• Archives of design research
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• v.14 no.1
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• pp.93-101
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• 2001

This study suggested how to apply it decision-making of product development rapidly by design evaluation process to objectify and the result to quantify with viewpoint of design evaluation sets to marketability. Coverage of this method limited to the evaluation stage of design concept. The procedure of study, first of all, referred to some type of design evaluation method and their feature. And next, referred to some kinds of demand forecasting for marketing. Above an, this study focused on the method of demand forecasting by buying intentions surveys proper to the marketability evaluation of new product design. On a case study, I had investigated preference survey and buying intentions surveys about the design proposal of "language master audio". I selected the best design proposal through the conjoint analysis and also investigated demand forecasting. First, on the basis of buying intentions surveys, choose population and had produced buying demand, awareness demand, potential demand. I could estimate some profit to take out expense and cost from the buying demand. This estimated profit is marketability judgement data of product design at the design concept stage and can be utilized to measurable data for decision-making of product development. Through the case study, this method could forecast a target demand, and even if it is some difference between real sales volume, but the case study could verified that this method is effective to the evaluation of marketability in case of completely new product got on the typical category and the product category could be set up the population clearly.

• Proceedings of the KSR Conference
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• 2011.05a
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• pp.1282-1289
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• 2011

The rail passenger demand for the railroad operations required a short-term demand rather than a long-term demand. The rail passenger demand can be classified according to the purpose. First, the rail passenger demand will be use to the restructure of line planning on the current operating line. Second, the rail passenger demand will be use to the line planning on the new line and purchasing the train vehicles. The objective of study is to analyze the travel behavior of rail passenger for modeling of short-term demand forecasting. The scope of research is the passenger of KTX. The travel behavior was analyzed the daily trips, origin/destination trips for KTX passenger using the ANOVA and the clustering analysis. The results of analysis provide the directions of the short-term demand forecasting model.

• Journal of Korean Institute of Industrial Engineers
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• v.14 no.1
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• pp.103-117
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• 1988

Replacement demand plays an important role to forecast the total demand of durable goods, while most of the diffusion models deal with only adoption data, namely initial purchase demand. This paper presents replacement demand forecasting models incorporating repurchase rate, multi-ownership, and dynamic product life to complement the existing diffusion models. The performance of replacement demand forecasting models are analyzed and practical guidelines for the application of the models are suggested when life distribution data or adoption data are not available.

• Proceedings of the KIEE Conference
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• 1998.11a
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• pp.292-294
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• 1998

It is very important for electric utility to expand generating facilities and transmission equipments in accordance with the increase of electricity demand. Regional electricity demand forecasting is among the most important step for long-term investment and power supply planning. The main objectives of this paper are to develop the methodologies for forecasting regional load demand. The Model consists of four models, regional economy, regional electricity energy demand, areal electricity energy demand. and areal peak load demand. This paper mainly suggests regional electricity energy demand model and areal peak load demand. A case study is also presented.

• Proceedings of the KSR Conference
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• 2011.10a
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• pp.1715-1721
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• 2011

For an efficient railroad operations the demand forecasting is required. Time series models can quickly forecast the future demand with fewer data. As well as the accuracy of forecasting is excellent compared to other methods. In this study is proposed the intervention ARIMA model for forecasting methods of KTX passenger demand. The intervention ARIMA model may reflect the intervention such as the Kyongbu high-speed rail project second phase. The simple seasonal ARIMA model is predicted to overestimate the KTX passenger demand. However, intervention ARIMA model is predicted the reasonable results. The KTX passenger demands were predicted to be a week units separated by the weekday and weekend.

• IE interfaces
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• v.18 no.3
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• pp.343-349
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• 2005

This study presents the empirical results of comparing several demand forecasting methods for Supply Chain Management(SCM). Adaptive exponential smoothing using change detection statistics (Jun) is compared with Trigg and Leach's adaptive methods and SAS time series forecasting systems using weekly SCM demand data. The results show that Jun's method is superior to others in terms of one-step-ahead forecast error and eight-step-ahead forecast error. Based on the results, we conclude that the forecasting performance of SCM solution can be improved by the proposed adaptive forecasting method.

• Journal of Korean Society of Water and Wastewater
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• v.18 no.6
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• pp.758-769
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• 2004

The trends and seasonalities of most time series have a large variability. The result of the Singular Spectrum Analysis(SSA) processing is a decomposition of the time series into several components, which can often be identified as trends, seasonalities and other oscillatory series, or noise components. Generally, forecasting by the SSA method should be applied to time series governed (may be approximately) by linear recurrent formulae(LRF). This study examined forecasting ability of SSA-LRF model. These methods are applied to daily water demand data. These models indicate that most cases have good ability of forecasting to some extent by considering statistical and visual assessment, in particular forecasting validity shows good results during 15 days.

• International Commerce and Information Review
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• v.16 no.3
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• pp.73-96
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• 2014

The purpose of this research is to evaluate a short-term export demand forecasting model reflecting individual passenger vehicle brands and market characteristics by using Vector Autoregressive (VAR) models that are based on multivariate time-series model. The short-term export demand forecasting model was created by discerning theoretical potential factors that affect the short-term export demand of individual passenger vehicle brands. Quarterly short-term export demand forecasting model for two Korean small vehicle brands (Accent and Avante) were created by using VAR model. Predictive value at t+1 quarter calculated with the forecasting models for each passenger vehicle brand and the actual amount of sales were compared and evaluated by altering subject period by one quarter. As a result, RMSE % of Accent and Avante was 4.3% and 20.0% respectively. They amount to 3.9 days for Accent and 18.4 days for Avante when calculated per daily sales amount. This shows that the short-term export demand forecasting model of this research is highly usable in terms of prediction and consistency.

• IE interfaces
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• v.24 no.4
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• pp.351-361
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• 2011

Forecasting of electricity demand have difficulty in adapting to abrupt weather changes along with a radical shift in major regional and global climates. This has lead to increasing attention to research on the immediate and accurate forecasting model. Technically, this implies that a model requires only a few input variables all of which are easily obtainable, and its predictive performance is comparable with other competing models. To meet the ends, this paper presents an energy demand forecasting model that uses the variable selection or extraction methods of data mining to select only relevant input variables, and employs support vector regression method for accurate prediction. Also, it proposes a novel performance measure for time-series prediction, shift index, followed by description on preprocessing procedure. A comparative evaluation of the proposed method with other representative data mining models such as an auto-regression model, an artificial neural network model, an ordinary support vector regression model was carried out for obtaining the forecast of monthly electricity demand from 2000 to 2008 based on data provided by Korea Energy Economics Institute. Among the models tested, the proposed method was shown promising results than others.

• Journal of Information Technology Applications and Management
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• v.30 no.3
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• pp.1-13
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• 2023

Demand forecasting is a crucial task for an online retail where has to manage daily fresh foods effectively. Failing in forecasting results loss of profitability because of incompetent inventory management. This study investigated the optimal performance of different forecasting models for a very short shelf-life product. Demand data of 13 perishable items with aging of 210 days were used for analysis. Our comparison results of four methods: Trivial Identity, Seasonal Naïve, Feed-Forward and Autoregressive Recurrent Neural Networks (DeepAR) reveals that DeepAR outperforms with the lowest MAPE. This study also suggests the managerial implications by employing coefficient of variation (CV) as demand variation indicators. Three classes: Low, Medium and High variation are introduced for classify 13 products into groups. Our analysis found that DeepAR is suitable for medium and high variations, while the low group can use any methods. With this approach, the case can gain benefit of better fill-rate performance.