• Title/Summary/Keyword: Customer Analysis Capability

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A Case Study on Kakao's Resilience: Based on Five Levers of Resilience Theory

  • Song, Minzheong
    • International Journal of Internet, Broadcasting and Communication
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    • v.9 no.3
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    • pp.44-58
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    • 2017
  • The purpose of this study is to prove the Korean Internet company, Kakao's resilience capacity. For it, this paper reviews the previous literatures regarding Kakao's business models and discusses 'resilience' theory. Then, it organizes the research questions based on the theoretical background and explains the research methodology. It investigates the case of Kakao's business and organization. The case analysis shows that five levers of resilience are a good indicator for a successful platform business evolution. The five levers are composed of coordination, cooperation, clout, capability, and connection: First lever, coordination that makes the company to restructure its silo governance in order to respond to actual business flow starting from the basic asset like game and music content; second lever, cooperation where the firm provides creative people with playground for startups such as KakaoPage; third lever, clout where the company shares its data by opening its API of AI and chatbot to $3^{rd}$ party developers; fourth lever, capability where the firm establishes AI R&D center, KakaoBrain as the function of multi-domain generalist for developing diverse platforms tackling customer needs; and the last fifth lever, connection where the firm continues to expand its platform business to the peripheries, O2O businesses such as KakaoTaxi, KakaoOrder, KakaoPay, and KakaoBank. In conclusion, this study proposes Internet companies to be a resilient platform utilizing those five levers of resilience in order to form successful platform. This study contributes to the agile innovation of Internet platform with ecological sense.

Analysis of Utilizing Regenerative Energy in Railway System through a DC Power Supply Simulation (DC 급전시뮬레이션을 통한 도시철도 회생에너지 활용 분석)

  • Shin, Seungkwon;Jung, Hosung;Kim, Hyungchul;Park, Jongyoung
    • The Transactions of The Korean Institute of Electrical Engineers
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    • v.63 no.10
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    • pp.1479-1484
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    • 2014
  • This paper deals with regenerative energy in railway system which one of the largest customer in terms of load capability. Unlike the other loads of power system, loads of railway systems change in time and space. It has a characteristic amount of generating regenerative energy by frequent starting and braking in railway system. Therefore, it is expected higher utilization in railway system than the other systems. The purpose of DC power supply simulation is analyzing backed energy, regenerative energy by each railway vehicle and substation. In this paper, regenerative energy utilization are analyzed using DC power supply simulation and it is performed changing major influence on the design such as the number of installing absorber, internal resistance value, no-load voltage value at substation or operating parameters at regenerative energy utilization. After simulating, results are compared and analyzed.

The Effect of University Entrepreneurial Education Service Quality on Education Satisfaction, Entrepreneurial Capability, and Entrepreneurial Intention (대학의 창업교육 서비스 품질이 교육만족과 창업역량, 창업의지에 미치는 영향)

  • Kwak, Dong Shin;Jung, Hwa Young;Kim, Myung Seuk
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.11 no.4
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    • pp.37-48
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    • 2016
  • This study explored how university entrepreneurial education service quality affects education satisfaction, entrepreneurial capability, and entrepreneurial intention. Although the various university entrepreneurial educations have been provided, current state of education support for entrepreneurial achievement is quite insufficient. In order to analyze factors for the entrepreneurial achievement enhancement, this study examines how university entrepreneurial education service quality affects education satisfaction, entrepreneurial capability, and entrepreneurial intention, as follows. First, in order to measure the entrepreneurial education service quality on the basis of theoretical background of the service quality, we set twenty one (21) questions for five (5) factors as follows: materiality, reliability, reactivity, certainty, consensuality. And then, impact of the entrepreneurial education service quality on education satisfaction and entrepreneurial capability was evaluated based on the survey results. Second, on the basis of previous studies of customer satisfaction, we gave the definition of education satisfaction for students in entrepreneurial education, and analyzed the causation that affects some elements of entrepreneurial capability (i.e. fulfillment capability, capacity of creativity, conceptualization capability, and social competence) by the aforementioned definition. Third, we analyzed the causation that affects entrepreneurial intention by education satisfaction and entrepreneurial capability. As a result, unlike the previous studies, there are only four (4) factors were confirmed for the entrepreneurial education service quality because the materiality and the reliability were founded as single element under the analysis. And it was identified that the entrepreneurial education service quality which is comprised of four (4) factors affects the education satisfaction and the entrepreneurial capability. In addition, as a result of the analysis under defining four (4) factors of entrepreneurial capability, the fulfillment capability and the capacity of creativity were founded as single element, and it was confirmed there is only three (3) factors, including the conceptualization capability and the social competence. With this result, it was confirmed that the entrepreneurial education service quality is influenced by the education satisfaction. Therefore, although the entrepreneurial intention is influenced by the entrepreneurial capability, it is not directly affected by the education satisfaction. These results showed that the education satisfaction affects indirectly to the entrepreneurial intention through the entrepreneurial capability that affected by the education satisfaction.

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Organizational Characteristics and Desired Quality Attributes of Enterprise Systems (조직 특성에 따른 기업 정보시스템 품질 속성 선호도 분석)

  • Cho, Woo-Je;Kim, Joung-Yeon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.7 no.1
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    • pp.145-151
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    • 2012
  • In this paper, we study the relationships between organization characteristics and desired software quality attributes of enterprise systems. We collected data from three client organizations in three different domains (auto manufacturer, insurance services firm, and government agency) that adopted enterprise software of the same software vendor. Our analysis discovers that capability is a more important attribute to the manufacturing and insurance firms than the government agency. Usability is ranked the highest among other attributes for the government agency and reliability for the manufacturing firm. The relationships identified in this study will help enterprise systems vendors predict their customer needs and, ultimately, increase effectiveness and efficiency in their software development processes. Such findings will be specially useful when software vendors develop enterprise software for a venture firm by enabling them to meet the customer needs customized by the organization haracteristics while staying within the incubating firm's limited budget.

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An Assessment System for Evaluating Big Data Capability Based on a Reference Model (빅데이터 역량 평가를 위한 참조모델 및 수준진단시스템 개발)

  • Cheon, Min-Kyeong;Baek, Dong-Hyun
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.39 no.2
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    • pp.54-63
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    • 2016
  • As technology has developed and cost for data processing has reduced, big data market has grown bigger. Developed countries such as the United States have constantly invested in big data industry and achieved some remarkable results like improving advertisement effects and getting patents for customer service. Every company aims to achieve long-term survival and profit maximization, but it needs to establish a good strategy, considering current industrial conditions so that it can accomplish its goal in big data industry. However, since domestic big data industry is at its initial stage, local companies lack systematic method to establish competitive strategy. Therefore, this research aims to help local companies diagnose their big data capabilities through a reference model and big data capability assessment system. Big data reference model consists of five maturity levels such as Ad hoc, Repeatable, Defined, Managed and Optimizing and five key dimensions such as Organization, Resources, Infrastructure, People, and Analytics. Big data assessment system is planned based on the reference model's key factors. In the Organization area, there are 4 key diagnosis factors, big data leadership, big data strategy, analytical culture and data governance. In Resource area, there are 3 factors, data management, data integrity and data security/privacy. In Infrastructure area, there are 2 factors, big data platform and data management technology. In People area, there are 3 factors, training, big data skills and business-IT alignment. In Analytics area, there are 2 factors, data analysis and data visualization. These reference model and assessment system would be a useful guideline for local companies.

The Effects of The Relationship between Communication, Trust and Organizational Culture on Corporate Competitiveness (의사소통, 신뢰 및 조직문화간의 관계가 기업 경쟁력에 미치는 효과)

  • Jinhee Kim
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.2
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    • pp.51-56
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    • 2023
  • This paper analyzes the relationship between organizational development culture, intra-organizational trust, and communication and their influence on corporate competitiveness. The research model is composed that development culture has a positive effect on trust and communication, and that trust and communication have a positive effect on corporate competitiveness. The data for the analysis were integrated at the company level (510 companies) and used the data of 9,053 employees collected in the 1st survey of the Human Capital Company Panel(HCCP II) of the Korea Research Institute for Vocational Education and Training(KRIVET). For corporate competitiveness, responses to 10 factors for internal process capability and customer service capability were used. The structural equation model was employed to analyze the research model. As a result of the analysis, development culture had a positive effect on organizational trust and communication. And trust and communication were found to have a positively effect on corporate competitiveness. In the indirect effect analysis through bootstrapping, the development culture did not show indirect effects through trust and communication, so only direct effects between development culture, trust and communication, and corporate competitiveness could be confirmed.

A Study on a Design of Efficient Electronic Commerce System

  • Ko Il-Seok;Shin Seung-Soo;Choi Seung-Kwon;Cho Yong-Hwan
    • Proceedings of the Korea Contents Association Conference
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    • 2004.05a
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    • pp.234-240
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    • 2004
  • Now that the e-commerce users are explosively increasing, there is always followed by a sharp increase in load from the e-commerce system and the heavy traffic on the network, where leads to the delayed service for the client's request. The natural consequences contain decreasing customer satisfaction and weakening the business's competitive position in markets. Therefore, we'll need to study the e-commerce system in due consideration of the operational efficiency and response speed. This study includes a design of e-commerce system, with a hierarchical structure based on the local server, which has the capability of caching necessary to distribute the system load, makes a proposal concerning a split web-cache algorithm devoted to the local web server to finally give an analysis of the performance through the appropriate trial.

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A study on the Optimal Operation of Distirbution System Using the Modified Block Model Method (수정블럭 모델 법에 의한 배전계통의 최적운용에 관한 연구)

  • 송길영;홍상은;김재영
    • The Transactions of the Korean Institute of Electrical Engineers
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    • v.36 no.4
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    • pp.231-239
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    • 1987
  • Distribution system is one of large and complicated sytem, consisted of a great number of components. Therefore efficient operation based on precise analysis and computation methods is indispensable accommodating growing loads. This paper describes an optimal operation problem to relieve overload flow in radial distribution systems by using modified block model. The problem is formulated as a network problem of synthesizing the optimal spanning tree in a graph, branch and bound method is used for the optimization. Especially modified block model proposed in this paper is validated more practical than conventional model. These methods can be applied to two types of distribution system problems such as, 1) planning problem to check the capability of relieving overload at normal rating, 2) emergency operation problem to determine switching scheme for minimizing customer loads affected by a fault. Examples of application to these problems are discussed.

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Development of Project Management Index to Improve Defense Project Management Capabilities (국방 사업관리 능력 향상을 위한 사업관리지수 개발)

  • Han, Hong-Kyu;Choi, Seok-Cheol
    • Journal of the Korea Institute of Military Science and Technology
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    • v.13 no.5
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    • pp.831-840
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    • 2010
  • The management systems of defense projects need to be well-maintained because of huge cost and long-terms of acquisition & operation in conducting defense acquisition. In this paper, we use a structural equation model(SEM) to develop an project management index(PMI) for effective defense project. The concept of a customer satisfaction index is used to assess the PMI for strategic improvement plans for various characteristics of project management. It is expected that our model can be used to evaluate and improve the project management capability of defense acquisition.

The Conceptual Structure of Intellectual Capital in Fashion Companies (패션기업의 지적자본 개념구조)

  • Son, Jin Ah
    • The Journal of the Convergence on Culture Technology
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    • v.1 no.4
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    • pp.27-43
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    • 2015
  • The objective of this study is to find out the construct of intellectual capital in a fashion company. To this end, the mixed research methods that combined qualitative and quantitative approaches were conducted. Qualitative research was first conducted by in-depth interviews with 16 experts working in the fashion industry, and a questionnaire was then given to 121 fashion companies in order to fulfill the quantitative research portion of this study. The findings of this study are as follows: First, the conceptual structure of intellectual capital in a fashion company was revealed. A fashion company's intellectual capital is composed of 'human capital', 'structural capital', and 'relational capital'. Human capital has three components: a chief executive officer (CEO), members, and a human resource management capability. Structural capital has four components: organizational culture, information management capability, merchandising capability, and product innovation capability. Relational capital has three components: customer equity, marketing capability, and relationship management capability. Second, the conceptual structure of intellectual capital was confirmed via quantitative research analysis. All of the components of intellectual capital have internal consistency, convergent validity, construct validity, and discriminant validity.