• Title/Summary/Keyword: Environment Image

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The influence of Jeju island's environmental resource factors on agricultural product purchase intention: a comparison of image of environment resource and environment-product image congruence

  • Ho Joong, Yi;Kyeong Ah, Ahn;Shin Hea, Choi
    • Korean Journal of Agricultural Science
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    • v.49 no.3
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    • pp.667-678
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    • 2022
  • A characteristic of a region's environmental resources is the competitiveness of local agricultural products. This study explores methods of making locally produced agricultural products appealing to consumers. We looked at ways to appeal to consumers by using the image of environment resource and environment-agriculture product image congruence. The relationships of two dimensions of environmental image, perceived quality and purchase intention, are examined. From the results of the study, both the image of environment resource and environment-agriculture product image congruence have a positive effect on purchasing local agricultural products through perceived quality. This study tried to ascertain which of the two dimensions of the environmental image factor is more effective in terms of consumer appeal for local agricultural products. As a result, both the image of environment resource and environment-agricultural product image congruence are found to have a positive effect on the purchase intention of consumers through perceived quality. By comparing the paths of the two dimensions it is found that the method of appealing to consumers by using the environment-agriculture product image congruence is more effective. The results of this study present an effective method of making locally produced agricultural products appealing to consumers and suggest an effective strategic direction for selling local agricultural products.

A Study on the Effects of Business Environment upon Corporate Image (외식업체의 영업 환경이 기업 이미지에 미치는 영향)

  • Yoo, Kyung-Hin
    • Culinary science and hospitality research
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    • v.11 no.4 s.27
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    • pp.30-45
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    • 2005
  • This study is to explore the effects of business environment upon corporate image. Customers of foodservice establishments are selected as a population and six famous family restaurants located in Seoul were selected to evaluate the population. Accordingly, the purpose of the study is to survey satisfaction with corporate image of foodservice establishments and six famous family restaurants, to evaluate the satisfaction with corporate image, and to find a plan of raising corporate image. 240 samples were distributed and 194 samples were collected among them. 182 valid samples were selected for the research. As a result of factor analysis for business environment, internal environment factor, external environment factor, addition environment factor were extracted. There was no significant difference by sen, age, schooling, occupation, average income by month, and number of visiting foodservice establishments after examining the difference of establishment business environment by demographic characteristics. Analysing the effects of business environment upon corporate image revealed that the effects of business environment had effects upon corporate image in order of internal environment factor(.531), external environment factor(.360), and addition environment factor(.285).

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Development of Very Large Image Data Service System with Web Image Processing Technology

  • Lee, Sang-Ik;Shin, Sang-Hee
    • Proceedings of the KSRS Conference
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    • 2003.11a
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    • pp.1200-1202
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    • 2003
  • Satellite and aerial images are very useful means to monitor ecological and environmental situation. Nowadays more and more officials at Ministry of Environment in Korea need to access and use these image data through networks like internet or intranet. However it is very hard to manage and service these image data through internet or intranet, because of its size problem. In this paper very large image data service system for Ministry of Environment is constructed on web environment using image compression and web based image processing technology. Through this system, not only can officials in Ministry of Environment access and use all the image data but also can achieve several image processing effects on web environment. Moreover officials can retrieve attribute information from vector GIS data that are also integrated with the system.

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Female Adolescents Hedonic Shopping Orientation and Store Image as related to Store Patronage Intention (청소년기 여학생의 쾌락적 쇼핑 성향과 상점 이미지에 따른 상점 애고 행동)

  • 한지혜;고애란
    • Journal of the Korean Society of Clothing and Textiles
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    • v.25 no.5
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    • pp.833-844
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    • 2001
  • The purposes of this study were 1) to identify the effects of store image and stores entertainment environment image on attitude toward store and store patronage intention through emotions toward store, and 2) to identify the effects of sensation-seeking tendency, hedonic shopping orientation and shopping motives on store image, stores entertainment environment image, attitude toward store and store patronage intention. The data were collected from 416 female adolescents who visited stores located in Dongdaemoon, Seoul, via self-administered questionnaires, and were analyzed by frequency, factor analysis, multiple regression and path analysis. The results of this study were as follows : (1) According to path analysis, store image and stores entertainment environment image affected emotions toward store and attitude toward store, and affected store patronage intention through a mediator, emotions toward store. (2) Among the factors related to store images, stores entertainment environment image had the greatest effect on store patronage intention. (3) Sensation-seeking tendency, hudonic shopping orientation and shopping motives affected store image, stores entertainment environment image, emotions toward store and attitude toward store directly and indirectly through store image and stores entertainment environment image. (4) The most significant factor in explaining all these relations was hedonic shopping orientation.

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Development of Very Large Image Data Service System with Web Image Processing Technology (웹 환경에서의 원격탐사기법을 이용한 대용량 영상자료 서비스 시스템개발)

  • 이상익;신상희;최윤수;고준환
    • Proceedings of the Korean Society of Surveying, Geodesy, Photogrammetry, and Cartography Conference
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    • 2004.04a
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    • pp.215-220
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    • 2004
  • Satellite and aerial images are very useful means to monitor ecological and environmental situation. Nowadays more and more officials at Ministry of Environment in Korea need to access and use these image data through networks like internet or intranet. However it is very hard to manage and service these image data through internet or intranet, because of its size problem. In this paper very large image data service system for Ministry of Environment is constructed on web environment using image compression and web based image processing technology. Through this system, not only can officials in Ministry of Environment access and use all the image data but also can achieve several image processing effects on web environment. Moreover officials can retrieve attribute information from vector GIS data that are also integrated with the system.

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Visual Programming Environment for Effective Teaching and Research in Image Processing (영상처리에서 효율적인 교육과 연구를 위한 비주얼 프로그래밍 환경 개발)

  • Lee Jeong Heon;Heo Hoon;Chae Oksam
    • Journal of KIISE:Software and Applications
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    • v.32 no.1
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    • pp.50-61
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    • 2005
  • With the wide spread use of multimedia device, the demand for the image processing engineers are increasing in various fields. However there are few engineers who can develop practical applications in the image processing area. To teach practical image processing techniques, we need a visual programming environment which can efficiently present the image processing theories and, at the same time, provide interactive experiments for the theory presented. In this paper, we propose a visual programming environment of the integrated environment for image processing. It consists of the theory presentation systems and experiment systems based on the visual programming environment. The theory presentation systems support multimedia data, web documents and powerpoint files. The proposed system provides an integrated environment for application development as well as education. The proposed system accumulates the teaching materials and exercise data and it manages, an ideal image processing education and research environment to students and instructors.

A Privacy-preserving Image Retrieval Scheme in Edge Computing Environment

  • Yiran, Zhang;Huizheng, Geng;Yanyan, Xu;Li, Su;Fei, Liu
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.17 no.2
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    • pp.450-470
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    • 2023
  • Traditional cloud computing faces some challenges such as huge energy consumption, network delay and single point of failure. Edge computing is a typical distributed processing platform which includes multiple edge servers closer to the users, thus is more robust and can provide real-time computing services. Although outsourcing data to edge servers can bring great convenience, it also brings serious security threats. In order to provide image retrieval while ensuring users' data privacy, a privacy preserving image retrieval scheme in edge environment is proposed. Considering the distributed characteristics of edge computing environment and the requirement for lightweight computing, we present a privacy-preserving image retrieval scheme in edge computing environment, which two or more "honest but curious" servers retrieve the image quickly and accurately without divulging the image content. Compared with other traditional schemes, the scheme consumes less computing resources and has higher computing efficiency, which is more suitable for resource-constrained edge computing environment. Experimental results show the algorithm has high security, retrieval accuracy and efficiency.

Ecological Image in Fashion During the Early Period of 1990's (1990년대 초반 복식유행에 나타난 에콜로지 이미지)

  • 한소원;김영인
    • Journal of the Korean Society of Clothing and Textiles
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    • v.23 no.2
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    • pp.296-306
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    • 1999
  • This study reflects the aim of analyzing the fashion design connection with ecology. Ecology has been linked to human life through its changing relations with environment. In order to recover eco-system ecology-nature oriented methodology and technology oriented approach will suffice. On the modern design field Green design Recycling and Green marketing resulted in increasing rates of environment-friendly production and an effort to deliver environment-friendly corporate image. Based on above research ecological image on fashion design during the year 1990 to 1995 represents the following conclusion. In the fashion design field natural image primitive image nature -harmonious image material-recyling image culture-recycling image are proposed. In the technology field clean image and high-tech image are proposed. In the marketing field happy image harmonious image serious image and realistic image are proposed.

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Effects of Dessert Café Environmental Characteristics on Overall Quality, Brand Image and Loyalty

  • CHO, Byung-Kwan;KIM, Sung-Hoon;LEE, Debora
    • The Korean Journal of Franchise Management
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    • v.11 no.3
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    • pp.43-57
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    • 2020
  • Purpose: Along with the trend increasing dining-out and enjoying variety of menu, dessert café has been introduced as a new type of food service provider and grown up rapidly. We need to verify structural relationship that dessert café environment influences overall quality and brand image and loyalty. Research design, data, and methodology: This study seeks to understand how in-café environment influence overall quality, brand image and loyalty directly and indirectly based on SOR theory. We examine detail effect of in-café environment on overall quality and brand image and subsequently loyalty. Sample data were collected from 563 online survey panels and analyzed by using SmartPLS 3.2.9. Result: The results indicates that all sub-dimensions of in-café environment influences positively overall quality. While, menu and atmosphere make positive impact on brand image. price, food and beverage quality, employee service do not affect significantly brand image. Further, overall quality influences positively brand image and both overall quality and brand image affect positively loyalty. In addition, overall quality plays full mediator role in relationship among price, food and beverage quality, employee service and brand image. Conclusions: Dessert café should differentiate itself from competitors through physical and non-physical environments which are likely to influence overall quality. As overall quality mediates between environment and brand image and influences loyalty, dessert café is required to communicate strength of functional quality and service quality aggressively. Additionally, favorable brand image affecting loyalty is required to be dominated in advance as the market is likely to be segmented along with its growth.

The Type and Characteristics of the Modern Men's Fashion Images (현대 남성 패션 이미지의 유형 및 특성)

  • Hong, Yun Jung;Kim, Ri Ra;Lim, Si Eun;Kim, Young In
    • Journal of the Korean Society of Costume
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    • v.64 no.5
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    • pp.18-29
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    • 2014
  • Modern male has displayed an increased desire to express their social influence and image, and the male fashion market has had to provide various styles and images to fill these needs. The current domestic menswear market, however, is unable to satisfy the needs of male consumers who have a need for diversity in a rapidly changing society; more segmented fashion images and styles are needed. The purposes of this study are to classify fashion images and to establish character of the types. This study was done by performing a literature review and a survey. This study proposed 10 categories of fashion style images. Men's fashion style is classified into the classic image, sophisticated image, urban casual image, chic modern image, mods modern image, basic casual image, ethnic image, avant-garde image, active & outdoor image, and street-kitsch image. In the case of the classic images, common in formal setting, men's formal wear is the main focus with the classic suit. The sophisticated image is that of a colorful formal wear seasoned with elegance. Urban casual image is contemporary image, and therefore is meant for city life wear. Chic and modern image conveys an urban image by seeking a simple and chic feel. Mods modern image is retro yet dandy, giving off a sense of youthfulness compared to the other classic images. Ethnic image expresses the exotic quality of folklore as the main representatives of the character casual wear. Avant garde image portrays strong character casual wear with oversized silhouettes or exaggerated details. Active & Outdoor image is leisure life wear conveying active, functional images. Street Kitsch image is men's street casual wear with graphic patterns such as pop art and graffiti. This study's significance lies in its presentation of fashion style data, which can be utilized in the design and marketing of fashion targeted to males.