• Journal of the Korean Institute of Landscape Architecture
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• v.33 no.4 s.111
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• pp.143-154
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• 2005

The Seoul Housing Corporation pronounced a design competition for Eunpyeng New Town District 2 in March of 2005. The authors collaborated on this design and won rot prize. Design guidelines of this competition were to make environmentally sustainable design, to develop as a resort site and cultural place for everyday life of residents, to link with green fabric of the district, and to elevate positive image and identity of Eunpyeng New Town district by creating a attractive landscape. The authors developed design concept and strategy within the guidelines and site conditions. The environmental setting of this site was characterized by mountain to the rear of the site with a stream passing through the district and the front of the site. This is the most important condition for the location principle of residence in Fung Shui theory. Therefore, the schema of the design was introduced by Fung Shui and Chi of place. To evolve design concept, we reinterpret the Fung Shui and Chi in the site combining with modem landscape design strategy, so that good place making could bring about well-being life of residents. By doing that, design concept of the proposal evolved as follows: 'fullness of comfortable life', 'adaptation of nature', 'inspiration of natural force'. This design approach is critical reevaluation of regional characters employing modem strategy. It is a conscious strategy of critical regionalism as distinguished from the traditional site oriented approach. The following are some of the major features in the design: green network and water recycle system in the site, promenade of forest with the experience nature, link to community core, theme gardens with plants having strong fragrances, terrace gardens with different level of housing type, playgrounds and resting places with many types, human scale facilities for residents.

• Journal of Agricultural Extension & Community Development
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• v.21 no.4
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• pp.1061-1091
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• 2014

Language is connected with culture, and have a function of social and cultural integration. Also social participation is known to conduct an important role in promoting identity of immigrants. This study aimed to investigate the effect of variables such as the level of proficiency in Korean language, and experience in local society activity on community sense of married immigrant women in Korean rural areas. The result showed that the level of proficiency in Korean language had the greatest effect on their sense of community, and experience in local society activity seemed to have intermediation effect on it. In conclusion, based on results of this study, plans improving proficiency of Korean language of the immigrants and participation in local society activities were suggested.

• Journal of the Korean Geographical Society
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• v.39 no.3
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• pp.409-424
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• 2004

This study examines Korean-related description from 1931 to 2002 in 18 university-level ‘World Regional Geography’ textbooks, being published as English. During this period, the amounts of Korean-related contents in world regional geography textbooks have gradually increased. The main Korean-related topics were generally ‘Colonization by Japan’, ‘Korean War’, ‘Rapid economic development in South Korea’, and ‘North Korea’. The distorted information and erroneous description about Korea were mostly found in textbooks. The national and cultural identity of Korea was severely distorted and made a fallacy by ‘accidental-centered’ thought. It is suggested that foreign geographers who refer ‘Korea’ in World Regional Geography textbooks need to critically re-examine the ways in which Korean-related contents are in proper place.

• Journal of the Economic Geographical Society of Korea
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• v.13 no.3
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• pp.498-513
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• 2010

This paper aims to critically discuss the place-marketing strategy that has been widely seen as an alternative way of regional development for the last decade in South Korea. In particular, it argues that the place-marketing strategy is highly likely to intensify the inter-local or inter-urban completion and to result in the territorialization of places because it is based on the essentialist notion of place that has been suggested by the humanistic geographers. In order to logically support my argument, I will critically review the essentialist notion of place, and introduce an alternative notion of place, in which the place is seen as socially constructed through complicated power relations and social, political and cultural processes. Also, I will logically demonstrate that the place-marketing can be seen as a strategy for territorializing places by discussing how territory is socially and politically constructed as a particular form of place.

• Journal of the Korean Society of Costume
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• v.60 no.2
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• pp.130-143
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• 2010

Hanbok industry is not based on a consumer-oriented market system, which is related to poor competitiveness in various areas, such as product planning, marketing, and flow of raw materials. The purpose of this paper is to design and conduct an empirical study on important aspects of consumers. experiences and perspectives about Hanbok, and thereby aims to provide much-needed guidance about ways to promote the Hanbok market. Out of 1065 questionnaires distributed, a total of 1039 was returned with responses and used for analyses. The respondent sample included consumers of various background characteristics in their residential areas, age, gender, education levels, and income levels. Cronbach's alpha and a factor analysis were employed for the reliability and the construct validation of the survey instrument. One-way ANOVA associated with post-hoc comparison tests was used to investigate differences across different demographic subgroups of consumers. The results show that consumers generally view Hanbok as one of the formal dresses, worn one or two times per year for traditional events or ceremonies. Consumers tend to show negative opinions about the pricing, and the inconvenience in cleaning and wearing Hanbok. However, consumers think very highly of the aesthetic values, the gracious styles, and the iconic identity of nationalism of Hanbok. This study suggests that Hanbok for modern consumers should be considered as clothing for a ritual, rather than clothing to reconstruct to be fitted to modern daily lives. Hanbok should be promoted as part of up-scaled and differentiated traditional cultures, as clothing that represents and enhances the traditional elegance and beauty unique to the Korean people.

• Journal of the Korean Society of Costume
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• v.57 no.9
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• pp.76-87
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• 2007

Since the emergence of postmodernism, as interest in human has increased, human face image is being highlighted as one of the themes that are addressed the most. Making the images of faces and individuals shown in costumes the subject matter, this thesis examines the internal values immanent in the images in more depth and understands them based on the Panofsky's iconological interpretation scheme. This study aims to identify designer's purposes and even their unconscious intention through iconological interpretation of faces shown in the fashion and images shown in human image, and further to present basic materials in the fashion design. This research used literature reviews and case studies, and used Panofsky's iconological interpretation theory as the scheme in order to interpret the symbolic significance implied in the images. The images of faces and individuals shown in costumes were classified into six types through historical reviews, and based on the types the images of faces and individuals shown in the fashion since the 20th century were examined. The iconological analysis of the images of faces and individuals shown in costumes based on the classification of types according to historical reviews showed parodies, cultural identity, commercial use, eroticism, respect for heros and its fiction. This study has found that all such things finally return to humanism that humans should be valued and loved the most.

• Journal of the Korean Society of Clothing and Textiles
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• v.34 no.12
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• pp.2022-2038
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• 2010

Our study was designed to provide some insights on positive country image and the mechanisms of influence that Asian fashion industries can draw upon for future benefit. We focused on a country image and fashion products with Asian ethnic influence. Asian traditional costume elements reflected in contemporary fashion products may be important representative tools for national cultural identity. This study qualitatively investigated how and to what extent country image and additional information influence the evaluation of fashion products influenced by Chinese, Japanese, and Korean traditional dress. We conducted four focus-group interviews (FGI) with 30 students from a fashion program at a university in the United States. We analyzed the evaluation of fashion products influenced by Chinese, Japanese, and Korean traditional dress, and their associations with country image. Our qualitative analysis offered more developed empirical evidence for the various paths through which country image affects the evaluation of fashion products influenced by the ethnic dress of Asians. The results of our study showed that the more direct the source of prior knowledge, the larger the influence on product evaluation. This study showed that certain cues in the evaluation of fashion products with Asian ethnic influence induce changes in the affective state (that stem from the psychological and social nature of fashion products) and illustrate the necessity of considering the affective processes involved in the appropriate use of the country image. In the fashion industry, extrinsic properties such as the country image significantly influence the attitude and purchasing decisions of consumers. The significance of this study lies in its verification of the relationship between the country image and additional information. Modular and situational-contextual influences are also revealed as important factors that deserve more attention, as well as considerations regarding the dimensions of the country image described in attitude theory.

• Archives of design research
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• v.15 no.2
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• pp.101-114
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• 2002

On the threshold of year 2000, the elderly account for more than 7% of the whole population in Korea, which means that the nation is greeting welcoming an aging society. Accordingly, it is expected that silver businesses and services targeted at the silver generation will prosper with "silver advertising design" becoming active. Under such circumstances, this study was aimed at reviewing the recent silver marketing advertisements in terms of their cultural and moral implications, and thereby, redefining and reestablishing the status of silver consumers to help them find their identity, aware of marketing activities and therewith, establish their "consumer sovereignty". This study consists in large of 5 chapters. The introduction parr describes background, purpose, method and scope of the study. The first chapter reviews the silver marketing theories. The second chapter classifies the silver marketing advertisement positioning of four style - upper classes style, effloresce progress style, self- sufficiency style, dependent style - and reviews the expression strategy of each positioning. The third chapter examines the domestic conditions of silver marketing advertisements for each positioning type classified. The fourth chapter designs the ′creative′of silver marketing advertisements and suggests the methods thereof. The analysis of ′creative′was tested in terms of graphic gestaltung, and how the sliver marketing advertisement positioning should be discerned depending on silver generation consumer′s characteristics was discussed. The fifth chapter puts forwards the suggestions for the ′creative′ strategies to enhance the effects of the silver marketing advertisements, based on the preceding discussions. In addition, the Perspective into the keyword of 21 st century or "silver design" is discussed, together with the limitations of this study. It is hoped that this stuffy will be conducive to our efforts to face the upcoming′age\ulcorner society′more effectively. To this end, this study discusses the "silver advertising design" in light of ′societal concepts′and ′customer-oriented value′, and thus, explores some creative presentation strategies whereby individual companies interests and social or public interests can be compromised through ′creative activities′ and ′equal-value consumerism′ for an ultimately effective management strategies for silver businesses and services.

• Korean Institute of Interior Design Journal
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• v.13 no.6
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• pp.57-65
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• 2004

The space is formed in close connection with a human life style, and whose significance is interpreted and recognized by characteristics given in the life culture to which they belong to. The spacial concept in terms of recognition plays an important role in the design of spaces. The understandings of its identity is an indispensable factor to forming the proper relation between the human beings and the space. This paper is the inquiry and the arrangement for geographical, thinking, and beauty-conscious features of Japan by the researches on documentary records in order to reveal the relationship between recognition and space as mentioned aboved. Also this paper presents the frame(system) which can draw the method of space construction and its expression and then seize and analyze the reality of space by re-arrangement for these various cultural background on the center of the relationship with Japanese spacial cognition. And this paper analyzed and arranged expressive features for Japanese spacial concepts by applying this analysis frame to contemporary commercial spaces in Japan. In results this research revealed that Japanese spacial features is always in the consciousness for cognitive space on the design of space , and in the features the neutral and several layered spaces are showed in complexed and mutual connected forms. These may be the methods for the relationship establishment between human and space on the ground of unique spacial concepts which is commonly found not only in traditional spaces but also in contemporary spaces in Japan.

• Journal of the Korean Society of Costume
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• v.57 no.10
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• pp.129-141
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• 2007

In the cultural realm of Hinduism centering around India, traditional costumes such as Sari, and Dhoti are worn up to date under the influence of religious faith, tradition, and fundamentalism. The purpose of this study is to clarify the religious meaning of unstitched traditional Indian costume and inquire into the figurative beauty of it. This study revolved around India, and the aesthetic feature affected by hinduism was examined based on the literature references and the figurative feature and aesthetic value of unstitched costume were analyzed. The most important feature of Indian costume is the unstitched costume without joining pieces of cloth by using a needle and thread, symbolizing the purity based on the cosmology of Hindu. In the unstitched costume of India, natural drapery that is the large cloth, slipped or tied on body, wrapping it affluently, is emphasized. Unstitched costume of India, based on cosmology of Hindu and the concept of purity, is still broadly worn by people under the influence of fundamentalism and conservative atmosphere. Religious idea is expressed and a beauty of concealment, emphasizing the chastity, is shown in the unstitched costume of India, while a beauty of nature is distinctively revealed in the non-structural and asymmetric drapery costume due to the unique wearing style. In addition, 'A beauty of symbolism' appears in the wearing method, color, the part of wearing, and ornament. Religion has affected overall culture that is inclusive art, aesthetics, and social structure and has contributed to the formulation of costume style. Unstitched costume of India is the unique tradition of India and identity, based on the religious idea.