• Title/Summary/Keyword: Exploratory data analysis

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Consumers' Susceptibility to Global Culture and Their Attitude toward the Global SPA Brand

  • Hwang, Ji-Hyun;Hwang, Choon-Sup
    • Journal of Distribution Science
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    • v.11 no.11
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    • pp.49-55
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    • 2013
  • Purpose - This study examined the effects of susceptibility to global consumer culture (SGCC) on the brand attitude of consumers of the global SPA brand in South Korea. Research Design, Data, and Methodology -Questionnaires were used, and the sample that was extracted by the convenience sampling method comprised 703 males and females, aged 20-36. The data were analyzed with SPSS 16.0 and Amos 5.0 for frequency analysis, exploratory factor analysis, confirmatory factor analysis, reliability analysis, correlation analysis, and structural equation modeling analysis. Results - First, conformity to consumption trends was found to have a significant effect on all four variables of SPA brand attitude (brand favorability, uniqueness, ethicality, and economic utility). Second, quality perception was found to have a significant effect on brand favorability, uniqueness, ethicality, and economic utility. Third, social prestige was found to have a positive effect on uniqueness. Conclusions - The results show that consumers' susceptibility to global culture is a significant factor in their attitude to the global SPA brand. Therefore, it would be more effective if the global SPA brand develops recognition among consumers that its products play a role in sharing new trends and global lifestyles.

A Structural Relationship between Perfectionism, Dance Commitment, Career Decision Self-Efficacy, and Dance Achievement of Middle and High School Students Majoring in Dance

  • Min, Yun-Mi
    • International journal of advanced smart convergence
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    • v.10 no.3
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    • pp.172-180
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    • 2021
  • The purpose of this study is to analyze the structural relationship among perfectionism and dance achievement of middle and high school students majoring in dance. Specifically, this study aims to investigate the effects of perfectionism on dance achievement through the medium of dance commitment and career decision-making self-efficacy. For this purpose, a structural equation model based on the previous studies was constructed with perfectionism as an exogenous variable and dance commitment, career decision-making self-efficacy, and dance achievement as endogenous variables. The final subjects of this study were 279 middle and high school students majoring in dance. The data were processed by frequency analysis to find out personal characteristics using SPSS 23 and exploratory factor analysis and reliability analysis were conducted on the research tools. In addition, AMOS 21 was used for confirmatory factor analysis, correlation analysis and structural equation model analysis. As a result of data processing on the research model. First, the sub-dimensions of perfectionism tendency 'worry about mistakes', 'personal standard', and 'doubt about behavior' had a statistically significant effect on dance commitment. Second, the sub-dimensions of perfectionism 'worry about mistakes', 'personal standard', and 'doubt about behavior' had statistically significant effects on career decision-making self-efficacy. Third, dance commitment did not have a statistically significant effect on dance achievement, but career decision-making self-efficacy had a statistically significant effect on dance achievement. These results provide implications.

Antecedents of Duty Free Shop Willingness to Pay

  • Song, Myungkeun;Moon, Joonho;Tang, Ruo-Han
    • Asia-Pacific Journal of Business
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    • v.12 no.1
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    • pp.87-100
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    • 2021
  • Purpose - This study aims to examine the antecedents of willingness to pay in the domain of duty free shop. Design/methodology/approach - This study chooses willingness to pay as explained variable. The candidates of explanatory variables are price fairness, brand awareness, employee service, product diversity, and crowding. This study uses survey to explore the linear relation between variables. This research collected data using online panel data collection service. The number of valid observation is 265. The research targe is Lotte duty free store. Statistical analysis was for statistical inference. To attain the information of survey respondents, frequency analysis is employed. Next, this study implemented exploratory factor analysis and reliability to ensure both validity and reliability of measurement items. This study executed multiple regression analysis to test research hypotheses Findings - Regrading results, brand awareness, employee service, and product diversity are positively associated with willingness to pay of duty free shop product. Moreover, the results of regression analysis suggest the inverted-U shape association between crowding and willingness to pay. However, price fairness appeared as non-significant variable to account for willingness to pay in the multiple regression analysis. Originality - This study contributes to the literature by examining duty free shop customers more.

Development of an Instrument Measuring Elementary Pre-service Teachers' Beliefs on Teaching and Learning Mathematics (초등 예비교사의 수학 교수·학습에 대한 신념 측정을 위한 도구 개발)

  • Hwang, Jihyun;Kim, Jinho;Kwon, Na Young
    • Education of Primary School Mathematics
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    • v.25 no.1
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    • pp.43-55
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    • 2022
  • It is critical to examine changes in teachers' beliefs on how to teach and learn mathematics through teacher education programs. This study aims to develop an instrument measuring elementary pre-service teachers' beliefs on student- and teacher-centered instruction. After developing questionnaires with mathematics education experts, the structural validity of the instrument was evaluated by collecting and analyzing data from 166 pre-service teachers. Parallel analysis and exploratory factor analysis were applied sequentially to collect validity and reliability evidence. The results showed that this instrument can be used to examine changes in pre-service teachers' two different types of belief: student- and teacher-centered instruction. We also suggested how to interpret scores appropriately.

An Empirical Study on the EDI Service Quality in KOREA (전자자료교환 서비스의 품질에 관한 연구)

  • 곽두진;김성국;조덕영
    • Journal of the Korea Society of Computer and Information
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    • v.3 no.2
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    • pp.201-208
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    • 1998
  • The purpose of this study was to explore the nature of the relationship between several factors representing EDI (Electronic Data Interchange) service quality enumerated in the service marketing literature and the adaptability to the marketing strategy of EDI service firm in Korea. An empirical study was carried out to examine not only the determinants of shipping service quality and satisfaction level but also its implications to the service marketing strategy. The data investigating the determinants of EDI service quality were collected from Korean EDI end-users. Exploratory Factor analysis was carried out to analyze the data.

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A Statistical Analysis of Tree-Harvesting Worker Safety

  • Young, Timothy M.;Guess, Frank M.
    • International Journal of Reliability and Applications
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    • v.3 no.2
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    • pp.61-80
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    • 2002
  • Tree-harvesting worker data of 508 separate worker accidents are analyzed and an exploratory approach taken. The worker accident data cover a sample of five years. The scope of the study was the southeastern United States of America. As might be hypothesized, the chainsaw was the most hazardous type of tree-harvesting equipment. It accounted for 55% of the tree-harvesting accidents. Most chainsaw accidents resulted in injuries to the lower extremities and were more frequent among younger employees. The probability of one or more chainsaw accidents occurring in any 30-day period was approximately 0.856. Chainsaw accidents were more likely to occur in late morning and early afternoon. We used statistical tools such as Pareto charts, c-charts and Ishikawa diagrams. Such tools are useful in diagnosing the root-cause of tree-harvesting worker accidents and help in developing preventive safety programs. Recommendations to help improve the quality of information of accident data collected by insurance companies and others are briefly given. The strategy and culture of continuous process improvements are stressed.

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Projection Pursuit K-Means Visual Clustering

  • Kim, Mi-Kyung;Huh, Myung-Hoe
    • Journal of the Korean Statistical Society
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    • v.31 no.4
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    • pp.519-532
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    • 2002
  • K-means clustering is a well-known partitioning method of multivariate observations. Recently, the method is implemented broadly in data mining softwares due to its computational efficiency in handling large data sets. However, it does not yield a suitable visual display of multivariate observations that is important especially in exploratory stage of data analysis. The aim of this study is to develop a K-means clustering method that enables visual display of multivariate observations in a low-dimensional space, for which the projection pursuit method is adopted. We propose a computationally inexpensive and reliable algorithm and provide two numerical examples.

An Exploratory Study of Collaborative Filtering Techniques to Analyze the Effect of Information Amount

  • Hyun Sil Moon;Jung Hyun Yoon;Il Young Choi;Jae Kyeong Kim
    • Asia pacific journal of information systems
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    • v.27 no.2
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    • pp.126-138
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    • 2017
  • The proliferation of items increased the difficulty of customers in finding the specific items they want to purchase. To solve this problem, companies adopted recommender systems, such as collaborative filtering systems, to provide personalization services. However, companies use only meaningful and essential data given the explosive growth of data. Some customers are concerned that their private information may be exposed because CF systems necessarily deal with personal information. Based on these concerns, we analyze the effects of the amount of information on recommendation performance. We assume that a customer could choose to provide overall information or partial information. Experimental results indicate that customers who provided overall information generally demonstrated high performance, but differences exist according to the characteristics of products. Our study can provide companies with insights concerning the efficient utilization of data.

An Analysis of the Differences in Foodservice Industry Employees Service Orientation Factor (외식업체 종사원의 서비스 지향성 요인에 관한 차이 분석)

  • Kim, Ki-Young;Min, Kye-Hong
    • Culinary science and hospitality research
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    • v.13 no.1 s.32
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    • pp.166-178
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    • 2007
  • A review of literature relating to the research topic and a survey method have been implemented in order to analyze effects of service orientation. For data analysis, a reliability analysis was performed to test the reliability of the construct and a series of an exploratory factor analysis was used for the validity test. The findings of the study were as follows: Classified into sex, service leadership factor and service skill factor showed meaningful difference between groups. Classified with age, service training factor, service leadership factor, service standardization factor, service technology factor, and service compensation factor showed meaningful difference between groups. Classified with scholarship, service compensation factor showed meaningful difference. Classified into working year, employees' discretion factor showed meaningful difference. Classified into work department, service training factor and employees' right factor showed meaningful difference. In addition, classified into monthly average incomes, employees' discretion factor showed meaningful difference.

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The Effect of Leadership on Organizational Identification and Organizational Commitment (리더십이 조직동일시 및 조직몰입에 미치는 영향)

  • Shin, Hye-Sook
    • Culinary science and hospitality research
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    • v.23 no.3
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    • pp.186-195
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    • 2017
  • The purpose of this research was to find the effect of leadership on organizational identification and organizational commitment in casino industry. Prepared questionnaires were distributed to 340 sample employees working in a domestic casino and then a total of 316 questionnaire were used for data analysis. This study was processed by carrying out internal consistency method, exploratory factor analysis besides frequency analysis, multiple regression analysis by using SPSS Win 19.0. The results of research are as follows: 1) transformational leadership had a positive effect on organizational identification. 2) Transformational leadership had a positive effect on affective commitment. 3) Transformational leadership and transactional leadership had a positive effect on continuance commitment. Therefore, this study suggests that transformational leadership is an important factor to raise the employees' organizational identification and affective commitment.