• 제목/요약/키워드: EXPECTATION

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The Effect of Big Data-based Fashion Shopping Applications on App Users' Continuous Usage Intention

  • Hong, Hyekyung;Shin, Yeonseo;Lee, MiYoung
    • 패션비즈니스
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    • 제22권6호
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    • pp.83-93
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    • 2018
  • The purpose of this research is to investigate the characteristics of big data-based fashion shopping (BDFS) application, perceived usefulness, and expectation confirmation that influence the continuous usage intention of BDFS application users based on the expectation-confirmation model. A survey was conducted with female consumers in their 20s, who are living in Seoul and Incheon area and have used BDFS applications, A total of 182 responses were used for the data analysis. Five hypotheses were proposed, and regression analyses were conducted to test those hypotheses. The results indicated that the users' perceived usefulness increased with the increase of accuracy and personalization characteristics of the app and the expectation confirmation. The result suggested that it is essential to provide accurate information for users to feel useful and to develop the personalized offerings and services which can be the biggest strength of the big-data based mobile fashion store. It was also found that continuous usage intention increases with increased perceived usefulness and expectation confirmation. This result suggests that expectations can play a critical role in perceiving the usefulness of BDFS applications and the user's expectation confirmation also significantly affected the users' continuous usage intention.

사이즈 추천 서비스의 지속사용의도에 관한 연구 -기대일치모형의 적용과 친숙성의 조절효과를 중심으로- (A Study on the Continuance Intention of Size Recommendation Services -Focusing on the Application of Expectation-Confirmation Model and the Moderating Effect of Familiarity-)

  • 서상우
    • 한국의류학회지
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    • 제48권2호
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    • pp.350-366
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    • 2024
  • This study aimed to clarify the continuance intention of users of size recommendation services. The expectation-confirmation model framed the analysis of the 180 data points collected. The analysis determined the mediating effects of perceived usefulness and satisfaction on the relationship between expectation-confirmation and continuance intention. The moderated mediation effect of familiarity was also analyzed, and a path analysis was conducted using PROCESS macro. Results showed that expectation-confirmation had a significant effect on perceived usefulness, satisfaction, and continuance intention. Findings indicated that perceived usefulness affected satisfaction and continuance intention and confirmed that satisfaction affected continuance intention. In the relationship between expectation-confirmation and continuance intention, mediation analysis verified the mediation and double mediation of perceived usefulness and satisfaction. In the group with an above-average familiarity value, moderation analysis confirmed a moderating effect between perceived usefulness and satisfaction. Above-average familiarity values also confirmed that the moderating effect on continuance intention was significant.

유아의 기초학습능력과 어머니의 성취기대불안에 따른 군집화:유아의 자기조절능력과 어머니의 학습관여의 군집 예측가능성 (Cluster Analysis by Children's Basic Learning Ability and Mother's Achievement Expectation Anxiety:Predictability of Children's Self-regulation Ability and Mother's Learning Involvement)

  • 전은옥;최나야
    • 한국보육학회지
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    • 제17권1호
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    • pp.75-98
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    • 2017
  • 본 연구는 취학 직전 만 5세 유아의 기초학습능력과 어머니의 성취기대불안에 따른 군집화 가능성을 살펴보고, 유아의 자기조절능력과 어머니의 학습관여가 각 군집에 미치는 영향력을 비교해 보는 것을 목적으로 하였다. 서울, 인천, 경기 지역 9개 유치원의 만 5세 유아 239명(남아 120명, 여아 119명)과 해당 유아의 어머니 239명을 대상으로 조사하였다. 수집된 자료는 PASW 18.0 프로그램을 사용하여 비계층적 군집분석, 다항로지스틱 회귀분석을 사용하여 분석하였다. 자료 분석 결과, 첫째, 유아의 기초학습능력과 어머니의 성취기대불안의 수준에 따라 '고학습능력-고기대불안', '고학습능력-저기대불안', '저학습능력-고기대불안', '저학습능력-저기대불안'의 4군집이 분류되었다. 둘째, 유아의 자기조절능력 하위 요인인 '자기점검', '자기통제'와 어머니의 학습관여 하위 요인인 '존중과 사랑'은 '고학습능력-저기대불안' 군집이 '저학습능력-고기대불안' 군집보다 높고, '학업성과압력'은 '고학습능력-고기대불안' 군집이 '저학습능력-저기대불안' 군집보다 높은 수준이었다. 셋째, 유아의 자기조절능력의 '자기점검'과 어머니의 학습관여의 '학업성과압력', '가정학습활동', '존중과 사랑'이 학습능력-기대불안 군집 구분을 예측하였다.

효능기대증진프로그램을 적용한 운동요법이 자기효능과 대사에 미치는 영향-인슐린 비의존성 당뇨병 환자를 중심으로- (The Effects of Exercise Therapy Applied in an Efficacy Expectation Promoting Program on Self-Efficacy and Metabolism.- in NIDDM(Non-Insulin Dependent Diabetes Mellitus) Patients -)

  • 김춘자
    • 대한간호학회지
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    • 제28권1호
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    • pp.132-142
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    • 1998
  • This study was conducted to investigate whether exercise therapy applied in an efficacy expectation promoting program based on the self-efficacy theory of Bandura(1977) would increase self-efficacy and metabolism in NIDDM patients. The study design was a nonequivalent control group pre-test post-test quasi-experimental desist The exercise therapy applied in the efficacy expectation promoting program was composed of a staged exercise program, a small booklet relating personal experience with diabetes mellitus and a telephone coaching program on performance accomplishment. vicarious experience and verbal persuasion, which are all induction modes of efficacy expectation. The subjects of the study were twenty eight NIDDM patients who received follow-up care regularly through the out-patient department of endocrine medicine in one general hospital which had a diabetic clinic. Fourteen were assigned to the experimental group and fourteen to the control group. The experimental group participated in the exercise therapy applied in the efficacy expectation promoting program from three to five times per week for four weeks and the control group did not have the program. The collected data were analyzed using the X²-test, t-test, paired t-test, and Cronbach's Alpha using SPSS /PC/sup +/. The results are summarized as follows 1. Experimental group had higher efficacy score than control group(t=5.98, p=.00). And. There was a significant different in the efficacy score before exercise therapy applied in the efficacy expectation promoting program and after in experimental group(t=-6.42, p=.00). 2. Experimental group did not have lower level of glucose metabolism than control group(FBS : t=.32, p=.75, HbAlC : t=.60, p=.55, pc 2hrs. glucose : t=-.29, p=.78). But, There was a significant different in the aunt of glucose metabolism before exercise therapy applied in the efficacy expectation promoting program and after in experimental group(FBS : t=3.63, p=.003, HbAlC t=4.20, p=.00, pc 2hrs. glucose : t=1.93, p=.001). 3. Levels of lipid metabolism were partly a significant different between Experimental group and control group(triglyceride t=-1.87, p=.07, HDL cholesterol : t=-.29, p=.77. body weight : t=1.78, p=.09, Total cholesterol : t=-2.17, p=.04). And, There was partly a significant different in the amount of lipid metabolism before exercise therapy applied in the efficacy expectation promoting program and after in experimental group(triglyceride : t=2.50, p=.03, HDL cholesterol : t=-.43, p=.67, body weight : t=5.34. p=.00, Total cholesterol : t=2.26, p=.04). In conclusion, it was found that exercise therapy applied in an efficacy expectation promoting program was an effective nursing intervention for increasing self-efficacy and metabolism.

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효능기대증진 프로그램을 적용한 운동요법 프로토콜 개발 - 제 2 형 당뇨병 환자를 중심으로 - (The Development of Exercise Therapy Protocol Applied to an Efficacy Expectation Promoting Program in Type 2 Diabetes Mellitus Patients)

  • 황애란;김춘자
    • 기본간호학회지
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    • 제7권3호
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    • pp.366-378
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    • 2000
  • Type 2 Diabetes Mellitus patients have chronic metabolic disorder and they need self care for their lifetime. But most Diabetes Mellitus patients don't know how to do a self care due to the lack of adequate support from health care professionals. It has been reported that lack of exercise therapy compliance guide is very important one. This study was conducted to develop an exercise therapy protocol applied to an efficacy expectation promoting program based on Bandura's self efficacy model for type 2 Diabetes Mellitus patients. Firstly, a conceptual framework was developed through efficacy expectation promoting Program based on Bandura's self efficacy model. In order to identify the contents of program and to design a preliminary protocol, a with the consultation experts was made. A clinical validity was tested using twenty type 2 Diabetes Mellitus patients who received follow-up care regularly through the diabetic out-patient clinic from October, 1998 to May, 2000. After this process, the final protocol was developed. The results of this study are summarized as bellows : The final exercise therapy protocol applied to an efficacy expectation promoting program for type 2 Diabetes Mellitus Patients consists of individualized exercise test and prescription, a small booklet relating personal experience with Diabetes Mellitus and a telephone coaching program for 12 weeks on performance accomplishment, vicarious experience and verbal persuasion, which are all induction modes of efficacy expectation. It is concluded that the exercise therapy protocol applied to an efficacy expectation promoting program is applicable to type 2 diabetes mellitus. And this exercise therapy protocol could show a positive effect on the exercise compliance of Diabetes Mellitus patients.

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어머니의 사회관계망, 자녀에 대한 기대와 아동의 자아존중감 및 정서지능의 관계 (The Relationships among Maternal Social Networks, Maternal Expectation for Their Own Children and Self-esteem and Emotional Intelligence of Children)

  • 박영애;원효종
    • 한국생활과학회지
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    • 제12권5호
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    • pp.713-735
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    • 2003
  • The purpose of this study was to investigate the effects of the characteristics of maternal social networks on maternal expectation for their own children to examine the path that social networks had an effect on the self-esteem and the emotional intelligence of children through maternal expectation for their own children. The data used in this study were collected from 524 fourth to sixth graders and their mothers residing in Daejeon using structured questionnaire. The major findings of the study were as follows : (1) Among social network characteristics, proportion of friends and neighbors, proximity, direction and interference had a negative effect, and proportion of mothers of child's friends, frequency of contact, intimacy, emotional support, service support had a positive effect on maternal expectation for their own children. (2) Among social network characteristics, proportion of mothers of child's friends had a direct effect and proportion of friends, neighbors, and mothers of child's friends, proximity, frequency of contact, intimacy, direction, emotional support, service support, and interference had an indirect effect on children's emotional intelligence through maternal expectation for their own children. (3) Among social network characteristics, proportion of kin and mothers of child's friends, intimacy, service support, material support and interference had a direct effect, and proportion of neighbors and mothers of child's friends, proximity, frequency of contact, direction, service support had an indirect effect on children's emotional intelligence through maternal expectation for their own children.

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중국 고등학생의 고등교육수익에 대한 기대에 관한 탐색적 분석 (Exploratory Analysis of High School Students' Expectation on the Benefits of Higher Education in China)

  • 강가려;나민주
    • 한국콘텐츠학회논문지
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    • 제16권5호
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    • pp.638-650
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    • 2016
  • 본 연구에서는 중국 고등학생의 고등교육의 수익에 대한 기대를 탐색적으로 분석하였다. 고등교육수익은 금전적 투자적 수익, 비금전적 투자적 수익, 소비적 수익으로 구분하였고, 학생개인변인 및 가정배경변인에 따른 기대 차이도 분석하였다. 본 연구는 중국 산동성 연태시의 2개 고등학교에서 각각 300명 학생과 그들 학부모 300명, 총 1,200명을 대상으로 설문 조사하였다. 수집된 자료는 SPSS를 활용하여 교차분석, 일원분산분석 등을 통해 집단 간, 항목 간 차이를 검증하였다. 주요 결과는 다음과 같다. 첫째, 중국 고등학생들은 전반적으로 고등교육의 수익에 대한 기대가 높았다. 둘째, 성별, 학년, 성적 등 학생개인변인에 따라 고등교육수익에 대한 기대에 차이가 있다. 셋째, 가정배경변인에 따라 고등교육수익에 대한 기대에 차이가 있다. 넷째, 학부모와 학생 간에 고등교육수익에 대한 기대에 차이가 있다. 앞으로 고등교육정책이나 대학운영에서 이러한 다양한 기대와 차이를 고려해야 할 것이다.

서비스 회복에 대한 기대-성과 불일치와 지각된 공정성이 패션 상품 고객의 만족도 및 충성도에 미치는 영향 (Potential Influence of Expectation-Performance Dis-Confirmation and Perceived Justice for Service Recovery upon Fashion-Product Consumers' Satisfaction and Loyalty)

  • 신수연;이정임
    • 복식문화연구
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    • 제18권3호
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    • pp.526-540
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    • 2010
  • Due to fierce competition, many domestic fashion businesses are suffering difficulty in securing and maintaining customers. Accordingly, fashion companies are devoting all their energy to secure customers by using high quality and diverse strategies for distribution and promotion, and to secure loyalty by satisfying customers with the offer of excellent service. Thus, it is very important to provide systematic service recovery strategy available for handling service failure effectively. Therefore, the purpose of this study is comprehensively analyzing influences of expectation dis-confirmation and perceived justice for service recovery upon consumers' satisfaction and loyalty. The findings are as follows. First, as for the service failure that customers experienced, the more consumers who expect it to be recovered led to the higher formation of expectation-compensation dis-confirmation. Second, it was indicated that the higher seriousness in service failure that customers experienced led to the lower satisfaction and loyalty to service recovery. Third, as a result of examining influence of expectation-compensation dis-confirmation for service-failure recovery upon consumer satisfaction and loyalty, the customers who showed more positive dis-confirmation to expectation-compensation were indicated to form the more satisfaction and loyalty. Fourth, as a result of examining the influence of the perceived justice in the process of service-failure recovery upon customer satisfaction, all in 3 dimensions of justice had effect on customer satisfaction.

디지털컨버전스 제품에 대한 소비자만족모델 (Consumer Satisfaction Model for Digital Convergence Products)

  • 유현정
    • 가정과삶의질연구
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    • 제27권5호
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    • pp.25-42
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    • 2009
  • This study examines the actual state of using digital convergence products by consumers, and analyzes the expectation that consumers have regarding digital convergence products and the actual satisfaction of the digital convergence products. In addition, it analyzes factors affecting the satisfaction with digital convergence products. First, mobile phones, which 99.4% of those surveyed had, cameras, which 90.6% had, and mp3s, which 71.8% had, were found to be necessities. Second, the ratio of owning digital convergence products was 79.5%, 48.1%, and 52.4%, respectively. In the case of a mobile phones, a digital convergence type is already common. Third, regarding the reason for purchasing digital convergence products, they chose convergence products because there was no product with a simple function that they wanted to have: 38.2% in terms of a mobile phone, 47.2% for a camera, and 28.2% for an mp3. This shows that a consumer's choice was infringed in a great deal at the back of remarkable quantitative growth in digital convergence products. Fourth, the analysis of the factor regarding the consumer's expectation on digital convergence products showed 3 kinds of factors, i.e., expectation of benefit, expectation of risk, and expectation of situation. Fifth, as a result of analyzing the structural model regarding the effect on satisfaction by a consumer's expectation and the outcome on digital convergence products, all the expectations and outcomes of benefit, risk, and situation did not have a direct effect on satisfaction. Only an indirect effect through inconsistency showed a statistical significance.

유방자가검진을 위한 효능기대 증진 프로그램의 개발 및 효과 (The Study on the Development of Self Efficacy Expectation Promoting Program and It's Effect for Breast Self Examination)

  • 정명옥;태영숙
    • 종양간호연구
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    • 제2권1호
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    • pp.50-60
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    • 2002
  • Breast self-exam is easiest, safe and cost effective to be recommended as an important method for early detection of breast cancer. This experimental research with non-equal control design was to develop the efficacy expectation program for breast self-exam based on Bandura's self-efficacy information source. The study objects selected from two local churches in Busan. Twenty from S church were selected as a study group, twenty from D church as a control group. Efficacy expectation promoting program was based on Bandura's efficacy promoting source and was two hour lecture including slide, video tape, demonstration, pamphlet. After this, there were individual interviews with them and consultations through telephone f or verbal persuasion on the weekly basis between the first week and the fifth week. The effect from the experiment were measured on the first week after education and on the fifth week. Data from control group was collected during the period from Jan 11, 2 001 to Feb 15, 2001 and data from study group was collected during the period from Jan 12, 2001 to Feb 16, 2001. Measurement instrument for this study was developed by the author with the advice of specialist in order to measure self-efficacy and breast self-exam practice. Data analysis was done by using SPSS/10.0 PC program $with^2-$ test. t-test and ANCOVA. Proved results for hypothesis were as follows. 1) It was supported that "Study group educated by efficacy expectation promoting program has higher score in change rat e of self-efficacy than control group." (1 week after education F=18.395, p=.000 5 weeks after education F=28.972, p=.000) 2) It was supported that "Study group educated by efficacy expectation promoting program has higher score in change rate of exam practice than control group." (1 week after education F=37.984, p=.000 5 weeks after education F=28.972, p=.000) In conclusion, efficacy expectation promoting program for breast self-exam developed by this study may increase s elf-efficacy and breast self-exam practice.

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