• 제목/요약/키워드: Experience Quality

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의과대학생이 인식하는 좋은 수업의 요건 탐색 (Investigating the Requirements of Good Teaching from Medical Students' Perspectives)

  • 최손환;안효진
    • 의학교육논단
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    • 제18권3호
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    • pp.156-166
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    • 2016
  • Medical school students learn a lot about medical knowledge and clinical experience in the classroom. Teaching is a main focus in medical schools; therefore, it is necessary to identify the characteristics of good teaching. The aim of this study is to analyze the characteristics of high-quality education in medical schools. In this study, in-depth interviews were conducted over two weeks on twelve fourth-year medical students. Participants were asked to define high-quality education, list the general ways in which high-quality classes are delivered, mention cases where they have experienced high-quality teaching, and describe the attitude required of students to make high-quality education possible. The results showed that students want to be taught in an interactive way on the core content needed in an actual clinical setting for the goal of cultivating primary care physicians. They want their education to include not only medical knowledge, but also liberal art subjects such as politics, economics, sociology, culture and ethics education to help instill a sound value system. In particular, students stressed the importance of instructors delivering appropriate post-evaluation feedback, and they also emphasized that learner mindset and attitude is important in supporting high-quality teaching in class. This paper also summarizes the elements of high-quality teaching in terms of educational goals, content, and method, and examines cases of instructors who have delivered high-quality classes.

The Effect of Private Brands' Service Quality on Brand Attitude

  • SONG, Byoung-Weon;KIM, Jin-Hwan;KIM, Min-Kyeong
    • 유통과학연구
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    • 제18권7호
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    • pp.19-25
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    • 2020
  • Purpose: This study analyzes service quality of Pivate Brand (PB) productsto provide some academic and practical implications. Research design, data, and methodology: The focus is on how service quality of No Brand, which has recently received much attention, affects brand attitude and, to confirm whether consumers' prior knowledge of PB moderates this effect. A total of 167 men and women in their 20s who have experience using No Brand were surveyed. Hypothesis was verified by using hierarchical regression analysis. Results: a) Tangibles, reliability, empathy, and assurance of service quality for No Brand have a positive effect on brand attitude; b) The moderating effect of prior knowledge is only statistically significant in the context of reliability. Conclusion: This study provides academic and practical implications for establishing differentiated PB strategies. It highlights the effects of service quality and consumer prior knowledge on brand attitude. This suggests that the sub-dimension of PB service quality has a discriminatory effect on the brand attitude of No Brand, and that consumer's prior knowledge of the product influences reliability of service quality. Therefore, consumer's prior knowledge is important in order to increase trust.

농촌민박 서비스품질이 고객만족과 추천의도에 미치는 영향 (The Effect of Service Quality of Rural Stay on Customer Satisfaction and Recommendation Intention)

  • 장동헌
    • 농촌계획
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    • 제24권1호
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    • pp.89-97
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    • 2018
  • Recently, interest in rural tourism for urban dwellers has increased, and rural communities are chosen as tourist destinations. Under these circumstances, the study was designed to analyze the effects of the quality of service at rural stay sites on customer satisfaction and recommendation intention. The analysis method analyzes the demographic characteristics of the survey participants and characteristics of participation in rural stay. And the quality of service for the experience of rural stay was analyzed with SERVQUAL'S five-dimensional type, reliability, assurance, responsiveness, empathy, tangible and customer satisfaction, intent of recommendation and regression. Major analysis shows that the survey subjects were found to have an average age of 41.8 years, 49 to 59 years old, and a high degree of university graduation. And as characteristic of participation, the form of company was family and relatives, the form of family meeting was many summer, the reservation was Internet, and payment by cash and card were many. As a result of the hypothesis testing, reliability, assurance, responsiveness, and empathy among the quality of service of rural stay were affected in customer satisfaction. In addition, the quality of service and the intent to recommend it were statistically significant, reliability, assurance and empathy. Therefore, it is deemed necessary to make efforts to improve service quality as the quality of service at rural stay places has relevance to customer satisfaction and recommendation intention.

스키리조트 서비스품질 개선 우선순위 도출 (Analysis on the Improvement of Ski Resort Service Quality with the Performance Model)

  • 여환립;김판수
    • 산업경영시스템학회지
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    • 제33권1호
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    • pp.59-70
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    • 2010
  • This paper reorganized five service qualities dimensions of ski-resorts, then derived the improvement priority order of the service quality through a satisfaction measure considering the importance. There're more competitive situations to guarantee customers using the skies and snowboards is a major sports in winter season. In these competitive environments, this paper's going to propose a predominant-competitive strategies for improving the service quality of ski-resorts. This study measured the satisfaction considering the importance of service quality target on customers has an experience ski resort service quality to improve ski resort service quality. This study using Performance Model decide a priority order about a particular item improvement, then is going to present a guideline that can improve the service quality more exactly. As a result of the study the factors that is important to the customer were prime physical factor, access, assistance physical factor, staff service and assistant service, an improvement priority order were accommodation and eating-drinking facilities, waiting time of a slope and lift/gondola, entertainment/shopping facilities in the resorts, equipment rental and lift fare.

IPTV에서 평가주기 변화가 주관적 영상 화질 평가에 미치는 영향 분석 (Impact of the Varying Estimation Period on Subjective Video Quality Evaluation for IPTV Service)

  • 하상용;김진철;정운영;최재영;노병희
    • 한국통신학회논문지
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    • 제36권4B호
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    • pp.314-321
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    • 2011
  • 영상 품질의 주관적 측정을 위한 다양한 표준 방법들이 제시되었으나, 이들 방법들은 원본 기준 영상이 존재하는 환경에서 10초 내외의 짧은 시간의 시청을 기반으로 한다. 그러나, IPTV 시청 환경에서는 장시간의 시청(예를들어 30분이상)이 이루어지므로, 표준 방법들에서의 10초 시간 주기의 평가는 현실적으로 적절하지 못하다. 본 논문에서는 IPTV 제공 환경에서 주관적 화질 평가를 위하여, 평가 주기 변화가 MOS에 미치는 영향을 분석하고 IPTV의 주관적 화질 평가에 적합한 평가 주기를 선정하기 위한 방안을 제시한다.

The Effect of Cosmetics Curation Service Quality Attributes on Consumer's Intention to Use

  • Heo, Sungmin;Choi, Woosuk
    • 패션비즈니스
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    • 제22권6호
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    • pp.70-82
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    • 2018
  • In modern society, the means of sharing information has expanded from existing personal computers and mobile devices to a variety of smart devices rapidly increasing information production. Recently, curations have extended to online businesses. There has been wide use of curation services in the cosmetics curation market. In this study, focuses on factors which cosmetics curators have in mind. In relation to the impact of cosmetics curation quality properties on usability, the effects of the medium of satisfaction and confidence are to be verified. For this study, a survey of 378 women in their 20s and 40s who had experience with curations was done and the collected data were analyzed using SPSS 23.0 and AMOS 23.0 statistics programs. The results showed that information quality and personalization quality of cosmetics curation service were important factors affecting customer satisfaction. Personalization quality also had a positive effect on trust. System quality has a positive impact on trust and further influence on intention to use. This indicates that the trust on the curation service depends on the stability of system. However, design quality was found to have no significant effect on satisfaction and trust. In future, the research related to application and utilization of big data-based cosmetic curation will be further expanded.

모바일 환경에서의 주관적 영상 서비스 품질 관리 방안 (Subjective Quality Management Scheme for Video Services in Mobile Environments)

  • 김범준
    • 한국전자통신학회논문지
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    • 제14권2호
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    • pp.331-338
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    • 2019
  • 인터넷을 통한 영상 서비스의 비중이 점점 높아지고 있다. 인터넷을 통한 스트리밍 형태로 제공되는 영상서비스는 전송 과정에서 품질이 저하될 수 있기 때문에 품질 평가 및 관리가 매우 중요하다. 현재 영상 서비스에 대한 품질 관리는 특정 파라미터들의 측정값에 기초한 객관적 방법이 널리 사용되고 있다. 그러나 영상 서비스의 품질은 사람이 체감하는 품질이기 때문에 본질적으로 주관적인 측정이 더 이상적이라 할 수 있다. 따라서 본 논문에서는 모바일 환경에서 주관적 방법이 가지는 한계점을 극복할 수 있는 영상 서비스 품질 관리 방안을 제안하고 이를 위한 시스템을 설계한다. 제안하는 방법은 향후 모바일 환경에서 영상 서비스를 보다 효율적으로 관리할 수 있는데 기여할 것으로 기대된다.

Factors Affecting Training Quality and Student Satisfaction: An Empirical Study in Vietnam

  • LE, Duong Thi Hai;NGUYEN, Long Duc Bao;PHAN, Chau Le Ngoc;VU, Tuan Minh;PHAN, Hien Thu
    • The Journal of Asian Finance, Economics and Business
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    • 제9권4호
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    • pp.391-398
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    • 2022
  • The purpose of this study was to determine the factors that influence the training quality of Van Lang University's Finance Banking faculty (VLU). Another goal was to discover a way to increase training quality and give students the greatest experience possible. To achieve the following goals, qualitative research was used in combination with questionnaires and document reviews. A total of 700 surveys were sent out, with 624 responses. In-depth interviews with 12 graduates were conducted during the qualitative stage to obtain their perspectives on their time at VLU. The impact of five factors (instructor qualification, facility, education program, accessibility, and student interaction) was investigated in this study, and the findings revealed that all of them significantly mediated the relationship with the training quality of VLU's Finance Banking faculty. The findings show that it is vital to improve the training quality to increase student satisfaction and boost their academic abilities. With the framework from this study, policymakers, researchers, and institutes can cooperate in developing and upgrading the general training quality at higher education institutions in Vietnam. Improving the training quality of a faculty will continue to be a challenge. Therefore, this is a topic that requires continuous research.

LOSA Data 품질(Quality)에 영향을 미치는 요소 (Factors Affecting LOSA Data Quality)

  • 이경호;이장룡
    • 한국항공운항학회지
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    • 제31권2호
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    • pp.72-80
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    • 2023
  • Line Operations Safety Audit (LOSA) is a well known preventive aviation safety program for Threat and Error management (TEM). High quality LOSA data suitable for safety management is obtained when a flight crew flies at the same level of attention as ordinary flight. Factors contributing to LOSA data quality may include flight crew's understanding on LOSA purpose, observer's career, and characteristics of the organization responsible for LOSA operations. This study explored purposes of TEM and LOSA, as well as their relationship. Previous studies mentioned quality of LOSA data can be influenced by heuristic judgment, hawthorne effect, and priming effect. This study recognized the importance of LOSA data quality to be effectively used for preventive safety management. It was confirmed that the level of understanding on LOSA concept, experience of the observer, and the characteristics of the department in charge of LOSA operation could affect the quality of LOSA data.

The Mediating Effect of Brand Awareness on the Relationship between Online Shopping Mall Quality Factors and Consumer Satisfaction

  • Jongwoo LEE;Eikjoe KIM
    • 유통과학연구
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    • 제21권7호
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    • pp.11-20
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    • 2023
  • Purpose: The development of e-commerce in the marketplace is becoming a big trend, but there is a handful of research about the unique characteristics of e-commerce. Online distribution has several differences from offline, such as consumer approach, payment, and product assortment. In addition to the relationship between quality factors and e-commerce satisfaction, this study research how brand awareness affects consumer satisfaction and which quality factor affects brand awareness. Research design, data, and methodology: This study conducted a survey on 457 customers using top online shopping malls. As for the analysis method, multiple regression analysis to verify the mediating effect. Results: All quality factors and brand awareness affect consumer satisfaction. Among the quality factors, only price, payment, and delivery had an effect among the four factors. As a result of verifying the mediating effect of brand awareness in the relationship between online shopping mall quality factors and consumer satisfaction, price, payment, and delivery showed mediating effects. Conclusion: Online shopping mall satisfaction affects the satisfaction of brand awareness consumers perceive aside from consumers' direct experience. The result showed that price, payment, and delivery were significant in the relationship of quality factor and brand awareness of an online shopping malls.