• Title/Summary/Keyword: Exploratory research

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An Exploratory Study of Competitive Strategy and Performance in Chinese Automotive Industry (중국 자동차 산업의 경쟁전략과 성과에 대한 탐색적 연구)

  • Qin, Zhi-Min;Huh, Moon-Goo
    • Asia-Pacific Journal of Business
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    • v.12 no.2
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    • pp.61-79
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    • 2021
  • Purpose - The purpose of this study was to analyze the impact of a company's competitive strategy on corporate performance in the highly competitive Chinese automotive industry. Design/methodology/approach - This study collected 14 survey data from automotive companies in China which be listed more than one year. We chosen the exploratory study with deriving research assignments, and the final research results are presented as propositions to proceed with the study. Findings - First, in the Chinese automobile industry, a company's competition strategy has a positive impact on corporate performance. and also the Differentiation strategy and the Low-cost strategy both have a positive impact on corporate performance. In addition, a company pursuing the Differentiation strategy that it would achieve better corporate performance than a company pursuing the Low-cost strategy. Second, it has been shown that the hybrid strategy rather than the pure strategy in the Chinese automobile industry can achieve higher corporate performance. Research implications or Originality - First, the type of competitive strategy in Chinese automotive industry were identified through the original strategies presented by Porter and Murray, and the impact of the Low-cost and the Differentiation strategies on corporate performance was analyzed. Second, contributing to the study of pure and hybrid strategies that are still under discussion now. Third, it also suggested practical implications that companies in China's automotive industry should pursue cost or differentiation advantages to secure competitive advantage.

Research Ethics in the Aviation Service Industry

  • Soyeon PARK
    • Journal of Research and Publication Ethics
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    • v.5 no.1
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    • pp.7-11
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    • 2024
  • Purpose: This study seeks to discuss research ethics, not only the academic honesty and sincerity that researchers who study aviation services academically should have, but also the direction of the moral aspects that are fundamentally required as researchers. Additionally, this study seeks to examine the realistic problems of research related to the aviation service industry, a field of social science. Lastly, focusing on research ethics in the aviation service field, we will look at the theoretical background and the problems in the actual research field, and draw implications based on this. Research design, data and methodology: This study conducted an exploratory study through a selection process based on research ethics topics and research ethics related to the aviation service industry. Results: Efforts to systematize research ethics in research areas related to the aviation service industry, which is a field of social science, require efforts to expand the scope of systematization of research ethics related to the aviation service industry by referring to systemization efforts in other academic fields. In addition, specific systemization efforts will be needed through cooperation between universities, research institutes, and academic organizations. Also, concrete systematization efforts will be needed through cooperation between universities and academic organizations.

A Case Study of Fashion Marketing Research using Multiple Methods (마케팅 리서치에서 다중측정방법에 관한 실증적 연구)

  • 박혜정;김혜정;이영주;임숙자
    • The Research Journal of the Costume Culture
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    • v.10 no.6
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    • pp.601-616
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    • 2002
  • Qualitative research is a method widely used in marketing research. However, the method has seldom been used in fashion marketing research in Korea. The purpose of this study was to prove that using both qualitative and quantitative research methods in main stage is much useful than using qualitative research method only in exploratory stage. Qualitative data were gathered by conducting Focus Group Interview(FGI) with 48 college students. Quantitative data were gathered by surveying college students, and 487 questionnaires were used in the statistical analysis. The data were analyzed using content analysis, mean, standard deviation, and t-test. As a result, FGI, one of the tools used in qualitative research methods, was proved to be useful in revealing consumers´deep emotional needs as well as purchase motives. FGI also revealed information which quantitative research method tools such as survey could have missed. Therefore, it is best to use multiple methods-simultaneous use of quantitative and qualitative methods-to understand fast changing consumers´needs and purchase motives.

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An Exploratory Research on the Accumulation of Basic Research Capability in the Newly Developing Countries (신흥공업국의 기초연구능력 축적과정의 특성에 대한 탐색연구 -한국 사례를 중심으로-)

  • Hwang, Hye-Ran
    • Journal of Korea Technology Innovation Society
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    • v.7 no.1
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    • pp.42-63
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    • 2004
  • Recent trend of rapid growth in the basic research activities in East-Asian newly industrialized countries bring about the change in the world knowledge production structure. Particularly, Korea showed the changing patterns not only in the number of publication, but also in the aspect of structural change of basic research activities. The stylized facts of basic research activities in Korea can be summarized in three aspects; first, selective development patterns, second, reverse pattern of evolution, and finally, the rapid growth of basic research activities in major firms. This paper analyse the evolutionary patterns of basic research activities in empirical base and propose the policy implication for supporting basic research activity in newly industrializing countries.

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Anxiolytic activity of standardized extract of Korean ginseng - a study on exploratory behavior

  • Mohan, M;Kasture, SB;Balaraman, R
    • Advances in Traditional Medicine
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    • v.5 no.4
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    • pp.301-307
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    • 2005
  • The roots of the plant Korean ginseng have been extensively used in the traditional Chinese herbal medicine. We investigated the standardized extract of Korean ginseng on animal models of anxiety based on exploratory behavior. Korean ginseng extract (KGE) (3, 10 and 30 mg/kg) was administered intra-peritoneally. The anxiolytic activity was studied using elevated plus maze (EPM) paradigm, light/dark apparatus (LDA), open field apparatus (OFA) and the hole board apparatus (HBA). Diazepam (1mg/kg) was used as a standard anxiolytic drug. In EPM, KGE (10 mg/kg) significantly (P < 0.05) increased the time spent in open arms and the number of entries in open arms. In LDA, KGE (10 mg/kg) increased the number of transitions. In OFA, KGE (3 and 10 mg/kg) significantly increased (P < 0.05) the number of squares traversed. In HBA the number of head pokes were significantly increased with KGE (3 and 10 mg/kg). KGE at all selected doses did not affect the motor coordination. Thus, the study suggests that saponin containing standardized Korean ginseng extract possess anxiolytic activity.

Analysis of Kano's Quality Attributes for Smart Car: An Exploratory Study (스마트카의 Kano 품질속성 분석에 관한 탐색적 연구)

  • Byun, Dae H.
    • Journal of Service Research and Studies
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    • v.6 no.2
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    • pp.83-97
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    • 2016
  • Smart car is a vehicle which maximizes convenience, safety, and user experience. The traditional vehicle style will be replaced by a smart car. The objective of this paper is to find essential quality attributes that consumers want. We provide a method to select a best smart car reflecting their preference based on the quality attributes. We derive Kano's quality attributes by an exploratory survey and show an example to implement their decision using the Analytic Hierarchy Process method. As a result, the quality attributes were classified into two groups of attractive quality and indifference quality. The respondents evaluated that the safety of smart cars was more important than the convenience and user experience. However, the smart car was required more functions related to the convenience criteria. These results will provide important implications for smart car design.

An Exploratory Study on Development of Information Security Manpower (정보보안 인력양성을 위한 탐색적 연구: 정부, 기업, 학계, 인력 관점 기반)

  • Seo, Kyung-Jin;Choi, Jee-Eun;Kim, Hee-Woong
    • The Journal of Information Systems
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    • v.24 no.2
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    • pp.73-96
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    • 2015
  • Purpose Information security industry is rapidly growing, but has been confronted with many challenges in a business environment. One of them is the imbalance between supply and demand of information security manpower, which has caused an insecure market situation. Therefore, this study has derived factors of promoting and hindering information security manpower from governance, academics, corporations, and workforce perspectives, and has analyzed a sequence of cause and effect of each factor. Design/methodology/approach This study is an exploratory research based on the interviews. The causal loop diagram (CLD) was developed to deduce key issues and propose alternatives. Findings The result of this study is expected to help the development of information security manpower in Korea, by minimizing the potential negative effects as well as maximizing the positive effects. This study found out the dynamic causes and effects of the security manpower system in each stakeholder's perspective. The cause-and-effect relationships between the stakeholders will be able to contribute to solve the imbalance of supply and demand in security manpower system.

Cross-cultural Validation of Instruments Measuring Health Beliefs about Colorectal Cancer Screening among Korean Americans

  • Lee, Shin-Young;Lee, Eunice E.
    • Journal of Korean Academy of Nursing
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    • v.45 no.1
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    • pp.129-138
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    • 2015
  • Purpose: The purpose of this study was to report the instrument modification and validation processes to make existing health belief model scales culturally appropriate for Korean Americans (KAs) regarding colorectal cancer (CRC) screening utilization. Methods: Instrument translation, individual interviews using cognitive interviewing, and expert reviews were conducted during the instrument modification phase, and a pilot test and a cross-sectional survey were conducted during the instrument validation phase. Data analyses of the cross-sectional survey included internal consistency and construct validity using exploratory and confirmatory factor analysis. Results: The main issues identified during the instrument modification phase were (a) cultural and linguistic translation issues and (b) newly developed items reflecting Korean cultural barriers. Cross-sectional survey analyses during the instrument validation phase revealed that all scales demonstrate good internal consistency reliability (Cronbach's alpha=.72~.88). Exploratory factor analysis showed that susceptibility and severity loaded on the same factor, which may indicate a threat variable. Items with low factor loadings in the confirmatory factor analysis may relate to (a) lack of knowledge about fecal occult blood testing and (b) multiple dimensions of the subscales. Conclusion: Methodological, sequential processes of instrument modification and validation, including translation, individual interviews, expert reviews, pilot testing and a cross-sectional survey, were provided in this study. The findings indicate that existing instruments need to be examined for CRC screening research involving KAs.

An Exploratory Study of Korean Fathering I : Paternal Involvement and Children's Sex Role Orientation (아버지의 역할수행에 관한 탐색적 연구 I : 아버지의 역할참여와 아동의 성역할 지향)

  • Yang, Jang Ae
    • Korean Journal of Child Studies
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    • v.20 no.1
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    • pp.135-145
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    • 1999
  • Little is known about the relationship between fathers and their preadolescent children in Korea or about variations in fathering by SES and sex role orientation. The purpose of this exploratory research was to examine variation in contemporary Korean fathering (e.g., warmth of fathering, frequency of father involvement, and task share of father involvement) and its influence on children's sex role development. One hundred and twenty-nine fathers, mothers, and their 11-13-year-old children completed standardized survey questionnaires addressing their childrearing practices, parental role involvement, spousal support, and sex role orientations. Data were analyzed using MANOVAs, t-test, correlational analyses, and multiple regression analyses. Mothers reported more warmth in parenting than did fathers. Regardless of sex of child middle class fathers reported more warmth than lower class fathers and lower frequency of task share than lower class fathers. Regardless of SES, fathers with working wives reported higher levels of task share of involvement relative to their spouse. Fathers who were more frequently involved with their children tended to receive greater support from their wives for paternal involvement. There were no differences in parenting by sex of child nor was fathering associated with children's sex role orientation. Girls' femininity was related to fathers' masculinity. SES, maternal support, fathers' femininity, parents' education level, and maternal work status had predictive ability for the ecological view that fathering is a dynamic process predicted by personal characteristics as well as contextual factors.

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An Exploratory Study on the Process of SISP as an Administratibe Innovation : Managerial Problems by Stages (관리혁신으로서의 정보시스템 전략계획 프로세스에 관한 탐색적 연구 : 프로세스의 각 단계별 문제점 분석 - 한국 은행산업을 중심으로 -)

  • Kim, Hyo-Gun;Suh, Hyun-Ju
    • Asia pacific journal of information systems
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    • v.7 no.3
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    • pp.61-87
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    • 1997
  • Recently, strategic information systems planning (SISP) has emerged as one of the necessities in 15 activities and organizational operations as a whole. Although various SISP researches have been done, in few studies have attention been given to the process employed in organizations to plan and implement SISP. To address SISP problems in terms of the process-oriented view, this paper employs a dynamic viewpoint on the basis of innovation-process model As a result of in-depth interviews with IS managers of nine Korean banks, this research found slightly different problems appear in each stage of the process. While problems cited in prior researches were observed, new ones are also appeared such as "finding out relative outsourcers" "political problems between functions which lead the process and others which alienated," the "necessity of steering committees, etc. Meanwhile, problems such as "top management concerns" or "cost," which suggested as significant problems in prior researches, appeared relatively insignificant This study has limitations as a qualitative and exploratory one. However, in view of further studies, the linkage between SISP practices and innovation process theory will allow researches linking characteristics of both fields. Furthermore, researches which view the SISP process as a comprehensive knowledge transfer process will be possible.

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