• 벤처창업연구
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• 제9권5호
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• pp.141-155
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• 2014

본 연구는 창업가의 관련 기업 근무경험이 기업의 성장 가능성과 생존율을 높이는 '질 좋은 창업'에 미치는 영향을 확인하는 탐색적 사례 연구이다. 자원기반이론 관점에서 관련기업 경험을 통한 인적자본의 축적과 창업기회의 획득, 핵심경영자원의 확보를 '질 좋은 창업'의 요소로 보았으며, 벤처캐피탈인 'K벤처스'가 투자한 16개 모바일 게임/서비스 기업의 창업가를 대상으로 연구를 진행하였다. 연구 결과 16개 기업 27명의 기업가 모두가 창업 이전 관련 기업 근무경험을 보유하고 있었다. 이들은 관련기업 근무경험을 통해 기술능력, 관리능력, 사업영역의 지식, 창업동기 등 창업가의 인적자본을 축적하였으며, 이를 바탕으로 정보탐색, 기회인식, 기회추구 및 활용으로 창업을 실행하였다. 이러한 'K벤처스'의 투자 기준과 사례는 창업가의 직장경험과 인적자본이 벤처캐피탈의 투자결정에 긍정적인 영향을 미친다는 이전의 결과를 지지한다. 또한 심층연구를 수행 한 2개 기업의 사례는 관련기업 근무경험을 통해 축적한 창업가의 인적자본이 창업기회 획득과 벤처캐피탈 투자유치를 통한 핵심경영자원 확보를 촉진시켜 '질 좋은 창업'에 긍정적인 영향을 미침을 확인하였다. 본 연구는 인터넷/모바일 기업을 대상으로 진행된 탐색적 사례연구이며, 향후 본 내용의 일반화를 위한 실증연구가 추가되어야 할 것이다.

• 한국콘텐츠학회논문지
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• 제16권8호
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• pp.81-89
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• 2016

본 연구는 임신부의 구강건강상태와 구강건강행태에 따른 구강건강관련 삶의 질에 미치는 영향을 파악하여 조사해 그 결과를 분석하였다. 본 연구는 2014년6월23일~7월30일까지 전라북도 일부지역 임신부 127명을 대상으로 자기기입식 설문조사를 실시하였다. 자료는 PASW Statistics 18.0을 사용하여 주요 측정변수에 대한 Shapiro-Wilk 정규성을 검정하였다. 대상자의 주관적 구강건강상태, 구강건강관심도는 임신기간에 따라 유의한 차이가 있었다. 조사대상자의 46.5%가 자신이 '건강하다'고 느끼고 있으며 51.2%가 자신의 구강건강상태가 '건강하다'고 응답했고, 57.5%가 자신의 구강건강에 관심이 '있다'고 응답했다. 구강건강행태에 따른 삶의 질은 구강보건교육경험이 없는 경우, 칫솔질 횟수가 3회 이하인 경우, 정기적으로 검진을 받지 않은 경우, 치석제거 경험이 없는 경우 삶의 질이 낮게 나타났다. OHIP-14에 유의한 영향변수는 임신 기간이 길수록, 분만경험이 없고, 주관적 건강상태, 주관적 구강건강상태가 건강하지 않을수록 구강건강관련 삶의 질이 낮은 것으로 나타났다. 본 연구를 통해 임신부의 구강건강관련 삶의 질은 주관적으로 인지하는 구강건강 상태와 구강건강행태가 밀접한 연관이 있으므로 이를 개선하기 위한 구강보건교육 프로그램 개발이 필요할 것으로 사료된다.

• 한국산학기술학회논문지
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• 제11권12호
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• pp.4928-4934
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• 2010

치과 의료계의 국 내외 여건변화 및 의료소비자들의 의료지식 향상에 따른 기대수준과 욕구 증대는 치과의료산업의 경쟁심화를 가져왔다. 이러한 치과의료 환경 변화에 적극적으로 대처하기 위해서는 치과의료 마케팅 전략구축에 노력할 필요가 있다. 따라서 본 연구는 치과의원 내원환자들의 긍정적 구전과 치과 의료서비스 품질 및 고객만족도 관계를 검증하여 치과의료 현장에서 적용할 수 있는 효율적인 마케팅 전략 개발에 필요한 근거를 제공하고자 한다. 이를 위해 서울, 경기에 소재하고 있는 6개 치과의원을 대상으로 2010년 3월 22일부터 4월 9일까지 3주에 걸쳐 실시하였다. 분석 결과는 다음과 같다. 긍정적 구전 경험 대상자의 치과 의료서비스 품질 인식(p<.001)과 고객만족도(p<.001)는 비 구전 경험 대상자에 비해 높은 것으로 나타났다. 긍정적 구전 경험자의 치과 의료서비스 품질 인식과 고객만족도는 정적 상관관계(r=.852, p<.001)가 있는 것으로 나타났다. 긍정적 구전 경험자에서 치과 의료서비스 품질 인식과 고객만족도가 일반적 특성 중 연령(p<.01, p<.001)과 치과이용 경력(p<.01, p<.05)에서 높게 인식됨을 확인하였다. 본 연구 결과는 긍정적 구전 유발을 위한 대상자별 차별화된 마케팅전략 수립에 있어 실증적 근거자료로 활용될 것이라 사료된다.

• Asian-Australasian Journal of Animal Sciences
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• 제26권3호
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• pp.366-377
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• 2013

We examined the nutritive value of common grass species in the semi-arid rangelands of Borana in southern Ethiopia using local experience based herbage preference (LEBHP) perception and laboratory techniques. Local pastoralists in the study area were asked to identify common grass species and rank them according to the species' preferences and palatability to cattle. The pastoralists listed a total of 15 common grass species which were then sampled during the main rain and cold dry seasons and analyzed for crude protein (CP), Neutral Detergent Fiber (NDF), Acid Detergent Fiber (ADF) and ash content to verify pastoralists' claim regarding the quality of individual species. The relative feed value (RFV) and dry matter digestibility (DMD) were also calculated using NDF and ADF contents. Spearman's rank correlation was used to examine possible relationships between laboratory results and pastoralists' experience on grass quality. Cenchrus ciliaris, Chrysopogon aucheri, Digitaria milanjiana, Eragrostis papposa and Panicum maximum were the top five species based on LEBHP perception. There were indications of inconsistency in terms of LEBHP perception among the different pastoral communities. The chemical composition of all grass species showed significant (p<0.05) variation between sites, seasons and species. The results showed that the CP values for the Borana rangelands were in the range of 8.7% in the main rain season to 5.1% for the cold dry season. The fiber constituents were relatively low in the main rain season compared to the cold dry season. Overall, Digitaria milanjiana had the highest CP (16.5%) content, while the least was recorded with Heteropogon contortus (10.8) and Aristida adoensis (9.8%) during the main rain season. It seems that the spatial variability of landscapes within the wider geographical regions, soil properties and texture, and land-use patterns probably contributed to site differences in species quality. Generally, the RFV of individual grass species was significantly (p<0.05) varied between and within sites. The ranking of species by pastoralists according to their preferences by cattle was highly correlated with the chemical composition of laboratory results of individual grass species with 'r' values for CP (0.94), ash (0.95), NDF (-0.98), ADF (-0.93) and ADL (-0.93). We suggest the complimentary use of LEBHP and laboratory techniques in evaluating the nutritive quality of rangeland forage species for sustainable animal production.

• 대한인간공학회지
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• 제35권6호
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• pp.535-550
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• 2016

Objective: To enhance user experience of the product by using "wow" materials and parts, a framework for participatory emotional design and evaluation was proposed and validated through a case study in this paper. Background: Customers in recent days value a product which provides new feeling and images they want to get while interacting with it beyond its function, quality, and usability. Since the product consists of various parts and materials, "wow" materials and parts which can affect the customer's feeling and emotions are the essential components for changing the user experience. Method: A framework for participatory and human sensibility ergonomic design was considered and applied on developing the aesthetically and emotionally affecting glass panels of changing colors. Design experts defined a target market for this multicolor glass panels and modified the existing designing goal. Constraints for this design modification were identified by market trend research and consulting with the company which owns the technology for checking out its feasibility. The company developed and provided prototype samples as well as their competing materials. Quantitative and qualitative evaluation of the emotional quality was conducted to validate whether the design goal was achieved successfully. Results: The target market for the developing materials was defined as finishing for the buildings. The designing goal was set as to feed new visual sensation of clean and colorful images. The emotional quality of two different types of multicolor glass panels and an ordinary unicolor panel were evaluated quantitatively with semantic differential method. Results showed that the emotion of the subjects for the multicolor glass panels can be abstracted into two dimensions; named 'colorfulness' and 'harmony'. It was found that the developed samples got higher scores in emotional quality for both dimensions compared to the ordinary one. Age was found to be a significant factor for evaluating the emotional quality of colorfulness. Conclusion and Applications: The proposed framework is a valid approach for enhancing the user experience of the product by participatory design of emotional materials and parts. This framework can be applied easily on the emotional design and evaluation of different materials and components.

• 근관절건강학회지
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• 제25권2호
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• pp.148-156
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• 2018

Purpose: The purposes of this study were to examine health-related quality of life and to identify the mediating effect of resilience on the relationship among uncertainty, distress, and health-related quality of life in lung cancer patients. Methods: A total of 149 lung cancer patients visiting the D hospital in B city completed a questionnaire, including demographic and disease-specific characteristics, uncertainty, distress, resilience, and health-related quality of life. Data were analyzed with descriptive analysis, t-tests, ANOVA, and multiple regression analyses via SPSS 24. Results: Health-related quality of life was $81.00{\pm}21.39$ (range 0~136) in lung cancer patients. In the results of hierarchical regression analyses, the health-related quality of life was associated with education, uncertainty, distress, and resilience. However, there was no mediating effect of resilience on the relationship among uncertainty, distress, and health-related quality of life. Conclusion: Lung cancer patients with high uncertainty and distress and low resilience could experience low health-related quality of life. In order to reduce uncertainty and distress, it is necessary to provide more detailed, systematic information and support, while reinforcing positive thinking.

• 품질경영학회지
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• 제49권4호
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• pp.609-622
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• 2021

Purpose: In recent years, several new attempts have been made to offer products and services based on servitization and customization for comparative advantage and customer satisfaction. Apparently, these attempts are empowered by new digital technologies. Therefore, this study aims to present new business cases with features of digital transformation era in Korea on the perspective of new quality dimensions. Methods: The study approaches the subject by presenting a number of recent business cases in multiple fields in Korea. All cases are analyzed and compared with "10 Quality Dimensions" and several related implications such as servitization, customization, digitalization and differentiated value. Results: The results of this study are as follows; the common core quality dimensions of case are customization, aesthetic and convenience. Furthermore, the critical role of technology is deduced as the core quality dimensions are built on new digital technologies. Lastly, businesses in the age of digital transformation must focus on the core performance of their products and services for customer satisfaction while delivering new core quality dimensions. Conclusion: Recent digital technologies are capable to realize servitization and empower companies to provide differentiated and customized products, services, and experience to their customers. However, it is significant to retain other factors for customer satisfactions rather than customization.

• 한국의류학회지
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• 제47권6호
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• pp.1038-1056
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• 2023

This study investigates the effects of ChatGPT's quality characteristics (service and information) on purchase intention and word of mouth intention. We distributed questionnaires among domestic men and women aged in their 20s and 30s who had experience of using ChatGPT. A total of 222 responses were subjected to frequency analysis, factor analysis, correlation analysis, and multiple linear regression analysis using the IBM SPSS statistical program version 26. The major findings were as follows: (1) The factors of service quality were categorized as Tangibility, Reliability, Empathy, and Assurance, while the factors of information quality were categorized as Recency, Accuracy, and Usefulness. (2) Among the service quality factors of ChatGPT, two factors (Reliability and Empathy) significantly impacted purchase intention, and three factors (Tangibility, Reliability, and Empathy) significantly affected word of mouth intention. (3) Among ChatGPT's information quality factors, two factors (Usefulness and Recency) had a significant effect on purchase intention, and two factors (Usefulness and Accuracy) exerted a significant influence on word of mouth intention. (4) Purchase intention had a significant effect on word of mouth intention.

• 한국간호교육학회지
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• 제20권3호
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• pp.443-451
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• 2014

Purpose: The purpose of this study was to understand the clinical instructors' role experience in college of nursing. Method: Two focus group interviews were held with a total of 12 clinical instructors. All interviews were recorded and transcribed as they were spoken, and the collected data were analyzed using content analysis of Downe-Wamboldt(1992). Results: Three themes and six subthemes were extracted from the analysis: 1) Getting recognition of special roles as a clinical instructor: 'Recognizing the role of clinical instructor for guiding student's individual practice goals', 'Recognizing helping and supporting roles for student's successful clinical practice', 2) Having difficulty in performing the role of clinical practice instructor: 'Difficulty from the lack of knowledge and experience as a clinical practice instructor', 'Difficulty from the gap between current clinical practice and purpose of clinical nursing practice', 3) Making efforts to overcome the difficulties as a clinical instructor and accomplishing personal development: 'Making efforts to acquire personal knowledge and experience', 'Making a chance to reflect on and grow up oneself'. Conclusion: Clinical instructors take an important part of clinical nursing education. To improve the quality of clinical nursing education, it is needed role reestablishment and institutional support for clinical instructors on the basis of the understanding of instructors' experience.

• 한국융합학회논문지
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• 제11권8호
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• pp.309-316
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• 2020

본 연구는 중년여성의 뷰티관심도에 따른 메디컬스킨케어 방문의도, 경험만족도, 심리적 행복감에 미치는 영향을 분석하여 메디컬스킨케어 경험만족도가 중년여성의 삶의 질을 높이고, 심리적 행복감이 자존감 향상에 영향을 미친다는 의의에 목적을 둔다. 본 연구는 중년여성들을 대상으로 한 설문지 242부의 자료를 SPSS v.22 통계 패키지 프로그램을 활용하여 분석하였다. 분석결과 중년여성의 뷰티 관심도가 '방문의도에 유의미하게 영향을 미치고(F=138.142, p<.001), 메디컬스킨케어 방문의도가 경험만족도에 유의미하게 영향을 미치는 것으로 나타났다(F=201.821, p<.001), 또한, 경험만족도가 '심리적 행복감 요인'에 통계적으로 유의미한 정(+)의 영향을 미치는 것으로 나타났다(F=384.625, p<.001). 본 연구의 결과로 중년여성의 뷰티관심도에 따른 방문의도에 요소를 파악한 차별적 마케팅이 필요하며, 메디컬스킨케어 경험만족감이 높을수록 긍정적인 삶의 영위에 도움을 주고 더 나아가 메디컬스킨케어 중년여성의 맞춤형 실증연구 및 확장융합연구에 기초자료가 되고자 한다.