• 제목/요약/키워드: Green Awareness Distribution

검색결과 17건 처리시간 0.062초

Factors Affecting of Environmental Consciousness on Green Purchase Intention: An Empirical Study of Generation Z in Vietnam

  • NGUYEN, Trong Luan;HUYNH, Minh Khang;HO, Nguyet Nuong;LE, Tran Gia Bao;DOAN, Nguyen Duy Hau
    • The Journal of Asian Finance, Economics and Business
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    • 제9권1호
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    • pp.333-343
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    • 2022
  • Humans are facing many environmental challenges. Climate change, water pollution, global warming, and hazardous waste disposal are all issues that many countries throughout the world are dealing with. People's psychology and consumer behavior are significantly affected by these challenges, particularly generation Z, which is immediately affected by environmental changes. Young people have a strong sense of curiosity and have access to readily updated knowledge. Today's youth, in particular, live a civilized and responsible lifestyle. As a result, people recognize the significance of their own consumption behavior in affecting environmental change and are increasingly replacing them with green, ecologically friendly products as a fantastic method to mitigate their harmful consequences. In this research, there are four factors related to the young generation and environmental awareness that affect green consumption intention: perceived environmental responsibility, green knowledge, green attitude, and green product value. The goal of this study is to look into how detrimental environmental changes affect Generation Z's green consumption habits. This study used primary data from over 1000 people in the age group, which was processed using the AMOS 20 software. All the characteristics described above had an impact on Generation Z's green consumption intentions, according to the findings.

Preference for Green Packaging in Consumer Product Choices: Empirical Evidence from Gen Z Consumers in Vietnam

  • Lan, NGUYEN;Trang Minh, NGUYEN;Quyen, TRINH;Nhu Anh, DAO
    • The Journal of Asian Finance, Economics and Business
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    • 제10권2호
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    • pp.281-300
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    • 2023
  • Recently, the call for better accountability and social responsibility from corporations has been regularly voiced, both in the academic literature and in public discussions. This poses a challenge to the existing literature in understanding consumption behaviors to direct them toward sustainable development. This study investigates the purchase intention of Gen Z consumers in Vietnam with green packaging products. Data were collected from 914 respondents by online questionnaire and then analyzed using OLS. The results suggest the significant influence of customers' income and packaging in driving customers' intention to use environmentally-friendly products. Specifically, consumers in a higher income class participate more actively in green purchases. However, problems associated with inadequate packaging are also illustrated, resulting in the poor perception of green messages and poor practice of ecological actions. Besides, subjective norms and green trust are found to be adversely related to green consumer intention. In addition, gender disparity in green behavior is reported, where female consumers show a higher tendency to ecological consumption than their male counterparts. Other demographic factors are also included in the model as control variables, which are age, education, price, environmental literacy, environmental concern, and psychological awareness, but they do not have a significant impact on green purchase intention.

Evaluating Information Credibility Toward Green Marketing in Indonesia

  • JAMAL, Fauziyah Nur;OTHMAN, Norfaridatul Akmaliah;SALEH, Raden Chairul;NURHANAY, Almira Husnun;ROHMAH, Wafrotur
    • The Journal of Asian Finance, Economics and Business
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    • 제8권2호
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    • pp.427-438
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    • 2021
  • This study aims to identify variables, which have relationship to the information credibility toward brand trust. Other than that, this study also proposes a system dynamics approach method, where the time to achieve different credible information can be modeled efficiently and by using variable-oriented simulation methods. Data, which are used for testing, are derived from 400 questionnaires. Data for SEM are collected by using questionnaire and are processed using AMOS software to identify the result whether it is proper to determine the proper variables and the indicators, which will be processed in the simulation using Powersim. The result shows that, from six variables proposed, five are significant variables that support the information credibility. The value of information credibility has fluctuated in 10 years. The important aspect in business activity is a business strategy that incorporates marketing activities. Many companies are adopting green marketing practice to achieve a better business performance, so that information credibility factor is needed. Over the past few years, numerous industries in Indonesia have increased awareness toward green movement. Some companies apply the whole process of creating green products, while others only do so partially, but this is a good approach to green business development in Indonesia nonetheless.

The Distribution and Characteristics of Protected Areas and Natural Resources in the Metropolitan Area in Blog Posts (블로그 게시물에 나타난 수도권 보전지역 및 자연자원의 분포 및 특성)

  • Lee, Sung-Hee;Son, Yong-Hoon
    • Journal of the Korean Institute of Landscape Architecture
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    • 제50권5호
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    • pp.30-39
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    • 2022
  • This study aimed to evaluate the awareness of conservation areas and green resources and analyze their characteristics by utilizing accumulated blog data created for specific places and objects. Among all the conservation areas and resources located in the Seoul metropolitan area, places that can be evaluated were classified, and sites were evaluated by dividing them into ten categories based on the number of blog posts written. As a result of the study, the users' awareness of forests was the highest, and the awareness of conservation areas and green resources was higher in urban areas than suburban areas. The result shows that the conservation areas and green resources located around the metropolitan area serve as natural tourist destinations while being the object of conservation for users. In addition, these results are in the same vein as the research results in domestic and foreign studies on the importance of ecosystem services in urban areas. Unlike existing research methods, this study is meaningful in that it identified the level of user awareness through social media analysis and applied it to evaluating conservation areas and green resources. It can be used as basic data to prepare a management plan considering public interest and awareness or to establish a development plan to increase awareness. In addition, the cumulative amount of blog content used in the study is meaningful in that it can identify and monitor users' interest in the space. However, it was not possible to examine the contents of each blog in detail because it was evaluated based on the amount of social media content. In addition, in the case of conservation areas and green resources, it is necessary to review and supplement the evaluation contents by adding keyword analysis and content analysis for the site to be evaluated as content other than the pure viewpoint of users may be mixed with development issues.

Effect of Urban Parks on Carbon and PM2.5 Reduction in Gangneung

  • Choi, Seong-Gyeong;Jo, Hyun-Kil
    • Journal of Forest and Environmental Science
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    • 제38권1호
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    • pp.64-73
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    • 2022
  • Increasing carbon and PM2.5 concentrations have been emerging as serious environmental issues worldwide. The purpose of this study was to quantify carbon and PM2.5 reduction by urban parks in Gangneung, Korea. A total of 35 parks were sampled by applying a random sampling method to survey tree planting structures and the areal distribution of land cover types of urban parks. These survey data and the Green Evaluation Technique (GET) computer program were used to estimate carbon and PM2.5 reduction by trees. Mean tree density and cover in the study parks were 3.5±0.2 tree/100 m2 and 44.5±3.0%, respectively. Annual carbon uptake and PM2.5 deposition per unit area by trees averaged 2.8±0.2 t/ha/yr and 30.2±2.8 kg/ha/yr. Gangneung's urban parks annually offset the carbon emissions by 3.4% and the PM2.5 emissions by 3.5%. Thus, urban parks played a significant role in reducing atmospheric carbon and PM2.5 concentrations. Total annual carbon uptake and PM2.5 deposition of urban parks in Gangneung were about 1,338.2 t/yr and 14,433.2 kg/yr. This study is expected to contribute to raising awareness of the role and importance of urban parks regarding carbon and PM2.5 reduction.

A Case Study on the UK Park and Green Space Policies for Inclusive Urban Regeneration (영국의 포용적 도시재생을 위한 공원녹지 정책 사례 연구)

  • Kim, Jung-Hwa;Kim, Yong-Gook
    • Journal of the Korean Institute of Landscape Architecture
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    • 제47권5호
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    • pp.78-90
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    • 2019
  • The purpose of this study is to explore the direction of developing policies for parks and green spaces for inclusive urban planning and regeneration. By reviewing the status, budget, and laws pertaining to urban parks in Korea, as well as assessing the inclusivity of urban parks, this study revealed the problems and limitations in Korea as follows. First, the urban park system, which takes into account indicators such as park area per capita and green space ratio, is focused only on quantitative expansion. Second, the distribution of urban parks is unequal; hence, the higher the number of vulnerable residents, the lower the quality of urban parks and green spaces. Moreover, this study focused on the UK central government, along with the five local governments, including London, Edinburgh, Cardiff, Belfast, and Liverpool. Through an analysis of the contexts and contents establishing UK park and green space policies that can reduce socioeconomic inequalities while at the same time increase inclusiveness. This study discovered the following. The government's awareness of the necessity of tackling socioeconomic inequalities to make an inclusive society, the change in the urban regeneration policies from physical redevelopment to neighborhood renewal, and the survey and research on the correlation of parks and green spaces, inequality, health, and well-being provided the background for policy establishment. As a result, the creation of an inclusive society has been reflected in the stated goals of the UK's national plan and the strategies for park and green space supply and qualitative improvement. Deprived areas and vulnerable groups have been included in many local governments' park and green space policies. Also, tools for analyzing deficiencies in parks and methods for examining the qualitative evaluation of parks were developed. Besides, for the sustainability of each project, various funding programs have been set up, such as raising funds and fund-matching schemes. Different ways of supporting partnerships have been arranged, such as the establishment of collaborative bodies for government organizations, allowing for the participation of private organizations. The study results suggested five policy schemes, including conducting research on inequality and inclusiveness for parks and green spaces, developing strategies for improving the quality of park services, identifying tools for analyzing policy areas, developing park project models for urban regeneration, and building partnerships and establishing support systems.

Analysis of Sound Distribution Characteristics and Its Impact on National Park - Mudeungsan National Park - (국립공원 내 소리 분포 특성 분석 연구 - 무등산국립공원 -)

  • Yoo, Ji-su;Ryu, Hun-jae;Moon, Sung-joon;Chang, Seo-Il;Ki, Kyong-Seok
    • Korean Journal of Environment and Ecology
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    • 제36권3호
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    • pp.350-357
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    • 2022
  • A national park is a place to conserve natural resources and visitors to experience nature, and thus, it is necessary to identify the noise distribution characteristic in the national park and preserve and restore the soundscape. However, most national parks in Korea are exposed to noise, leading to negative perceptions of the national park's soundscape and affecting the ecosystem. Many national parks in other countries have investigated the ecosystem impacts caused by noise and have performed various management to reduce the noise. However, in Korea, there is still a lack of awareness of the effect on the ecosystem, overlooking the need for soundscape management. Therefore, in this study, we developed a noise map of Mudeungsan National Park to investigate the quantitative impact of noise on visitors and the ecosystem. Also, we measured the trail's soundscape to describe a sound grade classification, and the soundscape of main spots in the park was recorded for a year and then analyzed. Finally, the sound resource distribution map was described, which can be used as preliminary data to determine the national park's sound distribution characteristics and manage the soundscape.