• Journal of the Korean Society of Costume
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• v.57 no.2 s.111
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• pp.143-154
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• 2007

This study's purpose is how express gender image according to sex in editorial fashion photography. This study's objectives are the women's magazine Vogue, Harper's Bazaar and man's magazine GQ, Esquire published 2000-2005 within the country. The photography was classified with established a standard based on the precede studies. The photo is classified Gender image according to dress and its ornaments, model character and atmosphere by Sex Expression of femininity woman has exposure of body parts and emphasizing thin eyebrows and red lips, soft and mild image, modest and static pose. Man expressed femininity used ladylike color and pattern, erotic exposure of body and long hair style. Commonly emphasizing red lips, natural background of flower plant, S-line. For expression of masculinity man and woman are used masculinity item, short hair-style and thick eyebrows. And also emphasize square like chin and shoulder. Specially, woman used direct silhouette to conceal soft body curved line. The expressions of androgynous woman and man are colorful dress and make-up. Woman emphasized male face to show and man expressed soft image through hull of abundant material of fur. All two sex selected method that conceal body curved line and face to express sexless. Hiding characteristics of body and face make indistinct of sex. The gender is affected by atmosphere such as model and illumination background as much as clothes because of the editorial fashion photography.

• Journal of the Korean Society of Costume
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• v.62 no.3
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• pp.152-162
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• 2012

The Purpose of this study was to investigate research trends of subject matter in fashion design aesthetic field in clothing and textiles and to suggest the information for the future directions for fashion business and research. 1089 articles with clothing and textiles subject matter, 523 articles with fashion design aesthetic field in the Journal of Korean Society of Costume from 2001 through 2010 were analyzed. The major conclusions of the study are as the following: 1. Fashion design aesthetic field took absolute majority in the researches of the clothing and textiles in the Journal of Korean Society of Costume, in the 2000s. 2. Fashion design aesthetic field showed more proportions in the latter half of the decade. 3. History of costume, fashion marketing field were followed. Textiles science field took extremely little proportion. 4. In fashion design aesthetic field, topic of fashion design elements and types took absolute majority. 5. Fashion aesthetics, fashion design development, makeup hair style topics were followed.

• Journal of the Korean Society of Fashion and Beauty
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• v.5 no.3
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• pp.105-110
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• 2007

With the beginning of seventeenth century, the men in France royal palace began to wear wigs and by eighteenth century wig became sole possession of men. Then, it had been become a satire thing filling one side of the era with the pouf that had been for women. All these things were closely related with the unstable social situation. The bourgeoisie expressed the anger for the privilege that come from the disparity of class consciousness. The reaction against the discriminative treatment by the illuminists stimulated the outbreak of the French Revolution on 14th, July in 1789. This paved way of characterizing the wig styles of the time. The symbolism of cultural-historical meaning in the west is not confined only in Europe. The worship of hair that is different from one cultural area to another had started with their own unique taboo consciousness and had developed to the form speaking for the expression of masculine, the symbol of man power and the extravagance of the privileged class.

• The Journal of the Korea Contents Association
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• v.20 no.6
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• pp.312-325
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• 2020

The heat perm is the preferred hair technique to get positive affects such as increase of work efficiency and sale in hair industry. The subjects of this study is 262 hair shop workers and it was investigated heat perm device using reason, using satisfaction and repurchase. As a result, the perm accounted for 32.1 and the use of digital perm devices was more than that of setting perm devices. The reasons for the use were that the longer the setting device was engaged, the flexible it was the hair wave. The higher the rank, the better the hair wave retention and the long hair treatment, and it also helped sales. (p<0.05) Digital perm device can be hair-wavy in the desired style while in use, and the longer the working period, the more advantageous. The repurchase intention was that the longer the period of service and the higher the rank, the more advantageous it was. (p<0.05) The reasons for the usage of setting perm and digital perm were correlated with the satisfaction of use and the repurchase intention. The reasons for the use were helpful for sales and elastic hair wave and long hair waving was possible, which affected the repurchase. In conclusion, heat perm had been found not only helped sales, made a good hair wave, and the long hair waving, but also to be preferred to the long working period of the hair shop and the rank above the designer.

• Journal of the Society of Cosmetic Scientists of Korea
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• v.30 no.1
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• pp.103-116
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• 2004

The goal of this study was to get the basic data for the domestic cosmetic industry, through analyzing female college ,students’ responses to cosmetic care of hair and their behavior, and their preference for hair cosmetics and brands. In their level of understanding and concern of hair cosmetic care, as well as their general knowledge, ‘dyed or decolorized hair’ types had the highest response rate at 49％, followed by ‘permanent wave’ type at 39％. Thus they were very interested in hairdressing-related operations, and even they made an attempt to do it directly. In the ways and management for dealing with harmful side effects caused by dyeing, decolorizing, or permanent, 74.7％ of the respondents experienced adverse effects, as well as having complaints, after permanent wave. Of the complaints 245 students experienced, ‘hair damage’ was the highest rate of 42.4％, followed by ‘unsatisfied with hair style’ at 19.8％. From the above results, female college students showed a various interest in hair cosmetic care; however, they had little knowledge in this regard. Accordingly, it is necessary to educate them for the segmentation of hair cosmetics and the appropriate hair care, to meet their diversified cosmetic needs which becomes diversified, and to offer them the correct information of hair beauty.

• Journal of the Korea Convergence Society
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• v.10 no.6
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• pp.281-286
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• 2019

Appearance is a means of competitiveness for modern people, and one of the factors that harms the desires of modern people is white hair. For the modern man who needs to express beautiful appearance to others by covering white moth, we performed hair analysis after white moth hair dye treatment. The maximum modulus and tangential modulus according to the maximum load, maximum tensile strength, maximum elongation, breaking load, fracture strength, elongation at break, and evaluation interval between 1N-3N experimental group and control group of 1N-Respectively. Maximum load, maximum tensile strength, breaking load and breaking strength tended to be larger than those of the control group, while the maximum elongation and breaking elongation were the highest in the control group and the elongation decreased with the experimental group treatment. The maximum modulus and tangential modulus of the 1N-3N test group were higher than those of the control group at 0~0.15 and 0.15~2.5, respectively. Based on the study on the cosmetic changes of the hair before and after the treatment, it can be used as a basic data to select the correct oxidative hair dye product, the proper amount of application and the time to leave.

• Journal of Environmental Health Sciences
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• v.35 no.4
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• pp.287-294
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• 2009

This study analysed the mercury concentration in the hair of 62 students (male : 21, female : 41) of D university in Najusi, Jeon-Nam area. Also, questionnaire, which developed by NIES, were completed by the students. According to the questionnaire, most of the students had a higher intake of meat than that of fish. Also, among the students, there were many smokes and many had dental treatment with amalgam. Based on the gender, female showed 1.024 ${\mu}g/g$ and male showed 0.882 ${\mu}g/g$ of the mercury concentration. This means that female students had higher level of mercury in their hair, but it was not a significant statistic difference. Comparing by the intake frequency of meat, processed food stuffs, protein foods, it shows the more they at the higher mercury concentration was observed. According to the intake frequency of fish, when the number of times they intake increased, the mercury concentration was higher. Under one time was 0.857 ${\mu}g/g$ and twice or more times were 1.152 ${\mu}g/g$, which showed a significant statistical difference (p<0.05). Depending on the Life style, the mercury concentration in the hair was high with workout, outdoor activities, and direct smoking. The mercury concentration in the hair showed no difference for whether they received amalgam treatment but the personal dietary habit and the Living condition affects strongly on the mercury concentration level.

• Journal of the Korean Society of Costume
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• v.52 no.6
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• pp.25-39
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• 2002

The purpose of this study is to look into dressing practices at the Woinarodo region in terms of ordinary and ritual clothes. Men wore Bqji(trousers) and Jeokori(jackets) as their plain clothes and sometimes Jangsam mid Durumaki(topcoat). During the period of Japanese colony, men wore Western-style clothes. For women it was basic to wear Chima(skirts) and Jeokori. And they preferred Momppe rather when in Japanese rule. In arrangements for their head, men put on gut, and had their hair cut during Japanese nile. Women laid a bundle of their braided hairs on the head or braided their hair, while married women did their hair up in a chignon during the ruling period People of the region put on straw and leather shoes, and then rubber ones since the late 1930s. Hand weaving was a major means of living for women at the region. Ramie, hemp and cotton were mainly weaved by hand. Starching was applied mainly to ramie and cotton. Glues for starching were made of raw rices, cooked rices, wheat flour or gloiopeltis tenax. For ritual clothes, especially in wedding, bridegrooms arranged themselves with Samokwandae and then Put on Baji, Jeokori, Durumaki and Danryung. But they Put on Western-style dresses as the liners of Danryung, and wear Nambawi Rather than the Samo after korean independence from Japanese rule. Bridges wore Chima, Jeokori and Wonsam and Chokdoori and covered their face with Hansam Wonsam did not be worn any longer after Korean independence from the rule. Shrouds for funeral ceremony were manufactured with silks, cotton and hemp, when the chief mourner wore hempen hoods and funeral robes, while women, Chima, made of hemp. and any type of Jeokori.

• Fashion & Textile Research Journal
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• v.20 no.4
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• pp.400-409
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• 2018

The purpose of this study was to identify the appearance-oriented, appearance-related consumption behavior according to appearance instrumentality. Questionnaires were administered to 460 males and females of 20 to 30 living in Daegu. The SPSS 20.0 package was utilized for data analysis which included frequency analysis, factor analysis, cronbach's ${\alpha}$, t-test, regression analysis. Three factors of appearance instrumentality (social achievement, sexual attractiveness, social relationship formation), two factors of appearance-oriented and five factors of appearance-related consumption behavior were utilized for the problem analysis of the study. The results of this study were: First, there was significant differences in the appearance coordination oriented and appearance management oriented according to group of social achievement (high, low) and group of sexual attractiveness (high, low). But social relationship formation(high, low) had not significant differences in appearance oriented. Second, group of social achievement (high, low) were significant differences in cosmetic surgery behavior and fashion behavior, group of sexual attractiveness (high, low) showed a significant differences in cosmetic surgery behavior, hair management behavior and fashion behavior. But group of social relationship formation (high, low) had not significant differences on all of appearance management behavior. Third, appearance coordination oriented was a influences on beauty management behavior, cosmetic surgery behavior, hair style management behavior, fashion behavior. And appearance management oriented was influences on body management behavior, hair style management behavior, fashion behavior.

• Fashion & Textile Research Journal
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• v.19 no.4
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• pp.400-410
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• 2017

Bactria was the intersection of transportation between Greece-Iran and Central Asia at the Silk Road. This kingdom was Greek in all of its ruling classes. Because the Greek culture of Bactria spread to India and the east, Bactria was a very important place in ancient civilizations. The purpose of this study is to understand the life and the various cultures of Bactria and the influence of Greek culture on the costumes of Bactria. The research method was approached through the analysis of the empirical data. Data on antiquities were analyzed in European exhibition catalogs and secondary data collected from Internet. The results of this study are as follows: First, the original costume of Bactria was identified in two styles in the reliefs of the Persian Achaemenid. One is the tunic jacket sarapis that goes down to the knee and wide trousers with half-length boots. The other is the Scythian style trousers that looks like a barrel in a Sarapis. Second, in the Bactrian coin depicting the bust of the Bactrians, the hair styles and headgear of the Bactrian kings were analyzed. The Bactrians wore braids with short curly hair and wore Macedonian hats and helmets on them. Third, the relics excavated from the ruins of Ai-Khanuom depicted the forms of the ruling classes of Bactria. The dress styles and hair styles of gods and priests were imitating the form of the Greek costume as it is.