• Journal of the Korea Society of Computer and Information
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• v.25 no.3
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• pp.199-206
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• 2020

The purpose of this study is to examine the relationship between intention to participation in sharing economy, digital cultural capital, and social connectedness and then analyze the variables affecting the intention to participate in sharing economy. This subjects were university students. Collected data were statistically processed by PASW 18.0 program using reliability, frequency analysis, T-test, one-way ANOVA, correlation and multiple regression analysis. The results were as follows. First, redistribution participation and cooperative lifestyle participation were relatively high. Second, intention to participate in sharing economy activities differs according to gender, age, monthly allowance, and SNS usage time. Third, intention to redistribution participation increases as the recognition of objectified digital culture capital, embodied digital culture capital, and social connectedness increases. And the intention to cooperative lifestyles participation and information sharing participation increased as digital culture capital increased. Forth, the most significant variable affecting the intention to participate in sharing economic activities was digital cultural capital.

• Journal of Korea Multimedia Society
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• v.18 no.9
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• pp.1118-1130
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• 2015

The current study explores a possible mechanism through which game users' integrated sociopsychological factors lead to a higher level of life satisfaction, based on desire-fulfillment theory as well as hedonic and eudaimonic approaches to happiness. Using data from a survey of 789 game users in South Korea, we tested the relationships of psychological variables (self-esteem and game and life-efficacy), social variables (bonding and bridging social capital), and demographic variables (age and gender) with life satisfaction. Results show that self-esteem and game efficacy were an important antecedent to the degree of users' life satisfaction. Both bonding and bridging social capital increased life satisfaction. The importance of perspectives as well as their implications for game users and further associated research is explored.

• Journal of Korea Society of Digital Industry and Information Management
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• v.9 no.4
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• pp.227-238
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• 2013

Although several studies show close relationships between social capitals and their performances, a little is known about specific social capitals and their effects on organizational culture and behaviour leading to their innovative outcomes within small and medium sized enterprises(: SMEs). This study examines some dimensions of social capitals and their influences on creating innovative culture and employees' behaviour. The importance of these are regarded as an imperative for SMEs to overcome the inequality of financial leverage and competitive power over resources. For the empirical analysis, survey data were collected from 51 domestic SMEs and analyzed by partial least squares(: PLS) that is one of popular structural modeling and multi-variate projection techniques to latent variables. The findings confirm a positive support of social capitals and their influences on the innovative culture and bahaviour. This result implies that managing the capability of social capitals is important for SMEs to develop the innovative culture and bahaviour and create a competitive advantage.

• The International Journal of Costume Culture
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• v.3 no.2
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• pp.88-99
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• 2000

Venture industry is becoming a driving force of Korean economy in the digital age of the 21 st century. The success of venture business depends on innovative technology, capital investment, and optimal environment providing industrial flexibility. Although venture business is starting to settle down in Korea, many barriers and challenges still remain. The current study analyzes the present status of venture business including fashion business and issues concerning the venture fund raising and provides prospective views to promote and improve venture industry in Korea.

• Journal of Digital Convergence
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• v.19 no.4
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• pp.413-421
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• 2021

This study is a descriptive survey research for relationship between basic psychological needs, positive psychological capital and psychological burnout according to type of nursing organizational culture. The participants were 151 clinical nurses at 5 general hospital located in M city from May 2020 to June 2020 by questionnaire survey. For data analysis, SPSS/WIN 23.0 program was utilized including one-way ANOVA, independent t-test, Pearson correlation coefficients. This study showed a positive correlation for basic psychological needs, positive psychological capital in relationship-oriented culture and innovation-oriented culture. In addition, it showed a negative correlation for psychological burnout. This study confirmed positive correlationt between relationship-oriented culture, Innovation-oriented culture and positive psychology in nursing organization. Therefore, it is necessary to establish a system within a nursing organization and develop related programs that can promote relationship-oriented culture, innovation-oriented culture.

• Journal of Korea Society of Digital Industry and Information Management
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• v.9 no.3
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• pp.155-171
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• 2013

This research paper is focused on a theoretical study of the influences the structural factors and social capital within an industrial cluster have on innovative performance, and expanding the understanding of the influence through positive analyses based on public surveys. The study adopts a concept of social capital that can formulate a social relationship, and maintains that the social capital either works as a mediator for structural factors or independently exerts strong influences on innovative performance. In the research, the social capital is divided into two categories, bonding social capital and bridging social capital, and their influences are analyzed separately. The result of the analyses shows that unlike the traditional perception based on Korea's unique culture, the influence of bridging social capital is stronger than that of bonding social capital. It is also found that the structural factors exert influence by themselves on the contrary the previous study, simultaneously they still have influence upon innovative performance through bridging social capital calculated via the elements such as secondary relationships, network activity support and organizational openness.

• Journal of Digital Convergence
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• v.18 no.6
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• pp.133-141
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• 2020

Currently, companies are focusing on how they make their members have change-oriented organizational citizen behavior in the era of fierce competition due to the 4th industrial revolution. Therefore, this study verified how the flexible culture of adhocracy-clan plays a role in positive psychological capital and change-oriented organizational citizen behavior. A survey was conducted for employees in companies located in Daejeon-si, Sejong-si, Chungcheongnam-do, and Chungcheongbuk-do, and 394 valid questionnaires were used for analysis. The concrete analysis results are obtained from the study as follows. First, among the flexible cultures of adhocracy-clan, the innovation culture was found to have a significant effect on change-oriented organizational citizenship behavior while relationship culture was found to not directly affect change-oriented organizational citizenship behavior. Second, the flexible cultures of adhocracy-clan, the innovation culture was found to have a significant effect on the positive psychological capital. Third, the positive psychological capital was found to have a significant effect on the change-oriented organizational citizenship behavior. Fourth, the positive psychological capital was found to play a mediating role in the relation between the recognition of flexible cultures of adhocracy-clan and the change-oriented organizational citizenship behavior. Therefore, it can be said to find out the fact that the change-oriented organizational citizen behavior can appear under the fierce competition as nowadays only when the organization should establish the organization culture of innovation-relation or the members are in the positive psychological state. We expect that the future study on the type of subculture and new organizational citizen behavior will be made in the manner of classifying the unit of organizational culture into a headquarter or team for measurement.

• The Research Journal of the Costume Culture
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• v.32 no.2
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• pp.148-163
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• 2024

With the digitalization of production and consumption environments, consumers are no longer merely targets of marketing, but key players in creating value jointly with companies by participating in various decision-making processes. Much virtual content in particular, such as fashion shows, exhibitions, games, social activities, and shopping, which fashion brands implement in virtual worlds, cannot be completed without consumers' active engagement and interaction. Thus, this study considers consumers' participation in virtual content provided by fashion brands as value co-creation in virtual worlds. This study aims to examine how consumer (i.e., consumer smartness) and fashion firm (i.e., perceived intellectual capital) factors influence value co-creation behavior intention in virtual worlds. Data were collected from 410 consumers in their 20s nationwide through an online survey, and a higher-order structural equation modeling analysis was conducted to test the research model. The results showed that both consumer smartness and perceived intellectual capital positively influenced customer participation behavior and citizenship behavior intentions. Specifically, perceived intellectual capital had a greater impact on value co-creation behavior in the virtual world than consumer smartness. The findings provide empirical evidence that the fashion firms' intangible assets and consumers' competence in the digital shopping environment encourage their intentions to co-create value in virtual worlds.

• Journal of Digital Convergence
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• v.19 no.8
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• pp.151-160
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• 2021

This study aims to analyze the determinants of culture and art consumption of one person households using 「2019 National Art and Culture Activity Survey」. Based on previous research, cultural and economic capital, health perception, and residence were selected as independent variables, and 1,755 single household data on cultural attendance, art education, and demographics were extracted to analyze the relationships. Zero-inflated negative binomial model was employed as cultural attendance variable includes many zeros. It was found that education has a significant impact on cultural attendance possibility and frequency. However, art education in childhood, income, health perception, and residence were found to have selective effects, and unique characteristics of single households influences the findings. This study contributes to developing relevant research by focusing on the single households and provides implications to boost cultural consumption. Finally, directions for future research, such as considering psychographic variables, were suggested.

• Journal of Digital Convergence
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• v.3 no.1
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• pp.115-148
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• 2005

This study is intended to suggest a more reasonable and practical method of estimating discount & capitalization rate for valuation of closely-held culture content business, that is, to modify the Buildup Summation Model(which is recommended for the closely-held business by the NACVA) by adopting the weighted ratings in the CT Project Investment Evaluation of the Korea Culture Contents Association to risk factors of the Buildup Summation Model. This method is ease to apply for closely-held culture content business and has advantages in applying the weighted rates based on the characteristics of respective culture contents. And it can make up for the Weighted Average Cost of Capital (WACC) which shows generally low discount rates.