• Title/Summary/Keyword: Engagement Analysis

Search Result 631, Processing Time 0.025 seconds

The Effects of Social Media Engagement of e-Sports Broadcasting Viewers on Viewing Commitment, Viewing Satisfaction and loyalty

  • Kim, Seyun
    • International Journal of Internet, Broadcasting and Communication
    • /
    • v.14 no.3
    • /
    • pp.213-221
    • /
    • 2022
  • The purpose of this study is to investigate the structural relationship between media engagement, viewing immersion, viewing satisfaction, and loyalty of e-sports viewers. In order to achieve the purpose of this study, a survey was conducted on 300 college students with experience in watching e-sports in Seoul, Gyeonggi-do, and Chungnam. Data processing was done with SPSS 26 for frequency analysis, Cronbach's α analysis. Also, AMOS 13 was used for confirmatory factor analysis and structural equation model analysis. We have the following results. first, among the sub-factors of media engagement, functional engagement and communal engagement had a significant effect on viewing commitment. Second, among the sub-factors of media engagement, emotional engagement had a significant effect on viewing satisfaction. Third, it was found that viewing commitment and viewing satisfaction had a significant effect on loyalty. From the results of this study, it can be seen that the media engagement of e-sports viewers affects loyalty through viewing commitment and viewing satisfaction.

Latent Class Analysis and Difference Investigation of Elementary Students' Multidimensional Engagement in Science Classes (다차원적 관점에서의 참여에 기초한 초등과학 수업 참여의 잠재집단 분석 및 차이 탐색)

  • Lim, Heejun
    • Journal of Korean Elementary Science Education
    • /
    • v.39 no.1
    • /
    • pp.145-153
    • /
    • 2020
  • Students' engagement is very important for effect science learning. Multidimensional approaches on students' engagement defines engagement in three ways which includes cognitive, behavioral, and cognitive engagement. Based on the multidimensional approaches on students' engagement, this study identified latent groups of elementary students characterized by patterns of cognitive, behavioral, and emotional engagement in science classes. This study also compared students' perceptions of their engagement in general science classes and small-group activities by the latent groups. 377 elementary students were involved in this study. 5-scale Likert survey were used in order to investigate students' engagement in science classes. Latent class analysis using Mplus program identified 3 latent groups of students engagement in science classes: Highly engaged, moderately engaged, and minimally engaged in three ways of engagement. The mean scores of cognitive, behavioral, and emotional engagement were significantly different by three latent groups. In addition, there were significant difference in students perceptions on participating experiments activities and carefully listening of teacher among latent groups. However, there was no significant difference in students' perceptions on their actions during small-group activities. Educational implications were discussed.

Exploration on Elementary Students' Perceptions of Science Learning Engagement Using Keyword Network Analysis (키워드 네트워크 분석을 통해 살펴본 초등학생이 인식하는 과학 학습 참여의 의미)

  • Lim, Heejun
    • Journal of Korean Elementary Science Education
    • /
    • v.39 no.2
    • /
    • pp.255-267
    • /
    • 2020
  • Students' engagement is important for meaningful learning and it has multifaceted aspects for their science learning. This study investigated elementary students' perceptions of science learning engagement. The subjects of this study were 341 4th to 6th elementary students. The survey questionnaires were 5-Likert scale questions and free response questions on science learning engagement. The results showed that elementary students' perceptions of behavioral engagement were higher than emotional and cognitive engagement. Keyword network analysis with NetMiner program showed that the frequent key words of science learning engagement were 'experiment', 'listening', and 'teachers' explanation', which were mostly the behavioral types of engagement. The degree centrality and eigenvector centrality of these key words appeared high. 'Interest', which is emotional engagement, were also one of the frequent key words, but the centralities of this word were relatively low. The Frequent key words of science learning disengagement were mostly related with off-tasks, not doing expected behaviors and negative emotions about science and science learning. Educational implications on science learning engagement were discussed.

Work Engagement in Nursing: A Concept Analysis (Focusing on Nursing Professional Group) (간호직무열의에 대한 개념분석(간호 직군 중심으로))

  • Nam, Eun Sook;Kim, Ri Whaol;Kim, Joo Hyun
    • Journal of muscle and joint health
    • /
    • v.27 no.2
    • /
    • pp.112-121
    • /
    • 2020
  • Purpose: This study aims to determine the conceptual properties of work engagement in nursing professional groups, and to provide basic data for nursing personnel management. Methods: To identify a nurse's work engagement, data were analyzed according to Walker & Avant's concept analysis method. Results: The analysis identified four work engagement attributes in nursing professional groups, namely: vigour, dedication, absorption, and zest. Conclusion: To bolster nurses' engagement with their duties, it is necessary to provide opportunities and implement interventions such as incentive system in performance evaluation based on work engagement in nursing, appropriate education program, and positive work environment.

Do resilience and work engagement enhance distribution manager performance? A study of the automotive sector

  • LHALLOUBI, Jaouad;IBNCHAHID, Fatima
    • Journal of Distribution Science
    • /
    • v.18 no.7
    • /
    • pp.5-17
    • /
    • 2020
  • Purpose: The purpose of this study is to examine the influence of resilience and work engagement on performance of managers in the automotive sector in Morocco. It analyses the mediating effect of work engagement between resilience and manager performance. Though earlier studies have focused on the effect of resilience on employee performance and work engagement. none has looked at the mediating role of work engagement in this context. Thus, the present paper attempts to fill this literature gap. Research design, data and methodology: A confirmatory survey was conducted among a sample of 196 employees of automobile companies in Tangier-Morocco. A structural equation analysis using SmartPLS was performed while Preacher and Hayes (2008) method was used to analyze the mediation effect. Results: a) Manager resilience has a positive influence on work engagement, which further influences their performance; b) there is a statistically insignificant relationship between resilience and manager performance; c) Structural equation modelling analysis shows that work engagement partially mediates the relationship between resilience and manager performance. Conclusion: Theoretical contributions, practical implications, and future research directions are discussed.

The Clustered Patterns of Engagement in MOOCs and Their Effects on Teaching Presence and Learning Persistence

  • Kim, Hannah;Lee, Jeongmin;Jung, Yeonji
    • International Journal of Contents
    • /
    • v.16 no.4
    • /
    • pp.39-49
    • /
    • 2020
  • The goal of this research was to understand the patterns of multidimensional engagement in MOOCs. An email with an online survey link was sent to enrollees in an MOOC course. The survey included 35 questions asking about engagement, teaching presence, and learning persistence. The items were validated in the literature, revised for the MOOC setting, reviewed by four professionals in the field of educational technology, and used in the study. A heterogeneous group of 170 individuals gathered through convenience sampling participated in the study. With cluster analysis of the engagement data, three groups were identified: Cluster1, 2, and 3. Cluster 1 scored high on behavioral, emotional, and cognitive engagement. Cluster 2 scored high on behavioral aspects but low on emotional and cognitive engagement. Cluster 3 scored low on behavioral and cognitive engagement but high on emotional aspects. The study addressed cluster-specific learner characteristics and differences in perceived teaching presence and learning persistence. Design strategies pertaining to each cluster were further discussed. These strategies may guide instructors and practitioners in the design and management of MOOCs and should be further validated through future studies.

Analysis of Influencing Factors of Learning Engagement and Teaching Presence in Online Programming Classes

  • Park, Ju-yeon;Kim, Semin
    • Journal of information and communication convergence engineering
    • /
    • v.18 no.4
    • /
    • pp.239-244
    • /
    • 2020
  • This study analyzed the influencing factors of learning engagement and teaching presence in online programming practice classes. The subjects of this study were students enrolled in an industrial specialized high school, who practiced creating Arduino circuits and programming using a web-based virtual practice tool called Tinkercad. This research adopted a tool that can measure task value, learning flow, learning engagement, and teaching presence. Based on this analysis, learning flow had a mediating effect between task value and online learning engagement, as well as between task value and teaching presence. Increasing learning engagement in online classes requires sensitizing the learners about task value, using hands-on platforms available online, and expanding interaction with instructors to increase learning flow of students. Furthermore, using virtual hands-on tools in online programming classes is relevant in increasing learning engagement. Future research tasks include: confirming the effectiveness of online learning engagement and teaching presence through pre- and post-tests, and conducting research on various practical subjects.

The Role of Brand Page Experiences on Consumer Engagement in Social Media

  • Park, Jee-Sun;Ha, Sejin
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.44 no.3
    • /
    • pp.499-515
    • /
    • 2020
  • This study develops and empirically tests a comprehensive model of consumers' brand page experiences that illuminates dynamics among perceived values (practical value, stimulation, enjoyment, and social identification), brand page engagement dimensions (cognitive engagement, affective engagement, and behavioral engagement) and brand loyalty. An online survey was employed for data collection. We collected 358 usable responses for data analysis. Structural equation modeling results show that three dimensions of perceived values (practical value, perceived enjoyment, and social identification) positively affect brand engagement dimensions, while perceived stimulation affects affective engagement only. As for the roles of brand page engagement, affective and behavioral engagement positively influence brand loyalty. This study demonstrates how consumers' perceived values of brand page experience influence each dimension of brand page engagement and how each dimension has a different impact on brand loyalty. The results of this study provide substantive contributions to the consumers' brand page experience and engagement literature and brand page management on social media for developing brand loyalty.

The Effect of Love Attitude and Ego-Identity on Female Adolescent Fandom Engagement

  • Kim, Taeeun;Jeong, Eunug;Park, Sookyung;Cho, Kyungeun
    • International Journal of Human Ecology
    • /
    • v.15 no.1
    • /
    • pp.1-11
    • /
    • 2014
  • We conducted an examination of 243 female adolescent fandom members in order to understand the relationship of the engagement in fandom activities, love attitude, and ego-identity. Researchers used three scales of 'Engagement in Fandom Activities', 'Love Attitude' (Hendrick & Hendrick, 1986) and 'Ego-identity' (Dignan, 1965). Correlation analysis and multiple regression analysis were applied after data was collected depending on the scales. The study showed that the degree of engagement and the tendency towards erotic love behavior had a positive correlation. The correlation with the sub-domains of ego-identity were positive with role-expectation and self-assertiveness while self-awareness was negative. All four factors affected the degree of engagement in fandom activities. It is meaningful that research help to understand the characteristic of female adolescent fandom and simultaneously investigate the effective factors of engagement in fandom activity.

The Effect of Clinical Dental Hygienist's Moral Sensitivity and Psychological Well-Being on Job Engagement

  • Han, Ye-Seul;Kim, Young-Im
    • Journal of dental hygiene science
    • /
    • v.20 no.1
    • /
    • pp.51-58
    • /
    • 2020
  • Background: The present study aimed to provide basic data to establish a foundation for efficient operation of the organization by identifying the effects of factors related to moral sensitivity and psychological well-being on job engagement of clinical dental hygienists. Methods: This cross-sectional survey consisted of self-administration questionnaires. After the approval by the Institutional Review Board, a survey was conducted from September 2019 to November 2019, targeting dental hygienists with clinical experience of 1 year or more. A total of 189 questionnaires were analyzed using SPSS 18.0 for Windows. The data were analyzed using average standard deviation, t-test, one-way analysis of variance, Scheffe test, Pearson's correlation analysis, and multiple regression analysis. Results: According to job-related characteristics, higher job engagement was associated with more amount of clinical experience, less turnover intention, higher positions, and occasional job fatigue. Job engagement was improved by increasing moral sensitivity and psychological well-being of clinical dental hygienists. The factors affecting job engagement revealed that along with clinical career, the sub-areas of job engagement, namely turnover intention, moral sensitivity, and psychological well-being had statistically significant influence on job engagement and the explanatory power of the model was approximately 44.8%. Conclusion: Joy of working as a clinical dental hygienist, clinical career, turnover intention, moral sensitivity, and psychological well-being were confirmed as influencing factors that affected job engagement of clinical dental hygienists. It is necessary to establish an effective plan to improve job engagement by increasing moral sensitivity and psychological well-being of clinical dental hygienists.