• Title/Summary/Keyword: Expert Interviews and Surveys

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Revising the Korean Newspaper Advertising Code of Ethics: An Empirical Investigation Leveraging Expert Interviews and Analytic Hierarchy Process (AHP) Surveys

  • Yoo, Seung-Chul;Kang, Seung-Mi
    • International Journal of Internet, Broadcasting and Communication
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    • v.15 no.3
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    • pp.135-148
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    • 2023
  • The Code of Ethics for Newspaper Advertising in Korea, first implemented in 1976 and subsequently revised in 1976, 1996, and 2021, is a critical regulatory instrument for the country's advertising sector. However, the specialized domain of "advertising ethics," particularly the "code of advertising ethics," remains under-explored. This research addresses this scholarly gap, providing an empirical analysis of the 2021 amendment's revision trajectory. This study employs a robust methodological approach, integrating expert interviews and small-group AHP-based surveys. This approach allows for a comprehensive understanding of the revision needs, referencing existing ethical codes studies, and comparing similar ethics codes nationally and internationally. The research further investigates key challenges such as personal data protection and copyright issues in the rapidly evolving digital media landscape, while preserving the existing code's inherent value. The findings are expected to significantly contribute to the emerging field of advertising ethics in Korea, offering practical implications for future code revisions.

Perception Analysis of Related Field for Energy Evaluator Qualification System (에너지평가사 자격제도에 대한 관련 분야의 인식도 분석)

  • Yang, Jin-Kook;Shin, Seung-Jun;Lee, Min-Hyeon;Jo, Hyeon-Taek
    • Proceedings of the Korean Institute of Building Construction Conference
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    • 2015.05a
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    • pp.113-114
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    • 2015
  • Throughout the world, energy sector is increasing in importance. Reflecting this situation, the government has introduced an energy efficiency rating system for buildings. In particular, the government is planning to introduce the energy evaluator examination system. In this study will want to analyze the relevant sectoral perception for the energy evaluator through expert interviews and surveys. The research results are expected to contribute to the rational management of the energy evaluator system.

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Development of Strategies to Improve the National Nutrition Survey System (국가 영양조사에서 가구 방문 조사 체계의 개선 방안)

  • yang, Narae;Lee, Seungmin;Lim, Youngsuk;Park, Haeryun;Kim, Kirang
    • Korean Journal of Community Nutrition
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    • v.23 no.5
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    • pp.444-455
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    • 2018
  • Objectives: The current survey environment is changing and participation rates in national nutrition surveys are decreasing. Therefore, the purpose of this study was to develop strategies for improving the nutrition survey system in the Korea National Health and Nutrition Examination Survey (KNHANES). Methods: To develop an alternative system for conducting the KNHANES nutritional survey, we conducted focus group interviews with stakeholders of the survey, SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis, and expert reviews. In addition, spatial analysis of potential sites for conducting surveys instead of relying on household visits was performed, and the perception of nutritional surveys in the population eligible for KNHANES was evaluated. Results: Based on the results of the focus group interviews, SWOT analysis, and expert reviews, we propose two options for survey sites: vehicles specifically prepared for nutritional surveys and public facilities such as community service centers or public health centers. Among public facilities, community service centers were found to be more appropriate sites than public health centers because they were considered more accessible. About 90% of respondents would participate in the survey in public facilities and about 74% would in vehicles. Conclusions: Conducting national nutrition surveys in specially designed vehicles and public facilities could be a viable alternative to home visits. Next, the validity of these newly proposed nutrition survey methods needs to be compared to the results of the current national nutrition survey.

Establishment a System for a Competency-based Peer Tutor Training Program : Focusing on the case of A University (역량기반 대학생 또래교수(Peer tutor) 양성교육 지원체제 구축 : A대학 사례를 중심으로)

  • Song, Myunghyun;Kim, Mi Hwa
    • The Journal of the Korea Contents Association
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    • v.22 no.10
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    • pp.414-425
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    • 2022
  • This study aims to develop a training program to strengthen the competency of peer tutors at A University and to establish a sustainable system. It was conducted in the process of developing, operating, evaluating, modifying, and supplementing the curriculum for about two years from January 2019 to February 2022. In-depth interviews, surveys, literature reviews, and expert surveys were used as research methods. The research results can be summarized as follows. First, by combining in-depth interviews and ranking of educational needs of peer tutors' competencies, the researchers designed peer tutors training curriculum and certification system, and these were certified by conducting expert surveys. Second, from March 2020 to the end of February 2022, peer tutor training and certification system were operated, and as a result of a satisfaction survey of students, 4.33 points on average in 2020 and 4.61 points on average in 21, indicating high satisfaction. Finally, the implications were discussed for establishing peer tutor training programs and system in universities.

Gyeonggi Provincial Free Uniform Support Project on the Usability through the Cooperation of 'Good School Uniform'

  • Park, Hye-Sook
    • International Journal of Advanced Culture Technology
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    • v.9 no.3
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    • pp.68-73
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    • 2021
  • The 'Good School Uniform' development project was conducted in consultation with Gyeonggi-do and the Gyeonggi Provincial Office of Education. The aim is to find various ways to supply school uniforms reflecting the latest trends at low prices using high-quality textile materials produced in Gyeonggi-do. From 2015, when the 'Good School Uniform' development project started, to the present, various events and fairs are making great progress. However, there are several problems in actually wearing each middle and high school student. In order to satisfy the characteristics of each school and the satisfaction of parents and students together, it is necessary to not only conduct practical research such as closer customer satisfaction surveys, industry-academia-research networks, expert interviews, and surveys, but also several supplements such as consultations between practitioners. There are many domestic studies on the development of school uniform design, but the research on the revitalization plan according to the free school uniform support is very insufficient. Moreover, it is not easy to find recent studies on the development of 'Good School Uniforms'. This study intends to study how to build a system so that the Gyeonggi-do 'Good School Uniform' development project can be used as a role model. In addition, it is expected that this study will be used as basic data for building a nationwide system such as public brand development and collaboration with small domestic companies.

Design of a Model to Structure Longitudinal Data for Medical Education Based on the I-E-O Model (I-E-O 모형에 근거한 의학교육 종단자료 구축을 위한 모형 설계)

  • Jung, Hanna;Lee, I Re;Kim, Hae Won;An, Shinki
    • Korean Medical Education Review
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    • v.24 no.2
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    • pp.156-171
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    • 2022
  • The purpose of this study was to establish a model for constructing longitudinal data for medical school, and to structure cohort and longitudinal data using data from Yonsei University College of Medicine (YUCM) according to the established input-environment-output (I-E-O) model. The study was conducted according to the following procedure. First, the data that YUCM has collected was reviewed through data analysis and interviews with the person in charge of each questionnaire. Second, the opinions of experts on the validity of the I-E-O model were collected through the first expert consultation, and as a result, a model was established for each stage of medical education based on the I-E-O model. Finally, in order to further materialize and refine the previously established model for each stage of medical education, secondary expert consultation was conducted. As a result, the survey areas and time period for collecting longitudinal data were organized according to the model for each stage of medical education, and an example of the YUCM cohort constructed according to the established model for each stage of medical education was presented. The results derived from this study constitute a basic step toward building data from universities in longitudinal form, and if longitudinal data are actually constructed through this method, they could be used as an important basis for determining major policies or reorganizing the curricula of universities. These research results have implications in terms of the management and utilization of existing survey data, the composition of cohorts, and longitudinal studies for many medical schools that are conducting surveys in various areas targeting students, such as lecture evaluation and satisfaction surveys.

Technology Evaluation Models for Software Acquisition (소프트웨어 도입을 위한 기술성 평가모형)

  • 김병록;이주헌
    • Journal of the Korean Operations Research and Management Science Society
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    • v.19 no.2
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    • pp.21-43
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    • 1994
  • Software acquisition involves purchase of new technology as well as the product itself. Consequently, evaluation of candidate packages or development contractors requires formal models that can objectively compare the candidates' technological characteristics with respect to user requirements. This paper proposes three technological evaluation models for software acquisition : 1) a structural model dthat organizes the technological factors to be evaluated, 2) a scoring model that quantifies the candidates' technological values, and 3) an organization model that orgnizes and assigns responsibilities to technical evaluators. Three models, initially built on expert surveys and later refined through interviews with opinion leaders, are primarily intended for governmental use : the Korean government is expected to use these models as the software acquisition standards starting in 1994.

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An Analysis of Residents and Experts' Perception on Conservation and Utilization of Urban Rivers (도시하천의 보전 및 이용에 관한 주민과 전문가 인식 분석)

  • Lee, Ai Ran
    • Ecology and Resilient Infrastructure
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    • v.9 no.2
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    • pp.124-129
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    • 2022
  • Urban river have been a key pillar in citizens' lives through the healthy urban environment of ecological nature along with the function of this dimension. On the other hand, conflicts are occurring in terms of conservation and use of rivers in the region along with the expansion of infrastructure due to urban densification. Appropriate agreement and coordination are needed for sustainable streams. This study aims to analyze various opinions through public discussion of residents' proposals through the resident participation cooperation budget. User awareness surveys and expert interviews were conducted on six rivers in Eunpyeong-gu. Through this, stable and sustainable preservation of local and small rivers and appropriate and balanced use measures were proposed.

A Study on City Brand Evaluation Method Using Text Mining : Focused on News Media (텍스트 마이닝 기법을 활용한 도시 브랜드 평가방법론 연구 : 뉴스미디어를 중심으로)

  • Yoon, Seungsik;Shin, Minchul;Kang, Juyoung
    • Journal of Information Technology Services
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    • v.18 no.1
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    • pp.153-171
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    • 2019
  • Competition among cities has become fierce with decentralization and globalization, and each city tries to establish a brand image of the city to build its competitiveness and implement its policies based on it. At this time, surveys, expert interviews, etc. are commonly used to establish city brands. These methods are difficult to establish as sampling methods an empirical component, the biggest component of a city brand. In this paper, therefore, based on the precedent research's urban brand measurement and components, the words representing each city image property were extracted and relocated to five indicators to form the evaluation index. The constructed indicators have been validated through the review of three experts. Through the index, we analyzed the brands of four cities, Ulsan, Incheon, Yeosu, and Gyeongju, and identified the factors by using Topic Modeling and Word Cloud. This methodology is expected to reduce costs and monitor timely in identifying and analyzing urban brand images in the future.

A Study on Developing a Model of a Liaison Training Program for Academic Librarians in Korea (대학도서관 리에종사서 교육훈련 프로그램 모형 개발)

  • Park, Soo-Hee;Jeong, Dong-Youl
    • Journal of the Korean Society for Library and Information Science
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    • v.46 no.4
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    • pp.311-339
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    • 2012
  • The purpose of this study is to develop a model of a liaison training program for academic librarians in Korea. The liaison training program model has been developed based upon the literature review and surveys about liaison training practices in foreign countries Expert interviews and case analyses were conducted to demonstrated its feasibility and applicability. This study found that this model identifies core competencies of academic liaison librarians and it helped developing guidelines by the level of each task: basic and advanced exercises, references, and worksheets.