• The Research Journal of the Costume Culture
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• v.32 no.1
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• pp.1-16
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• 2024

In response to the global trend of making sustainable development an urgent task, luxury fashion brands actively embrace it in their corporate philosophies and management policies. However, despite the widespread consensus in the related industry and the strong will of companies for the sustainable development of luxury brands, there are still few cases of luxury fashion brands successfully implementing sustainable development. This study examined the impact of the types of message framing on the sustainability marketing of luxury fashion brands, focusing on their effects on perceived message effectiveness, sustainable brand image, and brand attitudes. An online survey was administered to 464 Korean consumers in their 20s to 40s to test the hypotheses. The results showed that perceived effectiveness was higher for negatively framed messages (loss) than for their positive counterparts (gain). The types of message framing did not significantly affect sustainable brand messages, and no significant difference in perceived brand image was found, regardless of message type. Perceived message effectiveness exerted a significant positive effect on sustainable brand image, and such an image had a significant positive effect on brand attitudes. The results provide implications for related research and practical implications for the development of competitive sustainability marketing strategies for luxury fashion-an industry still in its infancy.

• Journal of Information Technology Applications and Management
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• v.18 no.3
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• pp.91-110
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• 2011

Korea professional baseball industry has grown to take the lion's share of the domestic sports industry, but still does not make break even. The purpose of this study is to examine the financial impact of adopting the Customer Relation Management (CRM) approach on the profitability of Korea professional baseball industry. We use a measuring tool called entropy used in ID3 decision tree algorithm. In the paper, we specify five the most important factors that affect spectator satisfaction based on the previous literature, perform survey analysis, calculate entropy values, and find the results. We predicted the change in revenues when we adopt CRM by checking the spectators' willingness to pay more when the conditions of each factor are improved. We find that we can reap significant fruits of the effect of CRM introduction through enhancing 'game content factor' and 'game promotion factor' among the five factors. We also find that we can increase the revenues of domestic professional baseball teams to 2.4 times or 2.1 times the current level if we manage intensively those two factors respectively. It is very surprising to see that the improvement in total revenues makes both ends meet for domestic professional baseball teams. This clearly demonstrates the effectiveness of CRM approach in improving the profitability of organizations.

• Asia-Pacific Journal of Business
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• v.9 no.3
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• pp.117-137
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• 2018

Lots of the studies about the relationship between coaching leadership and organizational effectiveness have been conducted and reported that coaching leadership is one of the main factors which impact organizational effectiveness. The purpose of this study was to synthesize the relationship between coaching leadership and organizational effectiveness. For that purpose, 32 correlation effect sizes from 25 studies were analyzed by the CMA (Comprehensive Meta-analysis) Program. The study calculated the overall effect size of the relationship between coaching leadership and organizational effectiveness. Then, it also calculated the effect size of the relationship between coaching leadership and each sub-variable of organizational effectiveness. The analysis results are as follows: First, the overall effect size about the relationship between coaching leadership and organizational effectiveness was .519, which means that coaching leadership has over lager relationship with organizational effectiveness. In addition, the effect sizes of sub-variables of the organization are .556 (organizational commitment) .542 (job satisfaction), 509 (organizational citizen behavior), and .401 (innovative behavior). The study tested the mediating effects of measurements, organizational size, types of publication, and published year. The result showed that only the measurement made significant differences among effect sizes of studies.

• Journal of Environmental Science International
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• v.25 no.11
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• pp.1531-1540
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• 2016

This research was intended to provide a method to improve competitiveness, based on the integration of basic municipalities by assessing changes in their population and local industry Municipalities were integrated based on the addressing system 市(Shi), 町(Chome), 村(Village) of Japan. As a result, an actual increase of the population could not be seen in the new municipalities formed by the integration of the basic municipalities. It is also found that the shipping volumes, number of companies, and the number of people employed by local industry, attracted by such municipalities, has steadily decreased. However, even though the proportion of industry-sharing in the local municipalities is not significant, it was found that the number of tourists has increased. Therefore, it is concluded that the strengthening of the connectivity between local industry and the tourism industry can be one of the principal methods to strengthen the competitiveness of these municipalities. In addition, it has been found that scientific research from a variety of perspectives and verification of data related to the effectiveness of integration of local municipalities is necessary.

• Journal of Digital Convergence
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• v.19 no.12
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• pp.231-241
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• 2021

The consulting industry is also growing as the use of management consulting increases as the importance of management strategies for the survival of companies due to rapid environmental changes is highlighted. As a result, competition among consulting firms is intensifying, and securing competitiveness is essential. This study tried to confirm the method of securing competitiveness of consulting firms from the perspective of organizational competitiveness through organizational effectiveness. As the consulting service is a knowledge service field, an empirical analysis was conducted for consultants who performed it because professional human resources were a core technology. Exploratory factors, reliability analysis, and regression analysis were performed using SPSS 22.0. As a result of a study on the effect of consultants' organizational effectiveness on customer orientation, it was found that the consultant's organizational commitment and organizational performance had a significant effect. It was possible to confirm the importance of intrinsic motivation to secure the competitiveness of consulting firms in the changing environment. This presented practical implications for organizational management regarding the continuous growth of consulting firms.

• Korean Journal of Construction Engineering and Management
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• v.5 no.1 s.17
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• pp.88-98
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• 2004

In recent, Information Technology(IT) is the biggest issue on the social whole including the construction industry. IT is recognized as a key strategic means to reinforce competitive power and raise the effectiveness. However, CEOs of each firm have trouble with IT investment decision-making. Because there is neither any case to measure real value of IT nor any confidence to economic effect of information system. IT evaluation is so helpful for most construction firms to make a plan of IT investment. In addition, which will eventually facilitate to achieve their management goal and have the maximum of the firms' value. Therefore, the purpose of this research is to develop IT evaluation system for monitoring IT level continually. And this will be enable a construction company to increase IT investment and improve the level of IT in the construction industry.

• The Journal of Society for e-Business Studies
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• v.19 no.4
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• pp.101-117
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• 2014

A purpose of this study is to learn about the impact on organizational effectiveness by analyzing the relationship between entrepreneurship and dynamic capabilities. Investigation was based on the theory of dynamic capabilities of Teece (2002), and established a research model to study the details accordingly. The research hypothesis is as follows. First, entrepreneurship will have a significant impact on dynamic capability. Second, dynamic capabilities will have a significant impact on organizational effectiveness. Survey was conducted for employees in IT ventures, which was used to analyze 412 additional. The results are as follows. Has had a significant impact on organizational effectiveness is the relationship between entrepreneurship and dynamic capabilities. In particular, this shows that a high impact on the organizational effectiveness of the organization's dynamic capabilities are assimilation exploitation capabilities, not the absorptive transformation capability of dynamic capabilities. CEO should actively consider whether the employees of the organization are developing the assimilation exploitation capabilities to make an impact on their organization's effectiveness.

• Journal of Applied Reliability
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• v.17 no.2
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• pp.168-180
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• 2017

Purpose: In this research, we develop an effectiveness analysis simulation model using Agent Based Modeling with Communication Effects for the development of a new weapon system. Methods: To describe the future battlefield that has more complexity, we develop Agent Based Modeling to describe communication Effects. We use the communication theory (Path-Loss Model) and the real map. Results: We have compared simulation model with real map and simulation model without real map. The Blue Survival Ratio of simulation model with real map is worse than one without real map since the performance of communication gets lower. Conclusion: There are many studies about the effectiveness analysis of a weapon system. Most of previous researches assumed no communication error. In the real world, however, it's not appropriate assumption. Therefore, this study considers the communication error and shows that it is important factor in the effectiveness analysis.

• Journal of the Ergonomics Society of Korea
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• v.31 no.1
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• pp.151-156
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• 2012

Objective: In 2010, the rate of injuries and illnesses in the shipbuilding industry was 1.20, about 1.74 times higher than the average of overall industries(0.69). Musculoskeletal disorders(MSDs) became a major problem since 2000 in shipbuilding industry. The purpose of this study was to provide efficient implementation management through evaluating the economic effectiveness of the Musculoskeletal Disorders Prevention Program(MDPP). Successfully implementing the MDPP in the workplace may decrease the risk of MSDs and therefore reduce MSDs related costs. Methods: Occupational accident index (frequency rate, severity rate, and frequency severity indicator), estimated direct costs, and total occupational accident occurrence rate were provided by analysis of MSDs, statistical analysis of MDPP decreed companies, and data analysis of implementation. Results: The study shows the number of MSDs for MDPP decreed companies decreased 76.2% from 2,319 in 2004 to 551 in 2008. Above all, the number of MSDs decreased 78.7% in Shipbuilding industries. Forty companies (85.1%) showed a decreasing tendency and 27.7% of those had an $R^2$ > 0.7. Similar results were found in severity rate and frequency severity indicator. From these results, it appears there are a number of advantages in implementing the MDPP. Conclusion: MDPP effectiveness was demonstrated by analysing implementation and occupational accident index. A more effective and efficient implementation would take into account business sector, size, policy, and organization of the company.

• Proceedings of the Korean Institute of Building Construction Conference
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• 2013.05a
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• pp.249-251
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• 2013

The government has applied the Construction New Excellent Technology Endorsement System to enhance national competitiveness and advance domestic construction technology since 1989. Nevertheless, It's application hasn't been expanded to overall construction industry, due to insufficient verification of the cost effectiveness. So, the government has established the standardized cost estimation guideline to verify the cost effectiveness in 2011. This research classified the technology group based on 27 cases of the cost estimation reports to increase understanding of the cost effectiveness of the new excellent technology. It is expected to contribute establishing reasonable and feasible cost estimation standards.