to develop the internet homepage of the general hospital. The research was operated with 72 general hospitals which were titled 'general hospital' by subject in internet web search engine. The contents of general hospital homepage was studied by internet screen. On the other hand, It was surveyed for homepage operation by mail questionaire. The contents was mainly composed with (1) introduction of hospital (2) medical examination and the treatment-related information (3) the information & communication (4) the general medicare service, specialist & employee service. In order to operate homepage effectively, inquiry system, reservation system, consulting, information search, phone number, etc, web database shall be established inside of hospital homepage which will link compatible with computer database in hospital. Human resources employment & purchasing order system used by a enterprise shall be in consideration of adopting, since it has various merits in light of hospital management.

• The Korean Journal of Health Service Management
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• v.6 no.3
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• pp.13-27
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• 2012

This study aimed to identify the effects of contents, to find out the development approaches of promotion and contribute to increase the expectation on medical institutions and wills to use and improve the customer satisfaction on homepages of such medical institutions by analysis on the contents of hospital homepage. This research performed the frequency analysis, cross analysis, t-test correlation analysis, and multiple regression analysis and came to the conclusion. In accordance with the research results, since the university hospital homepages had more contents than the homepage of general hospitals and national and public hospitals, the university hospital homepage provided sufficient information to visitors and tried to satisfy the customers and activate the hospital promotion using the homepage contents. On the contrary, the homepage of general hospitals and national and public hospitals had insufficient contents and unique and differentiated contents were not sufficiently provided. On the basis of the results of this study, further study on the approaches to improve the contents of homepage of general hospitals and national and public hospitals will be of great help to activate the hospital promotion by increasing the average number of visitors and page views. Furthermore, it is required to make every endeavor for systematic management and operation and research on promotion using the homepage contents.

• Culinary science and hospitality research
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• v.14 no.2
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• pp.86-98
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• 2008

This study aims at examining the effect of word-of-mouth communication through mini homepage on purchase attributes and mapping out a marketing strategy based on this. For this, it made an analysis of the communication level with 302 mini homepage users. The result showed that the communication level of information exchange has a positive effect on the purchase experience of food service products significantly, showing that the higher its level is, the more frequent its experience is. And it showed that the communication level of relationship retention has a negative effect on the purchase experience of food service products significantly, showing that the higher its level is, the less frequent its experience is. These results demonstrated the utility that can increase word-of-mouth communications through information exchange and relationship retention, given that they are used with the object based on the kinship of information exchange and relationship retention as word-of-mouth communications, and that they lay stress on the connection with other people in the mini homepage.

• Journal of The Korean Association of Information Education
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• v.9 no.1
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• pp.127-137
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• 2005

The interest in cyber counseling services has been increased recently by needs and merits of cyber counseling service found through various related studies. A cyber counseling service system has not only merits but also demerits such as anonymous one-off access and difficulties of forming relations. In this study, a cyber counseling service system using class homepage was developed and implemented in order to investigate counseling methods that can enhance merits and supplement demerits of cyber counseling services. As a result, it was found that the implementation of a cyber counseling service system using class homepage can fill counseling needs of students, teachers and parents by providing various counseling methods and inducing active interaction using the site-on function. Interesting menu on class homepage was effective to lead students and parents to visit the cyber counseling room, and they prefered the secret board and counseling cases to e-mail counseling. Prior acquisition of information about students and the environment allowing teachers to continuously observe students improved counseling effects and solved problems of existing counseling services.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.17 no.2
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• pp.239-259
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• 2006

The purpose of this study is to propose some strategic directions which can promote the government libraries to provide the most effective and efficient information services. The study analyzes user opinion and demand in terms of the Web-based Information Services. For the analysis, the questionnaires were distributed to the 300 users in 18 government libraries. In the results, the study finds that the government libraries with homepage need to advertise homepage service. to provide the training programs, and to improve the system utility for better valuable homepage services. The government libraries without homepage, first of all, must construct their own homepage reflected in the users demand requiring the powerful retrieval ability, the diversity of contents, the high properness of information services.

• Journal of Information Management
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• v.39 no.1
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• pp.199-220
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• 2008

Most people choose Internet search engine first more than the library for their information search in these days. Many users do not know library homepage's content. How to improve the users in library homepage? This study aims to suggest the direction of library homepage service in Web 2.0. For this study the author analyzed library homepage that is introducing some representative Web 2.0 and other Web 2.0 sites. AJAX, RSS, Open API, MashUp, Wikis, Blog are the main technologies in Web 2.0. Those technologies become a tool that can do user centered library homepage. But, more important thing is information production that introduce to users. Web 2.0 suggests good information transfer for users. It needs to produce the information that stimulates the library user. It means that Web 2.0 give a good opportunity for libraries as an information production.

• International Journal of Contents
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• v.4 no.1
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• pp.7-11
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• 2008

This research analyzes the need for technical elements based on related articles and empirical experience when culture tourism homepage is to be developed or renewed focused on the research of main elements in 6 web sites. Technological elements required for the development of culture tourism homepage are use, contents, structure, linkage, search, and appearance. Tourism information service provides many conveniences to tourists, and help to maximize profits and additional income for urban tourism.

• Journal of the Korean Society for Library and Information Science
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• v.39 no.3
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• pp.245-261
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• 2005

The purpose of this study is to provide directions for more effective and efficient service for library user by evaluating and analyzing library service access points on university library homepages. 69 national/public and private university libraries throughout the country are selected by stratified sampling method. The items used for evaluation are composed of 4 areas and 23 questions, and SPSS 12.0 is used for statistical analysis. The results are elicited through the hypothesis testing, and some suggestions are made for the effective university library homepage service.

• Culinary science and hospitality research
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• v.9 no.2
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• pp.44-63
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• 2003

This study is about internet marketing of family restaurant through marketing mix and we found out the way which can make to activate by means of analysis of family restaurant's homepage. This study was done as following precedure. First, we've compared between characteristic was based on contents distinctive quality of family restaurant's homepage through the marketing mix. And in the next step, we've compared and ana lysed homepage of family restaurant which was chosed by the internet surfing. In the last, we evaluate strategy of marketing mix which is going well in the each field of business and then research of the way can improve internet-marketing. We draw the findings which is seperated by goods, price, promotion, distribution, other service according to marketing constituents. As a result of study, it is found that each company has given much more weight on some part in internet marketing's field of activity. In general, they put an emphasis on activity of goods and promotion. On the other hands they don't consider prices and delivery to be important compared with other parts. One of the most important things about internet-marketing is that fast and exact feedback and community makes each firm to be able to help to communicate with customer. It's like off-line-restaurant make use of free-coupon and an anniversary service.

• Journal of Information Management
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• v.34 no.1
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• pp.77-98
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• 2003

This study analyzes the overview of computerization process in Korean public libraries and reviews several problems of digital services through the library homepage. It is pointed out that digital service level is very high in technical quality, but the difference by regional groups in service quality is severe. This study emphasizes that a specialized resource development based on the regional feature be the survival strategy of digital service in public library at the age of internet.