• 경영과학
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• 제27권1호
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• pp.1-16
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• 2010

According to appearance of a new competitive factor, as 'Green', Green Logistics becomes the important evaluation factor for many firms in emerging competitive environment. Despite this importance, the recognition level of Korean firms on Green Logistics lags behind that of leading companies in developed countries. In addition, the literature studies and practical strategies for systematic management control plans are very insufficient. In this paper, we establish decision making framework of Green Logistics by using ANP(analytic network process). Specifically, we suggest at first the overall concepts and issues of Green Logistics through literature studies. Next, we derive 6 clusters and 21 components forming the strategic green logistics, and then we conduct surveys for pairwise comparison of experts on Green Logistics and compute relative weights of the clusters, components and altanatives considering the feedback structure. We expect that the results of this study will be very helpful for managers to make strategic decisions.

• KIEAE Journal
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• 제9권2호
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• pp.3-8
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• 2009

Green is an important keyword in the almost modern development. Green building is an alternative idea for the sustainable growth. Maximizing the green technological effect, this study provide you analyses of certified cases of LEED and green building strategies in accordance with use of building. And each changes on grades will show that development about green building technology with usage of building. We can get the accurate viewpoint through detailed studies about green buildings in USA.

• 의료ㆍ복지 건축 : 한국의료복지건축학회 논문집
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• 제16권1호
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• pp.43-53
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• 2010

This study purports to investigate the status quo of the environmentally-friendly green healthcare in teaching hospitals through the questionnaire survey. Data were collected from a total of 46 hospitals. The survey results revealed that most teaching hospitals did not meet the global standard of environmentally-friendly green hospitals. Especially, such items as alternative energy system, water recycling, CO2 emission reduction, green building construction, installation of pond or spring were found to be significantly below global standard. Based upon the study results, various strategies for establishing green hospitals were discussed. For example, energy saving design, such as solar heating, natural wind cooling, automatic temperature controller, green material use, wall surrounded by ivy, were recommended. In conclusion, the strategy and evaluation tool developed in the study will provide a good guide for establishing environmentally-friendly green hospitals.

• 농촌계획
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• 제9권3호
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• pp.17-23
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• 2003

This paper aimed at identifying rural amenities valuable in terms of marketed value and economic analysis of green tourism so as to develop policy instruments for new rural communities. We conducted the case study on Jik-Dong rural community in Taejeon city and estimated income effects of green tourism and internal rate of return of investment for rural amenity facilities. The research results are as followings; (1) green tourism participant will spend the worth of 50,392 won per person, (2) earnings from green tourism amounts to about 2,471 thousand won per household, (3) internal rate of return of green tourism investment is estimated as 7%. The strategies far green tourism is suggested as follows; (1) rural amenities should be well maintained for green tourism infrastructure (2) measures to internalize the value of rural amenities should be developed for market oriented peen tourism (3) effective program for inducing visitors with purchasing power should be designed.

• 한국BIM학회 논문집
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• 제10권4호
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• pp.81-88
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• 2020

Green Infrastructure has been considered as one of strategies for flood mitigation in cities. Although, the diverse benefits of green infrastructure implementation are studies, there is a lack of research on the relationship between spatial composition and configuration of green infrastructure and urban flood mitigation. To address this gap, this study 1) utilized high-resolution satellite imagery to analyze spatial composition and configuration of green infrastructure in highly developed seven cities in South Korea, and 2) conducted an empirical analysis to find the relationship between economic losses from flooding and spatial patterns of green infrastructure and development patterns. The results of this research will be helpful for urban planners to prepare green infrastructure implementation guidelines for effective urban flood mitigation.

• The Journal of Asian Finance, Economics and Business
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• 제7권1호
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• pp.195-203
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• 2020

Substantial growth in the economy and extensive use of natural resources has become a major issue in the modern world. Organizations have started to worry about the environment and are beginning to invest in and practice green strategies. Companies should be responsible for the environment and use sustainable methods to run their businesses. The main purpose of this study is to explore the conceptual approach to Green Human Resource Management (GHRM) practices and Corporate Environmental Responsibility (CER) in the hospitality industry. The theoretical framework of GHRM practices such as green recruitment, green selection, green training and development, green performance appraisal, green reward and compensation, and corporate environmental responsibility have been comprehensively studied for this purpose. Green Human Resource Management in the hospitality sector is a less studied and rarely implemented phenomenon. The integration of GHRM and CER along with green competitive advantage and green supply chain management in hospitality is new concept in hospitality industry. Study suggests that Corporate environmental responsibility (CER) and Green Human Resource Management (GHRM) have a significant role in the hospitality industry. However, for sustainable development of tourism and hospitality, this concept should be capitalized with necessary research and development.

• 동아시아식생활학회지
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• 제26권4호
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• pp.285-296
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• 2016

This study was conducted to obtain a better understanding of American green tea consumers for increasing Korean green tea sales in the US market. In doing so, this study investigated green tea choice attributes of US consumers and segmented them based upon their perceptions about important attributes of green tea. A factor-cluster segmentation approach was used for this study. An exploratory factor analysis identified five green tea choice motives: 'Sensory', 'Diet', 'Price', 'Health', and 'Brand'. Based upon these five choice attributes, cluster analyses classified all respondents into four homogeneous subgroups: 'Highly motivated', 'Taste/Price oriented', 'Health oriented', and 'Brand oriented'. Cross-tab tests proved that green tea consumption and purchasing patterns were significantly different among the four clusters. In particular, two cluster groups representing 'Highly motivated' and 'Health oriented' groups were found to offer the most utility for further American green tea market segmentation research. Findings show that American green tea consumers include a wide range of age groups and they usually buy green tea at grocery markets. Managerial implications for all cluster groups based upon their unique characteristics are provided. Korean green tea companies can apply these findings in order to develop more effective and efficient marketing strategies to attract American consumers to buy more Korean green tea.

• 패션비즈니스
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• 제22권6호
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• pp.25-38
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• 2018

Recently, issues on the environment, which have become key bottlenecks relative to sustainable economic development, have generated common concern. However, relatively scant research has been devoted to consideration of relations between consumers' environmental concern, green fashion advertisement value, and green consumption. In this study, using structural equation modeling (SEM), effects of environmental concern, perceived green fashion advertisement value, and attitude towards green fashion advertisements, on ecological purchases and their interrelationships are investigated. A model is constructed to link aforementioned constructs. Data, was collected through a questionnaire-based online survey (www.sojump.com) of 260 Korean consumers and 260 Chinese consumers. Findings suggest that environmental concern can improve their perception of green advertisement value. One of the findings showed strong positive relationship among green advertisement value, positive attitude, and purchase intention towards green fashion advertisement, while environmental concern negatively influenced their attitude towards green fashion advertisements. It suggests that if companies adopt green advertising strategies, environmentally-conscious consumers are willing to pay more, to purchase green fashion goods in to satisfy their needs. We should put more effort in educating consumers about environmental issues, to raise the level of environmental awareness and satisfy their concerns relative to green fashion goods. Conversely, there is significant positive relationship with the moderating effect of consumers' nationality in all paths, so results above would make significant contributions to green literature, and would also contribute to advertisement strategy implications as well. Especially fashion marketers, an use accurate and fair environmental claims in their advertisements to increase sale and profits.

• 한국환경과학회지
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• 제6권3호
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• pp.195-203
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• 1997

Pusan has experienced some different paths of urbanization and industrialization compared to other cities. and has faced the problem of over-saturation In enoronmental capacity. Pusan needs to fond out sustainable development strategies based on Agenda 21 by UNCED In 1992 to secure urban renewal. Therefore. Pusan's sustainable development strategies focus on the 1)research on envlronmental capacity and reasonable population accommodation 2)supp1y of basic enoronmental facilities for the human settlement 3)protection and efficient management of environmental pollution 4)saving and control of energy and other resources S)independent and stable euecution of plan based on biological relation 6)harmony between nature and urban spatial organization. In addition. these policies can be suggested along with the conclusions; First, ostablishment of green plan-muddle and long term environmental goals Included In the urban planning to reduce enoronmental deterioration and pollution. Second, computation of sustalnability Indeu the Index Is necessary to sustainable urban development, which is related with green GNP of the national level. Third, capacity estimation of nature and social environment-estimation of enoronmental capacity to the civilized area is required become an ecopolis, and is required to focus on the western area of Pusan which has high decree of potentiality.

• 유통과학연구
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• 제22권3호
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• pp.93-104
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• 2024

Purpose: Using green supply chain management (GSCM), the current study focuses on the fashion design industry as a central player in promoting an eco-conscious consumption culture by creating awareness of the need to produce and consume eco-friendly fashion products instead of only capitalizing on the shifting consumer tastes, preferences, and expectations. Research design, data and methodology: This study selected a PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) checklist as a research methodology. The purpose is the detailed and disinterested evaluation of all the published information related to the topic of the research. Results: This study suggests brief solutions of the GSCM based on the five categories of sustainable fashion activities that contribute to the development of eco-friendly fashion designs and marketing strategies. This strategy employed by firms to promote sustainable production and consumption is a major factor in enhancing consumers' environmental awareness. Conclusions: The study delves into how brands in the fashion design industry provide a platform for collective action by investing in educational campaigns and transparent communication, collaborating with various stakeholders to maximize awareness of the need for eco-conscious consumption and the availability of green fashion products. Practitioners should consider developing a comprehensive framework to assess the feasibility of different awareness strategies and purchase stimulation approaches.