• Journal of Korea Port Economic Association
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• v.26 no.4
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• pp.188-206
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• 2010

Data Envelopment Analysis(DEA) is an operations research-based method for measuring the performance efficiency of decision units that are characterized by multiple inputs and outputs. DEA has been applied successfully as a performance evaluation tool in many fields. However, it has not been extensively applied in the shipbuilding industry. This paper applied the input-oriented DEA model, and Malmquist indices to the 7 shipbuilding firms to measure the efficiency and productivity changes during the period of 2004 to 2009. The Malmquist indices will be decomposed into three components such as pure efficiency change, scale efficiency change, and technical change. The empirical results show the following findings. First, the DEA findings indicate that main source of inefficiency is scale rather than pure technical. Second, the Malmquist indices show that an overall decrease in productivity.

• East Asian Journal of Business Economics (EAJBE)
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• v.9 no.1
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• pp.41-51
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• 2021

Purpose - The purpose of this study is to propose strategies of improving efficiency of 20 listed port companies in China based on analysis of their input-output indexes from 2014 to 2018. Research design, data, and methodology - In this paper, the relevant input-output indicators of 20 listed port companies in China from 2014 to 2018 were adopted. Data derived from the company annual reports announced by Shanghai stock exchange and Shenzhen stock exchange. Comprehensive efficiency and pure technical efficiency were measured from output perspective by DEA and Malmquist index, and efficiency changes and regional efficiency were analyzed. Result - The results showed that the efficiency value of 20 listed port companies in China fluctuated and increased during 2014-2018, regional efficiency was unbalanced, and change of MPI was influenced by internal factors and external factors. Listed port companies affected by internal and external factors needed to make appropriate response to internal and external factors. Conclusion - The research conclusion can provide important reference information about management and planning for port companies in China and related areas. However, this paper is limited to the availability of data. So the improvement scheme for listed companies in inefficient regional ports needs further study, such as using AHP method.

• Journal of Distribution Science
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• v.11 no.5
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• pp.43-53
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• 2013

Purpose - The purpose of this study is to analyze the effectiveness of customer relationship management (CRM) support policies for facilitating traditional markets, especially with respect to customer acquisition and maintenance, and to investigate the factors affecting CRM. Research design, data, and methodology - We analyzed the CRM efficiency of traditional markets in 16 cities and provinces in Korea on the basis of DEA analysis and Malmquist productivity analysis. The DEA model calculates a ratio of the weighted mean of various inputs to the weighted mean of various outputs and measures the efficiency of a specific decision making unit (DMU), which is compared to the reference group that has a similar input-output structure. The input variables are coupon, event, parcel service, premiums, while is the number of customers per day. Further, through regression analysis, we analyzed CRM-related factors affecting traditional markets' customer appeal and revenue growth. Results - We obtained the results of the efficiency of traditional markets in 16 provinces. The traditional markets in Seoul, Busan, and Jeju were found to be efficient in a model CCR that used the number of customers per day as an output variable, while Chungbuk, Jeonbuk Province, and According to the results of the DEA analysis and Malmquist productivity analysis, large cities such as Seoul, Busan, and Jeju showed efficiency in CRM-related investment businesses in traditional markets for attracting customers. The Malmquist analysis results confirmed that the productivity of traditional markets increased from 2008 to 2010. The results of the regression analysis revealed that the "customer acquisition/maintenance factor" and the "offering of customer convenience facility factor" were significant to the daily average number of customers, which is a dependent variable. The results of the test with the mediating variable, "number of customers," and the final dependent variable, "sales revenue," were rejected. However, the variable "customer acquisition /maintenance" was found to affect sales revenue positively. Conclusions - It is necessary to enhance the business not only for promotional activities to attract customers, but also to strengthen customer relationships among CRM businesses, such as through the management of key customers. The regression analysis results showed that CRM businesses have yet to produce an increase in sales revenues in traditional markets. Therefore, to help customers who visit traditional markets to keep buying products, it is necessary to prepare various investment methods and provide support to improve "customer loyalty." This study has a limitation in terms of CRM-related statistics. Therefore, in the future, it is necessary to conduct a survey of customers who use traditional markets to analyze the markets by type and size as well as the CRM-related factors. Based on the analysis, we will try to perform a variety of statistical analyses, including structural equations.

• The Journal of the Korea Contents Association
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• v.12 no.8
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• pp.330-342
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• 2012

Most of professional baseball teams are not good for business condition because of operation costs in spite of support of mother company. This study measured the relative efficiency and productivity change of the Korean professional baseball teams using DEA model and Malmquist Index for 2006-2008. The main results of this study can be summarized as follows. First, in case of efficiency of CCR for 2006-2008, the number of efficient professional baseball teams(CCR value is one) are two(Doosan Bears, Samsung Lions), two(Doosan Bears, SK Wyberns), two(Lotte Giants, LG Twins) respectively. Second, in case of efficiency of BCC for 2006-2008, the number of efficient professional baseball teams(BCC value is one) are three(Doosan Bears, Samsung Lions, LG Twins ), four(Doosan Bears, SK Wyberns, Samsung Lions, Kia Tigers), four(Lotte Giants, LG Twins, SK Wyberns, Samsung Lions) respectively. Third, average of Malmquist Index representing productivity change for 2006-2008 are 1.0615, 1.0293 respectively. These values mean increase of productivity. Results of this study can be used by inefficient professional baseball teams to improve inefficiency.

• Industry Promotion Research
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• v.7 no.2
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• pp.59-73
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• 2022

This paper aims to analyze efficiency of sustainable development of foreign trade in eastern China to reduce the input while maintaining the current output level. This paper adopts relevant input-output indicators of 11 provinces in eastern China from 2016 to 2020 and uses DEA to measure comprehensive efficiency, pure technical efficiency, and scale efficiency from the input perspective. Malmquist index was used to calculate MPI. As a result, from 2016 to 2020, the MPI of all provinces in eastern China was 1.035, higher than 1, and the net technology efficiency was 0.911, lower than 1. Overall, the average technological progress index increased 4.5% to 1.045. It can be seen that the sustainable development efficiency of foreign trade has an overall influence on comprehensive efficiency, net technology efficiency, and scale efficiency. The efficiency of sustainable development of foreign trade in eastern China is mainly limited by its scale. The improvement of MPI in the eastern Region mainly benefits from technological progress. For provinces affected by internal factors, it is suggested to strengthen internal coordination. For provinces affected by external factors, it is suggested to respond appropriately to external factors.

• The Journal of the Korea Contents Association
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• v.9 no.5
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• pp.224-229
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• 2009

This study measures the relative efficiency and productivity change of the Korean Non-Life Insurance Firms using DEA model and Malmquist Index for 2004-2007. The main results of this study can by summarized as follows. First, in case of efficiency of CCR for 2004-2007, the number of efficient firms(CCR value is one) are one firm, one firm, one firm, one firm respectively. Second, in case of efficiency of BCC for 2004-2007, the number of efficient firms(BCC value is one) are five firms, five firms, six firms, six firms respectively. Third, In case of return to scale for 2004-2007, DRS are five firms, DRS are five firms, DRS are six firms, DRS are six firms respectively, Fourth, Malmquist Index representing productivity change for 2004-2007 are 0.99 in 2004-2005, 1.04 in 2005-2006, 1.06 in 2006-2007.

• The Journal of the Korea Contents Association
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• v.10 no.5
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• pp.303-313
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• 2010

The purpose of this study is to evaluate the performance efficiency and productivity change of the regional public hospital in Korea. We use DEA(Data Envelopment Analysis) for CCR, BCC model, and MPI(Malmquist Productivity Index). DEA is a useful nonparametric technique for measurement of efficiency of a DMU(Decision Making Unit) and MPI is a evaluation method to measure DMU's productivity change. We utilize 34 regional public hospital's time-series data over 6 years from 2003 to 2008.The results of this study were as follows. First, technical efficiency(TE) shows that approximately 3.6% of inefficiency exists on the regional public hospitals and it reveals that the cause for technical inefficiency is due to scale inefficiency. Second, MPI's results show that regional public hospital made effort to improve total factor productivity change to raise technical efficiency. In order to raise efficiency, the regional public hospitals should deploy internal innovation and the government should support welfare policies.

• Journal of Digital Convergence
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• v.15 no.10
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• pp.31-43
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• 2017

This study was aimed at analyzing the operational efficiency of DPAs(the delivery and pickup agents), which serve as sub-terminals in parcel delivery services, using CCR/BCC models in DEA. The input variables included the number of employees, and the amount of equipment and the operating expenses. The output variable was revenue value. The efficiency for the period from 2014 to 2016 was analyzed. The results revealed that the operational efficiency improved in 2016, compared with 2014, in both CCR and BCC models. According to the benchmarking analysis, DMU 1 and DMU 7 showed higher efficiency in 2016. The inefficiency analysis based on the BCC model showed increased efficiency of all factors in 2016 when compared with 2014. The Malmquist productivity index (MPI) dropped slightly as a result of technical changes and indicated a declining technical efficiency in all DMUs. This study suggests the need for government-led systematic improvement and support for DPAs by providing current insight into the parcel delivery industry and analyzing DPAs' operational efficiency in Korea for the first time. This research performed efficiency analysis of DPAs located in new town of paju and gimpo cities. In future research, comparative study on efficiency analysis including new town, old town area, and other cities are needed.

• Journal of Navigation and Port Research
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• v.45 no.3
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• pp.138-147
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• 2021

The need for analysis of the operational efficiency and productivity of the Busan Port Container Terminal is increasing because of the Hanjin Shipping's bankruptcy and the re-establishment of the Maritime Alliance. This paper analyzes the efficiency and productivity of five Busan New Port Container Terminal companies by using the DEA analysis and Malmquist productivity index model based on the port construction disclosure data and the collected terminal internal data. According to the analysis, the average efficiency of the five container terminals increased in 2018 but declined slightly in 2019, and the Malmquist index showed that all terminals except A have advanced productivity. Additionally, relative to facility productivity, operators at the North Container Terminal had higher facility productivity than operators at the Busan New Port Nam Container Terminal, and regarding capital productivity, the D terminal ported by HMM, a national shipping company, was the highest in facility productivity. Regarding labor productivity, the C terminal showed the highest productivity, and regarding ship work productivity, the A terminal showed the highest productivity.

• Journal of Korea Port Economic Association
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• v.28 no.2
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• pp.113-128
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• 2012

By strengthening the market control and expanding the networks, providers of global logistics are expanding their service scope. Warehouses connects networks to between internal and external warehouses worldwide by using employees. The paper focuses on analyzing the efficiency of the top forty Global Logistics Providers. Therefore, the study classifies the factors which specify the efficiency of a total logistics industry and verified its firmness. Furthermore, the most recent published reports by Logistics Quarterly and Armstrong Association in 2012 was used in order to guarantee credibility of the study. For scope period for analysis, this study utilizes three years of materials, from 2007 to 2010. By applying the DEA Window model and Malmquist, the trend in efficiency and stableness was analyzed. Consequently, the main purpose of the paper is evaluating the efficiency. Also, analyzing its determinants and illustrating a long-term relationship between the annual turnover and the number of Industry Focus/Key Customers was used as output measures. In addition, the number of warehouses worldwide and employees worldwide, of Logistics Providers were used as input measures.