• 복식
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• 제62권2호
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• pp.87-102
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• 2012

The purpose of this study is to identify conceptual constructs of well-being consciousness and appearance management behaviors, and to examine the effects of these two variables on attitudes toward Korean herbal cosmetics for Korean and Japanese consumers. A survey was carried out among female consumers between the ages of 20 and 50, and a total of 500 responses were analyzed by descriptive analysis, reliability test, t-test, and confirmatory factor analysis, structural equation modeling and multi group analysis. The results of this study were as follows: 1) The result of CFA and the reliability test on well-being consciousness and appearance management of Korean and Japanese respondents clearly showed factorial structures on each of the variant assessments. 2) In regards to the well-being consciousness, Korean and Japanese respondents highly tended to perceive well-being as a benefit to the physical health and an eco-friendly lifestyle respectively. In the area of appearance management, Korean and Japanese respondents had similar patterns that showed high scores of skin care and weight control. Both Korean and Japanese consumers showed favorable attitudes toward Korean herbal cosmetic products. 3) The consumers' well-being consciousness revealed to have positive influences on appearance management behavior. Both well-being consciousness and appearance management positively influenced attitudes toward Korean herbal cosmetics. 4) As a result of MGA, the well-being consciousness had more positive impacts on Korean respondents' attitudes toward Korean herbal cosmetics than the appearance management variable when compared to the Japanese respondents. On the other hand, appearance management had more positive impacts on Japanese respondents' attitudes to-ward Korean herbal cosmetics than well-being consciousness when compared to the Korean respondents. These results suggest that differentiated marketing strategies for Korean herbal cosmetics are crucial when targeting Korean and Japanese consumers.

• 건축역사연구
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• 제12권4호
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• pp.49-62
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• 2003

Vesely explains, the main source of our confusion and nihilism comes most probably from the ambiguous relationship between modem architecture, technology and aesthetics. Also, to overcome such crucial problems, many theorists recently emphasize to take part in cultural civilization and to preserve creative genes of great culture that is based on our interpretation of 'ethical and mythical nucleus of mankind,' rather than in technical modernization that constitutes a sort of subtle destruction of mytho-ethical nucleus of a society. They for architecture also strongly stress on a mythopoetic imagination and an ontological construction of building, which could make a form symbolic and mythical rather than mathematical and aesthetic representation. On this point, 'myth' becomes a vital idea for constructing and construing architectural form and space. And it is also one of the essential concepts to understand both the motive power of cultural continuation of place and the meaning of architecture. Nevertheless, its meaning and the citation of word in architectural essay are still obscure. It might be because the original concept of myth not only has been lain in the matter of philosophical contemplation. Thus, the intention of the research is focused on lightening the meaning of myth in architectural term. Especially, it is, first, concentrated on interpreting philosopher Ernst Cassirer's reflections which were written in order to emphasize the importance of 'mythical consciousness' for the world's cultural civilization. And, the second, it will continue to interpret the myth as a sign within the semiotic concept of Charles Sanders Peirce, and further to emphasis the significance of mythic signs for the continuance of artistic and cultural idea including architecture. The contents of the paper is not that of architectural planning and design methodology, rather architectural philosophy and epistemology. Nevertheless, in regard to architecture, the research will, against today's un-discriminated use of symbolic motifs and instrumental representation of form, suggest a concrete architectural and aesthetic theory of myth and sign, especially of the relationship between the idea of semiology and the function of cultural continuity.

• 한국패션뷰티학회지
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• 제5권3호
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• pp.105-110
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• 2007

With the beginning of seventeenth century, the men in France royal palace began to wear wigs and by eighteenth century wig became sole possession of men. Then, it had been become a satire thing filling one side of the era with the pouf that had been for women. All these things were closely related with the unstable social situation. The bourgeoisie expressed the anger for the privilege that come from the disparity of class consciousness. The reaction against the discriminative treatment by the illuminists stimulated the outbreak of the French Revolution on 14th, July in 1789. This paved way of characterizing the wig styles of the time. The symbolism of cultural-historical meaning in the west is not confined only in Europe. The worship of hair that is different from one cultural area to another had started with their own unique taboo consciousness and had developed to the form speaking for the expression of masculine, the symbol of man power and the extravagance of the privileged class.

• KIEAE Journal
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• 제14권5호
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• pp.29-38
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• 2014

The Purpose of this study is to analyze the investigation of consumer's consciousness for Han-Ok construction of community facilities in an apartment housing. The contents of this study were largely composed of two parts; First was about concept and type of 'New Han-Ok type' public building. Second was about consciousness for Han-Ok construction of community facilities in an apartment housing. The result to this study is as following: 1) the concept of 'New Han-Ok type' public building should not only be defined in terms of cultural property or Han-Ok experience facilities but daily life and practical community. 2) the consciousness for Han-Ok construction of community facilities in an apartment housing was recognized affirmatively more than 75.9%. 3) the strengths of 'New Han-Ok type' public building was as following: daycare centers & small libraries & management office-use of eco materials, senior centers-traditional maintenance, community center-ease of daylight and ventilation. 4) Weaknesses of 'New Han-Ok type' public building was as following: daycare centers-security problem, senior centers-inconvenience of space, community facilities-inconvenience of facilities, small libraries-lack of storage space, management office-inconvenience of moving line. The conscious research for 'New Han-Ok type' public building should succeed for vitalizing for Han-Ok.

• 헤리티지:역사와 과학
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• 제33권
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• pp.290-307
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• 2000

This thesis is written to point out the fact that story-teller has to be also appointed to intangible cultural treasure. For this, I compared the birth tales of king keum-wha and al-yeung with ghene-gid-dang dangshin(house-ghost) Bonpuri in Che-ju Island and the place name yeun-gi tale in Yong-ghe-won, Whan-ju gun, Cholla-buk-do. And, I examined that the latter oral narratives are very useful to interpret the meaning of the former documents. Besides, using the In-ju tale(人柱傳說), I clarified that Oral narratives reflect the Korean people's consciousness structure. Through all these, I elucidate oral narratives have the value as cultural treasure. Consequently, I maintain the professional story-tellers have to be appointed to intangible cultural treasure.

• 한국의류산업학회지
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• 제19권2호
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• pp.207-220
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• 2017

Today, the fashion industries, which are appearing in the world, can satisfy their economic needs, as well as provide and distribute their products in order to introduce sustainable methods and avoid becoming a bad influence on future generations. Recently, SPA brands have contributed to the sustainable development of society with different kinds of products, such as organic, recycled and environmental products. For this research, among different SPA brands, we chose H&M as the most representative one. Using Russian and Korean consumers as examples, we analyzed how sustainable activities affect a consumer's ethical consciousness, brand loyalty and purchase intention. The results of this study show that firstly, all sustainable activities have positive effects on the ethical consciousness of Russian and, in particular, Korean consumers. Secondly, ethical consciousness has a positive effect on brand loyalty, which, in turn, has a positive effect on purchase intention. Consequently, by adding to the existing sustainable and cultural activities, we can propose new perspectives for future research on sustainability. Due to the effect on a consumer's ethical consciousness, future research might consider ethical consciousness as the main factor. By focusing on H&M as a representative of SPA brands with Russian and Korean consumers as target audiences, we can advise global SPA brands on the direction of their sustainable activities and exporting of their products to foreign markets.

• 복식
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• 제58권10호
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• pp.112-122
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• 2008

The purposes of this study were to verify how internalization of ideal beauty stereotype and objectified body consciousness by sociocultural pressure factors had an influence on body satisfaction and examine the relation between body satisfaction and appearance management behavior. To achieve the purposes, a survey was conducted to 419 female adults, whose ages were from 18 to 29. Data were analyzed by structure equation modeling of Amos 4.0 and SPSS 10.0 program. The results of this study were summarized as follows: First, there were significant differences in sociocultural pressure, objectified body consciousness, internalization of ideal beauty stereotype, body satisfaction and appearance management behavior variables. Second, sociocultural pressure factors such as, family, friends, media had a positive effect on objectification that female adults saw themselves from the viewpoint of a watcher; when females more highly recognized sociocultural pressure like family, friends and media, their satisfaction with body became lower. Third, when females had high tendency of objectification and high body satisfaction, they affirmatively managed their appearance.

• 복식
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• 제54권3호
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• pp.129-143
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• 2004

The beauty of the body could separately be defined from area to area, but there can't be any universal definition of it that is applicable throughout the world. The modern discourses on the body have frequently dealt with that, and the beauty of the body should be studied in light of sociocultural background. In today's world fashion industry, the body is represented in various ways, and how to express the body itself is considered from diverse perspectives. As it's now required to approach to fashion from the sociocultural standpoint of the body. a semiotic interpretation method was introduced. The reason was that from the viewpoint of semiotics, the beauty of the body has different implications for society as cultural sign, and they also could be regarded as sociocultural codes. In order to improve new light on the aesthetic consciousness of the body and how it's represented in modern fashion, earlier studies and existing theories were examined. The semiotic interpretation method was used to find out what the aesthetic consciousness of the body stood for and what implication it had for fashion. And in which way fashion represented aesthetic consciousness, including satire, pleasure, grotesque and decadence, through the body was examined. Fashion creates an artificial beauty of the body, and change in the body is followed by change in fashion.

• 패션비즈니스
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• 제15권3호
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• pp.156-165
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• 2011

The purpose of this study was to examine the influence of major variables and their relationship with the males' appearance consciousness that affect the men's cosmetic consumption. Also, the study also intended to verify the differences of men's cosmetic consumption between Chinese and Thai males. The samples consisted of 200 males who ranged in age from 18 to 35 years (M=24.64). One hundred participants were Thai and one hundred were Chinese. Based on literature review, six research questions were proposed. For data analysis, descriptive statistics, factor analysis, t-test, and multiple regression were used for this study. As the results, the sociocultural attitudes of consumers towards their appearance are positively relevant to the self-esteem and public self consciousness. Also, appearance consciousness such as appearance evaluation and appearance orientation led more cosmetic consumption. Chinese males revealed higher scores on public self-consciousness, appearance orientation, and sociocultural attitudes toward appearance than Thai males. Based on these results, some implications for global cosmetic markets would be suggested.

• 한국가정과교육학회지
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• 제22권2호
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• pp.15-30
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• 2010

본 연구는 중학생의 양성평등의식의 경향과 양성평등의식에 영향을 미치는 변인을 탐색함으로써 중학생의 양성평등의식 교육에 도움을 줄 수 있는 기초 자료를 제공하고자 한다. 이를 위해 전라북도 소재 중소도시(전주) 3개 학교, 읍 면지역(고창) 3개 학교 등 6개 중학교 1, 2, 3학년 남녀학생 1201명을 대상으로 구조화된 질문지를 사용하여 조사를 실시하였으며, 수집된 자료는 SPSS/PC WIN 14.0 프로그램을 활용하여 분석하였다. 본 연구의 결과를 요약하면 다음과 같다. 첫째, 중학생의 양성평등의식은 전체 3.89, 가정생활 영역 3.88, 학교생활 영역 3.92, 직업생활 영역 4.04, 사회문화생활 영역 3.70으로 모두 양성평등의식이 높게 나타났다. 또한 여학생의 양성평등의식이 모든 영역에서 남학생 보다 더 높게 나타났다. 둘째, 중학생의 양성평등의식에 대한 관련 변인들의 영향력을 살펴보면 중학생의 가정생활영역 양성평등의식은 남학생보다는 여학생이, 모 양성평등 정도가 높을수록, 바람직한 양성평등을 위해서는 남녀공학이 좋다고 응답한 경우, 호주제 폐지 인지 정도가 높을수록, 사회 양성평등 정도가 낮을수록 높았다. 중학생의 학교생활영역 양성평등의식은 남학생 보다는 여학생이, 모 양성평등 정도가 높을수록, 담임 양성평등 정도가 높을수록, 학교에서의 양성평등의식 교육이 충분하지 않다고 느낄수록, 바람직한 양성평등을 위해서는 남녀공학이 좋다고 응답한 경우, 호주제 폐지 인지 정도가 높을수록, 사회 양성평등 정도가 낮을수록 높았다. 중학생의 직업생활영역 양성평등의식은 남학생 보다는 여학생이, 모 양성평등 정도가 높을수록, 담임 양성평등 정도가 높을수록, 바람직한 양성평등을 위해서는 남녀공학이 좋다고 응답한 경우, 호주제 폐지 인지 정도가 높을수록, 사회 양성평등 정도가 낮을수록 높았다. 중학생의 사회문화생활영역 양성평등의식은 남학생 보다는 여학생이, 담임 양성평등 정도가 높을수록, 친구 양성평등 정도가 높을수록, 바람직한 양성평등을 위해서는 남녀공학이 좋다고 응답한 경우, 호주제 폐지 인지 정도가 높을수록, 사회 양성평등 정도가 낮을수록 높았다. 중학생의 전체 양성평등의식은 남학생 보다는 여학생이, 모 양성평등 정도가 높을수록, 담임 양성평등 정도가 높을수록, 학교에서의 양성평등의식 교육이 충분하지 않다고 느낄수록, 바람직한 양성평등을 위해서는 남녀공학이 좋다고 응답한 경우, 호주제 폐지인지 정도가 높을수록, 사회 양성평등 정도가 낮을수록 높았다.