• 한국화예디자인학연구
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• 제40호
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• pp.97-123
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• 2019

본 연구는 정원 단위의 공간 특성을 분석하여 유형화하고 기호화함으로써 공간의 특성에 근거하여 정원 작품을 해석할 수 있는 기초를 제공하고 이를 정원 디자인을 위한 논리적 토대가 될 수 있는 자료를 제공하고자 하는 것이다. 연구 방법은 먼저 공간 유형에 관한 이론으로 행동장면분석과 근거이론 방법론을 적요하여 분석하였다. 실제 사례 대상지는 2017년 서울 정원박람회에 출품된 작가정원을 대상으로 하였다. 이런 과정을 거쳐 정원 공간 특성과 그에 따른 포지티브와 네거티브로 단순화하였다. 이를 시각적 공간, 조각적 공간, 건축적 공간, 환경적 공간의 4가지 공간 유형 특성과 메트릭스로 관계성을 파악하였다. 공간의 특성이라는 정성적 주제에 대한 연구는 그 특성 상 연구자의 주관성이 완전히 배제될 수는 없지만, 이러한 연구는 개인의 취향에 좌우되는 정원의 해석과 평가에 논리적 근거를 제공할 수 있다. 또한 디자이너의 직관에 의존하는 정원디자인에 참조할 만한 자료를 제공하거나 디자인의 논리적 토대를 제공하여 분야의 발전에 기여할 수 있다.

• 예술인문사회 융합 멀티미디어 논문지
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• 제8권1호
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• pp.1-16
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• 2018

사람이 살아가는 거주공간은 시간의 흐름에 따라 변화하며, 도시의 발전과정을 통해 다양한 양상으로 발전하였다. 특히 근대적 도시계획이 본격적으로 적용되기 시작한 1900년대 이후 도시환경과 거주환경은 체계적 계획을 통해 발전해 왔다. 이와 같은 도시환경에서 거주하는 도시민의 삶의 만족도는 거주화경과 도시환경과의 상호 영향을 미칠 것 이라는 가정하에 본 연구를 수행하였으며, 연구의 방법론으로 서울시 거주민을 대상으로 설문조사를 실시하였으며, 분석은 SPSS 20.0 프로그램을 통해 회귀분석을 실시하였다. 연구의 결과는 다음과 같다. 첫째, 주거환경과 도시환경의 관계 편의성, 안전성, 쾌적성으로 분류하여 유의한 관계를 갖고 있으며, 주거환경의 만족도는 정주의식의 만족도에 영향을 주는 유의한 결과를 보이는 것으로 분석되었다. 둘째, 주거환경이 도시환경 특성의 정주의식에 미치는 영향관계는 통계적으로 유의하며, 안전성과 쾌적성은 주거환경 만족에 통계적으로 유의한 영향을 주며, 편의성은 유의한 영향을 주지 못하는 것으로 밝혀졌다. 셋째, 도시환경 특성 중 편의성은 정주의식에 직접적인 영향을 미치지 못하며 매개변수인 주거환경 만족을 통해서만 간접적으로 정주의식에 영향을 미치는 것으로 확인되었다.

• 예술인문사회 융합 멀티미디어 논문지
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• 제7권12호
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• pp.37-50
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• 2017

본 연구는 말레이시아 무슬림의 인삼 및 홍삼제품에 대한 인식과 태도 및 이용실태를 이해하기 위하여 실시되었다. 웹 기반 설문조사방법을 이용하여 말레이시아에 거주하는 성인 남녀 무슬림(n=200)을 대상으로 인삼·홍삼제품의 인지수준, 선호도와 선호요인, 효능에 대한 인지도, 구매현황 및 만족도 등을 조사하였다. 연구결과 말레이시아 무슬림의 인삼·홍삼제품 인지도는 각각 50%, 40%정도로 나타났다. 특히, 인삼·홍삼제품에 대한 인지도는 말레이시아 여성 또는 기혼 소비자에서 상대적으로 높았다. 섭취 경험이 가장 높게 나타난 제품유형은 인삼커피, 캔디 및 초콜릿유형이었으며, 특히 인삼커피는 40~50대, 기혼자가 상대적으로 많았다. 전체 응답자의 75%는 인삼·홍삼제품의 효능에 대하여 알거나 들어본 적이 있었으며, 특히, 40-50대에 비해 20-30대가 섭취하는 이유는 건강증진, 기분전환, 주위권유 등이 주요하며, 방송이나 지인추천을 통하여 효능을 알았고, 피로개선, 면역력 증진, 고혈압개선 효능에 대한 인지도가 높게 나타났다. 인삼·홍삼제품의 건강증진효능, 구매편의성, 맛과 향에 대한 만족도는 높았지만 가격이나 포장규격은 개선할 부분으로 나타났다. 지인 추천의향(82.6%)과 지속구입의향(83.5%)은 모두 높은 편이었다. 결론적으로 할랄 인삼·홍삼제품에 대한 말레이시아 소비자의 관심과 수요를 확인할 수 있었으며 향후 인삼·홍삼제품의 인지도를 향상시킬 수 있는 전략적인 제품개발과 마케팅이 필요하다고 판단된다.

• Journal of Korea Trade
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• 제27권2호
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• pp.61-76
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• 2023

Purpose - The digital service trade has become an important driver of the global service trade. The main purpose of this study is to explore the influencing factors of digital service exports from China and Korea to RCEP sample countries respectively, and to comprehensively study the export potential of China and Korea to RCEP countries, so as to provide theoretical guidance and a decision-making reference to promote digital service trade exports and digital economy development in China and Korea. Design/methodology - First, the stochastic frontier gravity model was improved by introducing nonefficiency factors affecting digital services trade, extending the gravity model of traditional services trade exports to digital services trade exports. Secondly, the panel data of China and Korea for the eight sample countries of RCEP from 2011 to 2021 were adopted for the empirical analysis of digital service export potential by a stochastic frontier model. Findings - China's economic growth plays a role in increasing China's digital service trade exports, while Korea's economic growth does not play a significant role in increasing Korea's digital service trade exports. However, the economic growth of trading partner countries can play a significant role in boosting the digital service trade in both China and Korea, and comparison shows that Korea has higher resilience in the digital services trade than China. In addition, the market size of target countries plays a positive role in promoting the digital service trade exports of both China and Korea, and the increase in the value-added share of services in target countries will lead to a decrease in the digital service trade exports of both China and Korea. Originality/value - This study is innovative in terms of research perspective and method. Academic research on the export potential of international trade has been extensive, but most studies are based on the perspective of the goods trade, fewer studies are based on the perspective of the service trade, and there are almost no studies based on the perspective of digital service trade. There is a gap based on the comparative analysis of the export potential of the digital service trade between China and Korea. This study extends the gravitational model of traditional service trade exports to digital service trade exports to comparatively analyze the export potential of China and Korea to RCEP countries. This study addresses this limitation by analyzing a comparative analysis of the digital service trade export potential of China and Korea.

• Tuberculosis and Respiratory Diseases
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• 제86권2호
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• pp.82-93
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• 2023

Tuberculosis (TB) is a significant public health concern. Globally, TB is among the top 10 and the leading cause of death due to a single infectious agent. Providing standard anti-TB therapy for at least 6 months is recommended as one of the crucial strategies to control the TB epidemic. However, the long duration of TB treatment raised the issue of non-adherence. Non-adherence to TB therapy could negatively affect clinical and public health outcomes. Thus, directly observed therapy (DOT) has been introduced as a standard strategy to improve anti-TB medication adherence. Nonetheless, the DOT approach has been criticized due to inconvenience, stigma, reduced economic productivity, and reduced quality of life, which ultimately could complicate adherence issues. Apart from that, its effectiveness in improving anti-TB adherence is debatable. Therefore, digital technology could be an essential tool to enhance the implementation of DOT. Incorporating the health belief model (HBM) into digital technology can further increase its effectiveness in changing behavior and improving medication adherence. This article aimed to review the latest evidence regarding TB medication non-adherence, its associated factors, DOT's efficacy and its alternatives, and the use of digital technology and HBM in improving medication adherence. This paper used the narrative review methodology to analyze related articles to address the study objectives. Conventional DOT has several disadvantages in TB management. Integrating HBM in digital technology development is potentially effective in improving medication adherence. Digital technology provides an opportunity to improve medication adherence to overcome various issues related to DOT implementation.

• 한국전산구조공학회논문집
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• 제36권3호
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• pp.173-184
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• 2023

강진에 대한 다양한 비선형 거동을 하는 부재요소들로 이루어진 교량시스템의 현재까지의 일반적인 지진취약도 평가방법은 부재-수준에서 평가하는 것이다. 본 연구의 목적 부재-수준의 지진취약도 평가결과로부터 구조시스템을 대표하는 시스템-수준의 지진취약도 평가방법을 개발하는 것이다. 교량의 지진 거동을 일반적으로 교축방향과 교축직각방향으로 구분하기 때문에 본 연구에서도 시스템-수준 지진취약도를 두 방향에 대하여 구분해 평가하였다. 길이 방향에 대한 부재-수준의 지진취약도평가는 교각, 교량받침, 충돌, 교대, 낙교에 대하여 수행하였다. 교축직각 방향에 대해서는 충돌, 교대, 낙교의 손상이 영향을 주지 않으므로 부재-수준의 지진취약도평가는 교각과 교량받침에 대하여만 수행하였다. 다양한 구조부재의 비선형모델을 이용한 지진해석은 OpenSEES 프로그램을 사용하여 수행하였다. 시스템-수준의 지진취약도는 부재-수준 사이의 손상이 직렬연결이라고 가정하고 평가하였다. 교각의 손상이 다른 부재-수준의 손상보다 시스템-수준의 지진취약도에 지배적인 영향을 주는 것을 알 수 있었다. 다시 말하면 가장 취약한 부재-수준의 지진취약도가 시스템-수준의 지진취약도에 가장 지배적인 영향을 주는 것을 의미한다.

• 한국프랜차이즈경영연구
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• 제9권1호
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• pp.27-39
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• 2018

Purpose - Recently, the mobile application field has been receiving astronomical attention from the past few years due to the growing number of mobile app downloads and withal due to the revenues being engendered. Especially delivery apps by mobile service market is experiencing rapid growth and competition is intensifying. Therefore, delivery apps' choice attributes has become important as a strategy for survival of franchise firms. Based on previous studies, this research proposed the theoretical framework about the structural relationships among customer satisfaction, trust and revisit intention on delivery apps' choice attributes. Research design, data, and methodology - This study examines the structural relationship between choice attributes of using the delivery app, satisfaction, trust, and revisit intention. More specifically, this study has been examined from the perspective of Generation Y who is enjoying electronic commerce and shopping with mobile phone. In this model, choice attributes of delivery app consists of three sub-dimensions such as service quality, system quality, interaction quality. So as to test the purposes of this study, research model and hypotheses were developed. After excluding 24 invalid respondent questionnaires, 201 valid questionnaires were coded and analyzed using frequency, confirmatory factor analysis, correlations analysis, and structural equation modeling with SPSS 21 and SmartPLS 3.0. Result - The results of the study are as follows. First, service quality and interaction quality had positive effects on satisfaction, and interaction quality had positive effects on trust, but system quality did not have a significant effect on both satisfaction and trust. Second, satisfaction had positive effects on both trust and revisit intention. Third, trust had positive effects on revisit intention. Conclusions - The implications of this study are following as: From the theoretical perspective, this study confirms the effect of delivery apps' choice attributes on satisfaction, trust, and revisit intention. In addition, it is significant that we examined the influence of choice attributes of delivery apps on their attitudes and behaviors of Generation Y familiar with mobile environment. Through this study, we hypothesized that the attributes of service quality and interaction quality of delivery apps have a significant effect on customer satisfaction, and this can be expected to provide meaningful implications for the development of franchise restaurant industry. To encourage continuous repurchase through customer satisfaction, franchise companies need to establish various strategic alliances with delivery app companies and new growth engines by providing diverse and high-quality services to customers in the smart age.

• 한국프랜차이즈경영연구
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• 제9권1호
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• pp.41-51
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• 2018

Purpose - In franchise system, how to build the relationship between the franchisor and franchisee through influence strategy is very important, because it affects on the long-term orientation like recontract intentions. Thus, this study examines the effect of mandatory influence strategy on relationship satisfaction, relationship trust, and recontract intentions in the context of food-service franchise industry. This study suggests the guidelines on how franchisor uses their influence strategy on franchisee to maintain and increase the recontract intentions. Research design, data, and methodology - This study examines the structural relationship between mandatory influence strategy, relationship satisfaction, relationship trust, and recontract intentions from the franchisee's perspective. Mandatory influence strategy divide into three sub-dimensions such as request, legalistic plea, threat. In order to test the purposes of this study, research model and hypotheses were developed. Every constructs were measured by multiple items tested and developed in the previous research. Also, the constructs utilized in this research are measured using 7-point scales anchored by "1=strongly disagree" and 7=strongly agree". The data were collected from 496 owner and owner manager franchisees and were analyzed using SPSS 21.0 and Smart PLS 3.0. program. Analysis of frequency was conducted to identify the demographics and general characteristics of the survey subjects. In order to measure the reliability and validity of the measurement tools, confirmatory factor analysis and correlation analysis were conducted and structural model analysis was conducted to verify the proposed research model. Result - The results of this study are as follows. First, this research found that mandatory influence strategy is positively related to relationship satisfaction and relationship trust, but not to recontract intention directly. Second, this research also found that the full mediating role of relationship satisfaction and relationship trust between the mandatory influence strategy and recontract intention. Conclusions - The findings of this research indicate that franchisor should use properly mandatory influence strategy to improve recontract intentions through relationship satisfaction and relationship trust. Due to the nature of food-service franchise industry, which needs high relationship quality, franchisor must manage their franchisee using influence strategy in order to improve satisfaction and trust. If franchisee perceives higher relationship quality, they will show higher intention to recontract. At the end of this paper, limitations and future research directions were suggested.

• 한국프랜차이즈경영연구
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• 제9권3호
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• pp.7-18
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• 2018

Purpose - Consumers have a variety of strategies to find information about restaurants they want to visit. Consumers can search for and use information from a variety of sources before purchasing a product or service. The development of the Internet has made that consumers could access various informations easily. Therefore, this study classified commercial information provided by restaurants, public information shared by other unknown consumers, and personal information shared by customers' personal experiences or friends/family. This study is information sources influence on enjoyment, attitude and visit intention. Research design, data, methodology - In order to verify the research hypothesis, this study created questionnaires for each variable. Hypothesis analysis data were collected through surveys. In order to develop research hypotheses for this study, the scales was developed. The survey was conducted by an online survey company. Among the online panels owned by survey company, those who have visited restaurants through at least one of the 11 sources provided in this study within the last 3 months were surveyed. The survey period was 10 days from March 5 to 14, 2017. A total of 1,500 e-mails and messages were sent back to 301 of them, and 288 were used for analysis except for 13 missing responses. The data was analyzed by using SPSS 21.0 and AMOS 21.0. Results - As a result of analysis, commercial and personal information have a positive effect on enjoyment, but general information did not affect enjoyment. In addition, personal information has a positive effect on attitude, but commercial information and general information did not affect attitude. It was found that commercial information influenced attitude by mediation of pleasure, and pleasure had no significant effect on visit intention. Finally, attitude has a significant effect on visit intention. Conclusions - The restaurant needs to provide accurate information through its homepage or brochure. Accurate information that is not exaggerated can save customers's the cost of believing on a restaurant and the cost of searching for other information. The restaurant which provides unfaithful advertisement would be excluded from customer's choice because customers perceive it as a unreliable restaurant. The marketing of restaurant should be carried out through customer-oriented for the visit of customers. And restaurants need to provide optimized services to their first-time customers in order to increase their revisit.

• 한국프랜차이즈경영연구
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• 제9권3호
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• pp.31-43
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• 2018

Purpose - This study examines the role of foodservice franchisee's perceived justice(distributive, procedural, and interactional) in developing long-term orientation to franchisor and investigate the mediating role of cohesiveness and relationship satisfaction in the relationship between franchisee's perceived justice and long-term orientation to franchisor. Research design, data, and methodology - We collected data from managers and owners in foodservice franchisees located in Seoul, Korea. Among a total of 500 questionnaires, 500 questionnaires were returned. After excluding 36 invalid respondent questionnaires, 496 valid questionnaires(response rate of 99.2%) were analyzed using frequency, confirmatory factor analysis, correlations analysis, and structural equation modeling with SPSS 21 and SmartPLS 3.0. Result - The findings of this study are as follows: First, distributive justice and interactional justice had positive effects on cohesiveness, but procedural justice did not. Second, distributive justice and interactional justice had positive effects on relationship satisfaction, but procedural justice did not. Third, cohesiveness and relationship satisfaction had positive effects on franchisee's long-term orientation to franchisor. Conclusions - The implications of this study are as follows. First, this study found that procedural justice can create a high cohesiveness and identification of franchisee and also maintain a cooperative relationship with the franchisor. Second, this findings suggest that the perceived distributional and interactional justice can improve the satisfaction with the franchisor and thus positively influence the intention to maintain the relationship and the intention to recontract. Third, the results of this study indicate that the cohesiveness of franchisees can play a pivotal role to improve their satisfaction with the franchisor and pursue mutual development by continuously maintaining stable business relationship with franchisor. The findings of this study are subject to at least three limitations. First, the research subject is limited to the food service franchise shops in Seoul area, so the sample was not nationally representative of the franchise stores. Second, the perceived fairness is measured only from the point of view of the franchisee, and this study has a limitation to examine the difference between the perceived franchisee's and franchisor's justice. Third, Future research needs to identify more closely the relationships between perceived fairness and long-term orientation by gathering specific quantitative data such as the renewal rate and the business performance.