• Title/Summary/Keyword: E-service Quality

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Relative Effects of Service Quality and Trust on Customer Satisfaction and Loyalty for Online Shopping Malls (온라인 쇼핑몰에서 서비스 품질과 신뢰가 고객만족과 충성도에 미치는 상대적 영향력)

  • Min Dong-Kwon;Kim Dae-Soo;Kim Ki-Joo
    • Journal of Korea Society of Industrial Information Systems
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    • v.11 no.2
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    • pp.29-39
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    • 2006
  • Every online shopping mall is concerned about service quality and trust issues. We analyze and compare the impacts of service quality and trust on customer satisfaction and loyalty. In addition, we investigate service quality and trust attributes and their effects on overall service quality and trust. The results unveil that, in our e-business setting, overall trust has more powerful leverage than overall service quality.

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Developing a Management Improvement Supporting Solution in Consideration of Service Quality (서비스품질을 고려한 경영혁신 지원 솔루션의 개발)

  • Park, C.S.;Ahn, S.E.;Shin, W.S.;Ryu, J.S.;Park, J.W.;Woo, M.K.
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.31 no.2
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    • pp.28-35
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    • 2008
  • Most organizations have recently put more emphasis on the improvement in service quality. This phenomenon could come from the recognition that service quality plays an essential role in enhancing organization's business performance. Hence this paper presents a framework for improving such service quality. The presented framework involves the methodology for (i) developing service quality indices, (ii) measuring and evaluating service quality, (iii) analyzing the level of service quality, (iv) constructing the quality improvement road map, (v) determining the quality improvement action plan. This methodology is intended to create self-sustaining improvement in service quality from the entire organization's perspective. An illustration is also given.

Implications of TMF and QuEST Programs to Global Standardization Activities on Internet QoS in the Era of Digital Convergence (ITU-T와 IETF의 NGN 중심의 디지털 컨버전스 시대의 인터넷 QoS 가치사슬과 관련된 글로벌 표준화 활동)

  • Kim, Do-Hoon
    • Journal of Korean Society for Quality Management
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    • v.35 no.3
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    • pp.37-46
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    • 2007
  • Our society is increasingly dependent on the Internet, and this trend will be accelerating in the ear of All-IP convergence. As the core infrastructure of the All-IP convergence, the next generation Internet should enable end-to-end Quality of Service(e2e QoS). For that purpose, major international standardization institutes such as ITU(International Telecommunication Union) and IETF(Internet Engineering Task Force) are building the concept and architecture of the Next Generation Network(NGN). However, these institutes focus only on technical issues, and leave many business/policy-oriented challenges unresolved. For example, the standards raised by ITU assume that the entire service delivery process for e2e QoS services is perfectly working. But required is a standardized business interface and process for seamless inter-operations across many stakeholders including ISPs(Internet Service Providers), CPs(Content Providers), so on. On the other hand, TMF(TeleManagement Forum) and QuEST(Quality Excellence for Suppliers of Telecommunication) Forum, global consortiums of telecom operators and vendors, present sets of interface rules and process which playa crucial role as de facto standards: for example, NGOSS/eTOM and TL9000 authorization system. However, these standards focus on telephone services, and provide little principle for the next generation Internet. Our study seeks a way to combine these two strains for a successful implementation of NGN. In particular, we find a missing link in the NGN architecture and the elements that could be complemented with the help of NGOSS/eTOM and TL9000. Finally, presented is a strategic direction that our standardization policy should purse in order to reinforce our global leadership for the next generation Internet.

Measuring learner satisfaction in e-learning using SERVQUAL (SERVQUAL을 이용한 이러닝 학습자의 만족도 평가에 관한 연구)

  • Ku, Hee-Jin;Park, Young-Taek
    • Journal of Korean Society for Quality Management
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    • v.38 no.2
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    • pp.161-170
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    • 2010
  • Diffusion of e-learning has been accelerated according as the convenience and effectiveness have been increased rapidly due to the advancement of information technology. However, there has been few studies on systematic evaluation of its performance. SERVQUAL model was applied to evaluate the service quality of a 100% on-line lecture opened in a major Korean university. Two classes, one for 71 undergraduate students, the other for 79 graduate students, were opened for the lecture. The gaps between the expected service and the perceived service scores were compared with respect to sex, age, and e-learning experience. Although the gap score of male and female students were not different significantly, the gap scores among the other comparative groups were different. The perceived score of the older group with more than thirty ages was lower than that of the younger group. It seems that the older group evaluated the score based on the practical use of the subject since they are part-time students with jobs. Also, the perceived score of the group with previous e-learning experience was higher than that of the group with no e-learning experience. It seems that the experienced group evaluated it compared with the previous e-learning satisfaction. As it might be expected, the groups with higher perceived scores had stronger intention to recommend the e-learning lecture to other students.

The Relationships of Website Quality, e-Satisfaction, e-Trust, and e-Loyalty in Low-Cost Carriers (저비용 항공사의 웹사이트 품질, e-만족, e-신뢰, e-충성도 간의 구조적 관계 연구)

  • In, Ok Nam;Kim, Seung Lee
    • Journal of the Korea Society of Computer and Information
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    • v.18 no.10
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    • pp.207-216
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    • 2013
  • The A low-cost carriers(LCC)' website represents their public face to the world. Futhermore, distribution through their own websites is generally regarded as the being most cost effective for airlines The Internet website has become an effective marketing vehicle for low-cost carriers(LCC). The objective of this study was to examine theoretical relationship of website quality, e-satisfaction, e-trust, and e-loyalty to the low-cost carriers' website. The study sample included respondents who had visited any LCC websites in the last 12 months. Data were collected by conducting a web-based survey to maintain respondents' anonymity and overcome time and place constraints. From the 334 usable data obtained, hypotheses are tested using structural equation modeling. The results indicate that website quality, e-satisfaction, and e-trust are antecedents of e-loyalty in loyalty relationships between passengers and low-cost carriers' websites. Website quality positively influences e-satisfaction, e-trust while e-satisfaction. However, contrary to our expectation, e-satisfaction has a negative effect on e-trust. Managerial implications are provided following presentation of the findings.

A Review on the evaluation of transit quality of service (대중교통 서비스 품질 평가의 국내외 연구 동향 및 시사점)

  • Lee, Sang-Jun;Kim, Hyung-Su;Jung, Dong-Jae;Chang, Justin S.
    • Proceedings of the KSR Conference
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    • 2011.05a
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    • pp.1290-1299
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    • 2011
  • Internal and external conditions are currently changing-e.g, climate change increased awareness of energy crisis, and accelerated paradigm about green growth. Accordingly, revitalization of public transportation which enables green transportation system is receiving more attention than the past. Meanwhile, as the incom level increased, people required better quality of service, and consequently, various proposals about improving the services are being promoted. Generally, the quality of the spaces within transit in developed countries is represent the quality of life, thus concerns about the transit service of quality are emerging. This study, through the domestic and abroad studies about transit service quality, redefines transit service quality including rail and reviews the related categories. In that order this study deducts each type of evaluation categories and factors, with comparing and reviewing with various cases in Korea and overseas. Based on the whole process, the paper elicits implications and proposes to the research about the evaluation of transit quality of service.

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Resource Allocation for Guaranteeing QoE in Mobile Communication Networks

  • Lee, Moon-Ho;Lee, Jong-Chan
    • Journal of the Korea Society of Computer and Information
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    • v.22 no.2
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    • pp.45-50
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    • 2017
  • This paper proposes a novel resource allocation scheme which allows to guarantee the user-perceived service quality for various high-quality mobile multimedia service such as interactive game, tactile internet service, remote emergency medical service or remote disaster handling robot control to a certain level in the mobile networks. In our proposed scheme, Mean Opinion Score(MOS), which represents the degree of user satisfaction for perceived quality, is determined based on the delay limit allowable to each service. Moreover resources are allocated in consideration of this MOS. Simulation results show that our proposed scheme can decrease the outage probability in comparison with existing schemes Moreover it can increase the total throughput as well.

An Empirical Approach to the Influence of IT Assets Security and Information Security Service on Information Security Qualify and Satisfaction (IT자산 안전성과 정보보호 서비스가 정보보호 품질 및 만족도에 미치는 영향에 관한 실증연구)

  • Kwon, Soon-Jae;Lee, Kun-Chang;Kim, Chang-Hyun
    • Journal of the Korean Operations Research and Management Science Society
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    • v.32 no.2
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    • pp.149-162
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    • 2007
  • In the era of the internet and ubiquitous computing, IS users are still facing a variety of threats. Therefore, a need of more tightened information security service increases unprecedentedly. In this sense, this study is aimed at proposing a new research model in which IT assets (i.e., network, system, and information influence) Security and Information Security Service (i.e., confidentiality, integrity, nonrepudiation, authentication) affect information security quality positively, leading to users' satisfaction eventually. To prove the validity of the proposed research model, PLS analysis is applied with valid 177 questionnaires. Results reveal that both IT assets Security and Information Security Service influence informations security qualify positively, and user satisfaction as well. From the results, it can be concluded that Korean government's recent orchestrated efforts to boost the IT assets Security and Information Security Service helped great improve the information security quality and user satisfaction.

Development of a Task Model of e-Learning Quality Managers Based on the DACUM Method (DACUM 직무 분석 기법을 통한 이러닝 품질 관리사의 직무 모형 개발)

  • Ryu, Jin-Sun;Kim, Hee-Pil
    • Journal of Engineering Education Research
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    • v.15 no.2
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    • pp.10-19
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    • 2012
  • The purpose of this study was to analyze job of e-learning quality managers based on the DACUM(Developing A Curriculum) method and to construct a task model of e-learning quality managers. A DACUM committee was composed to analyze job of e-learning quality managers and the committee members were total 12, those are one facilitator, 9 panel members, one recorder and one coordinator. The major findings of this study were as the followings; first, the number of job duty of e-learning quality managers were total 7, which were service planing, infrastructure building, of content developing, service evaluating, administration for quality managing, self-improvement. And total tasks of job of e-learning quality managers were 61. Second, 14 knowledge, 21 skill, 19 attitudes for e-learning quality managers were analyzed. Third, a task model of e-learning quality managers was constructed based on the results of DACUM job analysis.

Evaluation of 3PL Service Quality Using the AHP -An Application to Korean 3PL Service Providers-

  • So, Soon-Hoo;Cheong, Ki-Ju;Kim, Jae-Jon;Cho, Geon;Ryu, Il
    • Proceedings of the Korea Society of Information Technology Applications Conference
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    • 2005.11a
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    • pp.293-296
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    • 2005
  • This study applies the Analytic Hierarchy Process (AHP) to evaluate service quality of Third-Party Logistics (3PL) service providers. For this, we first conceptualize five dimensions of 3PL service quality (i.e. tangibles, reliability, responsiveness, assurance and empathy). We then apply the AHP method to determining the relative weights of five service quality dimensions and eventually selecting the best 3PL service provider. To implement this idea in practice, we conduct an empirical study on four companies providing 3PL services in Korea.

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