• 패션비즈니스
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• 제26권2호
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• pp.67-82
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• 2022

This study was aimed to investigate the differences in satisfaction and repurchase intention of leggings focused on women who have ever worn leggings. The participants were women in their 10s-50s who were residing in Busan and Gyeongnam, Korea. The survey was taken between July 3rd and 28th, 2021. A total of 313 questionnaires were completed and used in the statistical analysis. The data were analyzed with 𝛘²-test, t-test, ANOVA, etc. using the SPSS. The leggings wearing by demographic characteristics were significantly different for age, monthly income, and occupation. The factors related to leggings postpurchase satisfaction were identified as reshaping body type and utilization, wearing sensation and functionality, design and price, colorfastness to laundry, and quality. As a result of analyzing the difference for leggings postpurchase satisfaction by demographic characteristics, colorfastness to laundry, and quality were significantly different by marital status, reshaping body type and utilization, design and price, and colorfastness to laundry, and quality were significantly different by age. All postpurchase satisfaction factors were significantly different by monthly income. Design and price, colorfastness to laundry, and quality were significantly different by occupation. The variables influencing the level of leggings satisfaction were wearing sensation and functionality, followed by design and price, reshaping body type and utilization, and colorfastness to laundry and quality. The repurchase intention of leggings was significantly different by age and monthly income. The variables influencing repurchase intention of leggings were design and price, followed by reshaping body type and utilization.

• 한국식생활문화학회지
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• 제21권3호
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• pp.280-289
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• 2006

The purpose of this study is to investigate exploratory wine consuming behavior based on demographic characteristics of wine consumers. A questionnaire was organized and distributed widely to a thousand of wine consumers who could be easily met at wine bars or restaurants, retail stores, wine expositions and wine sampling parties. Total of 793 completed questionnaires (Male: 48.4%, Female: 51.6%) were obtained and analyzed using SPSS package (v.10.0) program. The results of the present study discuss general demographic characteristics of participated subjects, the expenditure for wine, frequency and amount for wine taking, preference of the origin of wines, and preferred wine style. The results also show that why the consumers purchase wine, where they drink or purchase the wine, and what makes they prefer a particular wine bar. Consumers' information search behavior and important factor on wine selection process are presented at the end of the results as well. The current research suggests that gender and age are critical factors to understand wine consuming behavior of customers and improving the knowledge and service level of wine specialists is powerful marketing tool at practical fields.

• 아동학회지
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• 제15권1호
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• pp.55-69
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• 1994

The purpose of this study was to investigate methodological and theoretical problems in measuring the acquisition of national identity of in-country and over-seas Korean adolescents. The subjects consisted of 574 incountry and overseas (Chinese, Russia and Japan) Korean adolescents (total 509), 15 to 25 years of age. Data were collected with the use of a questionaire, the Scale of National Identity. The results were that (1) the concept of national identity was organized on two dimensions (cognitive vs. sociocultural). The former consisted of 6 cognitive characteristics (uniqueness, sameness, continuity, acceptability, respectability and royalty). The sociocultural dimension consisted of the cognition of 7 sociocultural characteristics (history, norm, fraternity, symbol, consanguinity, Korean language and nationality). Except for consanguinity, there was a close relationship within each and between the 6 cognitive characteristics. Also there was a close relationship within each and between the 7 sociocultural characteristics of national identity. (2) Some demographic variables, such as age of respondents, place of birth and level of understanding of Korean language contributed to acquisition of national identity. (3) Among several demographic variables, nationality was the most explainable.

• 전기학회논문지
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• 제66권7호
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• pp.1025-1031
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• 2017

This study compares the characteristics and the determinants of household electricity consumption for low electricity consuming and high electricity consuming households. The data are drawn from a household energy consumption sample survey by Korea Energy Economics Institute in 2015. The results show the differences in socio-demographic, dwelling, and electricity consumption characteristics between two households. Next, the factors affecting the household's electricity consumption are investigated. Common factor affecting the electricity consumption function is only the number of electrical appliances. There are also the differences in major determinants of the household's electricity consumption functions for two households. The results of this study would be useful for understanding socio-demographic, dwelling, and electricity consumption characteristics of low electricity consuming and high electricity consuming households.

• Journal of Preventive Medicine and Public Health
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• 제50권5호
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• pp.311-319
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• 2017

Objectives: This article aimed to compare alcohol consumption between the populations of Queensland in Australia and Alberta in Canada. Furthermore, the associations between greater alcohol consumption and socio-demographic characteristics were explored in each population. Methods: Data from 2500 participants of the 2013 Alberta Survey and the 2013 Queensland Social Survey were analyzed. Regression analyses were used to explore the associations between alcohol risk and socio-demographic characteristics. Results: A higher rate of hazardous alcohol use was found in Queenslanders than in Albertans. In both Albertans and Queenslanders, hazardous alcohol use was associated with being between 18 and 24 years of age. Higher income, having no religion, living alone, and being born in Canada were also associated with alcohol risk in Albertans; while in Queenslanders, hazardous alcohol use was also associated with common-law marital status. In addition, hazardous alcohol use was lower among respondents with a non-Catholic or Protestant religious affiliation. Conclusions: Younger age was associated with greater hazardous alcohol use in both populations. In addition, different socio-demographic factors were associated with hazardous alcohol use in each of the populations studied. Our results allowed us to identify the socio-demographic profiles associated with hazardous alcohol use in Alberta and Queensland. These profiles constitute valuable sources of information for local health authorities and policymakers when designing suitable preventive strategies targeting hazardous alcohol use. Overall, the present study highlights the importance of analyzing the socio-demographic factors associated with alcohol consumption in population-specific contexts.

• 대한간호학회지
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• 제28권4호
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• pp.1036-1046
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• 1998

The purpose of this study was to investigate the spiritual well-being of hemodialysis patients and the correlation between spiritual well-being and demographic characteristics and disease related characteristics. The subjects for this study were 98 patients who were diagnosed as having chronic renal failure and were being treated at the hemodialysis units of three hospitals located in Seoul, Pusan and Taegu, Korea. Data were collected from October 27 1997 to November 15, 1997 by an investigator interviewing with a structured questionnaire. Palautizion and Ellison(1982)'s spiritual well-being scale was used after some modification. The results of this study are as follows ; To analyze the differences between demographic characteristics, spiritual well-being, and disease characteristics and the spiritual well-being, T-test and ANOVA were used. 1. There were statistically significant differences in spiritual well-being for the demographic characteristics of age (p=0.0145) religious affiliation(p=0.0001) and level of education(p=0.04). 2. There were statistically significant differences in spiritual well-being for the disease characteristics perceived health status (p=0.0014) and vigor(p=0.01) 3. The mean score for spiritual well-being in hemodialysis patients was 57.10 of a possible range of 22-88. Among the components of spiritual well-being, the mean score for religions well-being was 27.01 of a possible range 11-44, and for existential well-being 30.09 of a possible range of 11-44. 4. Correlation between general characteristics and spiritual well-being showed that there were significantly positive correlations for level of education(p=0.0036), perceived health status(p=0.0001), vigor(p=0.0036) and religion(p=0.0004)

• 대한가정학회지
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• 제40권4호
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• pp.85-103
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• 2002

The purpose of this study is to examine determinant to purchase decisions by consumers using the home shopping of cable TV. For the purpose accomplishment, this researcher surveyed demographic characteristics of cable TV users to determine what differences in types of goods purchased by the users were made in accordance with the characteristics. Findings from the study may be reflected in bisiness policies seeking the fulfillment of consumer needs, and be used as a basic information for the establishment of consumer policies pursuing increased qualities of consumption life by providing information on goods shown through the of home shopping on cable TV. The result of the study can be summarized as follow. First, purchased goods were greatly different in their types depending on demographic characteristics of consumers such as gender, marital status, age, educational backgrounds, income and jobs. Second, experiential characteristics of cable TV users including holding or non-holding credit cards, main channels used, the main time of watching cable TV and purchase frequency per year contributed to differences in types of purchased goods. Third, factors influencing purchase decisions were somewhat different according to types of goods. However, previous purchase experiences were most influential irrespective of the types. The result as described so far suggests that previous purchase experiences by consumers raised their chances of repurchase by removing possible risks perceived by consumers. Based on the result as above, the researcher would make the following conclusion. First. companies operating the of home shopping on cable TV should increase satisfaction by consumers by providing reliable goods and information to them. In this sense, those companies need to establish marketing strategies that vary according to demographic characteristics of consumers and at the same time provide product information necessary for fulfilling consumers' requirements. Second, consumers should be moderate in the use of credit cards to avoid unplanned purchases via home shopping on cable TV and have some knowledge to solve problems related to goods and to the use of credit cards.

• 대한가정학회지
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• 제27권1호
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• pp.181-194
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• 1989

This study examined the characteristics of the relationship of HOME, socio-demographic variables and children's intellectual and social abilities. The subjects of this study were 80 children at age four and their mothers. Instruments included inventory of home stimulation (HOME) and the inventory of socio-demographic variables and K-Binet scale, social naturation scale, and the social-emotional developmental rating scale. The results obtained from this study were as follows: 1. HOME, socio-demographic variables had a significant positive correlation (.37∼..66) with children's intellectual ability. 2. HOME, Socio-demographic variables had a significant positive correlation(.26∼..67) with children's social ability. 3. The variables that significantly predicted children's intellectual ability were play materials, breadth of experience and quality of langage environment. 4. The variables that significantly predicted children's social ability were play materials, economic status of the home and parent education. 5. The results of the causal model showed that the kind of variables that affected children's intellectual ability directly were direct stimulation, parent's education, indirect stimulation, and the emotional climate of the home. 6. The results of the analysis of the causal model showed that the kind of variables that affected children's social ability directly were direct stimulation, parent's education, economic status of the home.

• 한국조리학회지
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• 제14권3호
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• pp.109-122
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• 2008

This study aims to examine the properties of using bakeries based on demographic variables and repurchase intention and recommendation intention according to participation rates in promotional events. First, demographic characteristics and frequency of using bakeries were analyzed. Second, crosstabulation analysis on usability was conducted according to demographic variables. Third, effects of participation rates in promotional events on repurchase intention and recommendation intention were examined. This study could provide the reasons why bakeries should do promotional events, showing their effects on sales. Surveys were conducted with the students of the culinary department and bakery customers to investigate the influence on repurchase intention and recommendation intention according to participation rates in promotional events. As a result, both repurchase intention and recommendation intention showed a significant result. Also, the study aims to improve understanding by analyzing demographic variables on the properties of using bakeries(frequency in use of bakeries, purchase type, bakery type that is preferred, a time slot being made a purchase, objects of purchase, and purchasing price per person) and create data to help the management of a bakery.

• 한국식품조리과학회지
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• 제30권3호
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• pp.291-306
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• 2014

The purpose of this study was to examine the use of social commerce restaurant products by college students according to demographic characteristics and eating out behavior. The questionnaire for the survey was distributed to 450 college students, who have experiences of purchasing a restaurant product on social commerce, with 286 responses used for analysis. From the result, college students frequently use smart phones and SNS for making such purchases. While the awareness of social commerce was high, they sometimes visited the websites and purchased products. The awareness and purchase experience of Coupang and Ticket Monster turned out to be the highest. The most frequently purchased product was restaurant discount coupons, followed by fashion/accessories, movie or concert tickets, food products, and beauty shop discount coupons. The discount rate was mostly 30 to 40% on average. The most significantly considered matter in purchasing products and services was product quality, followed by discount rate and consumer review. The respondents ate out at least 3 to 5 times a week, spent $100,000{\leq}200,000$ won, and were generally satisfied with the restaurant products from social commerce sites. The main satisfaction reason was price, whereas the dissatisfaction reason was false and puffy advertising. Service quality improvement and variety of category were the most necessary factors for improvement. Among the demographic characteristics, there was a difference in purchase expenditure of social commerce restaurant products, as well as purpose, companion, time used and word-of-mouth experience according to gender. According to grade, there was a difference in purchase expenditure, companion, area of use and impulsive purchase. Among the eating out behavior, there was a difference in purpose, companion and word-of-mouth experience according to the eating out frequency. Meanwhile, there was a difference in purchase expenditure, companion, time used, word-of-mouth experience and tool according to the eating out cost.