• Title/Summary/Keyword: DigitalDesignTool

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A Case Study of Brand Experience through Credit Card Design (신용카드 디자인을 통한 브랜드 경험 사례 연구)

  • Kim, Gi-Lim;Kim, Seung-In
    • Journal of Digital Convergence
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    • v.18 no.11
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    • pp.477-483
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    • 2020
  • Credit cards are becoming an important marketing tool that reveals brand identity beyond payment methods. The purpose of this study is to suggest an effective design strategy plan by analyzing credit card design case that provided a positive brand experience among the cases of implementing the brand identity of a domestic credit card. The design of a representative credit card brand in Korea was analyzed according to Schmidt's experience type. As a result of analysis, when designing a credit card, it maximizes the visual effect with colors suitable for each theme, presents a multi-faceted experience that stimulates the five senses of the consumer, and provides an active brand experience that can reminisce the benefits of a credit card. It was found to be effective in revealing the brand identity. This study is meaningful in that local credit card companies offer design directions that can positively imprint brands on consumers through credit card designs.

A Collaborative Design System in Architecture: defining the process and testing its system environment (建築 協業設計 시스템 구축을 위한 프로세스와 環境 試險에 관한 연구)

  • Kim, U.;Kang, M.H.;Choi, J.W.;Kim, S.A.
    • Korean Journal of Computational Design and Engineering
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    • v.7 no.1
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    • pp.57-65
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    • 2002
  • The purpose of this research is to develop a collaborative architectural design system. Design collaboration requires an extensive use of communication methods as well as the participation of various experts from different domains. Such facts address several issues when the Internet and digital media are able to create a completely new work environment. The building design process was studied, and possible modes of design collaboration were defined. A prototype system is being developed in accordance with the defined collaboration model. The system integrates a set of communication tools and web-based design media. Such media include a synchronous multi-user web CAD tool, a schematic 3D design tool, and a electronic whiteboard. A project database was designed in order to coordinate the project-wide communication which elaborates technologies such as web-based data access. In order to find out the effectiveness of the system, a usability test was performed both in quantitative and qualitative manner. The research will contribute to the development of world-wide design and construction collaboration through the Internet, which is becoming a mainstream building process model.

Behavioral design aad verification of electronic circuits using CPPSIM (CPPSIM을 이용한 동작 레벨에서의 회로 설계 및 검증)

  • Han, Jin-Seop
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.12 no.5
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    • pp.893-899
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    • 2008
  • Behavioral level simulations of LDO voltage regulator and phase locked loop(PLL) are performed with CPPSIM, a behavioral-level simulation tool based on C language. The validity of the simulation tool is examined by modeling analog circuits and simulating the circuits. In addition, the designed PLL adopted digital architecture to possess advantages of digital circuits.

Study on the meaning of bio-design by metamorphosis and its possibility of utilizing (변태에 의한 바이오 디자인의 의미와 이의 활용 가능성에 대한 고찰)

  • Cho, Eun-Haun;Park, Jeong-Soon
    • Journal of Digital Convergence
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    • v.14 no.8
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    • pp.431-439
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    • 2016
  • Designers are implementing the trial for enhancing human happiness and quality of life. As the happiness factor experienced by each individual is diverse based on human economic growth, absolute design has reached the limitations. A tool to represent the speedy development of change in consumption and problem shooting methods is necessary. Currently, no tool exists that develops in response to changing conditions and subsequent changes. As the solution to this necessity, worm's metamorphosis would be meaningful in design whereby tools exist and necessity as well as solution methods are in advanced change. Rice continues growth following the season, and no single method exists to remove the germs and worms. This study clarified the problems to be resolved by staging the lifetime of rice in 5 stages in environmental changes and conditions. This worm in metamorphosis design is developing brilliantly in biotechnology. However, the environment and conditions that bring happiness to humans do evolve, and this study aims to be the academic research for the design which accordingly replaces the tools.

A Study on Interactive Design Characteristics shown in Corporate Participated Public Spaces (기업참여 공공 공간의 인터랙티브 디자인 특성에 관한 연구)

  • Song, Yong-Ju;Shim, Eun-Ju
    • Korean Institute of Interior Design Journal
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    • v.18 no.1
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    • pp.72-79
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    • 2009
  • Due to characteristics of modern society including technological development, various methods engaging interaction between people and manmade environment have become one of the major issues raised in various fields of deign so called interactive design. Interactive design started as the interface between human and computer system, but now expanded to interior design field enhancing spatial experience of users. Now, many corporates are looking into interactive design to bridge the gap between company or brand identity and consumers as marketing tool. The current study investigates interactive concepts and characteristics of corporate participated public spaces and tries to define their design methods according to spatial marketing strategies. Using theoretical inquiry, cultural events and delivery of corporate identity information were defined as two major spatial strategies through cognitive or behavioral approaches. Moreover, digital, constructive, and expressive presentations were found to be most common design methods. Through this theoretical framework, 7 selected samples in Korea are analyzed in order to find detailed design characteristics. It is hoped that this study may serve in understanding current design approaches of interactive corporate public spaces and useful guideline when designing interactive public spaces not only as means of marketing strategies but even for public goods.

ArcView와 Avenue$^{TM}$ Language를 활용한 수문지질도 도식 표현 기법 개발

  • 김규범;조민조;이장룡
    • Proceedings of the Korean Society of Soil and Groundwater Environment Conference
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    • 2000.11a
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    • pp.31-35
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    • 2000
  • We investigate the groundwater distribution and chemical characteristics for 3 or 5 districts every year and make the hydrogeologic map on a scale of 1:50,000. We draw the hydrogeologic digital map based on "The Handbook for the Drawing and Management of Hydrogeologic Map" which was published by MOCT and KOWACO in 1998. But, the Stiff diagram and well's notation are difficult to be presented in the digital map using the commercial Arcview GIS tools. So we develop the script file with Avenue language to represent them in Arcview GIS tool. At first, we design the database for the chemical analysis result of groundwater and well identification, and make the program code with Avenue language to display them on the digital map. And next we test the usefulness of the program code. As a result, we find that the script file is very useful for drawing the symbols and diagrams in hydrogeologic digital map using ArcView GIS.

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Digital Watermarking for Copyright Protection of 3-D CAD Design Drawing Based on Vector Data Using Digital Watermarking

  • Kwon, Ki-Ryong;Lee, Suk-Hwan;Park, Seung-Seob;Jeong, Tai-Il
    • Journal of Korea Multimedia Society
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    • v.9 no.12
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    • pp.1596-1606
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    • 2006
  • There has been more increased the development of 3D technique since many 3D contents of 3D graphic model, 3D mobile/computer game, and 3D CAD have been serviced in Web or industry fields. Therefore, the watermarking system is more required to protect the copyright for 3D contents. Currently there has been researched about the watermarking for 3D graphic model of mesh or NURBS. However, watermarking technique based on CAD design drawing leaves something to be desired yet. This paper proposed the watermarking technique for 3D CAD design drawing using Line and Arc components. After drawing out Line and Arc components from designed drawing, we embed the watermark into both the length of Line component and the radius of Arc component. Experimental results verified that the proposed algorithm satisfies the transparency about watermarked drawing and also has the robustness against several attacks by using public CAD tool.

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Multimedia Contents Design for Early Childhood Education to Traditional Education Theory (전통적 교육이론에 따른 유아교육용 멀티미디어 콘텐츠 설계 방안)

  • Lee, Bumsuk
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.12 no.1
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    • pp.107-117
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    • 2016
  • This study investigates design strategies for improving the educational quality of multimedia contents for early childhood education. It emphasizes both traditional education theory and developmental aspects in its exploration of interactive and educational qualitative multimedia contents for early children. Accordingly, for an effective early childhood education, it is necessary to experience of the playful learning for the conception of ideas and the understanding of the social life. Because this study 1) possibility of multimedia contents for early childhood education, 2) computer application method for early childhood education, 3) examines used in the designing of multimedia contents for early childhood education according to traditional education theory. Multimedia early childhood education system is possible to organize information such as test, image, sound and video based on hyperlink system. I use Microsoft's Ms-office and Asymetrix's ToolBook software that are useful for hyperlink and parameter. Multimedia contents and other pages are used by Dynamic Data Exchange(DDE). Therefore multimedia contents for early childhood education is a useful tool for students of early childhood education department, parents, and children.

A Study on the Color Harmony Scheme of the Home Office Based on Digital Color Image Processing (디지털 이미지 색채분석을 이용한 재택근무 공간색채배색에 관한 연구)

  • 정현원;이현수
    • Korean Institute of Interior Design Journal
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    • v.13 no.3
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    • pp.162-170
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    • 2004
  • The purpose of this study is to analyze the emotional color of home office and the trendy color with special comparison of office and library colors, and to suggest the harmony of color combination of home office based on the emotional color of this analytical data. this study, the Color Syntax Program, digital tool for color analysis of images is used. The results of this study are as follows. Firstly, the main color of home office images shows three color classifications of YR-Y, Y-GY, R-YR, and with relatively high ratios of YR-Y in the color of home offices, and B-PB, GY-G in offices and libraries. Secondly, from the point of emotional aspect, the trendy color of the home office can be classified into four color image categories: 'natural', 'peaceful', 'mild', and 'noble'. Under those categories this paper proposes 10 color harmony scheme that can be applied to color of home office interior design.

Design of pitch parameter search architecture for a speech coder using dual MACs (Dual MAC을 이용한 음성 부호화기용 피치 매개변수 검색 구조 설계)

  • 박주현;심재술;김영민
    • Journal of the Korean Institute of Telematics and Electronics A
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    • v.33A no.5
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    • pp.172-179
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    • 1996
  • In the paper, QCELP (qualcomm code excited linear predictive), CDMA (code division multiple access)'s vocoder algorithm, was analyzed. And then, a ptich parameter seaarch architecture for 16-bit programmable DSP(digital signal processor) for QCELP was designed. Because we speed up the parameter search through high speed DSP using two MACs, we can satisfy speech codec specifiction for the digital celluar. Also, we implemented in FIFO(first-in first-out) memory using register file to increase the access time of data. This DSP was designed using COMPASS, ASIC design tool, by top-down design methodology. Therefore, it is possible to cope with rapid change at mobile communication market.

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