• Journal of Institute of Control, Robotics and Systems
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• v.15 no.3
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• pp.265-272
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• 2009

In this paper, a simple optical method that uses an infrared(IR) cut filter is proposed to minimize variation of eye image by external infrared(IR) sources in a video based head mounted eye tracking system that is used in the field of sports. For this, the IR cut filter is attached to a head mount of the eye tracking system, and the camera with an IR LED is located between the IR cut filter and eye. In this structure, external IR is blocked by the IR cut filter, and the IR intensity on the eye can be controlled by the IR LED. Therefore, the illumination condition of the camera to capture the eye can be stable without being affected by external IR illuminations. To verify the proposed idea, variation of the eye image and intensity of the IR with/without the IR cut filter is measured under various illumination conditions. The measured data show that the IR cut filter method can block external IR effectively, and complex pupil detection algorithms can be replaced by a simple binarized method.

• Transactions on Control, Automation and Systems Engineering
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• v.3 no.4
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• pp.229-235
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• 2001

Recently, service area has been emerging field f robotic applications. Even though assistant robots play an important role for the disabled and the elderly, they still suffer from operating the robots using conventional interface devices such as joysticks or keyboards. In this paper we propose an efficient computer interface using real-time eye-gaze tracking system. The inputs to the proposed system are images taken by a camera and data from a magnetic sensor. The measured data is sufficient to describe the eye and head movement because the camera and the receiver of a magnetic sensor are stationary with respect to the head. So the proposed system can obtain the eye-gaze direction in spite of head movement as long as the distance between the system and the transmitter of a magnetic position sensor is within 2m. Experimental results show the validity of the proposed system in practical aspect and also verify the feasibility of the system as a new computer interface for the disabled.

• Fashion & Textile Research Journal
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• v.20 no.2
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• pp.167-176
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• 2018

In this study, an eye-tracking program that can confirm a design cognition process was developed for the purpose of presenting strategic methods to create fashion images, and the program was used to identify what effects fashion models' external characteristics have on the cognition of design. The data for analysis were collected through an eyemovement tracking experiment and a survey, with the focus on the research problem that differences in models' external uniformity will lead to differences in the eye movement for perceiving models and design as well as the image sensibility. The results of the analysis are as follows. First, it was confirmed that the uniformity of model types and the simplicity/complexity of design led to differences in the eye movement directed at design and models and the gaze ratio. Consequently, it is deemed that models should be selected in consideration of the characteristics of design and the intention of planning when creating fashion images. Second, it was found that in terms of the cognition of design, external conditions of models affect design sensibility. A change in models led to a subtle difference in sensibility cognition even when the design condition did not change. Thus, not only the design but also model attributes are factors that should be considered important in fashion planning.

• Journal of Institute of Control, Robotics and Systems
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• v.16 no.1
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• pp.90-95
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• 2010

This paper describes the development of integrated head and eye tracker system. Vision based head tracker is performed and it has 7mm error in 300mm translation. The epi-polar method and point matching are used for determining a position of head and rotational degree. High brightness LEDs are installed on helmet and the installed pattern is very important to match the points of stereo system. Eye tracker also uses LED for constant illumination. A Position of gazed object(3m distance) is determined by pupil tracking and eye tracker has 1~5 pixel error. Integration of result data of each tracking system is important. RS-232C communication is applied to integrated system and triggering signal is used for synchronization.

• Korean Institute of Interior Design Journal
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• v.22 no.6
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• pp.212-219
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• 2013

This study uses a fashion shop facade design to track human gaze, find gaze frequency for gaze time for the gaze points along the path of sight, and expose the importance of facade design and figure out the value through theoretical systematization. Thus, this study employed the measurement method in physiological psychology which is sight-tracking device with eye-tracking to perform effective data evaluation. To find gaze frequency and study the contents to reflect on the facade, precedent study review, and case study of facade design to collect stimulants to be used in eye-tracking experiment were executed. And the eye-tracking experiment which traces the movement of eye[pupil] was performed. As the result of analyzing gaze frequency, The characteristics of such gaze path formation made the characteristics for gaze frequency even clearer. What was characteristic in the analysis result according to 'average value for gaze time' was that only 8 out of 2000 areas showed over 1 second of frequency and, and all other shoed less than 1 second of gaze time. This indicates that human sight endlessly jumps around, and that it 'Stay' where it has interest. This study found the average of the frequency of this 'Stay' in facade design. This study well presents the major points to add value to the design of the space of facade based on scientific measurement/analysis data obtained through visual understanding. Through such, this study is thought to be able to have a positive interaction with marketing by forming a theoretical background bringing utility to purchase environment and assisting in sales increase.

• Korean Institute of Interior Design Journal
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• v.23 no.1
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• pp.122-131
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• 2014

This study aimed to conduct an eye-tracking experiment carried with facade images as a medium and to do research on 'the interest of the eyes' resulted from people's gazing phenomena. This study secured gazing data which appeared according to visual response and analyzed gazing phenomena to find the basic theory of 'the interest of the eyes' as a methodological role, which consumer interest and attention could be grafted when a plan and a design for space design was made. Data terms used in eye-tracking backgrounds and the movement of the eyes were investigated in literature review. Twenty (20) facade images were selected through a case study to get experimental stimuli for the related experiment. Thirty (30) subjects (men and women) suitable for the experiment were recruited to conduct an eye-tracking experiment. After the experiment, five (5) areas were set up in the facade image to identify the focus level of interest and attention. The level of interest and focus was connected to the interest of the eyes. The analysis to study the interest of the eyes was based on nine (9) items such as sequence, entry time, dwell time, hit ratio, revisits, revisitors, average fixation, first fixation and fixation count. Through gaze analysis, the following conclusion was drawn about the 'interest level of sight' for gaze frequency. The interest level can be interpreted to be higher for faster sequence, shorter entry time, longer all fixation(ms) for dwell time, faster all saccade(%), higher hit ratio, more revisits, more revisitors, longer average fixation, faster and longer first fixation, and more fixation count, and the person can be said to have felt interest faster and/or more.

• Fashion & Textile Research Journal
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• v.19 no.2
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• pp.230-239
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• 2017

In the clothes industry, there are lack of experts including technical designers who can analyze the fit of clothes. This study is to provide practical data available for fit analysis education by distinguishing the differences in standards and aspects of garment fit between experts and novices, through the eye-tracking technology to quantify the sense of fit. For this study, two groups were organized; one composed of 7 experts with over 15 year-experience including technical designers and patternmakers, and the other composed of 7 novices who are students majoring in clothing. Wearing the goggle type eye-tracker Tobii Pro Glasses 2, the participants in the experiments were required to conduct fit analyses for a pair of pants on a live model. After those experiments, they were required to check the items for fit analysis and assess the importance level of them on a questionnaire. The differences between the two groups in the ratios of total visit count and total visit duration by each AIO(Area of Interest) of clothes were analyzed through non-parametric statistical test. The results of eye tracking experiments showed that experts focused on center front and back line, crotch area, and side seam, while novice's fixation points were dispersed around the pants. The survey results showed that the experts put importance on the center line position and its verticality, front-back proportion of side seam line, and front-back proportion of waist line, 71.4~100% of whom checked them, while 14.3% of the novices checked them.

• Asia Marketing Journal
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• v.17 no.4
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• pp.21-42
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• 2016

Purpose: Social influence has a decisive role in shaping a person's cognition and behavior. Chinese face consciousness, including moral component, is an important part of Chinese traditional culture, which influences people to implement moral behavior. With both eye-tracking technology and traditional questionnaire, this research aims to explore people's moral psychology and the psychological processing mechanisms of Chinese face consciousness, as well as the impact of Chinese face consciousness on the preference for the ecological product. Method and Data: 75 college and MBA students' eye movement data were collected when they read different kinds of moral materials, as well as data from the subsequent questionnaires. To test the hypothesis, ANOVA analysis and Heat Map analysis were performed. Besides, the PROCESS of bootstrap was used to test mediation effect. Findings: The results reveal that: 1. Compared to the moral-situation reading, when subjects read immoral situations, they need more processing time due to the moral dissonance and cognitive load. 2. Compared to the control condition, when threatened moral self is primed, subjects prefer to choose ecological product. 3. Protective face orientation is the mediator between threatened moral self and preference to ecological product. Key Contributions: First, this study broadens the use of eye-tracking technology in marketing and demonstrates a better understanding of the relationship between morality and consumer behavior in a more scientific way. Second, this study not only distinguishes the meanings between "protective face orientation" and "acquisitive face orientation", but also innovatively validates that when moral self is threatened, consumers tend to choose ecological product as moral compensation in order to protect their face. It can shed light on the promotion of ecological product in practical applications.

• Korean Institute of Interior Design Journal
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• v.26 no.5
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• pp.65-74
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• 2017

The purpose of this research is to analyze characteristics of street elements when pedestrians have a view in the street. The research was utilized eye-tracking experiment and two times survey before and after experiment. The experiment is composed as follows. The data collection was conducted two days period from March 30 to 31, 2017. There were 43 participants who were all male and undergraduate students. In the data recording, the stimulus image was presented 65 seconds on a 23-inch monitor. Prior to analyzing data, the images were represented into five elements of AOI(area of interest). The fixation rate was divided by a period such as 'fixation time' and 'fixation count' parameters. The results were additionally obtained by linking analysis with the area ratio of AOI, time series analysis, and questionnaire. First of all, both building signs and advertisement standing boards draws attentions in participants. From a comparison between fixation rate and survey, the data have negative perspective view. Second, the advertisement standing boards are more eye-catching than other elements regardless of AOI size. It shows the priority of elements what should be developed in the environment. Third, the pavement is rarely seen in the fixation rate. Fourth, the trees are not a long frequency but viewed as a positive element. People want to keep the natural site in the street. In summative research, this method of extracting eye movement data would be provided a foundation data for developing streetscape plan based on scientific factors.

• Journal of the Korean Society for Library and Information Science
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• v.56 no.1
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• pp.95-117
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• 2022

This study developed and evaluated audio-visual (AV) semantics-based video summarization methods using eye tracking and electroencephalography (EEG) data. For this study, twenty-seven university students participated in eye tracking and EEG experiments. The evaluation results showed that the average recall rate (0.73) of using both EEG and pupil diameter data for the construction of a video summary was higher than that (0.50) of using EEG data or that (0.68) of using pupil diameter data. In addition, this study reported that the reasons why the average recall (0.57) of the AV semantics-based personalized video summaries was lower than that (0.69) of the AV semantics-based generic video summaries. The differences and characteristics between the AV semantics-based video summarization methods and the text semantics-based video summarization methods were compared and analyzed.