• 가정과삶의질연구
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• 제23권4호
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• pp.35-53
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• 2005

In this study, the influence of mothers' parenting behaviors on children's strategies and competence of emotional regulation was examined. Further, the mediating effects of children's active-social support seeking and aggressive strategies on the above relationship were explored. The participants were W mother-child pairs. The children were 5th and 6th graders at two elementary schools in Kyunggi province and Kwangju metropolitan area The data were analyzed with descriptive statistics, factor analysis, Cronbach's alpha, Pearson correlations, standard multiple regressions and structural equation modeling analysis by LISREL 8.3. The main results of this study were as follows: (1) The more the mothers coached children with affection and reasoning, the more adaptive emotional regulation the children had; whereas children tended to have maladaptive emotional regulation in response to the mothers' rejecting and forceful parenting behaviors. Also, when children were coached by mothers with love, reasoning and consistent restriction, they used more active-social support seeking strategies, whereas they used more aggressive strategies when the mothers coached children with rejecting and forceful parenting behaviors. The more the mothers were rejecting, forceful and intervening, the more the children used passive-avoidant strategies. (2) The more the children used active-social support seeking strategies and the less the children used aggressive strategies, the more likely they had adaptive emotional regulation. The more the children used aggressive strategies, the more likely they had maladaptive emotional regulation. (3) Children's active-social support seeking strategies played a partial mediating role between mothers' affectionate and reasoned coaching and children's adaptive emotional regulation. These strategies, on the other hand, played a full mediating role between mothers' consistent restriction and children's adaptive emotional regulation. Children's aggressive strategies played a partial mediating role between mothers' rejecting and forceful parenting behaviors and children's maladaptive emotional regulation. Mothers' non-intervention had an influence on neither the children's aggressive strategies nor their maladaptive emotional regulation.

• 경영과정보연구
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• 제30권3호
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• pp.107-132
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• 2011

본 연구는 조직의 유효성 지표인 조직시민행동에 논리지능이 더 중요할까? 감성지능이 더 중요할까? 라는 의문에서 출발하였다. 이에 기존의 심리학과 교육학 등에서 연구되어 지고 있던 감성지능과 논리지능을 경영학 분야인 조직에 적용시켜서 조직구성원의 감성지능과 논리지능이 직무외적이고 자발적인 행동인 조직시민 행동에 어떠한 영향을 미치는지와 이러한 영향력에 대한 감정노동의 조절효과를 실증적으로 규명하였다. 이를 위해 부산 경남의 12개 기업의 363명의 조직구성원들을 대상으로 실증연구를 실시하였다. 분석결과 첫째, 감성지능과 논리지능이 조직시민행동에 유의적인 정(+)의 영향을 미치고 있었다. 특히 이러한 관계를 더욱더 명확히 하기 위해서 감성지능과 논리지능의 영향력을 비교 해 보았더니, 조직시민행동에는 논리지능 보다 감성지능이 더 많은 영향을 미치고 있는 것으로 나타났다. 둘째, 감성지능이 조직시민행동에 미치는 영향력에는 감정노동이 유의적인 조절효과를 나타내고 있었지만, 논리지능이 조직시민행동에 미치는 영향력에는 감정노동의 유의적인 조절효과가 나타나지 않았다.

• 한국도서관정보학회지
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• 제53권3호
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• pp.405-429
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• 2022

본 연구는 공공도서관 소속 직원들을 대상으로 업무 형태별 감정노동과 직무만족, 조직몰입 특성 차이와 감정노동이 직무만족과 조직몰입에 미치는 영향에 대해 알아보았다. 이를 위해 경기도에 소재한 3개 도시의 20개 공공도서관에 근무하는 직원 357명을 대상으로 설문조사를 실시하였다. 조사된 설문 내용은 SPSS 27.0을 사용하여 빈도분석과 요인분석, 타당성분석, 신뢰도분석, 상관분석, 다중회귀분석을 실시하였다. 연구 결과, 사서직이 사서직 이외의 직원들보다 감정노동을 더 많이 겪고 있고, 민원응대 업무 포함 여부에 따라 감정노동의 빈도가 높아지고, 직무만족 전체와 직무만족의 업무조건 만족에 부정적인 영향을 미치는 것으로 나타났다. 그러나 직무만족의 심리반응 만족의 경우, 도서실 자료 업무가 높은 것으로 나타났다. 이용자 서비스라는 측면에서 사서들의 업무에서 발생하는 감정노동은 사서의 직무만족과 조직몰입에 긍정적인 영향과 부정적인 영향을 모두 미칠 수 있는 양면성을 가지고 있다. 따라서 감정노동의 빈도와 감정부조화는 낮추고, 감정노동의 다양성은 높일 수 있는 실제적인 방안이 이용자 응대 매뉴얼과 향후 정신건강 증진 프로그램 개발에 포함되어야 할 것이다.

• Asia pacific journal of information systems
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• 제19권4호
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• pp.101-124
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• 2009

According to Wikipedia, virtual reality (VR) is defined as a technology that allows a user to interact with a computer-simulated environment. Due to a rapid growth in information technology (IT), the cost of virtual reality has been decreasing while the utility of virtual reality advertisements has dramatically increased. Nevertheless, only a few studies have investigated the effects of virtual reality advertisement on consumer behaviors. Therefore, the objective of this study is to empirically examine the effects of virtual reality advertisement. Compared to traditional online advertisements, virtual reality advertisement enables consumers to experience products realistically over the Internet by providing high media richness, interactivity, and telepresence (Suh and Lee, 2005). Advertisements with high media richness facilitate consumers' understanding of advertised products by providing them with a large amount and a high variety of information on the products. Interactivity also provides consumers with a high level of control over the computer-simulated environment in terms of their abilities to adjust the information according to their individual interests and concerns and to be active rather than passive in their engagement with the information (Pimentel and Teixera, 1994). Through high media richness and interactivity, virtual reality advertisements can generate compelling feelings of "telepresence" (Suh and Lee, 2005). Telepresence is a sense of being there in an environment by means of a communication medium (Steuer, 1992). Virtual reality advertisements enable consumers to create a perceptual illusion of being present and highly engaged in a simulated environment, while they are in reality physically present in another place (Biocca, 1997). Based on the characteristics of virtual reality advertisements, a research model has been proposed to explain consumer responses to the virtual reality advertisements. The proposed model includes two dimensions of consumer responses. One dimension is consumers' rational response, which is based on the Information Processing Theory. Based on the Information Processing Theory, product knowledge and perceived risk are selected as antecedents of intention to purchase. The other dimension is emotional response of consumers, which is based on the Attitude-Structure Theory. Based on the Attitude-Structure Theory, arousal, flow, and positive affect are selected as antecedents of intention to purchase. Because it has been criticized to have investigated only one of the two dimensions of consumer response in prior studies, our research model has been built so as to incorporate both dimensions. Based on the Attitude-Structure Theory, we hypothesized the path of consumers' emotional responses to a virtual reality advertisement: (H1) Arousal by the virtual reality advertisement increases flow; (H2) Flow increases positive affect; and (H3) Positive affect increases intension to purchase. In addition, we hypothesized the path of consumers' rational responses to the virtual reality advertisement based on the Information Processing Theory: (H4) Increased product knowledge through the virtual reality advertisement decreases perceived risk; and (H5) Perceived risk decreases intension to purchase. Based on literature of flow, we additionally hypothesized the relationship between flow and product knowledge: (H6) Flow increases product knowledge. To test the hypotheses, we conducted a free simulation experiment [Fromkin and Streufert, 1976] with 300 people. Subjects were asked to use the virtual reality advertisement of a cellular phone on the Internet and then answer questions about the variables. To check whether subjects fully experienced the virtual reality advertisement, they were asked to answer a quiz about the virtual reality advertisement itself. Responses of 26 subjects were dropped because of their incomplete answers. Responses of 274 subjects were used to test the hypotheses. It was found that all of six hypotheses are accepted. In addition, we found that consumers' emotional response has stronger impact on their intention to purchase than their rational response does. This study sheds much light into practical implications for both IS researchers and managers. First of all, while most of previous research has analyzed only one of the customers' rational and emotional responses, we theoretically incorporated and empirically examined both of the two sides. Second, we empirically showed that mediators such as arousal, flow, positive affect, product knowledge, and perceived risk play an important role between virtual reality advertisement and customer's intention to purchase. In addition, the findings of this study can provide a basis of practical strategies for managers. It was found that consumers' emotional response is stronger than their rational response. This result indicates that advertisements using virtual reality should focus on the emotional side, and that virtual reality can be served as an appropriate advertisement tool for fancy products that require their online advertisements to give an impetus to customers' emotion. Finally, even if this study examined the effects of virtual reality advertisement of cellular phone, its findings could be applied to other products that are suited for virtual experience. However, this research has some limitations. We were unable to control different kinds of consumers and different attributes of products on consumers' intention to purchase. It is, therefore, deemed important for future research to control the consumer and product types for more reliable results. In addition to the consumer and product attributes, other variables could affect consumers' intention to purchase. Thus, the future research needs to find ways t control other variables.

• 복식문화학회:학술대회논문집
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• 복식문화학회 2006년도 Seoul The Costume Culture Association & Ars Textrina Joint International Conference
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• pp.99-100
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• 2006

• 전자공학회지
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• 제24권11호
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• pp.25-32
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• 1997

• 보건행정학회지
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• 제22권1호
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• pp.129-144
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• 2012

Purpose : The purpose of this study was to investigate the level of emotional labor and to identify affecting factors on emotional labor among one university hospital employees. Material and Method : This study was based on cross-sectional, self-administered, and Internet-based survey. The survey was conducted from Mar. 2 to Mar. 28. 2011. Total subjects were 812 employees working in one university hospital. Total response rate was 61.5%. Modified evaluation tool was used, which was originally developed by Morris and Feldman, to measure the level of emotional labor among hospital personnel. In order to identify the affecting factors on high level of emotional labor, we conducted logistic regression. The SPSS statistical software package was used to perform the statistical analysis. All statistical tests were 2-sided and a p-value<0.05 was considered statistically significant. Results : Average score of emotional labor was 3.06. Employees(3.39) who are working at the emergency department and hemodialysis room indicated the highest level of emotional labor, followed by wards(3.14), department of administration(3.14), department of ambulatory cares(3.06). The factors affecting on the high level of emotional labor were the highest level of schooling, types of department, and types of personality(p<0.05). Conclusion : The survey results showed that there was significant level of emotional labors among hospital employees. Therefore, the efforts to reduce the level of emotional labors are needed.

• 한국직업건강간호학회지
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• 제15권2호
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• pp.83-93
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• 2006

Purpose: This study purposed on investigating how the emotional labor affects the physical uncomfortable feeling of the workers in the department store. Method: The method of data collection was used of questionnaire for 574 workers of one department store located in Seoul. The period of data collection was done from November 1, 2004 to November 30 for about one month. The working career of the participants was over one month at that department. Result: The degree of emotional labor for participants, men were $3.21{\pm}0.53$ for the total point of 5.0 point, and the degree of the physical uncomfortable feeling was $3.07{\pm}0.48$ for total of 5.0 point. The degree of emotional labor for participants, women were $3.22{\pm}0.42$ for the total point of 5.0 point, and the degree of the physical uncomfortable feeling was $3.13{\pm}0.42$ for total of 5.0 point. In order to analyze the factors that affected the emotional labor and physical uncomfortable feeling, the multi-level reflecting analysis was used. As a result, men were insecurity of job influenced the emotional labor feeling in remarkable degree, women were the responsibility of job influenced the emotional labor. Men were insecurity and responsibility of job influenced physical uncomfortable feeling in remarkable degree, women were responsibility of job and emotional labor influenced the physical uncomfortable feeling in remarkable degree. Conclusion: The results of this study show that various strategies to remove the factors of job insecurity in order to reduce the level of emotional labor of the workers at the department store should be devised. In addition, the special way to minimize the physical insecurity should be contrived and carried out. Since the workers of the department stores had higher emotional labor, the factors of stress need to be analyzed and should be removed.

• 인지과학
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• 제25권4호
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• pp.385-416
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• 2014

본 연구는 외향성이라는 성격 특성에 따른 정서적 단어의 기억 수행의 차이를 연구하기 위해, 신호 탐지 분석법을 적용하여 기억 변별력과 재인 반응 편향을 분석하였다. 참여자들은 부호화 시에 제시되는 정서 단어에 대하여 정서 범주 판단과제를 수행하고, 이어서 재인 검사를 받았다. 또한 단어 재인에 미치는 과제의 난이도와 성격의 상호작용 조사하기 위해, 부호화와 인출 사이의 기간을 달리한 두 개의 실험이 수행되었다. 파지 지연기간이 짧은(5분) 저난이도 과제(Study I)에서는 특히 저빈도 단어에 대해, 외향성이 낮은 사람일수록 더 좋은 기억 수행(높은 d')을 보였으며, 재인 반응 편향에는 외향성에 따른 차이가 없었다. 특히, 외향성이 높을수록 오류 재인 후에 과신하는 경향이 높았다. 파지기간이 긴(한 달) 고난이도 과제(Study II)의 경우, 기억 수행은 외향성에 따른 차이가 없이 전반적으로 저조하였나, 고빈도-긍정 단어에서만 외향성이 높은 개인일수록 훨씬 자유로운 반응 준거(높은 적중률과 높은 오경보율)를 적용하는 재인 수행의 특성을 보이는 것이 관찰되었으며, 이런 긍정단어에 대한 자신의 재인에 과신하는 경향도 높았다. 본 결과는 기억 수행이 저조해질 때, 외향성이 높은 개인들이 내적 통제 과정에 더 취약해 지며, 이런 성격차이는 긍정단어의 기억의 재인 준거나 재인 반응에 대한 확신에 영향을 미칠 수 있음을 보인다. 즉 기억의 흔적이 약할 때, 외향성이 높은 개인들은 긍정적 정서가의 단어에 특정적으로 기억 보고와 확신 편향을 보일 수 있음을 시사한다.

• 한국의류학회지
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• 제36권10호
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• pp.1058-1073
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• 2012

This study examines the effects of collaboration type and brand sensitivity on consumer responses toward fashion collaboration brands. For this study, six brands of fashion collaboration were selected by collaboration types: collaboration with same industry (Uniqlo-Jill Sander, H&M-Sonia Rykiel, and Levis-Jean Paul Gaultier) and collaboration with different industries (LG-Prada, Samsung-Armani, and LG-Levis). A selfadministered questionnaire was developed based on the literature that mainly included brand sensitivity, consumer response (brand association, brand values, and purchase intention), and marketing strategic elements in the context of fashion collaboration. For collecting the data, respondents were asked to choose and assess a previously purchased brand. A total of 299 usable data responses were obtained from Korean consumers aged from 15 to 40 years old. The consumer response toward the fashion collaboration brand consisted of four factors: Emotional value, perceived quality, symbolic value, and brand association. The results showed that the collaboration type had the main effect on emotional value, symbolic value, and purchase intention. Brand sensitivity had the main effect on brand association, emotional value, symbolic value, and purchase intention. There was also an interaction effect on emotional value. With respect to strategic marketing elements, product differentiation, premium pricing, and value pricing had partially positive effect on consumer responses; however, promotion had a negative effect on consumer responses (e.g., perceived quality, and emotional value). In addition, collaboration type or brand sensitivity moderated the effect of strategic marketing elements on consumer responses. This study discussed a managerial implication to develop a strategic brand alliance to manage brand equity in the fashion marketplace.