• 유통과학연구
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• 제20권5호
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• pp.65-74
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• 2022

Purpose: This paper evaluates which characteristics of marketing communication content distributed on social networks impact electronic word-of-mouth (e-WOM). Research design, data, and methodology: Quantitative research was carried out on 637 Vietnamese people aged from 18, who were exposed to marketing communication programs of fashion brands. Preliminary data were analyzed by the reliability of the scale, multivariate regression analysis, and analysis of variance. Results: The research findings have identified the four characteristics of social media content that positively impact e-WOM, including entertainment, interaction, trendiness, and customization. Participants aged 30 and under have a higher appreciation for media content and e-WOM than those from 31 and over. Conclusion: To promote e-WOM, marketing communication content distributed on social networks should focus on the following characteristics: (1) The entertainment of marketing communication content should involve positive emotions, fun, and enjoyment; (2) With interactive content, focus should be placed on discussion and exchange content, content that encourages sharing, and two-way interactive content; (3) For trending marketing communication content, marketers consider communicating brand-related latest information, up-to-date information, and hot discussion topics; and (4) When creating customized content, brands should be interesting, customized (information, product, price), and unique.

• 한국컴퓨터정보학회논문지
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• 제27권9호
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• pp.157-167
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• 2022

본 연구는 마스크 착용이 필수가 된 시대를 살고 있는 20대를 대상으로 하여 마스크에 대해서 어떤 인식을 가지고 있는지를 조사하고 그 인식을 유형화하여 유형별 특성을 알아보고자 하였다. 연구에는 Q방법론을 활용하였다. 마스크에 대한 인식유형은 3개로 유형화되었다. 유형 1은 마스크를 늘 착용하며 마스크가 비언어적 커뮤니케이션과 착용자의 이미지에 영향을 미친다고 생각하는 '상시 착용 영향 중시형'이었다. 유형 2는 마스크를 세균을 막기 위해 착용하며 마스크가 부정적 영향이 크다고 생각하는 '기능 중시 부정 인식형'이었다. 유형 3은 얼굴을 가리기 위해 마스크를 착용하고 마스크 착용 시 사람이 젊어 보인다고 생각하는 '은폐 착용 긍정 이미지형'이었다. 소비자의 니즈를 반영한 다양한 디자인과 기능의 마스크 개발이 이루어져야 할 것으로 생각된다. 디자인, 맞음새, 기능 등 소비자가 중요하게 고려하는 사항에 따라 선택할 수 있도록 여러 가지 제품이 개발·판매되어야 할 것으로 생각된다.

• 한국컴퓨터정보학회논문지
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• 제26권12호
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• pp.201-212
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• 2021

본 연구는 시판되고 있는 여성 요실금 팬티 제품의 패턴을 분석하여 흡수층과 전체적인 패턴의 형태를 비교해 보고자 하였다. 이를 통해 액티브 시니어를 위한 기능성 요실금 팬티 개발에 필요한 기초자료를 얻고자 하였다. 시판 12개 제품을 분해하여 치수, 패턴 등을 분석하고 3차원 시뮬레이션을 통해 외관, 의복압을 평가하였다. 요실금 팬티의 치수 및 패턴 비교 결과, 같은 호칭의 제품임에도 부위별 치수 차이가 큰 것으로 분석되었다. 같은 브랜드 제품도 디자인 및 흡수량에 따라 큰 차이를 나타냈다. 3차원 시뮬레이션에 대한 외관평가 결과, 앞면, 옆면, 뒷면 등 모든 항목에서 제품 간에 유의미한 차이가 있은 것으로 나타났다. 9번 제품이 옆면의 허리 맞음새를 제외하고 가장 우수한 것으로 분석되었다. 의복압에 대한 평가에서는 팬티 제품의 특성상 1번, 2번, 8번 제품을 제외하고 대부분 붉은색으로 표시되었다. 향후 실제 착의실험 및 요실금 팬티에 대한 사이즈 규격화 연구가 이루어져야 할 것으로 생각된다.

• Acta Via Serica
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• 제7권2호
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• pp.153-178
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• 2022

This study analyzes the traces of East-West cultural exchange focusing on the palmette pattern expressed on Sassanid Persian and Silla Korean carpets. The results of the study are as follows. The palmette, which originated in ancient Egypt, is an imaginary flower made up of the transformation of a lotus, which combined with the Mesopotamian quadrant (四分法) and expanded to a four-leaf palmette and further to an eight-leaf palmette by applying the octant (八分法). The palmette, which was brought to Assyria, Achaemenid Persia, Parthia, Greece, and Rome, can be seen lavishly decorated with plant motifs characteristic of the region. Sassanid Persia inherited the tradition of the palmette pattern, which applied the quadrant and octant seen in several previous dynasties. On the one hand, it has evolved more splendidly by combining the twenty or twenty-one-leaf palmette and the traditional pearl-rounded pattern decoration of Sassanid Persia. These Sassanid Persian palmette patterns can be found through the palmette patterns depicted on the ceilings of the Dunhuang Grottoes located on the Silk Road. The palmette pattern of the Dunhuang Grottoes was expressed in the form of a fusion of Persian Zoroastrianism, Indian Buddhism, and indigenous religions. In the Tang Dynasty, it shows the typical palmette pattern of four and eight leaves in the medallion composition, which were mainly seen in Persian palmettes. The palmette pattern handed down to Silla can be found on a Silla carpet, estimated to be from around the 8th century, in the collection of Shoso-in (正倉院), Japan. The Silla carpet shows a unique Silla style using motifs such as peonies and young monks, which were popular in Silla while following the overall design of the Persian medallion.

• 복식문화연구
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• 제30권2호
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• pp.281-296
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• 2022

This study is designed to compensate for the lack of children's clothing relics from the early 18th century and to reproduce young upper-class girls' costume as hanbokcontent. The shapes and materials of costumes are based on the record of 『Sukjong-silrok』 in 1701 and the characteristics of adult ladie's costume relics in this period, but reproduced as miniatures of these relics as like Joseon children's clothing of another period. The reproduced costumes are formal wear for 3~4 year-old girls, consisting of yeoui [女衣], long unlined skirts, and lined skirts. Sizes were set at a height ratio of approximately 155:95. Yeoui is sam-hoejang-jeogori using pine pollen-colored damask with a grape-squirrel pattern and a purple damask with flower-treasure pattern. The full length of yeoui is 24.5cm. It has a square-dangko outer collar with square inner collar. The long unlined skirt is a six-width overskirt that is 82cm long, made with lotus patterned sa. The lined skirt is a five-width skirt that is 61.3cm made with flower-treasure patterned red damask and ju. Several long pleats on both sides of these two skirts have been omitted. The result provides meaningful content for children's clothing in the early 18^th century and will be used as costume for an educational trial performance.

• Human Ecology Research
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• 제60권4호
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• pp.549-564
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• 2022

This study aimed to develop an e-mentoring youth financial education program and verify its effectiveness for promoting financial empowerment and establishing financial capabilities among independent consumers. A four-session, eight-hour "Youth Financial Empowerment Mentoring Program" was developed. This program dealt with financial literacy and financial psychology factors in an integrated fashion. We used the nonequivalent control group pretest-posttest design to evaluate the program's effectiveness. Specifically, by using Zoom, a virtual conference platform, four mentors of college students were trained for four sessions over two weeks. Meanwhile, four groups were formed with four mentors and 18 high school mentees to implement a four-week e-mentoring program. As a result of the analysis of covariance, significant differences were found between the two groups in all financial psychology factors and financial literacy variables. In addition, the score of the experimental group was higher than that of the control group. As a result of qualitative evaluation through FGI for mentees and mentors, mentees experienced positive changes in financial behavior, beliefs, attitudes, and personal relationships, as well as increased financial knowledge. Meanwhile, mentors experienced positive changes in their introspection into financial behavior and consumption. Considering these results, we can conclude that this program effectively induces participants to learn and reflect on their initiative, which is in line with the original goal of "improving financial empowerment".

• 한국컴퓨터정보학회논문지
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• 제14권1호
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• pp.183-190
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• 2009

유비쿼터스 컴퓨터 환경의 핵심기술은 상황인식 컴퓨팅기술로써 상황인식기술은 소프트웨어적 성격이 강하여 상황인식의 핵심엔진을 개발하고 이를 적용한 장치 개발이 주요 연구 작업이다. 유비쿼터스 컴퓨팅시대가 도래하면 기존의 인터넷 쇼핑몰에서 고객이 직접 상품을 검색하여 주문을 하는 형태에서 진화되어 상황인식 기술의 핵심기술인 지능형 에이전트 기술이 접목된 검색 엔진이 고객의 입력 정보를 조합하여 비교검색이 이루어진 후 추천하는 형태의 시스템으로 발전될 것이다. 본 논문에서는 사례기반 추론 기법 및 지능형 에이전트 기술을 기반으로 한 검색 엔진을 설계하고 인터넷 패션 상품 전문 몰에 적용하여 고객이 직접 상품을 검색하는 대신 지능형 에이전트가 검색하여 패키지 형태로 제공되는 주문형 맞춤식 패션 전문 시스템을 설계하고 프로토타입을 구현한다.

• 예술인문사회 융합 멀티미디어 논문지
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• 제8권7호
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• pp.719-728
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• 2018

각 나라별로 선호하는 이미지와 효과적으로 전달하는 방법은 다르다. 본 연구에서는 한국의 전통화장 방법과 선호하는 이미지를 효과적으로 전달하기 위한 방법을 찾고자 한다. 조선시대의 고문서 중에서 백과사전 성격의 '규합총서(閨閤叢書)'는 10가지 시조를 통해 그 시대의 선호하는 눈썹을 시조형태로 표현한 '십미요(10 eyebrow poetry)'가 있다. 본 연구에서는 십미요를 적용하고 실제 모델에 제작해 문제 해결을 하고 문헌, 인터넷, 사례의 방법으로 구성되었다. 제작된 모형 자극물은 메이크업 전문가 10인과 70명 남, 녀 블라인드 길거리 실험을 진행하여 호감 및 선호도를 측정 하였다. 결과는 "Gaewon-eoaemi" 유형이 가장 좋아 보이며 이쁘고 매력적이며, 생각하는 눈썹 모양과 현재 유행하는 눈썹 모양과 가장 일치하는 유형이라고 인식 하였다. 고전에 표현되어 있는 다양한 비언어적인 방법으로 본 연구에서는 시각시를 활용하여 효과적으로 전달하기 위한 방법을 알아보았다. 본 연구는 시대별 문화의 흐름에 이해를 돕는 분야를 독료하고 디자인발상 전환에 기여하게 될 것이다.

• 한국염색가공학회지
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• 제35권2호
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• pp.82-96
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• 2023

The purpose of this study is to enhance the usability of hanji fabrics by expanding the color space of hanji fabrics. For the expression of various colors of hanji fabrics, single and combination dyeing were carried out using natural indigo(Niram, Polygonum tinctorium), marigold extract colorant, and madder extract colorant for three types of hanji fabrics with different fiber compositions(hanji, hanji/cotton, hanji/silk). The light, medium, and deep colors obtained through individual single dyeing were shown to be PB Munsell colors in the case of indigo dyeing, Y color for marigold dyeing, and R color for madder dyeing. For combination dyeing, indigo dyeing was first carried out under the conditions for light, medium, and deep colors, respectively, and marigold or madder dyeing was performed thereafter. Indigo and marigold combination dyeing produced PB, B, BG, G, and GY Munsell colors and indigo and madder combination dyeing produced PB, P, RP, and R Munsell colors. Overall, the color change of hanji/silk fabric was more diverse than that of hanji fabric and hanji/cotton fabric. In the indigo, marigold, and madder combination dyeing into individual deep colors, blackish PB and P Munsell colors was obtained. Colorfastness to washing, dry cleaning, rubbing, and light were relatively good with above rating 4. Finally, 9 colors excluding YR color out of 10 Munsell color were obtained. We confirmed that the expansion of the color space of Hanji fabrics by the single and combination dyeing with indigo, marigold, and madder.

• 치위생과학회지
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• 제23권2호
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• pp.88-92
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• 2023

Background: Aphthous stomatitis is a common disease of the oral mucosa and its pathogenesis is associated with several risk factors. Frequently, minor ulcers are idiopathic in nature and often resolve naturally. However, those ulcers are painful and sensibly compromise patients' eating. There are different treatment strategies for the clinical management of oral aphthae. Methods: The present study assessed the efficacy of a film-forming cream in accelerating the healing and diminishing the pain associated with minor aphthae in a randomized fashion design. The test product (AphtoFix^®) was compared with placebo cream in a cohort of patients with a diagnosis of minor recurrent stomatitis. Patients were randomly distributed into two groups and were followed for 10 days. The primary outcomes included the number of days until symptoms were relieved and the number of days to complete healing. Results: Thirty-six patients completed the follow-up, eighteen per group. All lesions eventually healed within day 10. However, patients in the test group experienced significantly less pain, already from day 1. Patients in the test group also showed a faster healing rate of the lesion with an average of 7 days against the 9 days required for patients in the control group. Conclusion: The present study supported the utility of a film-forming in cream in relieving the patient from symptoms associated with aphthous stomatitis already at day 1 of product use. Patients also displayed faster healing of the lesions when compared to the control group. Further studies with greater sample size and patient stratification according to age and risk factors are recommended to support the present findings.