• KIEAE Journal
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• 제8권4호
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• pp.63-69
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• 2008

The thesis is a comparative analysis of Infill Technologies between Korea's long-life Mock-up House, a study driven by 'Durability and Flexibility of Long-life Housing Technology Development' of R&D, and Japan's KSI experimental house, the major example of Japan's long-llfe housing. In terms of the domestic Mock-up House, a system of building the floor first was applied. The floor material of each housing unit required a development of dry heating component that is partially substitutable in order to avoid conflict with the finishing. Also, a development of a floor system that can counteract against the construction inaccuracy was required. In the Case of an outer wall, need to make the wall with the chassis. In the case of ceiling, need to develop the double ceiling system which is good for sound insulation. Also, in comparison to KSI experimental house in Japan, it would require to develop a wiring system of the ceiling which can react to the movement of the wall. Especially, to assure the flexible nature of an internal wall, it would desperately require the research and development of the products related to components and flexible system of mechanical/electrical/communication parts as well as supporting institutionalized system for this development. Furthermore, for KSI experimental house in Japan, it would be necessary to formulate a construction manual as well as a systematic and practical planning guide to invent a new interface rule which will secure simplicity of assembling, dismantling, installation and replacement of architectural components for which research development is quite insignificant at the moment. This effort will have to continue to give a solid direction for better application of such reference manual during construction and development of long life span apartment by public sector as well as private corporations.

• 한국콘텐츠학회논문지
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• 제9권12호
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• pp.613-621
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• 2009

1980년대 이전의 한국귀금속산업은 전통 공예와 디자인의 발달사를 제외하면 마케팅 및 사업적인 측면에서는 의의는 거의 없었다. 재화의 가치에서 장신구의 가지로 변화 되어온 국내 주얼리 시장은 1980년대 이후 해외여행자유화 및 86아시안게임과 88서울올림픽을 계기로 주얼리 제조 산업에 중요한 전환점을 맞이하게 되었다. 1990년대 이전 제품의 대량 생산을 가능하게 정밀 주조기법의 도입으로 급성장하게 된 주얼리 시장은 1990년대 이후 CAD/CAM의 도입과 함께 주얼리 제조 산업은 새롭게 변화하기 시작하였다. 주얼리 제조 산업은 과거 핸드메이드라고 불리던 수 가공 작업에서 대량 생산을 위한 마스터를 기본으로 하는 정밀 주조 산업으로 변화되어 왔다. 이에 마스터의 개발은 디자인 개발과 함께 주얼리 생산업체에 중요한 과제로 제시 되어 왔고 CAD/CAM의 도입으로 디자인과 마스터 개발에 다각화를 가져오게 되었다. 본 연구는 먼저 국내 주얼리 시장의 현주소와 CAD/CAM에 대한 이해와CAD/CAM의 장점 및 활용 방법을 알아보고 이를 통해서 주얼리 시장의 활성화 방안을 제시해 보고자 한다.

• Journal of Dairy Science and Biotechnology
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• 제26권2호
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• pp.9-22
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• 2008

This work has been conducted as a part to set up the regulations and the scientific evaluation systems for the functional dairy products with health claims in Korea. Toward this end, current regulations, requirements, and all kinds of provisions related to the functional dairy products overseas were taken into accounts and feasible recommendations of new initiatives on the current regulations as well. By doing so, not only protecting hopefully the innocent consumers from the false labeling statements and fake advertisements, but also eventually to revitalize the stagnated domestic dairy industries. Currently, functional daily products are simply regarded as "Dietary Supplements" in the United States, and subjected to the regulations under the Dietary Supplement Health and Education Act, established m 1994. Manufacturers and sales distributors should notify their products to the FDA, which is in charge of the dietary supplements on nutrition and labeling, in advance when they start marketing a new dietary ingredient or any foods containing it in the States. For EU countries, there exists keen interests about the functional food products between the member countries of the European Union even though the products are categorized into "Food Supplements" similar to those in the United States. Therefore, they maintain a cautious attitude in applying the health claims to the functional food products. On the other hand, under the Japanese health food system, functional foods are qualified to the functional health foods in terms of legal status as long as any traditional foods can meet the legal standards in its effectiveness, safety as well as quality, along with significant scientific evidences related to the products, thus categorized into "Foods for Specified Health Uses and "Foods with Nutrient Function Claims". Through this study, we may have some expectations and potential utilizations as follows: Legal regulations of dietary supplements especially for the dairy products will be implemented by the outcomes of this research and proposed a tentative amendment of functional ingredients for the sake of consumer protection from the false advertisements and overstatement labeling. Current regulations on the animal foods processing and advertisements will be amended and supplemented in order to revitalize the current downturn dairy sales and to harmonize the international Codex recommendations. The results obtained from this study will make the consumers a wise selection of the dairy products with health claims and be utilized for consumer education and advertisement of the functional products as well.

• Journal of Dairy Science and Biotechnology
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• 제25권2호
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• pp.33-40
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• 2007

The Korean dairy industry has been developed continuously for the past seventy years both in quality and quantity; now the total amount of dairy products accounts for 13 percent of that of livestock production - a remarkable turnover. Korea now stands at the 13th economic power around the world and it is inevitable that we must pursue an open-door policy at a global level; the dairy industry should also strengthen its potentialities in the long term in order to compete with advanced dairy countries. It is predicted that the impact of DDA agreement and FTA negotiations on the domestic dairy industry will be great; so it is urgently needed that we should reconsider the current status of the dairy industry and comprehensive mesures for dairy industry development to improve its international competitiveness. Such measures comprise the three aspects: first, reforming the policy of dairy industry-related systems, second, improving the productivity and third, expanding the consumption of dairy products. In terms of the system reforming, the most important things are, above all, the planned production relevant to market needs, the milk supply and demand management, and the raw milk transaction method. Secondly, the appropriate scale of management is important for the enhancement of productivity together with the modernization of dairy facilities. Thirdly, step-up effort is needed to expand the milk consumption; especially, more milk should be provided to the students by improving the standing milk ration system in middle and senior high schools. The government should make more effort to support and develop new dairy products tuned to consumers' taste, accelerating the publicity of diverse and steady milk consumption together with related organizations.

• 수산경영론집
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• 제28권1호
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• pp.51-70
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• 1997

The fishing industry of Korea is now i a critical transitional stage. That is, broadly speaking, there are two dominant factors that constrain the further development of Korea fishey and effective competition in the international fishing industry. First of all, the global fishing industry has experienced many significant changes due to the execution of U.N, maritime law, the establishment of EEZ(the Exclusive Economic Zones), the increased roles of WTO(the World Trade Organization) as well as Korea being a member of OECD(the Organization for Economic Co-operation and Development). Second, the fishing industry of Korea is faced with the following domestic troubles, such as the icreasing fishing expenses, insufficient labor supply, and the collapse of traditional local co-operative organizations of fishing villages, etc. However, the demand for aquatic products of home consumers not only continues to increase but also is shifting to select more valuable species, completely ignoring the above-mentioned serious pressures incurred by the Korean fishery. To solve these problems and keep developing steadily, it is necessary for the fishing industry of Korea to adopt a more active and flexible development pattern in order to reset up the regional economic base in fishing villages nation-wide and make the exploitation of fishing resources balance. The paper gives an reconsideration to the primary alternatives facing the Korean fishery and its prospective roles in a realistic and far-sighted attitude. It may serve as an endeavour in seeking an outlet for the fishing industry of korea to advance forwardly and lastingly.

• 대한화장품학회지
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• 제32권1호
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• pp.1-6
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• 2006

우리나라의 화장품법상 유형분류를 기준으로 수출입 통계에서 사용되는 HS 코드를 맵핑하여 통합분류를 통한 2004년 국내 시장분석을 실시하였다. 내수 규모(생산액 - 수출액 + 수입액)는 3,272 십억원으로서 2003년 대비 5.6% 감소하였다. 국내 화장품 생산실적은 2003년 대비 0.6% 감소되었고 수입은 4.4% 감소하였으나 수출은 55.7% 증가하였다. 수출품목 중 면도용과 두발용 화장품이 높은 증가율을 보였다. 내수실적은 방향용, 염모용, 메이크업용 등의 감소가 두드러졌으며 어린이용, 매니큐어용 두 품목만이 증가하였다. 수입제품 점유율(=수입액/내수액)은 17.8%로서 2003의 18.0%에 이어 정체되고 있는 경향이다. 유형별로는 방향용(79.6%), 염모용(27.6%) 및 목욕용(26.6%)의 점유율이 높았다.

• 벤처창업연구
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• 제19권2호
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• pp.27-43
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• 2024

최근 제품과 서비스를 보호하고 차별화하기 위한 기업 경쟁력의 핵심 자원으로서 상표의 중요성이 증대되고 있다. 글로벌 기업들은 자사의 핵심가치가 투영된 브랜드 관리와 점차 빈발하고 있는 상표권 분쟁 대응을 위해 상표권 확보에 매진하고 있고, 창업기업과 개인은 안정적 사업 영위와 투자금 유치를 위해 상표권 확보에 매진하고 있다. 이러한 가운데 본 연구는 국내 벤처창업기업의 상표와 비즈니스 전략간 연관성 규명을 위한 실증분석을 실시한다. 분석데이터는 2021년 벤처기업정밀실태조사 중 2,230개의 법인기업 응답데이터가 활용되었고, 분석방법으로는 성향점수매칭법, 구조방정식모형분석, 이항로짓분석이 활용되었다. 분석 결과 국내 벤처창업기업의 상표 보유는 비즈니스 전략의 수준 측면에서 큰 차이를 만들지는 않는 것으로 확인되었다. 이는 국내 벤처창업기업의 상표는 주로 내부역량화 과정을 통해서만 비즈니스 전략을 고도화하는 반면 외부역량화 과정을 통한 비즈니스 전략 고도화는 매우 미미하기 때문인 것으로 확인되었다. 한편 벤처창업기업의 비즈니스 전략 수준 중 원가우위전략 수준이 상표 보유성향을 강화하는 것으로 확인되었는데 이는 원가우위수준의 완성도가 높아 지면 높아질수록 상표보유를 통해 제품·서비스의 안정적 판매·공급을 위해, 그리고 향후 고부가가치화로 전환하기 위해 상표보유를 확대하는 경향이 있음을 보여준다.

• 한국유통학회지:유통연구
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• 제15권4호
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• pp.1-19
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• 2010

최근 대형마트를 중심으로 유통업자브랜드(PB) 상품의 확대가 이루어지고 있다. 대형마트는 소비자가 상품을 구입할 때 PB를 또 하나의 고려 상표군으로 인식하길 바라고 있지만, 소비자들의 반응은 여전히 PB상품에 대해 중립적인 입장이다. 즉 소비자마다 각기 다른 평가를 내리고 있다. 따라서 본 연구는 PB상품을 구매한 소비자들의 특성을 분석하여 PB상품 개발과 판매에 있어 마케팅적 시사점을 주고자 한다. 본 연구는 서울과 경기 지역에 있는 소비자 설문조사 자료를 이용하였으며 프로빗 모형을 이용하여 PB상품을 구매하는 소비자들의 특성을 분석하였다. 분석 결과 인구통계학적 특성으로는 결혼여부, 소득수준, 거주지역이 PB상품 구매에 영향을 미치는 요인으로 나타났으며, 구매특성으로는 대형마트 방문 빈도가 유의한 요인으로 나타났다. 구체적으로 살펴보면, 미혼자보다 기혼자가 PB상품을 구입할 확률이 더 높게 나타나, DM(Direct Mail)발송이나 핸드폰 SMS(Short Message Service) 발송 등 PB상품 판촉활동의 타겟팅에 있어 기혼자에 대한 비중을 높일 필요가 있을 것으로 보인다. 둘째, 소득수준과 관련해서는 고소득계층보다 중산층(월소득 301~600만원) 소비자들이, 서울지역보다는 지방 거주 소비자들이 PB상품 구매 확률이 높았다. 이러한 소비자들의 특성은 가격에 민감하기 때문에 소비자를 위한 추가 증정, 사은품 지급, 1+1행사 등을 강화할 필요가 있을 것으로 보인다. 셋째, 대형마트 방문 빈도가 월 2회 증가할 경우, PB상품을 구매할 확률이 5.3%이상 증가하는 것으로 나타나 소비자들의 내점빈도를 높일 수 있는 재미있는 매장 만들기, 찾아오는 서비스 등 다양한 집객 전략이 필요해 보인다. 결론적으로 PB상품이 단지 가격이 저렴한 일회성 구매 상품이라는 한계를 넘어 NB상품처럼 상품에 대한 로열티를 높이고 지속적 구매가 일어나도록 하기 위해서는 PB상품을 다른 제조업체 브랜드처럼 카테고리 내에서 하나의 고려 상품군(consideration commodity set)이 될 수 있도록 하는 노력이 필요하다.

• 보험의학회지
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• 제24권
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• pp.97-117
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• 2005

Internally Korean insurance market is that whole life products' growth are becoming slowdown that's why new insurance products have appeared on the market in consideration of consumer's needs recently. Externally domestic insurance market competitions has drifted from insurance industry to whole financial industry since bankasurance started. Life insurance companies should open up a new market to survive from severe competitions. Worksite marketing can be an alternative. An insurer make arrangements with an employer about an insurance terms which an insurer offers in Worksite marketing. Then eligible individuals enroll in the plans at their own discretion and pay 100 percent of the premium for coverage through payroll deductions. An employer doesn't need to pay extra money for additional benefit but can raise employee's loyalty and satisfaction of company through worksite marketing. An employee can be covered at discounted premium rate and less strict underwriting guidelines to an insurer compared to individual insurance. In developed countries specially U.S insurance market, Worksite marketing is getting very popular and growing rapidly due to the advantages. Worksite marketing has both individual insurance characters and group insurance characters. Individual insurance characters are that employees enroll in the plans at their own discretion and pay 100 percent of the premium for coverage. Group insurance characters are that actively at work and participation etc. An insurer have to reflect these two characters on Worksite marketing when an insurance company work out a plan for developing products and underwriting guidelines. When an insurer devise worksite products, one should consider participation level which means percentage of eligible employees participating. Participation is related to anti-selection. As we know underwriting is essential for every kind of insurance, especially underwriting plays major role in worksite marketing. We can see that in the below. Firstly, it has a function in calculation of premium rate. When calculate premium rate for worksite products underwriters have to estimate expected participation level and risk factors. So underwriters and acturies keep in close contact with each other. Secondly, underwriting methods are important. When an insurer underwrite worksite products, there are three kinds of underwriting methods. These are Simplified issue underwriting, Full underwriting and Guaranteed issue underwriting. Simplified issue underwriting typically requires no medical examination, but usually requires supplying satisfactory answers to one or several health and/or lifestyle questions. Full underwriting requires a complete medical history questionnaire that may further require an exam. Guaranteed issue underwriting means that coverage is issued without the employee having to provide evidence of insurability. When insurer set the GI limit are usually based on the type of industry, number of eligible employees, the average amount of coverage and participation level. In addition to insurer should have a clear definition of eligible employee on the insurance provision and application form. It will minimize possibility of trouble claims and anti-selection. An insurer also establish preexisting condition exclusion and special guidelines for late entrants. When an insurer introduce Worksite marketing to Korean insurance market, an insurer has to examine market research to analyze potential market and strategy of sales most of all. Also an insurer should review real situation of the U.S, England and Japanese market etc. There are a lot of new technologies about worksite marketing process that an insurer should learn. When an insurer consider many things which we explained it can be a real alternative.

• 한국융합학회논문지
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• 제8권7호
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• pp.167-173
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• 2017

본 연구는 조리기구와 친환경 식문화콘텐츠의 접목형 융합상품으로 최근 소비자의 니즈를 반영한 단순한 전시용도가 아닌 새로운 상품으로서의 가능성을 제시하였다. 또한, 상품화를 위하여 본 과제에서 제작할 디자인이 반영되도록 3D Rendering, 3D Mock-up 등을 활용해 별도의 제작공정을 들여 프로토타입 형태로 제작하고, 이후 생산자와 협의 등을 통해 다양한 상품으로 확장 고려 될 수 있을 것으로 판단된다. 국내는 물론 국외에도 적용할 수 있는 조리 기구를 개발, 디자인함으로써 각자가 자신의 취향에 맞게 식재료를 가열하거나 고기 등을 구워 먹을 수 있도록 한 제품으로 기존에 출시된 그릴 팬에서는 찾을 수 없는 보다 앞서가는 기능과 현대의 변화된 식문화에 잘 부합하며, 감성적이며 형태적으로 교류할 수 있는 디자인을 더하여 참신하고 혁신적인 주방제품 트렌드를 리드할 수 있도록 하였다.