• Title/Summary/Keyword: Hallyu Image

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Analysis of Global Media Reporting Trends for K-fashion -Applying Dynamic Topic Modeling- (K 패션에 대한 글로벌 미디어 보도 경향 분석 -다이내믹 토픽 모델링(Dynamic Topic Modeling)의 적용-)

  • Hyosun An;Jiyoung Kim
    • Journal of the Korean Society of Clothing and Textiles
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    • v.46 no.6
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    • pp.1004-1022
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    • 2022
  • This study seeks to investigate K-fashion's external image by examining the trends in global media reporting. It applies Dynamic Topic Modeling (DTM), which captures the evolution of topics in a sequentially organized corpus of documents, and consists of text preprocessing, the determination of the number of topics, and a timeseries analysis of the probability distribution of words within topics. The data set comprised 551 online media articles on 'Korean fashion' or 'K-fashion' published on Google News between 2010 and 2021. The analysis identifies seven topics: 'brand look and style,' 'lifestyle,' 'traditional style,' 'Seoul Fashion Week (SFW) event,' 'model size,' 'K-pop,' and 'fashion market,' as well as annual topic proportion trends. It also explores annual word changes within the topic and indicates increasing and decreasing word patterns. In most topics, the probability distribution of the word 'brand' is confirmed to be on the increase, while 'digital,' 'platform,' and 'virtual' have been newly created in the 'SFW event' topic. Moreover, this study confirms the transition of each K-fashion topic over the past 12 years, along with various factors related to Hallyu content, traditional culture, government support, and digital technology innovation.

A Study on the Change of Clothing Culture of North Korea under the Regime of Jong Un Kim (김정은 체제에서의 북한 의생활 변화 연구)

  • Choy, Hyon sook
    • Journal of the Korean Society of Costume
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    • v.66 no.6
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    • pp.122-134
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    • 2016
  • With the advent of the new political regime of Jong Un Kim, North Korea is undergoing many changes, with its main motivation being economic growth. This study aims to identify the changes in clothing in North Korea under the new political climate. The research conducted a review on literature and empirical study. For literature review, books and papers from studies related to North Korea have been reviewed. For the empirical part, interviews with diverse class of North Korean refugees including Hanawon, videos on TV, 1,100 pictures and related articles from newspapers and Internet have been collected. Through this analysis, the study found that subtle changes in North Korean fashion started prior to the Jong Un Kim's regime, but has become full-blown since Kim's assumption of power. This proves that the country is not yet independent from its political situation. The results are as follows: First, the appearance of Ri Sol-ju has liberalized the fashion concept of North Korean women, and the popularity of her trademark style has actually contributed to a more amicable image for Kim. Second, the "Hallyu" style has spread to North Korea through various channels, and has started new trends. Third, the diversification of fashion styles has been greatly accelerated in accordance with the expansion of market, resulting from the economic revitalization policy. Last of all, Jong Un Kim's direct orders concerning fashion have resulted in some significant changes. The sophisticated uniforms of flight attendants and the development of luxury cosmetics being prime examples. As studies on this subject are extremely rare, this research is significant to identify the changes on the clothing culture under Jong Un Kim's regime, and to present an expanded view, as the two countries work towards an united Korea.

A study on cultural revitalization using local idle facilities

  • Kim, Hyo-Kyung
    • Journal of the Korea Society of Computer and Information
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    • v.26 no.10
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    • pp.173-177
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    • 2021
  • Culture and art can be said to be an important medium that enhances people's creativity and satisfies our desire for cultural experience as well as emotional cultivation. These arts and culture are spreading all over the world through Hallyu, etc. to this day, and it is naturally positioned as an industry that creates the highest added value. However, rapid industrialization and development of industrialization also provided many negative causes, such as damage to nature due to the decline of factories and equipment industries, pollution and damage to the surrounding environment due to the use of fossil fuels. Therefore, in this study, we investigated the factors necessary for improving the image of the local community and maximizing tourism classes by actively utilizing the idle space abandoned due to industrialization and industrialization as a complex space for culture and art. As a result, empirical analysis was conducted through a total of six factors excluding typology through factor analysis. The results showed that reliability, certainty, and empathy had a positive effect, but responsiveness did not. In addition, the economic effect was found to have a positive effect on customer satisfaction.

Characteristics of Korean fashion design developed in the Hanbokwave project (한복웨이브 프로젝트에 개발된 한국적 패션디자인의 특성)

  • Eunju Park;Young-Ju Rhee
    • The Research Journal of the Costume Culture
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    • v.31 no.2
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    • pp.228-247
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    • 2023
  • In this study, an empirical analysis was conducted on the use of Korean design elements in the Hanbokwave project in 2022 in order to identify the expressed fashion characteristics and define Korean style. A case study was conducted on 98 items of clothing representing 10 Hanbok designer brands, and an analysis card was developed and used that classifies the silhouette of each item in detail. The analysis showed that in addition to the traditional skirt and Jeogori, the four stages of simulakr's image were prevalent in various fashion items such as shirts, blouses, jackets, crop tops, vests, dresses, and pants. In the composition of sleeves, many western clothing methods such as set-in-sleeve use and adjustment, hardcover buttons, and zippers were used to fuse the three-dimensional structure of western clothing and elements of traditional Hanbok to redefine it as postmodernism. It was recognized as a modern fashion, such as the trend of mixing and matching tops and bottoms, not a skirt and Jeogori set, by layering traditional clothes without hesitation or using them as a dress. As for the silhouette of the bottoms, the A-line showed a high frequency, and the prominent shape was identified as a traditional element widely used in modern Hanboks along with the element of wrinkles. This study is thought to be used as practical data for design development for the globalization of K-fashion in the future.

A Study on Aspects of Vital Capitalism Represented on Film Contents (영상 콘텐츠에 나타난 생명자본주의적 관점에 관한 연구)

  • Kang, Byoung-Ho
    • Journal of Korea Entertainment Industry Association
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    • v.13 no.8
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    • pp.117-130
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    • 2019
  • After Marx, the issues regarding human labour have been the alienation towards production means and the distributive justice. Fourth industrial revolution and development of AI(Artificial Intelligence) opened the possibility of a independent production and economy system absolutely excluding against human nature and labour. Using robots and AI will deepen demarcation between living things and one not having life, separating the intelligence from the consciousness. At present, so called pre-stage of post human, seeking interests for life, new social relationship and new community will be increased as well. We can understand that interests for small community, self-sufficiency, dailiness, food and body in this context is increasing too. Representative trend towards this cultural phenomena is called as the 'Kinfolk culture.' Work-life balance, 'Aucalme', 'Hygge', 'So-Hwak-Haeng'(a small but reliable happiness) are the similar culture trends as. Vital capitalism, presented by O-Yong Lee, seeks focusing onto living things principles, e.g. 'topophilia', 'neophilia', and 'biophilia' as the dynamics looking for the history substructure, not class struggle and conflicts. He also argues the 'Vital Capitalism' be regarded as a new methodology to anticipate a social system after post human era. G. Deleuze said "arts is another expression method for existential philosophy. It gives a vitality onto philosophy and gives a role to letting abstract concept into definite image." We can find a lot cases arts' imagination overcomes critical point of scientific prediction power in the future prediction. This paper reviews ideas and issues of 'vital capitalism' in detail and explorers imaginating initial ideas of vital capitalism in the film 'Little Forest.'