Consumers have come to demand high quality, affordable prices, and innovative product designs of the outdoor wear market due to their well-being and leisure oriented lifestyle. A new system of business in outdoor wear has emerged in the process through which corporations have endeavored to satisfy such consumer needs. Outdoor wear brands have utilized social network services (SNS) such as Facebook and Twitter as means of marketing and have built close relations with consumers based on communication through these media. Recently, explosively escalating SNS data are referred to as social big data, and now that every consumer online is a commentator, reviewer, and publisher, the outdoor wear market and all of its brands have to stop talking and start listening to how they are perceived. Therefore, this study employs Social $Metrics^{TM}$, a social big data analysis solution by Daumsoft, Inc., to verify changes in the allusions related to outdoor wear market found on SNS. This study aims to identify changes in consumer perceptions of outdoor wear based on changes in outdoor wear search words and trends in positive and negative public opinion found in SNS social big data. In addition, products of interest, the major brands mentioned, the attributes taken into consideration during purchases of products, and consumers' psychology were categorized and analyzed by means of keywords related to outdoor wear brands found on SNS. The results of this study will provide fundamental resources for outdoor wear brands' market entry and brand strategy implementation in the future.
Yassine, Sahar;Kadry, Seifedine;Sicilia, Miguel Angel
KSII Transactions on Internet and Information Systems (TIIS)
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v.14
no.5
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pp.2101-2121
/
2020
The rapid growth of instructional videos repositories and their widespread use as a tool to support education have raised the need of studies to assess the quality of those educational resources and their impact on the quality of learning process that depends on them. Khan Academy (KA) repository is one of the prominent educational videos' repositories. It is famous and widely used by different types of learners, students and teachers. To better understand its characteristics and the impact of such repositories on education, we gathered a huge amount of KA data using its API and different web scraping techniques, then we analyzed them. This paper reports the first quantitative and descriptive analysis of Khan Academy repository (KA repository) of open video lessons. First, we described the structure of repository. Then, we demonstrated some analyses highlighting content-based growth and evolution. Those descriptive analyses spotted the main important findings in KA repository. Finally, we focused on users' interactions with video lessons. Those interactions consisted of questions and answers posted on videos. We developed interaction profiles for those videos based on the number of users' interactions. We conducted regression analysis and statistical tests to mine the relation between those profiles and some quality related proposed metrics. The results of analysis showed that all interaction profiles are highly affected by video length and reuse rate in different subjects. We believe that our study demonstrated in this paper provides valuable information in understanding the logic and the learning mechanism inside learning repositories, which can have major impacts on the education field in general, and particularly on the informal learning process and the instructional design process. This study can be considered as one of the first quantitative studies to shed the light on Khan Academy as an open educational resources (OER) repository. The results presented in this paper are crucial in understanding KA videos repository, its characteristics and its impact on education.
Nowadays as video services grow rapidly, it is important for the service providers to provide customized services. Video ranking plays a key role for the service providers to attract the subscribers. In this paper we propose a weekly video ranking mechanism based on the quantified user engagement. The traditional QoE ranking mechanism is relatively subjective and usually is accomplished by grading, while QoS is relatively objective and is accomplished by analyzing the quality metrics. The goal of this paper is to establish a ranking mechanism which combines the both advantages of QoS and QoE according to the third-party data collection platform. We use data mining method to classify and analyze the collected data. In order to apply into the actual situation, we first group the videos and then use the regression tree and the decision tree (CART) to narrow down the number of them to a reasonable scale. After that we introduce the analytic hierarchy process (AHP) model and use Elo rating system to improve the fairness of our system. Questionnaire results verify that the proposed solution not only simplifies the computation but also increases the credibility of the system.
In this paper, we propose a novel video quality degradation monitoring scheme titled VR-VQMS(Visual Rhythm based Video Quality Monitoring Scheme) over an IPTV service prone to packet losses during network transmission. Proposed scheme quantifies the amount of quality degradation due to packet losses, and can be classified into a RR(reduced-reference) based quality measurement scheme exploiting visual rhythm data of H.264-encoded video frames at a media server and reconstructed ones at an Set-top Box as feature information. Two scenarios, On-line and Off-line VR-VQMS, are proposed as the practical solutions. We define the NPSNR(Networked Peak-to-peak Signal-to-Noise Ratio) modified by the well-known PSNR as a new objective quality metric, and several additional objective and subjective metrics based on it to obtain the statistics on timing, duration, occurrence, and amount of quality degradation. Simulation results show that the proposed method closely approximates the results from 2D video frames and gives good estimation of subjective quality(i.e.,MOS(mean opinion score)) performed by 10 test observers. We expect that the proposed scheme can play a role as a practical solution to monitor the video quality experienced by individual customers in a commercial IPTV service, and be implemented as a small and light agent program running on a resource-limited set-top box.
Purpose - This study attempts to examine the impacts of consumers' perceived service convenience of retailers on various service performance metrics such as service quality and customer satisfaction. It also tries to investigate differences in the importance of service convenience dimensions on service performance between a department store and a general super market. Research design, data, and methodology - The four hypotheses in this study were proposed and tested. Two hypotheses were on the causal relationships between service convenience dimensions and service performances (service quality and customer satisfaction). The other two hypotheses were on comparisons for the effects of convenience dimensions on service quality and customer satisfaction between department stores and general super markets. To test the hypotheses, three department store chains (Hyundai, Lotte, and Shinsegae department Store) and three general super markets (E-mart, Homeplus, and Lotte mart) were involved. Overall, 510 usable responses were used. The data were analyzed using regression analysis. Results - The results largely support the hypothesized relationships of the proposed model. The results show that access convenience, transaction convenience, benefit convenience, and post-benefit convenience have positive influences on service quality, whereas decision convenience, access convenience, transaction convenience, benefit convenience, and post-benefit convenience have positive effects on customer satisfaction. Furthermore, the results show that there are differences between department stores and general super markets in the effects of benefit convenience and post-benefit convenience on service quality as well as the effects of transaction convenience and post-benefit convenience on customer satisfaction. Conclusions - The concept of service convenience is important in retail environments but little is known about this topic in retail literature. Specially, while service convenience dimensions have different impacts on service performance in distinct retail environments, there has been little investigation or comparison between retail types as regards service convenience. This study is the first to test the differences between distinct retail types (department stores and general super markets) on the service convenience-service performance links. Managerially, the findings of this study suggest that the service convenience management of retailers is an important part of successful service performance management. Because it is most important that both department stores and general super markets enhance benefit convenience to improve service performance, managers of both store types need to invest their resources to reduce consumers' perceived time and effort expenditures to experience the retailer's core benefits. Therefore, the results of this study suggest that retail stores should spend human and financial resources to enhance customer perceptions of service convenience, while also considering what constitutes the service outcome in the consumer's mind. Furthermore, the findings suggest that managers need to use different service convenience management tactics in department stores and general super markets. Specifically, managers in general super markets should pay more attention to benefit convenience and transaction convenience to achieve better service performance whereas managers in department stores should concentrate on post-benefit convenience to create customers' positive evaluation.
KSCE Journal of Civil and Environmental Engineering Research
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v.33
no.3
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pp.1165-1171
/
2013
The oversea construction contract amount has sharply increased since 2003. The contractor's capability for EPC and project management is a key factor for a successful industrial construction project. Construction performance measurement and evaluation is needed to improve contractor's project management capability. Therefore, this paper proposes the construction performance benchmarking program for oversea industrial projects. Performance metrics consists of project cost, schedule, quality, and safety. Data from 10 oversea industrial projects were collected and analyzed. Also, this paper describes the process for development of the benchmarking program and lessons learned from industry are summarized. Finally, this paper recommends how sustainable benchmarking program should be established and implemented.
Qureshi, Kashif Naseer;Abdullah, Abdul Hanan;Lloret, Jaime;Altameem, Ayman
KSII Transactions on Internet and Information Systems (TIIS)
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v.10
no.5
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pp.2144-2165
/
2016
In a vehicular ad hoc network, the communication links are unsteady due to the rapidly changing topology, high mobility and traffic density in the urban environment. Most of the existing geographical routing protocols rely on the continuous transmission of beacon messages to update the neighbors' presence, leading to network congestion. Source-based approaches have been proven to be inefficient in the inherently unstable network. To this end, we propose an opportunistic beaconless packet forwarding approach based on a modified handshake mechanism for the urban vehicular environment. The protocol acts differently between intersections and at the intersection to find the next forwarder node toward the destination. The modified handshake mechanism contains link quality, forward progress and directional greedy metrics to determine the best relay node in the network. After designing the protocol, we compared its performance with existing routing protocols. The simulation results show the superior performance of the proposed protocol in terms of packet delay and data delivery ratio in realistic wireless channel conditions.
With the broad adoption of the Internet of Things (IoT) in a variety of scenarios and application services, management and orchestration entities require upgrading the traditional architecture and develop intelligent models with ultra-reliable methods. In a heterogeneous network environment, mission-critical IoT applications are significant to consider. With erroneous priorities and high failure rates, catastrophic losses in terms of human lives, great business assets, and privacy leakage will occur in emergent scenarios. In this paper, an efficient resource slicing scheme for optimizing federated learning in software-defined IoT (SDIoT) is proposed. The decentralized support vector regression (SVR) based controllers predict the IoT slices via packet inspection data during peak hour central congestion to achieve a time-sensitive condition. In off-peak hour intervals, a centralized deep neural networks (DNN) model is used within computation-intensive aspects on fine-grained slicing and remodified decentralized controller outputs. With known slice and prioritization, federated learning communications iteratively process through the adjusted resources by virtual network functions forwarding graph (VNFFG) descriptor set up in software-defined networking (SDN) and network functions virtualization (NFV) enabled architecture. To demonstrate the theoretical approach, Mininet emulator was conducted to evaluate between reference and proposed schemes by capturing the key Quality of Service (QoS) performance metrics.
International Journal of Computer Science & Network Security
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v.21
no.8
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pp.342-352
/
2021
Multicast Routings is a big challenge due to limitations such as node power and bandwidth Mobile Ad-hoc Network (MANET). The path to be chosen from the source to the destination node requires protocols. Multicast protocols support group-oriented operations in a bandwidth-efficient way. While several protocols for multi-cast MANETs have been evolved, security remains a challenging problem. Consequently, MANET is required for high quality of service measures (QoS) such infrastructure and application to be identified. The goal of a MANETs QoS-aware protocol is to discover more optimal pathways between the network source/destination nodes and hence the QoS demands. It works by employing the optimization method to pick the route path with the emphasis on several QoS metrics. In this paper safe routing is guaranteed using the Secured Multicast Routing offered in MANET by utilizing the Ant Colony Optimization (ACO) technique to integrate the QOS-conscious route setup into the route selection. This implies that only the data transmission may select the way to meet the QoS limitations from source to destination. Furthermore, the track reliability is considered when selecting the best path between the source and destination nodes. For the optimization of the best path and its performance, the optimized algorithm called the micro artificial bee colony approach is chosen about the probabilistic ant routing technique.
International Journal of Computer Science & Network Security
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v.22
no.7
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pp.389-396
/
2022
Smartphones are growing more susceptible as technology develops because they contain sensitive data that offers a severe security risk if it falls into the wrong hands. The Android OS includes permissions as a crucial component for safeguarding user privacy and confidentiality. On the other hand, mobile malware continues to struggle with permission misuse. Although permission-based detection is frequently utilized, the significant false alarm rates brought on by the permission-based issue are thought to make it inadequate. The present detection method has a high incidence of false alarms, which reduces its ability to identify permission-based attacks. By using permission features with intent, this research attempted to improve permission-based detection. However, it creates an excessive number of features and increases the likelihood of false alarms. In order to generate the optimal number of features created and boost the quality of features chosen, this research developed an intersection feature approach. Performance was assessed using metrics including accuracy, TPR, TNR, and FPR. The most important characteristics were chosen using the Correlation Feature Selection, and the malicious program was categorized using SVM and naive Bayes. The Intersection Feature Technique, according to the findings, reduces characteristics from 486 to 17, has a 97 percent accuracy rate, and produces 0.1 percent false alarms.
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