• Journal of Fashion Business
• /
• v.18 no.2
• /
• pp.29-41
• /
• 2014

As the online shopping mall market faces severe competition, marketers have focused on visual factors that generate positive consumer responses in order to induce more consumers. Although product photos are crucial in the communication of product information as well as in the development of positive images of online shopping mall, there was little intention the effect of diverse types of product photo. In this study, three types of backgrounds (i.e., no background, indoor background, street background) are compared in order to explore whether consumer sensibility factors are different according to photo backgrounds. Moreover, it investigates the effect of sensibility toward photo backgrounds on consumer attitude. A total of 222 consumers participated in the experiments. As a result, six sensibility factors were generated from online model photos, including structure, upscale, uniqueness, interest, simpleness, and easiness factors. Among these factors, simpleness and structure showed the highest means; simpleness was the factor indicating the differences according to photo backgrounds. Sensibility factors affecting attitude toward online shopping malls were uniqueness in the case of no background, interest in the case of indoor background, and upscale in the case of street background photo.

• Fashion & Textile Research Journal
• /
• v.5 no.4
• /
• pp.408-412
• /
• 2003

The micro structure of POY was modified and a wool-like touch yarn of composite fibers with different shrinkage was made. With this yarn 12 different fabrics with wool like touch were prepared. The characteristic physical property changes of the fabrics examined are as follows: 1. In all cases, the initial high shrinkage stages were observed in hot water treatment and the 3D images of complex multilayer of typical doubling fibers with different shrinkage were also observed in hot air treatment of 170C. 2. The tensile strength changes of satin and plain fabrics with the change of twist count showed similar behavior. However, WT's were slightly higher and RT's was lower in twill and satin fabrics than those in plain fabric. 3. Since a slight decrease of B's of twill fabric found with increasing twist count under given experimental condition, it could be influenced on the anti-drape stiffness was decreased and flexibility was increased. 4. A significant decrease of G values was observed in the twist count 800-1000 T.P.M However, in the twist count higher than 1000 T.P.M G values observed were kept nearly constant. 5. MIU of plain and twill fabrics showed a drastic decrease at the twist count higher than 1000 T.P.M.

• Journal of Fashion Business
• /
• v.15 no.5
• /
• pp.115-128
• /
• 2011

Textile fabrication based on traditional culture has grown very attentive as fashion icons in recent so that designers, especially, who want to be the center of attention, may be a public interest and introduce their own culture to the world. In the 21st century by more focusing of our culture, Korean textile designs that is applicable our traditional motifs are required to develop and also its motifs could be comprehensibly got the spirit and the inherent meaning, and should be fuse with modern touch and developed practical design in daily life. Of all many different patterns, this paper placed an emphasis on three of main traditional motifs as a floral arabesque pattern, ivy pattern and butterfly pattern. The traditional motifs were applied through a hand-made technology and the professional design program of TexPro, and then the textile design was simulated by Photoshop to approaching the apparel design. Through these produced artworks, we have conscious that the oriental images have associate traditional meaning and the traditional design tried to express co-existence past and present. Moreover, we believe that the surface pattern design of textile for printing was good chance to relive the traditional meaning, and the tradition is recognized not mere old and expects more advance with applications.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.30 no.8
• /
• pp.1222-1233
• /
• 2006

The purpose of this study was to classify the modern image by clothing design elements. This research was done by survey method with 25 kinds of modern image photos selected in fashion magazines. The data was analyzed by Reliability Analysis, Factor Analysis, MANOVA, One-Way ANOVA, Duncan's test and MDS. The results of this study are as follows: 1. modern image was classified by 5 factors. Those were sexy-modern, elegant-modern, natural-modern, mannish-modern and minimal-modern images. 2. Sexy-modern image was well-expressed by chromatic and chromatic color coordinations. Elegant-modern image was well-expressed by fitted silhouette, fit and achromatic and chromatic color coordinations. Natural-modern image was well-expressed by A silhouette, loose apparel-fit, chromatic and chromatic coordinations and soft texture. Mannish-modern image was well-expressed by H silhouette, loose apparel-fit, chromatic and chromatic color coordinations and hard texture. Minimal-modern image was well-expressed by H silhouette, tight or loose apparel-fit and soft texture. 3. modern image was positioned into mostly hard or masculine on image scale.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.33 no.1
• /
• pp.160-171
• /
• 2009

The purpose of this study was to classify the classic image by clothing design elements. This research was done by survey method with 20 kinds of classic image photos selected in fashion magazines. The data was analyzed by Reliability Analysis, Factor Analysis, ANOVA, Duncan's test and MDS. The results of this study are as follows: 1. Classic image was classified by 4 factors. Those were retro-classic, mannish-classic, elegant-classic and contemporary-classic images. 2. Retro-classic image was well-expressed by A silhouette and chromatic and chromatic color coordinations. Mannish-classic image was well-expressed by H silhouette, chromatic and achromatic color coordinations and hard texture. Elegant-classic image was well-expressed by fitted silhouette and chromatic and chromatic color coordinations. Contemporary-classic image was well-expressed by achromatic and achromatic color coordinations and hard texture. 3. Classic image was positioned into mostly retro and masculine on image scale.

• Journal of Fashion Business
• /
• v.22 no.2
• /
• pp.107-117
• /
• 2018

Nettle fiber, a sustainable fiber, was applied to the fabrication of denim to identify changes in textile appearance and formation. For the weaving of nettle denim, nine specimens, distinguished by three kinds of composite use of nettle fiber and three stages of fabrication processes, were used. The kinetic characteristics of the nine specimens were measured by the KES-FB system, and the images of the specimens of finished denim textiles, captured with a CCD Camera, were analyzed. In terms of the extensibility (EM) of nettle denim, all specimens showed post-processing increase, thereby suggesting an easy transformation of the textile as a source material for denim fabric. The effects of washing on the woven formation of denim were also identified. The geometric roughness (SMD), the problematic property of bast-fiber-like nettle fiber, was found to be decreased by washing. In terms of the bending rigidity (B) of the textile, the post-processing shrinking percentage of elastic nettle denim was found to decrease; all specimens that underwent bio-washing only also manifested that post-processing elasticity increased. To improve the draping of nettle denim, a mixed spinning together with washing were found to be advantageous. In terms of the shear stiffness (G), which is closely associated with the appearance of clothes, the formation of textile was improved regardless of the types of processing, including bio-washing and bleach washing.

• Fashion & Textile Research Journal
• /
• v.12 no.3
• /
• pp.272-278
• /
• 2010

The purpose of this study was to research about Dobby weave design using Computer-Aided Weaving System. For performing this design study, first, it was researched the characteristics of the classified woven fabrics, weaving processing, structure of Dobby loom, and Computer-Aided Dobby Weaving system theoretically. To develop Dobby woven design, Patternland Weave Simulator(U.S.A) for computer weave system was used. Among the developed Dobby woven designs by computer weaving system, mainly three of them were selected and woven into Dobby loom. To see the visual image of the fabric end-use, some of the scanned Dobby fabrics were simulated to the three-dimensional virtual images by Alias CAD system. The result of this study can be summarized as follows. Before the step of weaving Dobby fabrics on the woven design works, Computer-Aided Weaving system can be done very easily to apply the design step of Dobby woven fabrics, specially in case of the complicated woven structure. Also the usage of the simulation CAD system in visual image of the final products, ultimately can be saved cost and developed the higher value-added goods in more response to consumer demands.

• The Research Journal of the Costume Culture
• /
• v.18 no.4
• /
• pp.731-740
• /
• 2010

This study attempted to understand the value of traditional floral wall patterns reflecting the distinct aesthetic consciousness of Korean people and reinterpret the images of floral wall patterns in simplified forms. In addition, the study created new floral patterns to apply them to the design of neckties and scarves. In a methodological aspect, the computer design software programs Adobe Illustrator CS2 and Adobe Photoshop CS2 were used to make the traditional floral wall patterns motifs. Four basic motifs for a new formative image were set using graphical functions such as omitting, simplifying, overlapping, repeating, and/or reducing shapes based on floral wall patterns, and each motif was developed in two variations with different colors applied to them. Each of the set motifs was expressed in a repeated arrangement and in a modified pattern of 45 degrees. Necktie design with a floral wall pattern made use of the motifs developed through a variety of effects such as simplification, repetition, size variation, and gradation and the pattern modified at a $45^{\circ}$ for application. Scarf design employed and applied the existing motifs in an appropriate manner for design purposes and reconstructed and expressed them through such effects as repetition, rotation, compositional variation and gradation.

• The Research Journal of the Costume Culture
• /
• v.19 no.4
• /
• pp.805-819
• /
• 2011

In contemporary society, heterotopia is the law dominates thoughts and is the concept reconstituted spaces calls order in chaos. And that is the place which refuses the paradoxical and social custom and sometimes poses a danger and rise in rebel. The purpose of this study is to study how forms of clothing fluid form images are expressed in modern fashion develop body around in the spatial relationship between the body and its environment. The study method consider changed characterastics of fluid space through the heterotopia thinking system of Foucault Michel. Based on this method, the heterotopia space that appeared in the plastic arts in aspects of artistic significance and aesthetic value was examined. Based on the above discussion on modern fashion Fluid Form were expressed in any formative characteristics were considered. The results of this study are as follows. Fluidity is the transformed interaction. It expanded external representation of organic body structure and reconstructed flexible forms of dynamic structures continuously. Transformation is the new space structure. It constructed invisible transformation and developed convertible dress space by combining a variety of functional overlap and fold. Deconstruction was expressed structural forms, expanding the existing forms in the open structure which have ambiguous boundaries.

• Journal of the Korean Society of Fashion and Beauty
• /
• v.3 no.2 s.2
• /
• pp.1-11
• /
• 2005

This study is focusing on typicalized character make-up of TV Drama characters. The purpose of this study is to analyze the interconnections of its images and impressiology concretely, and then reflect on an application approach of impressiology. The aim of make-up lies in not only helping actors to visualize their own external qualities, appropriate the quality of a play, but also audience and spectators to be immersed in the concrete fact of i character person. Impressiology will be a data to give the understanding and sympathy of make-up work. I would like to utilize character make-up based on impressiology for creative and effective make-up techniques, and make it a typicalized character. Also I will examine the horizon of a new make-up technique through character development according to the demandes of the times. As a result of this study, we find that expression method of characteristic character generalized representatively is the common quality of impressiologistc image. Also we see that such a impressioiogistic image is useful for the fundamental basis of character expression method.