• Journal of Korea Game Society
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• v.17 no.5
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• pp.71-80
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• 2017

In this study, the differences in flow and loyalty according to the type of online game players were analyzed. Game players spending more than two hours per week were found to have statistically significant higher degree of flow than players spending less than two hours a week. Players who play games for more than three hours a week were found to have higher degree of loyalty than players spending less than those who played for an hour a week. Players who played games for more than six months showed statistically significant higher degree of flow than players who played less than six months. Players who played games six to nine months showed higher degree of loyalty than players who played under three months. High-level/status game players showed higher degree of flow and loyalty than low-level/status game players.

• Journal of Korea Game Society
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• v.20 no.2
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• pp.123-138
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• 2020

The purpose of this study is to examine the probabilities and expenditures of game users' loot box purchases and to verify if there are differential effects on adults and teenagers. Results show that the purchasing probability of teenagers was significantly lower than that of adults, and the amount was also low or not significant. In addition, loot box purchasing has a positive correlation with the total expenditure on games, but teenage buyers have a lower game spending than adults do. This suggests the possibility that loot boxes are considered as cost-saving products for teenage gamers.

• Proceedings of the Korean Society of Computer Information Conference
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• 2022.07a
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• pp.203-204
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• 2022

본 연구에서는 게임관련 학업을 전공으로 하는 남학생 27명, 여학생 18명, 총 45명을 대상으로 게임이용 한달 지출 금액을 조사하였다. 그 결과 남학생의 경우는 응답자의 약 74%가 게임이용에 금액을 지출한다고 응답하고 있으며, 여학생의 경우는 응답자의 50%가 게임이용에 금액을 지출한다고 응답하고 있다. T-검정 결과, 양측검정 유의수준 P값이 0.13(P>0.05)로 남학생과 여학생간의 게임이용에 대한 지출금액의 평균에 대한 차이가 없는 것으로 나타났다. 결론적으로 게임관련 학업을 전공으로 하는 학생들은 남학생과 여학생 구분없이 게임이용에 지출하는 금액의 평균의 차이가 없다고 할 수 있다.

• Journal of Distribution Science
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• v.19 no.7
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• pp.51-59
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• 2021

Purpose: Anger has become one of the dominantly experienced emotions in recent years, particularly under the COVID-19 pandemic. Considering the critical role that anger plays in consumers' lives, the present research examines how feeling angry about money influences consumers' spending and money distribution decisions. Research design and methodology. Three experiments were conducted using different emotion induction methods (i.e., dictator game, autobiographical recall, and scenario). Results. Feeling angry about money decreased pro-social spending (i.e., less money distribution to the others), but it did not affect virtuous or utilitarian spending for the self-unlike past finding on negative feelings that increased utilitarian spending. Furthermore, whereas anger-tainted money decreased pro-social spending of that money, guilt-tainted money increased pro-social spending. However, the effects of guilt versus anger were not completely symmetrical. The antagonistic effect of anger was diffusive across spending on distant and close others, whereas the pro-social effect of guilt was limited to distant others. Conclusions: These findings help policy makers and financial institutions forecast how money will be distributed or circulated when it is likely to be dampened by anger under the pandemic. They also highlight the importance of examining the effects of discrete emotions (e.g., anger vs. guilt) beyond valence.

• 한국벤처창업학회:학술대회논문집
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• 2017.04a
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• pp.51-51
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• 2017

In the domain of IS, game was used as a tool to enhance the results of decision making, education and more. In another stream of research, researchers focused on revealing the motive of people playing games. This study focuses on the effect of the tool; increased accessibility via mobile, to online game using patterns and behaviors. Due human reaction towards competition, technology acceptance and the online game's gambling traits, it is expected that the increased mobile accessibility (tool) will increase and intensify the game playing behavior. Also, it is expected that the in-game purchase will increase as well. In depth interview with both game service providers and players is planned to confirm that the mobile version acted as a tool to increase accessibility, rather than a additional game. Survey along with an interview is to be conducted to find relevant play and spending patterns if they are to exist.

• Journal of Korea Game Society
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• v.10 no.1
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• pp.93-103
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• 2010

Game industry has been grown up with invigorating online game since 1990s and increased in the spending side by focusing on commercial business. Game, however, has displayed a role that can producing cyber culture with Machinima that is a kind of movie made by a game engine. It should be discussed that non-linear activity of game is disclosed being closely connected with the environment of online space. Accordingly, there are three ways for this study. The first, characteristics of game environment taken non-linear effect related to hypertext space is researched. The second, Machinima is discussed as expansion of hypertext literature. And the last, considering game as consumption of just playing, game is able to become the subject role that can create virtual culture with making a variety of Machinima. consequently, through dichotomy and a liner form between consumption and production in hypertext space leaded to non-liner situation, positive and active features of game that has taken the activity of virtual reality into the multimedia literature would be delivered.

• Journal of Korea Game Society
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• v.14 no.2
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• pp.19-28
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• 2014

This paper studies current market of smart phone game and suggests the new earning model. In paper, it is not just for spending free time but seeking profits to play game. Making profits is operated in mutual beneficial way. First, a partnership company cooperates with a game company. And then the partnership company issues coupons about its product which game players can get in game and can use in real. by this way, the partnership company can expect the advertising effect. Besides, game company can spare some burden about earning by cooperation. Eventually It is respected that users spend their money and purchase products with coupon they get in game on offline shop. In this paper, the earning model is integrated in real platform and explain the process.

• The Journal of the Korea Contents Association
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• v.9 no.8
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• pp.166-177
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• 2009

As the aged have increased due to the progress of medical science and the low birth-rate, the various cultures and industries for them are on the rise. The aged want to enjoy the diverse social activities and the culture content for spending their spare time. But they are liable to be restricted by the activities due to the physical, psychological, and mental disorder. This paper suggests a tangible bicycle game content and interface with the function of training and improving the lower part of body that is necessary to the old people's movement. The suggested game content can attract the interest of the aged by the familiar device, bicycle, and the game design for the old people. We develop the sensory interface for augmenting the immersion in the game. The aged can enjoy their spare time doing both game and exercise through the sensory interface and the real-time display of 3D graphics.

• Journal of Korea Multimedia Society
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• v.13 no.8
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• pp.1256-1262
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• 2010

The game has been rapidly evolving through various media such as computer, console game machine, cellular phone and PMP based on the advanced development of scientific technology. In terms of demand, the interest in and desire to consume the game as a way of spending people's spare time have been on the increase constantly while the level of income has been improved. Eventually, the game has gradually expanded its scope of supply and demand, has established its own status as one of the media that is scientifically-intensive and has been developed into a game industry, a large-scale industry. Unlike image media, the methods of exposure in PPL are varied in accordance with the genre of games. This study divides the causes that have influence over the effect of PPL in the game into the genre of game and the skill of gamer. The results of the experiment on how much the aforementioned two elements have influence over the effect of PPL are as in the following: It has been demonstrated that the effect of PPL could appear different according to the genre of game and the skill of gamer on the game. Besides, the genre of game that is dynamic in its screen change in the game has relatively lower effect of PPL than that is not dynamic. Meanwhile, the persons who are highly skilled in the game have higher degree of recognition and preference to the inserted PPL than those who are lowly skilled. In this regard, it has given us a theoretical ground that the fees system for PPL ads should be established variously in accordance with the genre of game and the level of online game users.

• Journal of Korea Game Society
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• v.15 no.5
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• pp.153-162
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• 2015

This study explores the social sides of games by investigating the relationship between cooperative games and psychological factors determining social relationships (i.e., self-disclosure, intimacy) and how such psycosocial factors influence offline social participations. Utilizing both online and offline surveys, the results indicated that the amount of time spending on cooperative games have a positive impact on self-disclosure and intimacy. The results also showed that users' self-disclosure and intimacy influence offline social participation.