• The Journal of Information Systems
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• v.18 no.3
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• pp.27-46
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• 2009

Korean society frenzy about ubiquitous computing is in a rapid change into so called 'Nomadic' information environment. In many previous studies, a number of intrinsic and extrinsic motivation factors were empirically found to affect users' continuance to use mobile hand-held devices. However, the role of device attachment, a new intrinsic motivation factor with which users are known to care about their own mobile devices personally, in determining users' post-adoption behavior was not explored yet to the full scale. To fill the research void like this, this study proposes a new research model in which device attachment as well as perceived value are positively linked to satisfaction and continuance to use. The statistical results obtained by applying PLS to the valid 137 questionnaires showed that the device attachment has stronger positive influence on satisfaction and continuance to use than the perceived value. Therefore, a practical implication is suggested thai the mobile devices need 10 be designed in a way of arousing users' device attachment more strongly.

• Journal of the Korean Society of Clothing and Textiles
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• v.22 no.8
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• pp.1099-1110
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• 1998

The perceived quality is a concept considered from the consumer's perspective. So it is differ from the objective determination of product quality. Thus the consumer perception of quality is a subjective judgement of an individual and an overall feeling on the characteristics which includes the product's reliability, performance and so on. In terms of product perception, consumers utilize the product cues in evaluating the product's quality before the purchase and the cues reflecting the quality can be classifisied into intrinsic and extrinsic ones. When the quality perception is limited to the purchase situation, purchase decision dependent on surrogate indicators such as price, are inclined to increase due to the lack of information. Therefore in this study the perceived quality of apparel is controled to the purchase situation in order to examine the consumer's reaction to the price cues and for the convenience of the exploratory investigation. As a result of the empirical study, consumers show differences in quality and value perceptions to the product with the same price depending on the perception whether the price is high or low. The apparel quality evaluation process goes through the steps of "product attributes - perceived quality - perceived value - purchase intention".

• Journal of the Korean Society of Clothing and Textiles
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• v.23 no.8
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• pp.1075-1085
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• 1999

Brand equity is the added value endowed by the brand to the product. This concept born in the 1980's has aroused intense interest among market managers and business strategists from a wide variety of industries. Brand equity can be approached in different perspectives according to the motivations and the objectives of the studies. Consumer-based brand equity is examined internally by consumers' cognition and feeling and externally by consume behavior in the market By analyzing the relationship between them we can understand how brand value is made in the mind of consumers and how it is converted into the consumer behavior,. The brand is an especially important extrinsic cue in clothing products and the apparel industry has higher brand equity when it is actually compared with the brand equity of many other industries measured as a financial asset. Therefore the purpose of this study was to find out brand value of clothing products through clothing brand equity and to understand consumer behavior of the brand. And so we focused in consumer-based brand equity. For the empirical study three brands that are predicted to have different level of brand equity were selected based on prices and market shares of the brands. As the result the consumer-based brand equity is composed of emotional and cognitive dimensions and each dimension has several sub-dimensions. These diverse dimensions of brand equity bring about differences in consumers' purchase behavior market share and price premium of brands.

• The Journal of the Korea Contents Association
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• v.14 no.2
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• pp.257-269
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• 2014

This study examines the effects of community child care center workers' perception of professionalism on their job satisfaction. This study conducts a survey of 221 community child care workers in Seoul, Gyeonggi, and Gangwon provinces in Korea. Results show that the level of perception of professionalism and job satisfaction are over intermediate. The perception on professional values and ethics are slightly higher than the perception on professional knowledge and skills. The workers are more satisfied with intrinsic job factors such as achievement and responsibility than extrinsic job factors such as compensation and working conditions. Regression analysis reveals that the workers' perception of professionalism is positively associated with both intrinsic and extrinsic job satisfaction. Based on the findings, this study provides suggestions to enhance the workers' professionalism and job satisfaction, which will contribute the quality of services in community child care centers.

• Journal of Digital Convergence
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• v.20 no.1
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• pp.459-469
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• 2022

This study aims to provide basic data for the development of teaching methods to improve the performance confidence of performing core basic nursing skills in nursing students while availing of online education owing to COVID-19. Data were collected from 146 students in the Department of Nursing at N University located in C city. The collected data was analyzed using descriptive statistics, difference, correlation analysis, and multiple regression by using SPSS 23.0 program.. The subjects' performance confidence of core basic nursing skills was dependent on self-directed learning readiness (r=.368, p<.001), intrinsic goal motivation (r=.232, p=.005), extrinsic goal motivation (r=.344, p<.001), task value (r=.237, p=<.001), control of learning beliefs (r=.262, p=<.001), and self-efficacy for learning and performance (r=.443), p<.001) with a significant positive correlation. The results indicate that the factors influencing the subjects' performance confidence of core basic nursing skills were the 4th grade (β=0.413, p<.001), extrinsic goal motivation (β=0.307, p<.001), and self-efficacy for learning and performance (β=0.316, p=.005), and the explanatory power was 35.8% (F=8.354, p<.001). The research results showed that it is necessary to develop and apply various online-centered teaching and learning methods to increase the extrinsic goal motivation and self-efficacy for learning and performance of nursing students to enhance their performance confidence of core basic nursing skills. This will serve as a basis for preparing effective online centered nursing education strategies to improve performance confidence of core basic nursing skills.

• The Bulletin of The Korean Astronomical Society
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• v.39 no.2
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• pp.73.2-73.2
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• 2014

We investigate the rotation measure (RM) of the nearby low luminosity AGN M87 by using archival polarimetric VLA data at 8, 15, 22 and 43 GHz. For the first time, the RM properties of its jet are resolved at at arc-second scales. The distribution of the RM appears to be a gaussian with a mean value of ~200rad/m2 and the power spectrum follows a power law with index -2.5. A simple Kolmogorov model assuming a random turbulent magnetic fields extrinsic to the jet appears not to be adequate to explain the observed RM power spectra. On the other hand, underlying RM gradients possibly connected with the jet could be a possible interpretation.

• Journal of Family Resource Management and Policy Review
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• v.23 no.1
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• pp.115-128
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• 2019

The purpose of this study was to explore factors influencing on work values of female college students focusing on parental effect to enhance their participation in labor market. The respondents were asked to answer a questionnaire, and the collected 400 data were analyzed using SPSS 23.0. The results showed that the students and their parents had more leisure-oriented and extrinsic work values than labor-oriented and intrinsic work values. The labor-oriented and intrinsic work values appeared to be high in the group with experience of part time jobs, with high educated father or with middle household income. The influencing factors on college students' work values were parental work values, gender consciousness, self-efficacy and major. The results from this study suggest that parents of college students should be educated to change their work values.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.14 no.4
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• pp.1690-1698
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• 2013

In order to analyze the influence of job preparation activities by work value, this study utilized The Graduates Occupational Mobility Survey(GOMS) 2010 Year and the subjects of this surveys were 6,847 people who graduated from university. The results of this study were follows: First, Work value was showed significant difference by gender, type of school, school location, major fields. Second, The practical importance factor was found to have positive(+) influence on job preparation activities. Third, The intrinsic importance factor and the extrinsic importance factor were found to have negative (-) on job preparation activities. This study provides detailed analysis on job preparation activities, offering new verification of work value as the most important element of occupation exploration to university students looking for employment.

• Journal of Korea Multimedia Society
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• v.20 no.12
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• pp.1865-1873
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• 2017

The feature-based visual SLAM requires 3D positions for the extracted feature points to perform 3D-2D motion estimation. LiDAR can provide reliable and accurate 3D position information with low computational burden, while stereo camera has the problem of the impossibility of stereo matching in simple texture image region, the inaccuracy in depth value due to error contained in intrinsic and extrinsic camera parameter, and the limited number of depth value restricted by permissible stereo disparity. However, the sparsity of LiDAR data may increase the inaccuracy of motion estimation and can even lead to the result of motion estimation failure. Therefore, in this paper, we propose three interpolation methods which can be applied to interpolate sparse LiDAR data. Simulation results obtained by applying these three methods to a visual odometry algorithm demonstrates that the selective bilinear interpolation shows better performance in the view point of computation speed and accuracy.

• Korean Journal of Culture and Social Issue
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• v.21 no.2
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• pp.253-277
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• 2015

The purpose of this study was to identify work-family balance values(work-family centrality, marriage value, child-care value, work value etc) in Korea, Japan and U. K.. Moreover, This article investigated the attitudinal generational gap in each countries. Participants were 311 Korean, 324 Japanese and 322 English married working women, who were in the thirties fifties. The major findings of this study were as follows. Compared to Japan and U. K., Korean married working women were more work-centered and likely to seek for extrinsic work value as well as intrinsic work value. While they were highly thought that a woman should work despite of her marriage, it was also strongly concerned if their work negatively affected family life, they should be better to quit their job. These results showed that conservative-liberal values were coexisted in Korean participants. Secondly, U. K. participants were more centered on the family-oriented value and thought that women were not necessary to work in work-family conflict, in comparison to Korean and Japanese. As a result of cluster analysis, they were a lot distributed in 'woman's family care oriented group' which was weigh on woman's role as a family care giver as well as 'family value oriented group'. Thirdly, Japan participants not only were less family-centered but also less work-centered. In the similar vein, they were less motivated and oriented to all of intrinsic and extrinsic work values compared with participants in Koran and U. K. On the other hand, Japanese participants, in sharp contrast to Korean, had a liberal viewpoint in work-family related values, such as woman's work, career break caused by work-family conflict, and family values. We were trying to interpret these results in consideration of socio-economic-politic as well as psychological aspects.