• 한국철도학회:학술대회논문집
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• 한국철도학회 2008년도 춘계학술대회 논문집
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• pp.1083-1088
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• 2008

The first task for the development of a train system is to define the system and to determine its requirements. Reliability target is one of the requirements defined in the system requirements. In railway applications it is advised to follow the procedures given in IEC 62278 to fulfill reliability requirements. The reliability requirements are derived from the customer's needs. The way in which the system requirements reflect the customer's needs is strongly dependent on the characteristics of the product. In general the customer of commercial trains presents the system requirements from their needs. However, the relation between the customer and supplier is equivocal for a project to development a prototype train, and the reliability program should be different from that of an usual commercial project. This paper deals with the reliability management and assessment plan carried out for the on-going "Next generation high-speed train development project".

• 한국철도학회논문집
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• 제10권3호
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• pp.350-354
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• 2007

Intelligent agent is to decide what customers need on the internet and offer them accurate information. In this paper, the system which can recommend the tourism items in terms of customer‘s needs is proposed by appling the intelligent agent to railway tourism system. Most of previous agents are focused on price. But, this study proposes the Railway tourism system which offers each customer the best suitable information based on quality of information and reputation. The customer's needs are analyzed through intelligent agent and the information which is suitable for customer's needs is obtained the Artificial Neural Network Model.

• 품질경영학회지
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• 제41권2호
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• pp.301-322
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• 2013

Purpose: This study aims to determine the needs of customers who use railroads as a mode of transportation and propose customer-oriented improvements in railroad technology by making connections between customer needs and railroad technology. Methods: We primarily used two methods for this study, AHP and QFD. First, AHP was used to evaluate the relative importance among the different components of railroad technology. Second, the QFD was applied to make a link between customer needs and railroad technology. Results: Railroad technology is largely divided into development, maintenance, and support. Empirical results showed the following improvement priorities in development, vehicle, system, line, signal/communication, power, and structure, in maintenance, vehicle, signal/communication, line, process, power, and structure, and in support, safety/precaution, management, environmental energy, operations/logistics, and station. Conclusion: Recognizing limitations in measuring the level of railroad technology when using the existing 'Technology Growth Model,' we used AHP and QFD to explore improvement directions for customer-oriented railroad technology. By offering customer-oriented services based on this study, railroad service providers will be able to acquire competitive advantage in the market.

• 대한안전경영과학회:학술대회논문집
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• 대한안전경영과학회 2009년도 춘계학술대회
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• pp.511-521
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• 2009

The purpose of this study was to variety of services criteria as Serqul in service quality on customer commitment the customer to take a look at the impact of the activities associated with customer loyalty Today, consumer needs are diversified, continually changing and differentiated. Under the market conditions of unlimited competition to satisfy those needs, businesses focus on relationship-building with customers, as well as on quality of Services. As a result, in this era of consumer-centered marketing, customer commitment is surfacing as a competitive edge that a company can benefit from for a long time.

• 대한안전경영과학회지
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• 제14권2호
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• pp.245-252
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• 2012

The biggest difficulty the small and small business currently face is not to have the effective cusomer management system that is the computerization of management. This suggests their will to introduce data marketing in order to differentiate 'Customer Marketing' and 'One to One Marketing'. The potential needs as well as visible needs of customer should be considered in order to research and analyze the customer data. At this point mayor enterprises are paying much attention to Customer Segmentation and their related markets are expanding rapidly. I'll give a brief introduction to the Multi Criteria Importance-Performance Analysis and go into the problems that should be considered and which phase to emphasize when building this system.

• 한국콘텐츠학회논문지
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• 제16권8호
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• pp.20-28
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• 2016

본 연구의 목적은 공공정보 서비스에 대한 소비자 가치와 만족에 영향을 미치는 요인이 무엇인지 파악하는 것이며, 조사대상 집단은 국내 중소기업 소속연구원들로 하였다. 조사 분석 결과는 다음과 같다. (1) 고객가치는 서비스의 품질에 의해 영향을 받는다. (2) 고객가치는 소비자 만족도에 정의 영향을 미친다. (3) 고객의 정보수요는 서비스 품질과 고객가치 간의 관계를 조절한다, 그러나 고객가치와 만족도간의 관계는 조절하지 않는다. 본 연구 결과를 통해 공공정보서비스분야에 있어서 이용자의 만족도를 높이기 위해 정보서비스품질과 고객가치의 중요성을 확인할 수 있다.

• 디자인학연구
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• 제12권1호
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• pp.97-106
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• 1999

생산 기술의 발전과 함께, 날로 다양해지고 복잡해져 가는 소비자의 니즈를 제품 개발 과정에서 반영해야 할 필요성이 점차 높아져 가고 있다. 그러나, 마케팅적 관점에 그 기초를 두고 구조화되고 있는 현재의 소비자 니즈 체계는 제품 개발 단계에서 응용하기에는 너무 추상적이고 범주적인 성격을 가진다. 따라서, 본 연구에서는 인지과학/인지심리학 이론을 중심으로 하여, 제품 컨셉 수립 단계에서 실제적으로 응용할 수 있도록 소비자 니즈를 구조화하는 방법론을 수립하고, 니즈 구조화에 대한 가이드라인을 제시하는 것을 목적으로 한다. 본 연구를 통해 규명된 발견 점은 다음과 같다. 첫째, 기존의 분류 기준과 같이 소비자 니즈의 범주뿐 아니라 실제적인 니즈의 속성까지를 구조화하기 위해서는, 소비자에 대한 제품의 실제적 의미에 해당하는 감성 개념을 구조 내에 포함시켜야 한다. 또한, 이와 같은 개념 하에 수립된 니즈 구조를 감성 니즈 구조라고 정의할 수 있다. 둘째, 개념의 범주화는 상징적 개념을 중심으로 한 본질적 개념과 외연적 개념의 결합을 통하여 이루어질 수 있다. 이러한 가설을 바탕으로 하면, 감성 니즈 구조는 가치 컨셉(본질적 개념), 소비자 니즈(외연적 개념)가 감성(상징적 개념)과 결합함으로써 이루어질 수 있다.

• 한국콘텐츠학회:학술대회논문집
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• 한국콘텐츠학회 2006년도 추계 종합학술대회 논문집
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• pp.106-110
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• 2006

지식기반사회에 있어서 과학기술지식정보는 국가의 부존자원이며 경쟁력의 원천이라 할 수 있다. 또한 연구자의 연구 및 기술개발에 있어서 과학기술지식정보 중요성이 날로 증가하고 있으며, 고객의 요구도 다양화 되고 있다. 따라서 본 연구에서는 과학기술지식정보를 이용하고 있는 고객의 다양한 요구 및 의견을 적극적으로 반영하여 효율적인 고객 대응 전략을 수립하고, 이를 기반으로 상시적인 고객 서비스 응대, 고객 모니터링, 서비스 개선, 고객 만족도 제고를 위한 표준화된 통합 Help Desk 시스템을 개발하였다.

• 대한안전경영과학회지
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• 제8권3호
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• pp.171-187
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• 2006

Modern management considers customer satisfaction as a baseline standard of performance and a possible standard of excellence for any business organization including the college. Quality function deployment(QFD) is a structured approach to seek out voice of customers, understanding their needs, and ensure that their needs are met. The strategy value proposed by Chien et al. combines importance, satisfaction, performance, and ability to enhance decision making effectiveness. But in their model, the correlation among the strategic alternatives isn't considered the decision chain and is therefore eliminated. This paper proposes how to calculate the new weight of columns to consider various strength levels of correlations matrix, representing the correlation among the strategic alternatives, using normalization procedure. The aim of this paper is to present and original customer satisfaction survey conducted in the college. Thus, this paper presents an original customer satisfaction survey in the college and provides to demonstrate the practical usage of the design model to compare this model with Chien's model.

• 한국실내디자인학회논문집
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• 제32호
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• pp.121-130
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• 2002

At the large commercial facilities, people try to grasp a customer's needs as the marketing strategies for effective management and maximization of profits as well as the primary purpose for functional and effective spatial plan. In planning the interior of each department, they try to provide the image of the interior environment corresponding to customer's emotional needs. And this kind of efforts also have been improved as visual merchandising strategies based on the transmission of visual information. This study is to examine the correlation among customer's behavior, circulation and VMD by gasping their shopping patterns at the department stores based on the spatial and emotional approach to form an environmental image of each department. The researcher focused on time, speed and rate of shopping that show customer's behavioristic characteristics and examine the factors to have an influence on decision making. With the result, this study proposes the primary data and evidence for MD planning, circulation planning and VMD planning of each department.