• Title/Summary/Keyword: Exhibition Value

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Understanding Consumer Perceptions of Luxury Vintage Fashion

  • Tungyun Liu;Sijun Sung;Heeju Chae
    • Asia-Pacific Journal of Business
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    • v.14 no.1
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    • pp.41-57
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    • 2023
  • Purpose - The purpose of this study is to research how the different types of experiences affect consumer's recognition in terms of luxury vintage fashion products, and what kinds of value consumer can achieve. Design/methodology/approach - The study is based on the means-end chain (MEC) approach for an in-depth understanding of consumers' recognition systems through conducting the laddering interview technique. Above all, the research conducted a pilot test to gain attributes of consumer experiences about luxury vintage fashion products from Korean and Taiwanese. Findings - It is found that not only by actual purchase, experience without purchasing also can lead to consumers' self-fulfilment and self-accomplishment, which filled the lack of relevant literature in the luxury vintage industry. In addition, the study sorted out the channels that consumers approach LVF products, which provide a classification reference for future research related to the luxury vintage consumer. Research implications or originality - As consumers can gain a lot kind of value through LVF products, luxury brands can attract consumers by using vintage as a market strategy. For luxury marketers, by running LVF shopping mall online or opening LVF stores, not only allow consumers' attach with LVF products but also can further lead to the purchase behaviors. In addition, consumers who are interested in LVF are those who are aware of the authenticity, uniqueness, and rarity of the brand. Due the fact, these consumers may be interested in the topic of sustainability.

A Study on The Composition and Characteristics of WaIls through Visual Configuration Analyses - Focusing on the Exhibition Space for Paintings - (시각구조분석을 통한 벽의 구성과 특성에 관한 연구 -회화위주 전시공간을 대상으로-)

  • Lee, Jong-Sook;Park, Jong-Won
    • Journal of The Korean Digital Architecture Interior Association
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    • v.8 no.2
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    • pp.57-64
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    • 2008
  • The walls of art museums become the background of exhibits, and they form a unit space depending on the of each exhibit. In addition, the walls are configured and presented depending on the rhythm of space, or the structure of an axis. In this study, according to the axis composed for each unit space, the presentation methods of walls were classified as follows: The central type, the skewed type, the crossed type, the one-side corridor type, and the two-way corridor type. By analyzing visual configurations formed by the arrangement of each unit space, the value and the hierarchy of walls are discussed To analyze the classified types with the physical change of unit space, the factors of visual integration, connectivity, depth, and visual axis are compared, and various configurations of walls and space change are applied.

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Fabric Dyeing with Indigo and Japanese pagoda tree for Color mixture (II) - Treatment on Protein Fibers -

  • An, Sun-Young;Bae, Jung-Sook;Huh, Man-Woo
    • Textile Coloration and Finishing
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    • v.22 no.4
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    • pp.306-313
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    • 2010
  • To achieve color diversification of natural dyeing, color mixture dyeing with Indigo and Japanese pagoda tree is applied to wool and silk fabrics. After dyeing with Japanese pagoda tree extract solution of 5~25%(o.w.f.), the indigo dyeing was carried out up to four times. Alternatively after repeat dyeing with indigo one to seven times, the dyeing with Japanese pagoda tree extract solution was applied in 5 steps(5~25%). In color mixture dyeing, the dye uptake of wool fabrics appears higher than that of silk. The sequence of Japanese pagoda tree extract dyeing after Indigo dyeing was generally higher dye uptake compared with that of Indigo dyeing after Japanese pagoda tree extract dyeing. For wool and silk fabric, the pre-dyeing with Japanese pagoda tree solution was more effective for color diversification but the pre-dyeing with Indigo was more effective for the exhibition of intermediate color shade.

A Study on the Culture of Furniture Design in Consideration of Milano Fair 2015 - Focusing on corporate longevity products and renewal design - (2015 밀라노 페어를 통해 본 가구디자인 문화 연구 - 기업의 장수 제품과 리뉴얼 디자인을 중심으로 -)

  • Kim, Kyungwon;Kim, Gunsoo;Kim, Chungho;Kim, Jongseo
    • Journal of the Korea Furniture Society
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    • v.26 no.3
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    • pp.241-251
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    • 2015
  • Milano Fair is the most authoritative event in the world and the most noticeable exhibition for expecting stream of furniture design and future. Companies and designers, who participate in this event, pioneer independent market through the creative and creative products based on their own identity. Their competitiveness in the market comes from the identity of the brands and it is possible when making continuous efforts to make competitiveness by differentiated designs and products. Upright design culture will be made when respecting the value of designers and designs, making the history and tradition and striving for new challenges and pioneerings.

A Study on the Improvement for Availability of the Small Airport Facilities in Korea (한국 소형(小型) 비행장(飛行場) 시설(施設)의 활용성(活用性) 증대(增大)에 관한 연구(硏究))

  • Lee, Kang-Suk;Kang, Hon
    • The Korean Journal of Air & Space Law and Policy
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    • v.14
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    • pp.331-379
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    • 2001
  • The purpose of this study is provide better suggestions to utilize the small aircraft by examining current situations of those airports. Then, the results of this study should help explain about the Availability of the airports for small aircraft in view of airplane exhibition, air-sports activity fields for aviation sports population, aviation theme park, and aviation-related education facility. This study examines current situations of the small airports for small aircraft which have been limited in their utility and compares the airports at the same level abroad. By examining these airports, this paper can make suggestions for the Availability of the small airports. Significance of the study lies in providing businessmen planning to invest the small airports and owners of airports with profitable consequences. At the macro level, it is expected to have a more effective development of land and an increase of aviation market value.

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Plan for Public Information Museum of Herb Resources (약초자원 홍보관 계획)

  • Cha, Sang-Gi
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2004.11a
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    • pp.149-152
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    • 2004
  • Currently, with the development of an advanced industrial form, attention to human life has risen gradually. On the basis of aboves, Oriental medical industry has been achieved revolutionarily, and moreover the new word 'Well-being' has been born due to the value of life and attention to health. All who live in the 21-century have worried about problem with health and well-being, and the substitute medical science centering around the Oriental medicine has come up as the major concern, not to speak of the Oriental the West. Domestically, Research and attention to the Oriental medicine has increased, and its importance has appeared. At the moment, locally self-governing groups have taken an active step to study the genetic resources centering around locally- breedy wild medicinal herbfor their economy growth. Accordingly, in the historic view, to discover our medicinal herb's essence and to supply professional, systemical infomation of herb genetic, the necessity of professional exhibition museum can come up. under the above circumstances, I propose the public information museum in local area.

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A plan for a renewal design of an inner shop at a department store (대형백화점의 B 브랜드 리뉴얼 계획안)

  • Kim, Hye-Ja
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2005.10a
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    • pp.221-222
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    • 2005
  • Nowadays, the consuming society, the quality of wideness is increasing as the economic life level increases. Modern's any of large department stores, playing a very important role in the middle of our consuming culture, is creating a new life culture and life patterns including producing a new consuming value, too. This is a plan for a renewal design of an inner shop at a department store for brand launching in Seoul, which was planed to escape from the brand's own cold color to show up the product's color using indirect illumination. It was also considered clients' path lines who may keep at a distance to come into an expensive brand's store by designing the whole area as a show room, so there a window display and a harmony with the products let the shop be well functionalized.

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The Influence of the Pushing and Pulling Factor on Exhibition Quality Evaluation (전시회 참여 고려요인이 전시회 평가에 미치는 영향에 관한 연구)

  • Park, Chanwook;Lee, Seunghoon;Kang, Inwon
    • Knowledge Management Research
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    • v.11 no.4
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    • pp.67-77
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    • 2010
  • MICE (Meetings, Incentive travels, Conventions, and Exhibitions) segment is one of the fastest growing segments of the tourism industry today. Especially, the government promotes the convention business as a strategic industry given its growing importance as a high value-added export. The push-pull factor conceptual frameworks were used to identify motives that lead firms to attend conventions. Furthermore, the authors assess firms' service quality, preference, reliability, and positional advantage of Korea Electronics Show(KES). Using data from a number of Korean trading firms, the authors find considerable results and conclude by discussing recommendation for the convention industry.

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Value Evaluation on the Experience Space of the Age-friendly Product (고령친화용품 체험공간에 대한 가치 평가)

  • Oh, Chan Ohk;Joo, Soo Hyun;Jin, Jae Moon;Kim, Soo Young
    • Design Convergence Study
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    • v.16 no.3
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    • pp.17-37
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    • 2017
  • The purpose of this study is to evaluate the value of the center of age-friendly goods to confirm the public value of the center. 152 elderly participants, either who have utilized the center themselves or who have experienced the center indirectly through the image have participated in the study. The experience of age-friendly product center was evaluated by the contingent valuation method, which is widely used in the public services. A double-bounded dichotomous choice (DB-DC) log-logistic model and a log-normal model were conducted. As the result of the estimation, the truncated mean of the log-logistic model was 3,401 Korean won, with the mean of 4,937 won. In addition, the truncated mean of the log-normal model was 3,433 won, with the mean of 4,144 won. Elderly who have not experienced the center placed a higher value on the center, compared to the experienced elderly. The results imply the necessity to enlarge the opportunity for future suppliers to experience the center for age-friendly products, in order to improve their objective understandings. In addition, the necessity of expanding exhibition products and applying age-friendly designs is proposed, to offer various attractive experiences to elderly.

Types of Consumption Values and Art Appreciation of University Students in Seoul (서울시 대학생의 소비가치 유형과 예술상품 소비 -공연예술 및 미술전시회 관람을 중심으로)

  • Cho, Soo-Hyun;Lee, Yon-Suk
    • Journal of Family Resource Management and Policy Review
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    • v.10 no.1
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    • pp.83-105
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    • 2006
  • The purposes of this study were to classify types of consumption values and to examine 5 types of art appreciation of university students in Seoul. Five types of art appreciation included fine art exhibition(including photographs, architects, calligraphy works), classical and opera performance, traditional Korean music performance, drama and musical performance, dance performance. The sample for this study consisted of 422 university students of five universities in Seoul. The data were collected using the structured questionnaires. The statistical methods used for the analysis were descriptive statistics, chi-square, factor analysis, and cluster analysis. The major findings are as follows. 1. The result of factors for consumption values of students emerged four factors. These were called as 'materialism', 'honor centered', 'family centered', 'hedonism' value. 2. The cluster analysis was conducted based on these four factors. The result showed 3 groups of consumption value which were called as 'material' honor value group', 'family value group', 'hedonic value group'. 3. The consumption value of university students did not significantly differ according to their demographic variables. 4. The behavior of art appreciation of university students significantly differed by their demographic characteristics and consumption value. The material' honor valued group showed the least chances to make decisions on art appreciation for one's own, which reflected that this group appreciate art to satisfy their honors rather than to enjoy art itself. They also showed the most chances to consider the renownedness of the art work or artists among three groups. And they showed the least chances to pay for the tickets for art appreciation, all of those meant that they appreciate arts unvoluntarily in situational condition. The family valued group showed the most chances to pay for the tickets when they appreciate arts. And therefore they were most susceptible for the prices. The hedonic valued group showed the most interests in art. They decided to appreciate art for their own, and they considered the contents and the highness in the level of the art the most when they appreciate art. And they show the most intention of participation in drama/musical performances, which reflect their interests in hedonic values. Based on these results of this study concluded that the consumption values of university students affected their behavior of art appreciation. Thus, university students' behavior on art appreciation can be effectively developed by education according to their consumption values.

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