• 한국콘텐츠학회논문지
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• 제8권5호
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• pp.176-183
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• 2008

디지털TV의 등장은 고화질 화면, 선명한 음향이라는 텔레비전 프로그램 수신환경의 변화를 가져올 뿐만 아니라, 다중모드방송을 통해 복수의 채널로 프로그램을 전송할 수 있게 되어 지상파TV를 다채널화 할 수 있다. 본 연구에서는 주요 선진국의 디지털방송 전환 추세를 중점 추진전략을 중심으로 살펴보고, 멀티 캐스팅을 포함한 지상파방송의 디지털 프로그램 채널 운영전략에 나타난 특징들을 분석하여 우리나라 지상파 디지털 텔레비전 방송정책에 주는 시사점을 제시하고자 했다. 디지털 전환의 성공여부는 송신과 수신환경의 개선, 디지털방송의 고유한 장점을 살리는 고품질, 다기능 서비스의 제공 그리고 이를 뒷받침하는 정책이 다같이 조화를 이루어야 성공할 수 있을 것이다. 채널 운영 측면에서 영국은 HDTV보다는 다채널 SDTV의 활용에 주안점을 두고 있고, 미국 역시 지상파방송을 통해 시청자들에게 다양한 성격의 채널을 무료로 공급하는 방향으로 전환하고 있다.

• 디지털산업정보학회논문지
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• 제19권3호
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• pp.45-60
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• 2023

The purpose of this study is to explore factors that affect millennials and generation Z customers' perception on intention to recommend to use the digital payment services and invesetigate factors that affect perception on sustainable growth of the digital payment services. This study applied the following research questions: i) how perceived brand value, easy to use, personalization, open to public, and social value affect intention to recommend to use the digital payment services and ii) how perceived public policy, promotional strategy, and prspects affect intention to recommend to use the digital payment services to others. This study conducted an online survey. This study applied factor, ANOVA, and regression analysis to test hypotheses. The results of this study found that effects of personalization, open to public, and social value on intention to recommend the service showed significance in the case of millennials, while effects of brand value, easy to use, and open to publis on intention to recommend the service showed significance in the case of generation Z. The results provide managerial and policy implications on how to apply better strategies and pepare policies to enhance adoption of the digital payment service in cases of millennials and generation Z.

• 디지털산업정보학회논문지
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• 제20권2호
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• pp.11-25
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• 2024

This study aims to analyze research trends in digital twin focusing on Germany, the US, and Korea. In Elsevier's Scopus, we collected 4,657 papers about digital twin published in from 2019 to 2023. Keyword frequency and centrality analysis were conducted on the abstracts of the collected papers. Through the obtained keyword frequencies, we tried to identify keywords with high frequency of occurrence and through centrality analysis, we tried to identify central research keywords for each country. In each country, 'digital_twin', 'machine_learning', and 'iot' appeared as research keywords with the highest interest. As a result of the centrality analysis, research on digital twin, simulation, cyber physical system, Internet of Things, artificial intelligence, and smart manufacturing was conducted as research with high centrality in each country. The implication for Korea is that research on virtual reality, digital transformation, reinforcement learning, industrial Internet of Things, robotics, and data analysis appears to have been conducted with low centrality, and intensive research in related areas appears to be necessary.

• 디지털산업정보학회논문지
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• 제10권4호
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• pp.171-180
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• 2014

Screen golf may be said as one of the most successful digital contents business along with the game industry. The success of the screen golf is because the high tech virtual reality technology is applied to the business in a way that it can meet the five senses of human and that the user can be absorbed into it. In addition, the interaction and playfulness in the screen golf helps the users to get more involved in the game, thus enhancing its value as one of the entertainments. Especially, this study focuses on its interaction and playfulness, which helped the screen golf succeed as a business because they help people to get more absorbed in the game through the communication and fun. From this point of view, the screen golf can be considered to have the best characteristics by which the users can be motivated to use the screen golf. Now along with the public success of the screen golf, the screen golf is recognized as the core field of digital contents. So, the screen golf needs the approaches and researches from multiple points of views, including culture and arts.

• 한국디지털정책학회:학술대회논문집
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• 한국디지털정책학회 2006년도 춘계학술대회
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• pp.379-390
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• 2006

For the domestic digital contents, it is particularly important that the planning and mediating functions should cover the whole industries so that in order for dividends and assistance to reach all the way back to the primary contents-creating level, where economic risks are especially high. A proactive cooperation system or framework between the government, the businesses and research institutions, which would allow for free flow of interaction among these players, can play that role. We can broadly define cooperation frameworks into two; one between the central and the local governments and one among private-sector groups, such as companies, associations and groups. These player sin the framework have differing, sometimes, conflicting views regarding the digital contents industry whether the digital contents should aim for skilled applicability or the abstract or whether the emphasis should rest on public interest or profitability. Immature competition and lack of trust among these players also give rise to such inefficiencies as overlap in investments, inexpertness and inefficient use of resources. We have proposed and realized the National Integrated Cooperation System to bridge these gaps among the major players in the industry. The National Integrated Cooperation System rests on the following major functions. The first major function of the NICS is to decipher any ambiguity that may be embedded in external inputs by stratified role and bias. The second function is to create cooperative groups that will deal with the ambiguities based on its consequent situation. The third is a feedback function that will draw out a new cooperative way by re-feeding the capacities and the conflicts that stem from the existing organizations and strategies into cooperation and adjustment process. Our NICS has compared and evaluated with England and Australia digital content industry models under AHP(Analytic Hierarchy Process) method. NICS has turned out to be well designed and have strong points based on OECD innovation and cooperation criteria.

• 마케팅과학연구
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• 제20권2호
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• pp.219-230
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• 2010

数字内容在给公司带来机遇和挑战的同时也极大的改变了我们的生活. 创意企业整合视频, 图片, 文本和数据进行数字化过的音频, 开发新产品或服务, 创作数字经验推广自己的品牌. 大多数有关数字内容的文献是关于基本概念或者营销的发展. 其实, 比起普通产品或服务的传统价值链, 数字内容产业似乎有更多的潜在价值. 因为相当多的数字内容是免费的, 价格, 作为信息的质量或价值的指标, 不是必须被感知的(Rowley 2008). 很显然, 当前数字内容的主题是 "价值" 和关于消费者对数字内容的感知价值的研究. 本文讨论了体验价值在消费者评估数字内容时的优势. 本文在对数字内容 "价值" 的理解方面有两个不同但是相关的贡献. 第一, 基于数字内容与普通产品和服务的比较, 本文提出了两个关键特点使得体验战略适合数字内容: 无形和接近于零的再造成本. 最重要的是, 基于对公司的理想化的价值和客户的感知价值之间的差异的讨论, 本文强调了数字内容的价格和定价与普通产品和服务的不同. 无形的结果是, 价格可能并不反映顾客感知价值. 另外, 数字内容的成本处在发展阶段可能非常高但再造会大幅缩水. 而且, 由于前面提到的价值鸿沟, 这个价格政策改变因不同的数字内容而不同. 例如, 平价战略通常用于电影和音乐(Magiera 2001;Netherby 2002), 而有持续的需求的数字内容如在线游戏和杀毒软件的问题牵涉到一个更复杂的效用和极具竞争力的价格水平. 数字内容企业必须探索各种各样的策略来克服这个缺口. 对于广告, 形象, 口碑等常用的市场战略和他们对顾客感知价值的影响的研究变得至关重要. 中国数字内容产业正变得越来越国际化, 并引起了具有各自竞争优势的国家和地区的关注. 2008-2009中国数字内容产业年度发展报告(CCIDConsulting 2009)表明, 在国内需求和政府政策的大力支持下, 中国数字内容产业在2008年保持了大约30%的快速增长, 表明了这个产业在明显的初期扩张阶段. 在中国, 需要更新的杀毒软件和其他软件程序使用季度定价政策. 用户可以免费下载试用版, 用6个月或一年. 如果他们更久的使用, 连续的付款方式是必要的. 他们在试用阶段检测数字内容的优良度, 决定是否要付继续使用. 对于中国的音乐和电影工业的发展战略, 体验最初没有被广泛的应用, 虽然其他国家的公司注意到体验的重要性并探索了相关的战略(如客户在下载前有好几秒可以免费听听音乐). 由于上述原因, 杀毒软件在中国可以代表数字内容产业而且在中国杀毒市场探索了体验价值在顾客的数字内容感知价值中的优势. 为了提高调查数据的可靠性, 该研究集中在那些有使用杀毒软件经验的人群. 实证结果显示, 体验价值对顾客对数字内容的感知价值有积极的影响. 换句话说, 因为数字内容是无形的, 再造成本几乎为零, 客户的评估是根据他们的体验. 另外, 形象和口碑不产生积极的影响, 只对体验价值有影响. 这就是说, 数字内容价值链不同于普通产品或服务. 体验价值有显著的优势并调节形象和口碑对感知价值的作用. 这个研究结果有助于了解为什麽在发展中国家存在免费的数字内容下载. 客户只有通过体验它才可以感知数字内容的价值. 这也是为什么政府如此扶持发展数字内容. 其他发展中国家在起步阶段的数字内容企业可以借鉴这里的建议. 另外, 基于体验战略的优势, 公司应该更努力投资于客户的体验. 由于数字内容的特点和价值鸿沟的存在, 顾客只有经历了他们真正想要的才能感知更多的无形的数字内容的价值. 而且, 因为再造成本近乎为零, 公司可以使用体验战略, 以提高客户对数字内容的理解.

• 정보학연구
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• 제7권2호
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• pp.55-67
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• 2004

디지털콘텐트산업은 정보화사회의 핵심적인 기반산업분야이나 복제의 용이성으로 디지털코텐츠를 법적으로 보호하지 않는다면 우리사회가 필요로 하는 디지털콘텐츠의 개발의욕을 저하시켜 산업발전을 기대할 수 없을 것이다. 따라서 디지털콘텐츠제작자의 법적보호는 국가적 이익을 극대화하기 위한 필수불가결한 조치일 것이다. 이러한 디지털콘텐츠제작자의 법적보호를 위하여 탄생한 법이 온라인디지털콘텐츠산업발전법이다.

• 한국인쇄학회지
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• 제14권1호
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• pp.75-88
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• 1996

Digital image capturing technology has been making great progress recently, and we can now simply capture the color image by digital camera, flat-bed scanner of Photo CD system. A lot of professionals are instrested in the capability of Photo CD and other digital images in the printing and publishing industry. But these images were not processed a suitable image processing to use in the hard copy. In this paper we described a method of the digital enhancement processiing to use in the printing and publishing industry. Experimental result show that the described method was useful and valid for the digital image enhancement to use in the hard copy.

• 기술혁신연구
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• 제11권2호
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• pp.219-238
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• 2003

This study aims to investigate the impact of wide use of digital technology, in particular, the Internet, on innovation process and corporate strategy in electronics industry. The introduction of digital technology has changed innovation process, business model and organizational structure of the electronics companies. With the wide use of digital technology, the entire value chain of electronics industry from procurement, sales, and marketing to R&D and manufacturing has been restructured. This paper examine how digital technology has changed firms' behaviors in various areas through e-commerce, virtual reality and simulation, the rise of a new type of firm called EMS (Electronics Manufacturing Services), and etc. Amidst these changes building up innovation-friendly organization has emerged as a critical concern for firms. Due to the striking decrease of transaction cost, a network type of organization has proliferated, and a business function turns into a modular organization. As a whole, digital technology has pushed electronics firms into developing their own business model, which takes consideration of standardization of business platform and their core competency.

• 한국산업융합학회 논문집
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• 제4권3호
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• pp.263-266
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• 2001

In this paper, intelligent methods using digital protection relay in power SCADA system is developed in order to protect power systems by means of timely fault detection during operation and control at starting for induction motor which have various load environments and capacities in power systems. The digital protective relay was designed with DSP CPU(TMS320C31) to protect and measure more quickly and precisely. The test result on the basis of KEMC 1120 and IEC60255, show that the operation time error of the digital motor protection relay is improved within ${\pm}5%$. Also, we can control motors at starting according to starting types with simple method as programmable sequence editor. So we can improve the demerits of high cost and much manhour for rework.