• The Journal of the Korea Contents Association
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• v.18 no.10
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• pp.382-393
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• 2018

Patients with dementia are increasing steadily and becoming a social problem. Care workers in hospitals are increasingly interested in emotional labor. Therefore, this study examines the caregiving experience of dementia patients in the nursing home. The effects of emotional labor and exhaustion of nursing home workers on job stress and satisfaction were analyzed and the moderating effect of care experience was analyzed. The results of the study are as follows. First, the caregiver experience of the nursing hospital workers showed the initial mind, the perception of the early dementia patients, the difficulties, the physical and mental limitations, the satisfaction, the experience through nursing practice, and the change of mind about life. Second, emotional labor and burnout have positive effects on job stress. Care experience reduced the impact of emotional labor and exhaustion on job stress. Finally, the relationship between job stress and job satisfaction showed positive influence.

• The Journal of the Korea Contents Association
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• v.12 no.12
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• pp.616-626
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• 2012

Despite growing importance of emotional laborer management in broadcast artist, there are very few empirical studies on the effects thereof. The purpose of this study is to identify effects of emotional labor and job stress of broadcast artist on job satisfaction and their relations. Of the 200 distributed questionnaires 120 copies were used in the analysis. The results of the study were as follows. The results of the study showed that there exist strong relationship between emotional labor($r=-.226^*$) & job stress($r=-.505^{**}$) and job satisfaction. Emotional labor and job stress show significant effects on job satisfaction negatively(${\Delta}R2=.292$, F=5.557, p<.01). The implications of the results and research topics to be studied were discussed.

• The Journal of the Korea Contents Association
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• v.12 no.6
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• pp.191-200
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• 2012

The purpose of this study is to look into the influence of job stress and role conflict of emotional labors on the intention of job turnover of them and to look into the effect of adjusting ego-resilience in their relation. To do this, 60 child care facilities in Seoul and Gyeonggi-do were selected and survey research was conducted for the object of total 248 child care teachers who are emotional labors. With collected materials, SPSS 17.0, AMOS program was used to verify research problems. The results of the research : First, the job stress of emotional labors appeared to be a main factor which has influence on the intention of job turnover of emotional labors. Second, the role stress and ambiguity appeared to be a main factor which has influence on the intention of job turnover. Lastly, in the relation which job stress and role conflict has influence on the intention of job turnover, ego-resilience appeared to have the effect of adjustment.

• Journal of Digital Convergence
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• v.12 no.5
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• pp.69-78
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• 2014

This study deals with the digital policy proposal through the path modeling study on the effect of the strength of weak ties & emotional perception leading to the user's satisfaction, WOM between game users, and the verification on the effect of the emotional real name SNS on the social network game's diffusion. Researcher confirmed that the effect of the strength of weak ties & emotional perception led to the user's satisfaction, WOM of SNG. Even though weak tie, researchers estimate that the users emotionally interact with the real name relation effect of SNS. And effective factors for WOM are not a tie relationship or emotional interactivity of weak tie antecedently but user's satisfaction. As a result, though antecedent factors (weak tie & interactivity) had a positive effect as real name SNS, eventually powerful factor of making buzz was the SNG user's satisfaction. Thus researchers expect the practical policy proposition for government & corporation, which means SNG service providers more carefully manage the service satisfaction for WOM with SNG user's experience.

• Journal of Digital Contents Society
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• v.15 no.1
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• pp.61-68
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• 2014

In the past, to stimulate customers' rationality were used as a marketing methods but the storytelling marketing is appealing to consumers by showing product or brand value. Storytelling marketing attracts clients favorable attitude. In this research, I tried to figure out how emotional storytelling and humor advertising affects to brand attitude a quality of products according to advertising types, brand image, trust, interest, message, advertising model, intension of purchase and recommendation requisite to impact on brand attitude. As a result emotional storytelling was more effective than the humor advertising method when forming the brand attitude and brand image. Also, among the types of advertisement, emotional storytelling tended to bring a significant difference between men and women. Emotional storytelling advertisement are increasing and being competitive. Therefore, we need notable advertisement. It is a significant research to understand how advertising type affects to consumers.

• The Journal of the Korea Contents Association
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• v.17 no.5
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• pp.326-336
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• 2017

This study investigates the relevance of stress, self factor and emotional factor, and the influence on Smartphone Addiction Level among college students. The survey was administered to 261 college students in J city from December 16th to 23rd, 2016. The structured self-administered questionaries were used. The multiple linear regression analysis revealed that the factors with explanatory powers of 52% on Smartphone Addiction Level included physical activity changes, sleep disorders, the self control about self factors, the impulsion of emotional factors. With the analysis of covariance structure, we could confirm the relationship among the four factors such as stress, self factor, emotional factor and Smartphone Addiction Level. The results of the study indicate that the efforts to manage stress, self factors and emotional factors, are required to reduce the Smartphone Addiction Level of the college students. The results are expected to be useful for the development of programs and policy to decrease the Smartphone Addiction Level. In the following study, structural equation modeling about additional factors, which influences on Smartphone Addiction Level, will be needed.

• The Journal of the Korea Contents Association
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• v.21 no.6
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• pp.369-379
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• 2021

The purpose of this study was empirical verification of the effect of adolescents' truancy experience on the self-awareness and emotional problems. For this, using the data of 2016 in the Korean Children and Youth Panel Survey(KCYPS), we compared and analyzed using t-test and multiple regression analysis the self-awareness and emotional problems of adolescents who experienced truancy and adolescents who did not. As a result of the analysis, adolescents with truancy experience had relatively low self-awareness, and statistically significant but low scores in self-identity and career identity. However, there was a clear difference in emotional problems, and truancy adolescents scored high in attention, aggression, physical symptoms, and depression. This proved that adolescents with experience of truancy were more exposed to emotional problems, and it was necessary to develop a support system and program for this.

• The Journal of the Korea Contents Association
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• v.22 no.6
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• pp.223-237
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• 2022

The purpose of this study is to examine the influence of the presence and transportation of the experience of seeing a musical upon satisfaction and verify the mediating effect of emotional responses. For this study, the researcher surveyed the audiences of a musical and analyzed the response from 339 participants. The data were analyzed using SPSS 23.0 and AMOS 23.0 programs. The findings of this study are as follows; First, the presence and transportation of the experience of seeing a musical had a significant impact on emotional responses. Second, the presence and transportation in the experience of seeing a musical had a significant impact on satisfaction. Third, the emotional responses to the musical had a significant impact on satisfaction. Fourth, emotional responses were shown to have a mediating effect in the relationship between the presence and transportation of the experience and the satisfaction with it. As the share of online performances in performing art industries is increasing and the paradigm of seeing a performance is changing, this study implies that it provided a set of basic data for the industry and producers of such events, who are now seeking a new profit model through not only in-person events but also online performances in the future.

• The Journal of the Korea Contents Association
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• v.18 no.9
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• pp.199-208
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• 2018

In this study, the impact of the emotional labor on the job satisfaction according to the service characteristics and the patient type was investigated in the 269 dental hygienist. The average score of the emotional labor according to the general characteristics was 2.85 and it was higher in case of the male and in case of the drinkers. The average score of the job satisfaction according to the general characteristics was 3.02 and the female was higher than the male, the older professionals than the younger professionals and the married was higher than the singles. In the emotional labor according to the service characteristics, the dental hygienist was highest than the other professionals and in the job satisfaction according to the service characteristics, it was higher the higher the career and the higher the income. In the emotional labor by patient type, it was highest when the patient was male, when ages were between 20 and 64, and when it was after 7 PM. The job satisfaction by patient type was higher when the patient age was 65 years old or older, when the type of treatment was dental caries and periodontal diseases, when the consultation hour was after 7 PM and when the economic level of patient was high. The job satisfaction was increased when the emotional labor was 'average' but was analyzed as the lowest when the emotional labor was high. A hierarchical regression analysis was conducted to examine the effects of work characteristics, patient type, and emotional labor on job satisfaction(t = 1.994, p = .047), which had high monthly incomes Patients with older patients (t = 3.027, p = .003), the lower the emotional labor (t = 13.858, p = .000), the higher the job satisfaction. That is, to increase the job satisfaction of the dental health professionals, the effort to make the pleasant working environment should be made considering the emotional labor or the characteristics of patient.

• The Journal of the Korea Contents Association
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• v.16 no.12
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• pp.422-445
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• 2016

Almost all research on emotional labor has focused on how services workers use emotional labor. However, this study examined that leaders' emotional labor influence follower's outcomes. Especially, this study tested how the leader emotional labor influence followers' work engagement and mediating role of PsyCap between leader emotional labor and followers' work engagement. In addition, this study investigated the quality of LMX as moderator the relationship between leader emotional labor and followers' work engagement. The SPSS 24.0 and AMOS 24.0 was used in this study. The results collected from 469 employees in domestic large Telecom and their related companies revealed that leader emotional labor positively influence followers' work engagement and PsyCap. Especially, leader deep acting and surface acting positively influence followers' work engagement, but not display of genuine emotion, and leader deep acting only positively influence followers' PsyCap. Furthermore, followers' PsyCap partially mediated the relationship between leader emotional labor and followers' work engagement. Finally, the quality of LMX as moderator in link between leader emotional labor and followers' work engagement showed when followers in high-quality LMX. Implication and suggestion for future study are discussed.