• 제목/요약/키워드: Food business

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Agri-Food Business Models Based on NFC

  • Lee, Sung Chul;Kim, Nam Jung;Park, Jae Eun;Yu, Seong Gu;Moon, Junghoon
    • Agribusiness and Information Management
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    • 제4권1호
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    • pp.32-40
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    • 2012
  • In recent times, NFC technology adaptations for smartphones have been increasing. This study proposes the adaptation of agri-food business models based on NFC technology and presents the basic technological characteristics of NFC. An NFC tag can store more information than prior tagging technology methods, such as QR codes, and provides a better user experience. Based on the unique features of NFC, this study suggests an NFC business model application for the agri-food business.

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외식 업체 종사자들의 전공 특성에 따른 직무 만족도 비교 (Comparison of Job Satisfaction of Employees by Major in Foodservice Industry)

  • 변진원;남혜원;현영희
    • 한국식품영양학회지
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    • 제19권4호
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    • pp.366-373
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    • 2006
  • Employee turnover and job satisfaction are the main concerns of Foodservice indusryy because of a high dependence on human resources. This study was carried out to find out the differences of job satisfaction of employees in Foodservice industry and identify the effects of job satisfaction on turnover intention by major at the college or university. In comparison of job satisfaction of employees by 3 groups of food-related majored, tourism-business majored, and other majored, there were no significant differences among groups. But in the correlation between overall and 6 factors of job satisfaction, there were all significant correlations in food-related majored and tourism-business majored employees. Employees in Foodservice industry were satisfied by different demographic characteristics according to what they majored at college. Statistically significant variables that affect to the job satisfaction were gender, employment status, length of employment, monthly income, working hour per week in the food-related majored employees and employment status in the tourism-business majored employees. Finally, among job satisfaction factors, intention to quit was negatively affected by supervision in food-related majored and tourism-business majored employees, but positively affected by job environment only in tourism-business majored employees.

A Study on Prediction of Business Status Based on Machine Learning

  • Kim, Ki-Pyeong;Song, Seo-Won
    • 한국인공지능학회지
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    • 제6권2호
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    • pp.23-27
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    • 2018
  • Korea has a high proportion of self-employment. Many of them start the food business since it does not require high-techs and it is possible to start the business relatively easily compared to many others in business categories. However, the closure rate of the business is also high due to excessive competition and market saturation. Cafés and restaurants are examples of food business where the business analysis is highly important. However, for most of the people who want to start their own business, it is difficult to conduct systematic business analysis such as trade area analysis or to find information for business analysis. Therefore, in this paper, we predicted business status with simple information using Microsoft Azure Machine Learning Studio program. Experimental results showed higher performance than the number of attributes, and it is expected that this artificial intelligence model will be helpful to those who are self-employed because it can easily predict the business status. The results showed that the overall accuracy was over 60 % and the performance was high compared to the number of attributes. If this model is used, those who prepare for self-employment who are not experts in the business analysis will be able to predict the business status of stores in Seoul with simple attributes.

The Determinants of Consumer Purchasing Decisions of Health Food Products: An Empirical Study from Indonesia

  • EKASARI, Ratna;JAYA, I Made Laut Mertha
    • The Journal of Asian Finance, Economics and Business
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    • 제8권12호
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    • pp.519-528
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    • 2021
  • The COVID-19 pandemic struck several countries in 2020. After the government officially announced that individuals will be working from home, shut public service agencies, and compelled people to wear masks and maintain social distance, several hundred business actors were forced to shut down their firms. The purpose of this study is to help companies determine the steps for a new marketing strategy for healthy food products in Indonesia. The number of samples was 500 respondents. The variance-based Structural Equation Modeling (SEM) method was used to conduct this investigation, which was similar to a marketing study. The findings show that in Indonesia, lifestyle and price perceptions influence healthy food product purchasing decisions. Meanwhile, brand awareness and customer attitudes had no bearing on healthy food products purchase decisions. The novelty of this study stems from the discovery of new opportunities for business players to market healthy food products during the current COVID-19 period. This opportunity arises as a result of changes in customer lifestyles and price perceptions, both of which must be taken into account by organizations to offer nutritious food items at reasonable rates in Indonesia.

Exploring the Antecedents of Price Fairness in the Fast Food: A case of McDonald's

  • Song, Myung-Keun;Moon, Joon-Ho;Park, Sun-Woo
    • 아태비즈니스연구
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    • 제10권4호
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    • pp.181-195
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    • 2019
  • This study aims to investigate the influencing attributes on price fairness in the domain of fast food service context. As the research subject, this research selects McDonald's business because of its market share in the fast food market. Five attributes are examined to account for price fairness. The attributes are advertising attitude, employee service, waiting, convenience, and brand love. This study performed survey to collect the data. The survey participants are university students because they are essential market segment for fast food business. The number of observation is 299 for the data analysis. To analyze the data, this research used various statistical instruments (e.g., frequency analysis, mean and standard computation, exploratory factor analysis, reliability test, correlation matrix, and multiple regression analysis). Regarding the results, this research identified advertising attitude, employee service, and brand love are influential attributes to establish price fairness of university students. This research could inform the marketing director of food service business to understand university students target better.

식품접객업 인허가 추이 및 입지패턴 변화 분석을 통한 지역별 젠트리피케이션 전개 특성 연구 - 경복궁서측, 익선 지구단위계획구역을 대상으로 - (A Study on the Progression Characteristics of Gentrification by Region through Analyzing the Change of Permit and Location Patterns of the Food Service Businesses - Focused On the District Unit Planning Areas of Seochon, Ikseon -)

  • 김수영;최재필
    • 대한건축학회논문집:계획계
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    • 제35권8호
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    • pp.111-122
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    • 2019
  • The purpose of this study was to understand the timing of Gentrification by the study through the analysis of licensing data for food service businesses under the correlation with regional policies and systems. In addition, by analyzing the change in location patterns of the food service business in the district unit plan zones, the cause, development patterns and regional differences were identified. Starting with the Seoul hanok declaration in 2008, the approval of the food service business began to increase, and the floating population increased with the restoration of the Suseong Valley in 2012, and the concentration of food service business increased significantly on the waterway (Jahamun-ro 7-gil). Since the designation of Ikseon-dong as an urban environment readjustment zone in 2004, the approval of new food service business has been very low until around 2014, when the cooperative establishment committee is dissolved, and as the district unit plan for the preservation of hanok and regional management is being established, the number of new permits has exploded to date and restaurants in hanok conservation zones has been active.

대구지역 운수종사자의 영업지역별 식행동 특성 및 음식 기호도 조사 연구 (A Study on Eating Behaviors and Food Preferences of the Workers at Transportation Business in Daegu Areas by Work Site)

  • 김정숙
    • 동아시아식생활학회지
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    • 제10권4호
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    • pp.311-319
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    • 2000
  • This study was to investigate eating behaviors and food preferences of the worker at transportation business in Daegu areas by work site. The survey was performed by questionnaires from July 13 to August 25, 1999 against 353 of males. As a general factor, the subjects of survey were male drivers in their forties to fifties. Their education level was middle school (46.5%) and high school (47.3%) diploma. The subjects were composed of 44.2% of city workers and 55.5% of suburban workers. This study showed that the city workers eat three meals per day with high percentage (92.9%) and a large number of suburban workers (21.3%) eat two meals only. Most of the subjects 782.% responded that their diet life were irregular due to the property of their job. The food preferences of most of workers (94.9%) were Korean food rather than any other foods. Frequency of eating-out was much higher in city drivers than in suburban drivers. They considered taste of food firstly and the prices of food secondly, but the nutritional value of food was considered with a very low percentage (14.7%). Their favorite menu turned out to be the Korean style one-dish food, of those one-dish Koran food, they preferred rice or soup to the noodles. These results suggest that he nutritional education against the workers at transportation business is needed to set the proper menu considering the characteristics of the preference each group of workers.

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소셜 네트워크 서비스를 통한 식품산업 마케팅전략 (Food Business Marketing Strategy Through Social Network Service)

  • 손정웅;솔롱고;김진기
    • Agribusiness and Information Management
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    • 제1권2호
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    • pp.81-94
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    • 2009
  • Recently, social network service is developing rapidly as technology changes with new mobile dimensions and features creating positive opportunities and benefits to all users and companies. Social network services are allowing companies to expand their businesses and brands by utilizing it as a marketing tool to reach customers. This research is intended to identify major online social network services and their trends while enhancing the understanding of food service business expansion through social networking.

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