• Title/Summary/Keyword: Dual Process Theory

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딥러닝을 이용한 온라인 리뷰 기반 다속성별 추천 모형 개발 (Developing the online reviews based recommender models for multi-attributes using deep learning)

  • 이륜경;정남호;홍태호
    • 한국정보시스템학회지:정보시스템연구
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    • 제28권1호
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    • pp.97-114
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    • 2019
  • Purpose The purpose of this study is to deduct the factors for explaining the economic behavior of an Internet user who provides personal information notwithstanding the concern about an invasion of privacy based on the Information Privacy Calculus Theory and Communication Privacy Management Theory. Design/methodology/approach This study made a design of the research model by integrating the factors deducted from the computation theory of information privacy with the factors deducted from the management theory of communication privacy on the basis of the Dual-Process Theory. Findings According to the empirical analysis result, this study confirmed that the Privacy Concern about forms through the Perceived Privacy Risk derived from the Disposition to value Privacy. In addition, this study confirmed that the behavior of an Internet user involved in personal information offering occurs due to the Perceived Benefits contradicting the Privacy Concern.

온라인 환경에서 프라이버시 의사결정에 영향을 미치는 요인에 관한 연구: 이중계산모델을 중심으로 (A Study on Factors Influencing Privacy Decision Making on the Internet: Focus on Dual-Calculus Model)

  • 김상희;김종기
    • 한국정보시스템학회지:정보시스템연구
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    • 제25권3호
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    • pp.197-215
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    • 2016
  • Purpose This study aims to investigate the factors that influence decision making in relation to providing personal information on the internet with respect to the integration of the privacy calculus theory and protection motivation theory based on the dual-calculus model proposed by Li(2012). Design/methodology/approach The privacy calculus theory and protection motivation theory have been applied to explain privacy behavior to a certain degree but few studies have been conducted to explain privacy behavior based on the integration of these two theories. Although Li(2012) proposed the dual-calculus model, he only proposed its framework and did not carry out an empirical study. Therefore, this study proposes a research model that integrates these two theories and examines the relationship between the two theories through an empirical study. Findings According to the results of empirical analysis, it was found that all relations have statistically significant explanatory power except the relation between coping appraisal and privacy risk in the risk calculus process. Thus, the results verify that external threat played a decisive role in increasing the risk level of a consumer's privacy. It can be discussed the ways to enhance the privacy behavior of consumer on the internet through these findings.

개인정보 제공에 대한 인터넷 사용자의 경제적 행동에 관한 연구: Privacy Calculus, CPM 이론을 중심으로 (A Study on the Internet User's Economic Behavior of Provision of Personal Information: Focused on the Privacy Calculus, CPM Theory)

  • 김진성;김종기
    • 한국정보시스템학회지:정보시스템연구
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    • 제26권1호
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    • pp.93-123
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    • 2017
  • Purpose The purpose of this study is to deduct the factors for explaining the economic behavior of an Internet user who provides personal information notwithstanding the concern about an invasion of privacy based on the Information Privacy Calculus Theory and Communication Privacy Management Theory. Design/methodology/approach This study made a design of the research model by integrating the factors deducted from the computation theory of information privacy with the factors deducted from the management theory of communication privacy on the basis of the Dual-Process Theory. In addition, this study, did empirical analysis of the path difference between groups by dividing Internet users into a group having experience in personal information spill and another group having no experience. Findings According to the empirical analysis result, this study confirmed that the Privacy Concern about forms through the Perceived Privacy Risk derived from the Disposition to value Privacy. In addition, this study confirmed that the behavior of an Internet user involved in personal information offering occurs due to the Perceived Benefits contradicting the Privacy Concern.

Dual-PDA를 이용한 절삭유 에어로졸 특성분석에 관한 연구(II) - 선삭공정의 절삭유 에어로졸 예측 (A Study on the Characteristics Analysis of Cutting Fluid Aerosol Using Dual-PDA System(II) - for Cutting Fluid Aerosol Prediction in Turning Process)

  • 정의식;황덕철;우창기;황준
    • 한국분무공학회지
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    • 제10권2호
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    • pp.32-40
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    • 2005
  • This paper presents the analytical approaches to predict cutting fluid aerosol formation characteristics in machining process. The prediction model which is based on the rotary atomization theory analyzes aerosol behaviors in terms of size and concentration. Experiments were tarried out to verify the aerosol formation prediction model under various operational conditions. The experimental results which are obtained by Dual-PDA measurement show resonable agreement with prediction results of aerosol concentration. This study can be provided as a basis to estimate and control the hazardous cutting fluid aerosol in machining process in view of environmental consciousness.

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과제특성에 따른 유아의 반사실적 연역추론 (Children's Counterfactual Reasoning According to Task Conditions)

  • 정하나;이순형
    • 아동학회지
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    • 제34권6호
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    • pp.1-11
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    • 2013
  • The purpose of this study was to investigate the process of counterfactual reasoning which children undergo, based on mental model theory and dual process theory. The subjects were 120 four-year-olds and 120 five-year-olds from Ulsan. Counterfactual reasoning task conditions were created, including task type and content, which were type 1-specific, type 1-general, type 2-specific, type 2-general. There were two stories used for each task condition. Children's counterfactual reasoning score range was 0 to 8. Data were analyzed using SPSS by mean, standard deviation, one sample t-test, repeated measures of Anova. The results of this study were as follows. First, children's counterfactual reasoning was above chance level regardless of the task condition. Second, children's counterfactual reasoning was lowest when type 1-specific or type 2-specific tasks were given, slightly higher when type1-general tasks were given, and the highest when type 2-general tasks were given. There was no significant difference between 4-year-old and 5-year-old children's counterfactual reasoning.

Why Do People Spread Online Rumors? An Empirical Study

  • Jong-Hyun Kim;Gee-Woo Bock;Rajiv Sabherwal;Han-Min Kim
    • Asia pacific journal of information systems
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    • 제29권4호
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    • pp.591-614
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    • 2019
  • With the proliferation of social media, it has become easier for people to spread rumors online, which can aggravate the issues arising from online rumors. There are many individuals and organizations that are adversely affected by malicious online rumors. Despite their importance, there has been little research into why and how people spread rumors online, thus inhibiting the understanding of factors that affect the spreading of online rumors. With attention seeking to address this gap, this paper draws upon the dual process theory and the de-individuation theory to develop a theoretical model of factors affecting the spreading of an online rumor, and then empirically tests it using survey data from 211 individuals about a specific rumor. The results indicate that the perceived credibility of the rumor affects the individuals' attitudes toward spreading it, which consequently affects the rumor spreading behavior. Vividness, confirmation of prior beliefs, argument strength, and source credibility positively influence the perceived credibility of online rumors. Finally, anonymity moderates the relationship between attitude toward spreading online rumors and the spreading behavior.

스마트폰 구매의도 결정에서 브랜드 충성도의 역할 (Roles of Brand Loyalty in Determination of Smartphone Purchasing Intention)

  • 이웅규;박진훈
    • 한국정보시스템학회지:정보시스템연구
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    • 제26권1호
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    • pp.125-142
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    • 2017
  • This study aims to identify and analyze the roles of incumbent smartphone's brand loyalty in smartphone adoption considering rational judgments and aesthetics evaluation. For this purpose, two hypotheses are developed based on dual process theory. For the validation of these hypotheses, G4, a smartphone brand from LG, was adopted as the target smartphone. The participants were university students in Korea, non-LG smartphones. In result, two hypotheses were statistically supported. This study showed that users with higher brand loyalty toward incumbent smartphone would be more sensitive to rational judgment while lower brand loyalty more sensitive to aesthetic evaluation.

침해 경험 및 정보보호 인식이 정보보호 행동에 미치는 영향에 대한 연구 : 이중 프로세스 이론을 중심으로 (A Study on the Influence of Victimization Experience and Awareness on Cyber Security Behavior - Focusing on Dual Process Theory)

  • 김창일;허덕원;이혜민;성욱준
    • 정보화정책
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    • 제26권2호
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    • pp.62-80
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    • 2019
  • 본 연구의 목적은 정보침해 경험이 정보보호 활동에 직관적으로 미치는 영향과 정보보호 인식을 통해 분석적으로 미치는 영향을 이중 프로세스 이론(Dual Process Theory)을 통해 분석하는데 있다. 이를 위해 Baron & Kenny 매개 회귀분석을 사용하였으며 그 분석결과는 다음과 같다. 첫째, 정보침해 경험은 정보보호 활동에 긍정적인 영향을 미치는 것으로 분석되었다. 둘째, 정보보호 인식은 정보침해 경험과 정보보호 활동 간의 관계를 매개하는 것으로 분석되었다. 셋째, 정보침해 경험이 정보보호 활동에 직접적으로 주는 영향과 인식을 매개하여 주는 간접적 영향의 효과는 모두 정(+)의 효과를 주는 것으로 분석되었다. 또한 정보침해 경험이 정보보호 활동에 주는 직접적 영향은 인식을 매개하여 정보보호 활동에 주는 간접적 영향에 비해 상대적으로 큰 것으로 분석되었다. 해당 분석결과를 바탕으로 정보보안 활동이 제고 될 수 있도록 하는 주기적 정보보안 교육 및 캠페인 정책이 필요함을 제언하였다.

노인부양의 변화과정에 대한 생애사적 재구성 - 농촌노인의 관점을 중심으로 - (A Biographical Reconstruction of the Process Involving Changes in Elderly Support: From the Perspective of the Rural Elderly)

  • 양영자
    • 한국노년학
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    • 제29권1호
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    • pp.1-20
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    • 2009
  • 본 연구의 목적은 현대화과정에서 나타나는 노인부양의 변화과정을 농촌노인의 관점에서 재구성하는 데에 있다. 이를 위해 6쌍의 노인부부와 3차례에 걸쳐 Schütze의 '생애사적-이야기식 인터뷰' 17개를 하였고, 분석도 그의 '생애사적-이야기식 인터뷰 분석' 방법에 따라 하였다. 연구결과, 본 '생애사주체들'이 경험한 노인부양은 '가족부양'이 주를 이루는데, 현대화과정을 거치면서 '이중적으로 구조전환'된 것으로 나타났다. 즉 한편으로는 '세대 간 상호부양 차원의 가족부양'이 '세대 내 자기부양 차원의 가족부양'으로 변환되는 '내적 구조전환'이, 다른 한편으로는 '가족부양의 사회화'가 이루어지는 '외적 구조전환'이 나타났다는 것이다. 또한 이러한 '이중적 구조전환' 과정에서 나타난 부양규범과 부양행위는 '괴리'를 이루고 있는 것으로 나타났으며, '이중적 구조전환'에 대한 인식은 '양가적'으로 나타나고 있음을 분석하였다. 이러한 연구결과에 근거하여 현대화이론에 대한 비판적 논의를 하였고, 노인부양을 위한 실천적 함의도 제시하였다.

이중 커널 구조의 OS를 위한 IEEE1394 디바이스 드라이버의 설계 및 구현 (Design md Implementation of IEEE1394 Device Driver for Dual Kernel OS)

  • 정기훈;오주용;강순주
    • 한국정보과학회논문지:시스템및이론
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    • 제32권3호
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    • pp.107-114
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    • 2005
  • 본 논문에서는 이중 커널 OS인 RTLinux에서 실시간, 비실시간 커널의 응용 프로그램을 동시에 지원하기 위한 IEEE1394 디바이스 드라이버의 구조를 설계 및 구현하였다. 제안한 이중 커널 OS를 위한 디바이스 드라이버는 양 커널의 태스크를 동시에 지원할 수 있는 장점을 가진다 이와 더불어 제안된 디바이스 드라이버는 실시간 커널측의 작업 요청을 우선적으로 처리하도록 구성하여 실시간성 보장이 가능하도록 배려하였다. 이 디바이스 드라이버의 구조는 RTLinux뿐만 아니라 이중 커널 시스템을 위한 디바이스 드라이버 설계에 도움이 될 것이다.