• Title/Summary/Keyword: Golf Policy

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A Study On the Economic Effect Of Simulation Golf As the Convergence Industry (융복합산업으로서 시뮬레이션 골프의 경제효과 연구)

  • Ko, Jeong-Min
    • Journal of Digital Convergence
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    • v.13 no.4
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    • pp.61-68
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    • 2015
  • This study aims to estimate the economic effects of the simulation golf industry. Two steps are taken. Step 1 is to calculate the direct effect which includes input required to install the facility and consumer's fee to pay for the simulation golf, and the indirect effect which includes the introduction of the field golf course derived from simulation golf. Step 2 is to calculate the production, value added and employment inducement effect. As a result of this calculation, total production inducement effect is 3.6 trillion won, value-added inducement effect is calculated at about 1.66 trillion won, while employment inducement effect is 34.6 thousand people in 2011. This study is expected to contribute to providing a basis for the policy to support the simulation industry and for estimation of the economic effect in the different simulation industry such as the simulation baseball.

Comparison of PM2.5 Concentrations before and after Smoke-free Policy in Some Indoor Sports Facilities in Seoul (겨울철 서울시 일부 실내스포츠시설에서 금연정책 실시 전후 PM2.5 농도 비교)

  • Kim, Yoonjee;Lee, Kiyoung;Kim, Seung Won
    • Journal of Environmental Health Sciences
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    • v.44 no.3
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    • pp.267-274
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    • 2018
  • Objectives: This study examined the impact of a smoke-free policy on indoor air quality at indoor recreation facilities by assessing $PM_{2.5}$ concentrations before and after the implementation of the new policy. Methods: Using real-time monitors, $PM_{2.5}$ concentrations were measured in 50 billiard rooms and 50 golf simulator rooms in Seoul, Korea. The characteristics of the indoor recreation facilities, smoking status, and atmospheric conditions were recorded at the same time.After the enforcement of a smoke-free policy, $PM_{2.5}$ concentrations, installation of smoking room, and smoking status were examined when the facilities were revisited. Results: Almost a half of the billiard rooms and over 80% of golf simulator rooms were located underground. Seventy percent of the billiard rooms and one hundred percent of the golf simulator rooms were equipped with a local exhaust ventilation system. After the implementation of the smoke-free policy, 46% of the billiard rooms and 20% of the golf simulator rooms newly installed a smoking room. In the billiard rooms with a newly-installed smoking room, the $PM_{2.5}$ concentrations decreased from 97.9 to $45.6{\mu}g/m^3$ after the implementation of the smoke-free policy. The same change of 29.0 to $ 26.3{\mu}g/m^3$ was not statistically significant in golf simulator rooms. Indoor $PM_{2.5}$ concentrations were correlated with outdoor $PM_{2.5}$ concentrations, number of smokers, and number of people in the room. Conclusions: The smoke-free policy for indoor recreation facilities was not effective at making the indoor spaces free from second hand smoke. Although a few billiard rooms installed a smoking room, indoor $PM_{2.5}$ concentrations were still higher than those of outdoor $PM_{2.5}$ or atmospheric $PM_{2.5}$. Stricter enforcement of the smoke-free policy should be achieved to prevent secondhand smoke exposure.

A Study on the Development to the Digital Golf Score Card (디지털 골프 스코어 카드 개발에 관한 연구)

  • Park, Chang-Woon;Yang, Hae-Sool
    • Journal of Digital Convergence
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    • v.10 no.2
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    • pp.201-209
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    • 2012
  • In the research, we develope and use the digital score card to prevent disqualifying with error as inputting wrong score card and to protect the player in this paper. Also, it will lead the world wide market as IT and golf strong country. Therefore, we checked the mutual relationship through the analysis and verification with research of contents and collection of questionnaire regarding the research. In the result of analysis, S/W need output function and data management to play golf and H/W need the simple design and durability for user easy access and multi function excluding score card. Therefore, the development of digital golf score card will contribute athletic performance through removing the inconvenience of current score card. And we confirmed that developed digital golf card model and system is very important to open world market.

Using of Non-verbal Communication of a Golf Instructor Affects on Faith of Instructor and Concentration in Sports (골프지도자의 비언어적 커뮤니케이션 활용이 지도자 신뢰 및 운동 몰입에 미치는 영향)

  • Lee, Sheng-yen
    • Journal of Digital Convergence
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    • v.14 no.10
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    • pp.543-551
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    • 2016
  • This study is to find out using of non-verbal communication of a golf instructor affects faith of Instructor and concentration in sports. Object of study was participants who had been taking a golf lesson and had an experience of a golf lesson at indoor and outdoor driving ranges located in Seoul and Gyeonggi Province for their own leisure sports. Among them, questionnaires from 293 persons were used for data processing and analysis of frequency, reliability test, confirmatory factor analysis and regression analysis were conducted for data processing. The conclusion from those processes are as below. First, non-verbal communication of a golf instructor has a positive effect on faith of instructor. Second, non-verbal communication of a golf instructor has a positive effect on concentration in sports. Third, faith of instructor has a positive effect on concentration in sports.

The Effect of Purchase Decision Factors of Golf Goods on Brand Attitude and Purchase Behavior (골프용품 구매결정요인이 브랜드태도와 구매행동에 미치는 영향)

  • Beak, Chae-Young;Kim, Yong-Jin
    • Journal of Digital Convergence
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    • v.14 no.3
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    • pp.345-359
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    • 2016
  • This study aims at providing information on golf industry by survey about effects on purchase decision factors of golf goods and strategies on brand attitude and purchase behavior. As a result of this study, there are sixth reasonable factors of effects as follows. First, age, education and average golf score were meaningful factors on purchase decision. Second, sex and age were significant factors on brand attitude. Third, age was the only meaningful factor on purchase behavior. Fourth, purchase decision factors of golf goods showed significant (+) effects on brand attitude. Fifth, purchase decision factors of golf goods showed significant (+) effect on purchase behavior. Sixth, brand attitude showed significant (+) effect on purchase behavior.

The Relationship among Golf Wear Selection Attributes, Customer Satisfaction, Brand Attitude and Repurchase Intention (골프의류 선택속성과 고객만족, 브랜드태도 및 재구매의도의 관계)

  • Kim, Jae-Hwan;Kim, Joo-Young
    • Journal of Digital Convergence
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    • v.15 no.6
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    • pp.467-479
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    • 2017
  • The purpose of this study was to identify the relationship among golf wear selection attributes, customer satisfaction, brand attitude and repurchase intention In order to achieve this purpose, 204 spectator were selected from department of golf at university and golf wear store in seoul by the convenience sampling method. The instrument for data collection was a questionnaire whose validity was evaluated by an expert group and whose reliability was judged from the cronbach's alpha values ranging from .826 to .945 The results first, it showed that aesthetics and dailiness of golf wear selection attributes had positive effect on customer satisfaction. Second, it showed that customer satisfaction had positive effect on brand attitude. Lastly, it showed that customer satisfaction had positive effect on repurchase intention. Therefore, golf wear firms should understand what consumers' Selection Attributes. And they should devise effective strategies.

Effects of Service Quality of the Indoor Golf Practice Facility on Customer Satisfaction, Customer Loyalty and Intention to Repurchase : Verification of Mediating Effect on Customer Satisfaction and Customer Loyalty (실내골프연습장의 서비스품질이 고객만족, 고객충성도 및 재등록의사에 미치는 영향 : 고객만족과 고객충성도의 매개효과 검증)

  • Lee, Sheng Yen;Park, Kyoung Shil;Cong, Rui
    • Journal of Digital Convergence
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    • v.16 no.10
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    • pp.497-510
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    • 2018
  • This study aims to establish effects of service quality of the indoor golf practice facility on customer satisfaction, customer loyalty and intention to repurchase. Consumers using indoor golf practice facility were selected as the target population of this study, and 238 individuals were extracted by convenience sampling and administered a survey. The results are as follows. First, facility, process, instructor positively influence customer satisfaction. Second, facility, instructor positively influence customer loyalty. Third, facility, process, instructor positively influence intention to repurchase. Fourth, customer satisfaction positively influence intention to repurchase. Fifth, customer loyalty positively influence intention to repurchase. Sixth, customer satisfaction mediated service quality of indoor golf practice facility and intention to repurchase. Finally, customer loyalty partly mediated service quality of indoor golf practice facility and intention to repurchase.

Consumers Preference and Dissatisfaction on knitted Golf Wear (골프니트웨어의 소비자 선호도와 불만족에 관한 연구)

  • 신상무;이종림
    • Journal of the Korean Society of Costume
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    • v.51 no.4
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    • pp.97-112
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    • 2001
  • The purposes of this study were to investigate consumers preference and dissatisfied factors in knitted golf wear The 430 questionnaires were sent to consumers who live in the Seoul Metropolitan district including Pundang-city and Iisan-city, The return rate was 89.5%. Statistical devices were t-test, ANOVA, $X$2. frequency with SAS program. The results of this study were as follows: First, Preferred colors were pastel, straw yellow, and black in descending order. Preferred coordination was analogous rather than complementary coordination. The classical look with T-neck, pullover, and V-neck was preferred. The preferred materials were pure cotton and cotton/wool blend in solid colors or plain and intasia structure. There were significant differences that pure cotton was preferred the forties and fifties or housewife, and cotton blend was preferred the thirties or service jobholders. Second, dissatisfied factors were pilling, deformation and de-coloration. The pilling problem was indicated in all income levels. Customers complained about no exchange and no refund policy with sales persons'discourtesy and time delay for repairing.

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An Analysis of the Quantitative Changes of Elements on Golf Courses - With Special Reference to the Membership Golf Courses in Capital Area, Korea - (한국 골프 코스 구성 요소의 정량적 변화 분석 - 수도권 회원제 골프장을 대상으로 -)

  • Rho, Joon-Taek;Cho, Se-Hwan
    • Journal of the Korean Institute of Landscape Architecture
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    • v.40 no.6
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    • pp.112-126
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    • 2012
  • The theme is to analyze the time-series changes of design elements on golf courses and golf country club and its factors influencing to the changes with regard to 81-membership country club located in the Capital Area of Seoul, created in the periods from 1964 until 2011. The research methods is to analyze the time-series changes of environmental factors influencing to the changes of the elements on the golf course by book review, and to compare and speculate the results of the analysis on the environmental factors with the time-series changes on the golf course elements of statistical analysis as like regression analysis. The research results were as follows. The first, the environmental factors influencing to the change of golf course elements were analyzed as the five elements of the golf-related policies and regulations, the economy, the numbers of golfers, PGA and KPGA golf tournaments, the golf instruments. The second, the type and scale of the location of the golf course were showing trends of transformation from flat ground to mountainous one and from small scale to large one. The third, it was analyzed that he golf course elements as like the sizes, length, numbers of golf course elements as like fairway, green, bunker, teeing ground and pond were influenced by the law and regulation, the increase of amateur golfers, the promotion of techniques of golfers, the increase of the chance of foreign course designer's involvement to domestic market through the opening of PGA and KPGA tournaments etc. The fourth, the promotion of golf instruments and the flying distance were the factors influencing to the numbers of bunker, the lengths of holes. The fifth, it was revealed that the trends of increase of sizes of ponds influenced by enacting environmenal friendly laws and regulations, considering of landscaping, reflecting of design trends followed by the opening of PGA tournaments. Finally, it was proposed that the further research would be introduced with regard to the qualitative analysis onto the changes and influential factors of golf course design.

The Direction of Job Policy Development for Korean Golf Professionals (한국 골프전문인력의 일자리 정책 발전방안)

  • Cho, Jung-Soon;Suh, Ah-Ram
    • Journal of Korea Entertainment Industry Association
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    • v.14 no.4
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    • pp.289-303
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    • 2020
  • The purpose of this study is to provide adequate datas on number of people who are in golf related field and also further expend that number for golf industry. The main stream of this study is to map out present golf related jobs and how this study can help golf industry in general. To make a greater improvements on golf industry with more job opportunity following ideas were presented. First, improving education on "hand on experiences on the field of golf industry" Better educating potential employees for golf industry for the right positions can enhance overall work environment. To do so, the society and the schools must come to agreement to provide adequate curriculum for people. Second, implementing "a golf club division program." The support from Ministry of Culture and Sports and Tourism Department, which are govern by Republic of Korea, are aggressively working to expend the golf business and also recruit elite personnel like former tour players to work on the field to better operate the whole system. Third, performing a thorough research on current golf related jobs and numbers and diversity on the field. Fourth, developing a specific and a differentiated golf job fields for better future for people and students who majored in golf industry. So that they cam feel secured and have a sense of dignity. Finally, strengthening the golf industry's competitiveness. The golf related companies have to step up to higher gear. With working in harmony between golf industry and government can assure of brighter future for our next generation.