• Proceeding of Spring/Autumn Annual Conference of KHA
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• 1991.09a
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• pp.19-28
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• 1991

The present state of possesion of durable consumer's goods in on family in Korean is could be similar with that of about 25 years ago in Japan. Korea meet a period of high rate of economic growth, Japan had already experienced this 25 years ago. It would be important to predict and plan the storage space in the planning house since purchase of durable consummers' goods increase greatly as the rapid economic growth. In order to grasp the dweller's way of thinking and an attitude of living in small size house in Japan, questionaire owe prepared focusing on the "small space", possession of excess living goods and dweller's state of living. From the analysis of the answers for questionaire, the result is as follows. (1) Most of dweller's conclude that the reason of the disorder in their house is that their house in too small, so that they think the part of thier living goods must be disposed. This concept is also available even when they buy new living goods. (2) Disposal of living goods not in use, restraint of buying those are considered inevitable. In addition, changing of place of furnitures is also introduced. (3) The dweller living under 50m2 area dosen's not consider the disorder the house by the living goods. they have interest in how the tradition could be kept their home.

• The Journal of Information Systems
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• v.22 no.4
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• pp.85-115
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• 2013

Digital knowledge and information goods as experience goods have some unique characteristics such as close to zero reproduction and distribution cost, high price volatility, and low price acceptability. For the reasons, the pricing policies of digital knowledge goods are very difficult and complicate. Also, most consumers of digital goods have experienced cognitive dissonance after buying decision. The purpose of this paper is to investigate what factors affect the price acceptability level and cognitive dissonance of digital knowledge goods buyers. This paper suggest a structural model that was established by the cognitive dissonance theory and S-O-R(Stimulus-Organization-Response) model. The model is consisted of four exogenous variables and three endogenous variables. The empirical test and statistical analysis suggest following results and practical implications. The variables such as product involvement and perception of price fairness that have positive roles to price acceptability have strong influence on the all the three endogenous variables. But the variables such as sale proneness and price mavenism that have negative roles to price acceptability have little influence on the all the three endogenous variables. In the model, the payment intention was very important mediating variable between exogenous variables and two dependent variables, ie. price acceptability and cognitive dissonance. These results imply that the digital knowledge portals must have some differentiated pricing policies to the customers who have price consciousness and price mavenism. Also, they need some special promotions to whom have positive attitude to the value of digital goods.

• The Journal of Asian Finance, Economics and Business
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• v.5 no.2
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• pp.25-33
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• 2018

In the globalization and free trade era, the current account deficit problem is a common phenomenon experienced by most countries, both developing and developed countries. Also with managed floating regime of exchange rate, it becomes very important to analyze the dynamics of current account balance which determine the trade. The deficit condition has lasted for four years in Indonesia, as well the deficit value above the value of the surplus that has been experienced during the period 2005-2011. This study is firstly aim to examine the condition of the deficit which happens in the export and import, manufactured goods and oil and gas, whether related to the transaction of goods and services. We try to build a predicted model which near the actual. Then, the focuses examines an exchange rate volatility impact on current account deficit. The model used in this research is a simultaneous model of Indonesia current account deficit from 2005 to 2014. The simulation result indicated that depreciation increase surplus to current account deficit. The decrease of export manufactured goods (non oil and gas) higher than the increase of import. For the oil and gas sector, depreciation of the rupiah against the US dollar results in an increased burden of higher oil and gas imports due to import transactions.

• Journal of the Korea Fashion and Costume Design Association
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• v.18 no.2
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• pp.93-100
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• 2016

This paper aimed to provide the basic data on consumers' purchasing tendency required to start and operate online shopping malls on internet. The survey selected the female college students from 19 to 24 years old majoring fabric and fashion design in colleges in Gyeonggi-do. Total 283 questionnaires were selected for statistical analysis. The analysis results are presented below. The first online shopping was during the middle school times showing the highest responses as 63.54%, followed by high school times, college times and elementary school times in that sequence. Most female college students(97.88%) purchased goods from online shopping malls. The purposes of search in online shopping malls were 'need to purchase goods(47.18%)', 'habit/hobbies(27.57%)', 'need to collect data on goods(20.27%)' and 'to relieve stresses(4.98%)'. About 50% of respondents selected 'I visit mainly several online shopping malls. If there is no goods that I try to find, I search other sites and purchase what I want to buy(46.57%).' For the goods purchased from online shopping malls, everyday wears showed the highest ratio, 85.92%. About the time to purchase goods related to trends, most respondents selected 'purchase whenever it is necessary without respect to trends(87%).' Main considerations when the respondents purchased the goods from online shopping malls were 'design(64.98%)', 'price(18.41%)', 'quality(11.20%)', 'company recognition(2.53%)', 'color(1.44%)', and 'materials (1.44%)' in that sequence. 64.62% of respondents had the experience of returning goods after purchasing from online shopping malls. The reason why the respondents returned goods after purchasing from online shopping malls was mainly 'because of size(52.17%)', the response with the highest ratio. 42.24% responded that they experienced damage by washing the goods purchased from online shopping malls. It was found that the respondents didn't think about the country of manufacturing when purchasing goods from online shopping malls.

• Journal of Family Resource Management and Policy Review
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• v.6 no.1
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• pp.149-165
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• 2002

This study is to understand consumer's information search activity and satisfaction. When they buy the elderly related goods through internet market and to get some ideas for silver industry on internet shopping. The 382 subjects by online banner formatted Questionnaires were analyzed by frequency, percentage, standard deviation, Person's relation and regression analysis by SPSS PC program. The major findings are summarized as follows. (1) The most respondents were young and well-educated. In terms of psychological variables, the degree of the consumer's perception for internet usefulness and using capability were relatively high. (2) Information search amount of the group who have experienced purchasing elderly related goods through internet shopping and had low perception of internet risk is higher than other group. (3) The variables influenced mostly on consumer satisfaction were the age, the sex, the purchasing experience from Internet shopping, the Internet using capacity and the perception of internee usefulness as well as of the perception of internet risk.

• Journal of the Korean Home Economics Association
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• v.33 no.1
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• pp.33-44
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• 1995

The Purpose of study is to provide with the basic research to aid to make policy programs for consumer education, which let reduce the Consumer Problems of nondurable goods and lead to do the aggressive Consumer Complaining behavior if they suffer the Consumer Problems. Questionare Survey method was used and the sample was taken from 315 housewives living in Seoul. Research was operated by Frequency, percentage, and Multiple Regression Analysis. The major results are as follows: 1) Variables Effect on Consumer problems: If they have high educational level, they have high educational level, they have high educational level, they experienced much more consumer problems, and less experienced them in case their husband's job is businessman, Expert. 2) Variables Effect on Consumer Complaining Behavior: They have much ore consumer conplaining behavior when they experienced the Seller's Attitude problems, have more problems of after service for month live in Apartment and Consumer Skills level is high.

• Journal of Family Resource Management and Policy Review
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• v.18 no.1
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• pp.1-28
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• 2014

The purpose of this study is to suggest how the first birthday rite, a practice in Korean culture, has changed over the time. A survey of 250 mothers was undertaken from October 11th to November 6th, 2012. The research questions asked in this study are as follows. What general and expert views are held about the first birthday rite? What type of awareness and knowledge do mothers have about the first birthday rite? Is there any correlation between mothers' awareness and knowledge about first birthday rite? What is the importance of the components of the baby's first birthday rite and the importance of choosing first birthday rite goods? The data were analyzed using SPSS 17.0. Frequency, F-test, correlation were also employed. The results of this study are as follows: The first birthday rite shows a clear link to socializing. It is a family event, but is also seen as an opportunity to enhance relationships with relatives, colleagues, and friends. A banquet hall is chosen as preferred first birthday rite location, and participants are served a meal and receive gifts. The banquet information on first birthday rites was initially collected from the internet, blog cafes, and an experienced. However, it has become gradually more common to hire a consultant to organize the first birthday rite. Awareness of the first birthday rite is high, but knowledge is relatively low. In addition, there is a positive relationship between awareness and knowledge about the first birthday rite. When mothers are preparing for their baby's first birthday, they consider food for the guests' banquet, space and time. Finally, individual positive relationships were found between choosing first birthday rite goods and employee services, contract pricing for goods, and food for guests.

• Journal of the East Asian Society of Dietary Life
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• v.11 no.2
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• pp.151-159
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• 2001

This study was conducted to determine the image of functional foods and the meal patterns for health behavior of 242 persons in Daegu area. Anthropometric data showed that female and male were 38, and 204 respectively. The most BMI group was standard group(55.4% )The most eaten functional foods were Lactobicilli goods while the lowest functional foods were Taurine goods. The highest functional food image score on the basis of Likert's 5 scales was 3.89(expensive) and the lowest score was 2.98 (experienced in eating functional food). Accepted food groups were significantly associated with eating rate of protein food and age(p < 0.01),eating rate of cabohydrate foods and sex(p < 0.05), eating rate of mineral foods and monthly average income, eating rate of vitamin foods and sex.

• Journal of Family Resource Management and Policy Review
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• v.10 no.3
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• pp.149-169
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• 2006

As e-commerce is expanding rapidly, the consumer's damage in the e-commerce is also dramatically increased. This research was mainly focused on the consumer's damage experiences through the e-commerce, the consumer's behavior's when they were confronted with troubles, and the way to handle their damages in the e-commerce. This research was made with the intention of not only supplying the academic data on the consumer's damage but also understanding the consumer's basic behavior patterns in e-commerce. This research was supported by the surveys conducted to consumers who had previously experienced fashion e-commerce. Total 1230 questionnaires out of returned questionnaires were sampled for the final analysis. Main findings are as follows. 1) More than 90% of respondents answered that they had experienced troubles 2) Most consumers did complain their damages actively and tried to obtain proper cure from the seller.

• The Research Journal of the Costume Culture
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• v.24 no.5
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• pp.544-560
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• 2016

This study aimed to investigate the influence of consumers' innovativeness, perceived benefits of home shopping mobile apps, and satisfaction with telephone orders on switching to and satisfaction with such apps (for those who have used these apps). This study also investigated the influence of the aforementioned factors on the intention to switch to home shopping mobile apps (for those who have not used these apps). Data were collected from 546 customers ranging in age from 18 to 59 with experience purchasing fashion goods from home shopping networks, and 502 of the questionnaires were used in the statistical analyses. Structure equation models were employed using AMOS 23.0. The results were as follows: for consumers experienced with home shopping mobile apps, their innovativeness and perceived benefits of such apps (convenience, usefulness) influenced their switching behavior. Additionally, consumers' innovativeness and perceived benefits of these apps (usefulness, accessibility, interactiveness) affected their satisfaction with the apps. For those not experienced with home shopping mobile apps, consumers' innovativeness and perceived benefits of the apps (interactiveness, security, enjoyment) influenced their intention to switch to these apps. These results indicate that different strategies should be developed for home shopping consumers experienced and inexperienced with these apps for the improvement of app satisfaction.