• Fashion & Textile Research Journal
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• v.6 no.4
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• pp.421-426
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• 2004

In an information-oriented and internationalized society of the future, the quality and the price of goods made by each country will be equalized. That eliminates competition. But the design and appearance of products is an important factor in international competition. Indeed, design symbolizes a country's culture visually, and it can show the cultural identity and originality of a nation in international society. And that will play an important part that can contribute to creating added value. It is necessary to revive our people's old lyrical stories which are far away from our memory, and we badly need design development to revive traditional cultural merchandise through visual modernization. In this study, I chose lotus as the subject material of textile design development. And my intention for this study is to reflect Korean traditional cultural value as much as I can, and to develop textile design of Korean images by adding modern scenes. Also, I intend to print them on fabric, and apply them to cultural merchandise including scarves and ties, by using digital textile printing systems. The reasons for doing so, are to create high added value, and to let other peoples of the world, know about our excellent culture.

• Journal of the Korean Society of Costume
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• v.59 no.9
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• pp.131-145
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• 2009

Literature in beauty art is insufficient regarding beauty spot, though it has played an important role in beauty art history. This study aims at analyzing various patterns and decorative functions of beauty spots and examining their remarkable differences by place and time. It attempts to find the symbolistic characteristics of beauty patch which influenced European countries socially and culturally in the 17th and 18th centuries, findings are as follows: first, beauty spots are extremely various by patch patterns and by forms, e.g. Wha-Jeon(花鈿), Bindi and artificial points. In the view of cosmetic purpose, they have been used to beautify appearances, reveal social positions and express the desires like blessing or protection from evil. In the times of Baroque and Rococo, though temporarily, people with beauty spots and their belonged societies used them as communicative tools: obviously, they functioned symbolistically. This study surveyed 156 persons to find what cosmetic messages and images beauty spots present in the contemporary world. Using SPSS 13.0, the study analyzed the responses and found that beauty spots are still functioning and welcomed to let women look more beautiful and more attractive, though their cosmetic messages and sizes have been simplified and scaled down.

• Journal of the Korean Society of Costume
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• v.59 no.2
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• pp.143-153
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• 2009

The purpose of this study is to provide color information in order to planning and merchandising in china fashion through the color of Beijing opera. In objective study, we collect total 302 Beijing opera images. The collecting method of source data is to extract digital color data by color picker. We transform RGB color data to H V/C, CIE L*a*b and analyze the attributes of color and tone, three-dimensional analysis. The results of this study are as follows : 1. The color distrbution of Beijing opera is R(26.9%)>YR(18.2%)>PB(11.6%)>Y(9.6%). Traditional preference color, red is most popular color as 26.7%:, the practice of vivid tone red is numerous. 2. The tone distribution of Beijing opera costume is P(16%)>It(13.9%)>d(11%)>5(9.6%)>4kg (8.2%)>b(7.1%:). The value o# Beijing opera costume distribute medium and medium-high and the chroma of those distributes low. 3. High chroma yellow is restrictive color as the symbol of emperor in china but medium-low chroma yellow is very frequently used. 4. Blue is often used in china costume. Especially in Beijing opera costume blue is symbol of bravery, dignity, cruel character 5. White in Beijing opera costume is much used for symbol of righteous loyalist. Black is less used than white in Beijing opera costume and black is authority color for symbol of the prime minister.

• Journal of the Korean Society of Costume
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• v.67 no.4
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• pp.102-115
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• 2017

This study aims to investigate the role and function of costume in the ancient society by analyzing the jade decorations, 'Gui', 'Bi', and 'Hwang,' recorded in "Zhouli". The method of study consisted of researching the record book "Zhouli" and comparing the antiquities with the images of the jades. Firstly, the jade decorations were different depending on class. The class system in Zhou dynasty was made up of 6 grades - emperor, duke, marquis, count, viscount, and baron. The jade decorations used by people in these grades were called 'Gui', 'Bi', and 'Hwang'. Secondly, this study grasped the system of 'Gui', 'Bi', and 'Hwang.' It identified 7 types of duties by matching the decorations on the jade to specific institutions. 'Gui', 'Bi', and 'Hwang' played a huge role in forming and maintaining to order and system during the chaotic Zhou dynasty. In addition, it became an essential part of understanding status, society, and political structure within a family power structure.

• Journal of the Korean Society of Clothing and Textiles
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• v.44 no.2
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• pp.237-254
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• 2020

In this study, we analyzed the images of women in Korean society through the female body expressed in nude paintings from Korea. The study included a literature study and a case study. Through prior research, we examined the history of nude paintings in Korea and the way people conceptualized the female body in Korean society. The case study focused on nude paintings of Korean artists, produced since 1910, when Western painting concept was first introduced to Korea. The social perspective of the female body in Korea was categorized into the three concepts: Eros, Motherhood and Power. Next, we examined the role of drapery and clothes in expressing these three concepts. Drapery and clothes played active roles in hiding and emphasizing the female body, showing the psychology of a woman or the artist's intention, showing the entire mood of the work, and giving three dimensional feeling and elegance to the work. We could see that the role of clothes changed from expressing a virtuousness in the past to stimulating a voyeuristic gaze in the present.

• The Research Journal of the Costume Culture
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• v.14 no.4
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• pp.647-656
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• 2006

A purpose of this research was to analyze an effect of discount stores image on brand equity of fashion brand. One hundred ninety-four women living in Seoul and its suburb were surveyed for this study. For data analysis, descriptive statistics, factor analysis, multiple regression, and ANOVA were used for this study. As the results, first, discount stores image was classified into five factors such as convenience, service, store atmosphere, familarity, and easy use. Second, brand equity was divided into three factors such as brand loyalty, perceived quality and brand recognition. Generally, discount stores images were correlated with brand equity factor. Third, results revealed that service, easy use, convenience, and familarity were 32% of the explained variance in brand loyalty. Also, store atmosphere convenience, service, and easy use were 26% of the explained variance in perceived quality. Results revealed Store Atmosphere and easy use, and familarity were 21% of the explained variance in brand recognition. Based on these results, discount stores in private brand marketing strategies would be suggested.

• Journal of the Korea Fashion and Costume Design Association
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• v.8 no.1
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• pp.25-36
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• 2006

This paper investigates recent trend and characteristic of sports casual ware. By literature review and case study, it compares active sports casual ware with sports ware and analyzes how the latter has been applied to the former. Further, it attempts to assess future design trend of sports casual ware The result of the analysis of 2004 F/W season's trend is the following. Most brands emphasize classic factors and, at the same time, adopts recent trends. They effectively use splendid colors to expose brand identity, and take advantage of sports games as a marketing tool of special lines. In addition, designs emphasizing women's sexy and healthy style are popular in sports casual ware. Recent trend is characterized by cross-over or hybrid. Active sports ware is expanded to a mixture with casual ware or casual ware featured sportive details and images.

• Journal of Fashion Business
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• v.15 no.3
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• pp.67-83
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• 2011

Korean film "Swiri"(1999) as well as a popular film is the first Korean blockbuster Film. In addition, the number of viewers is very common in Korea a large ripple effect that Korea film "Swiri" in his works were selected to act as a hero and contextual significance confrontation between the two figures through the symbolic analysis of clothing styles and colors Analyzing the meaning of space and a scene in the background with the colorful costumes and would like to study. In detail, the film's central character theme and image suggesting that dramatic reversal the character's personality through the clothes I was expressed through clothing styles and colors were analyzed with symbolism. Korean film "Swiri" the film's DVD player application from the situation or story that is considered to be important psychological conflicts selected twenty-seven screens in the study were collected still images. Data collected for the effect of color contrast and color analysis technical. The center of the video footage, the film's main characters costumes and background colors of the space was to examine the significance and symbolism.

• Journal of Fashion Business
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• v.15 no.3
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• pp.97-111
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• 2011

This study aims to apply 3D virtual fabric parameters - as obtained from previous research experiments - to 3D virtual clothing simulation in comparing its similarity with actual clothing as worn, with a view to verifying the objectivity and validity of the 3D virtual fabric simulation method devised by the drape image analysis method. In addition, the result is intended to be used as the basic data for new 3D virtual clothing simulation methods. As the results, 3D virtual fabric parameters designed to simulate 3D drape to be similar to actual fabrics were found to be Bending Strength, Buckling Point, Density, Particle Distance, and Shear. They were also found to be important measurements when evaluating visual similarity between drape shadow images and number of nodes. 3D virtual fabric simulation method devised by the drape image analysis method was appropriate in extracting 3D fabric parameters with the reflection of actual fabrics' physical and dynamic characteristics, in connection with 3D virtual fabric simulation. 3D virtual fabric parameters with the reflection of actual fabrics' physical and dynamic characteristics using the proposed 3D virtual fabric simulation method are accumulated and provided as a standard, this will facilitate the introduction 3D virtual fabric simulation technology.

• Journal of Fashion Business
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• v.15 no.4
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• pp.43-54
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• 2011

Printing process has been a major sector in the textile industries for a long period of time. With the advent of digital textile printing, the complex procedures of printing preparations and after-treatment processes have been streamlined. For the design of the motives of images to be printed, the use of image handling software, e.g. Photoshop(Adobe), has been of prime importance. Even though the software is extremely useful and functionally versatile, there are many laborious steps involved for the specific textile printing process. The use of a CAD-based textile printing function may help the textile printing process in streamlining the complex processing stages. The image qualities of the output designs have been compared objectively with the aid of several image similarity evaluation schemes including the SSIM, and FSIM Index methods.