• Title/Summary/Keyword: Cultural Analysis

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Research on Core Competence of Cultural Industry in Korea

  • Li, Yu;Li, Hao
    • Asian Journal of Business Environment
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    • v.7 no.2
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    • pp.17-20
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    • 2017
  • Purpose - This paper will go deep into the analysis of Korean Cultural industry development, and the result of the analysis shows that the cultural value of cultural product, competitive product lines and mature Market Mechanism are core competences of Korean Cultural industry. Research design, data, and methodology - This is a case study in the era of knowledge based economy, Cultural industry has become a new increasing point of economic development. Cultural industry, commonly regarded as an industry with high-ended value, is occupying more important role in economic development and social welfare promotion process. Results - Moreover the increasingly important role of cultural industry will hopefully help to promote industrial upgrading process and finally become a driving force for economic growth and technological innovation. During the process of cultural development, improving core competence of Cultural industry is a key consideration to help the development of Cultural industry in a positive way. Conclusions - From the study above, we find that in order to ensure sustainable development of Cultural industry, emphasis should be put on finding and improving core competence. Core competence of Korean Cultural industry is important and inspiring to the development of Chinese Cultural industry and regional integration in the East Asian area.

Digital Application of Intangible Cultural Heritage from the Perspective of Cultural Ecology

  • Jing, Xiuli;Tan, Fang;Zhang, Mu
    • Journal of Smart Tourism
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    • v.1 no.1
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    • pp.41-52
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    • 2021
  • This paper explored the digital application of intangible cultural heritage from the perspective of cultural ecology. Through field investigations, combined with cultural ecology theory, an ontology-based semantic web technology was proposed, and Nanjing "Yunjin" brocade weaving technique was selected as the research object. The specific steps were as follows: First, based on the field surveys and cultural ecology theory, the intangible cultural ecological environment was divided into natural and social environments. Next, constructing the intangible cultural heritage ontology was constructed, including the collection and collation of Nanjing Yunjin weaving technique knowledge corpus, based on user needs analysis and corpus analysis, CIDOC CRM was used to create rules to build the ontology. Finally, based on the MediaWiki platform and Semantic MediaWiki, the semantic web model of the intangible cultural heritage was designed, and its semantic retrieval function was realized, thereby achieving the practical application of intangible cultural heritage digitization. Based on the perspective of cultural ecology, a set of intangible digital application models was proposed, which expanded the digital application of the cultural ecology theory, verified the application of this model in the sustainable development of cultural tourism, and provided reference for the sustainable development of cultural tourism.

The Effect of the Cultural Service Attributes and Cultural Consumption Propensity on the Cultural Services Satisfaction : Focused on Performance and Exhibit (소비자의 문화소비성향과 문화서비스속성이 문화서비스만족도에 미치는 영향 -공연, 전시를 중심으로-)

  • Ju, Young-Ae;Hong, Young-Yun
    • The Journal of the Korea Contents Association
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    • v.16 no.12
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    • pp.244-257
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    • 2016
  • This study investigates the effect of cultural service attributes and cultural consumption propensity on the cultural services satisfaction. Data was analyzed with factor analysis, cluster analysis, one-way ANOVA, cross tabulation analysis, regression analysis with SPSS ver. 18.0. The results were summarized as follows. The importance of cultural service attributes according to the type of cultural consumption patterns varied. And the cultural service attributes has positive influence on cultural services satisfaction in performance and exhibit. The result of this study can be used as a basic data for cultural service satisfaction by helping the understanding of increasing consumer satisfaction.

The Analysis of Images and Preference on Cultural Products based on Baekje Traditional Culture - Focused on Adolescents - (백제의 전통문화를 활용한 문화상품의 이미지와 선호도 분석 - 10대 청소년을 중심으로 -)

  • Lee, Mi-Sook
    • Journal of the Korea Fashion and Costume Design Association
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    • v.18 no.3
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    • pp.85-98
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    • 2016
  • The purpose of this study was to investigate the adolescents' images and preference on cultural products based on Baekje traditional culture focused on adolescents. The subjects were 421 adolescents in Daejeon and Chungnam province. The measuring instruments was stimuli of cultural products and a questionnaire with semantic differential scales of image of cultural products, preference, product evaluation criteria, and subjects' demographics characteristics. The data were analyzed by Cronbach's ${\alpha}$, factor analysis, t-test, ANOVA, Duncan's multiple range test, and regression analysis using SPSS program. The results were as follows. First, 3 factors(attractiveness, interest, gentleness) were emerged on images of cultural products based on Baekje tradition culture, however, the current products could not convey affectively the attractive and gentle image of baekje traditional culture. Second, the preference of the Baekje cultural products was evaluated low, and especially design and price was rated low in the evaluation criteria. Third, preference was related with the 3 image factors, and attractiveness factor was showed highly positive effects on preference of cultural products. The implication of this study was to provide the useful cultural product development plan for adolescents, and the research results suggested that modern and individual design, unique traditional pattern, resonable price, and practicality have to be considered to develop successful cultural products for adolescents.

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A Ten-Year Analytical Comparative Study on the International Journal of Consumer Studies

  • Shin, Dongjin
    • Journal of Distribution Science
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    • v.12 no.7
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    • pp.63-75
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    • 2014
  • Purpose - This study analyzes topics discussed in the International Journal of Consumer Studies through a content analysis, to reveal the impact of cross-cultural management in consumer research. Research Design, Data, and Methodology - The International Journal of Consumer Studies has the highest impact factor among international consumer journals, and was chosen for research. This study investigated 712 articles, covering a ten-year period. Results - A total of 82 articles were found to be related to cross-cultural management, out of 712 articles. This shows a need for improvement in the area of cross-cultural management, and implies that the discipline of cross-cultural management will continue to have a significant impact on consumer studies. Conclusions - While content analyses have been conducted in the area of consumer research in the past, a comparative content analysis in the International Journal of Consumer Studies is unprecedented. This study offers insights on the comparative analysis of general articles and articles related to cross-cultural management, which will be useful reference points for future global markets and fields in distribution and consumer research.

Semantic Network Analysis of Trends in Hyundai Motor's Corporate Cultural Marketing (언어 네트워크 분석을 통한 현대자동차의 기업 문화마케팅 변화 연구)

  • Kim, Junghyun;Lee, Jin Woo
    • Korean Association of Arts Management
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    • no.51
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    • pp.75-102
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    • 2019
  • This study aims to figure out the progression of Hyundai motor's corporate cultural marketing by conducting semantic network analysis. Although the previous research has focused on conception, categorization, impact, and performance of cultural marketing, they hardly pay attention to changes in cultural marketing over time. To explore the identified gap, we collected 2,315 articles concerning Hyundai motor's cultural marketing on daily newspapers printed from 2001 to 2018. The 18-year time period was classified into four periods, and lists of words were extracted and analyzed by Korean language analysis program, Textom and social network analysis program, called 'UCINET'. The outcome of our analysis indicates that Hyundai Motor's cultural marketing has been developed from the strategy of merely increasing sales to the means of distinguishing their corporate and brand identity. In the early 2000s, the words 'customer', 'The Age of Great Paintings: Rembrandt and the 17th century Dutch paintings', and 'performances' were extracted with high frequency. It shows Hyundai Motor held performance-oriented events and provided benefits to specific consumer groups under the type of 'Cultural Promotion'. In addition, as the exhibition sponsored by Hyundai motor was reported in the media with high publicity effect, the concept of 'Cultural Support' is also emerged. In the late 2000s, the top exposures were 'Seoul Arts Center' and 'Seoul Metropolitan Symphony Orchestra'. Under the concept of 'Cultural Support', both organizations and cultural events were sponsored by Hyundai motor. Hyundai Motor has the tendency to cooperate with high profile parties who have already accomplished high publicities to attract social interests and issues. In the early 2010s, Hyundai Motor created cultural marketing brand and space ('Brilliant' and 'Hyundai Art Hall') that broadened the potential target groups, which represented both 'Cultural Support' and 'Cultural Enterprise'. In the middle and late of the 2010s, as shown by the high frequency of 'brand' and 'global', Hyundai Motor has focused on the global market and viewpoint has expanded to brand building focusing on the type of 'Cultural Enterprise'.

The Impact of Cultural Differences Upon the Export of Korean Broadcasting Contents : An Empirical Approach (한국 방송 콘텐츠 수출에 영향을 주는 문화적 차이에 대한 실증 연구)

  • Kim, Tae Ha;Oh, Min Jin;Kim, Tae Jun;Lim, Byung Ha
    • Journal of Information Technology Applications and Management
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    • v.19 no.4
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    • pp.171-184
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    • 2012
  • We suggest that cultural differences among nations should have a significant impact upon the exports of Korean broadcasting contents due to the fact that production and consumption of the contents are influenced by their own cultural aspects. Based on Hofstede's cultural dimensions frequently cited in the literature, we perform empirical analysis to identify the impact of cultural dimensions upon the export amounts by investigating four-year export data of Korean broadcasting industry. In our research model, Hofstede's cultural dimensions and GDP per capita are independent variables and a genre of broadcasting contents is used as a moderating variable. We find in our analysis that three cultural dimensions such as individualism, uncertainty avoidance, masculinity significantly affect the export amount but do not find the impact of power distance.

Material Analysis and Conservation Treatment for Mother-of-Pearl Floor Mirror at Daejojeon Hall of Changdeokgung Palace, Korea

  • Park, Su Zin;Hwang, In Sun;Yoon, Eun young;Lee, Jang Jon;Song, Ji Ae
    • Journal of Conservation Science
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    • v.35 no.1
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    • pp.61-70
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    • 2019
  • In this study, a scientific survey on the material of the mother-of-pearl floor mirror was conducted and conservation treatment processes were introduced. The survey results showed that the mother-of-pearl floor mirror in Daejojeon Hall of Changdeokgung is made of Dalbergia spp., and repair work seems to be done later with shorea spp. FT-IR analysis results showed that the varnishing is similar to the spectrum of lacquer. The metal wheels and metal line decorations set with mother-of-pearl were found to be made of brass based on XRF analysis, and the ingredient ratio showed that these were made in modern times. Foreign materials were stuck on the surface of the mother-of-pearl floor mirror before conservation treatment, which was in a structurally unstable condition owing to some missing submaterials. Conservation treatment was conducted on the damaged area to restore the mirror to its original appearance by using the same species of wood determined from the data obtained through the scientific survey.

A Cultural Approach to China's Politics: Cultural Code and Political Orientation (对于中国政治的文化论接近: 文化代码与政治倾向)

  • Joo, Jang-hwan
    • Analyses & Alternatives
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    • v.4 no.2
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    • pp.133-162
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    • 2020
  • This article examines China's political characteristics from a cultural perspective. First, it demonstrates the usefulness of the semiotic model through comparative analysis of various political and cultural research methods. Next, this model is used to analyze the representative religions of China, Confucianism and Taoism. Lastly, it analyzes the influence of the cultural codes derived through this on Chinese politics. In conclusion, China has a monolithic cultural code that seeks harmony with transcendental order centered on secular order. It is analyzed that the cultural code of this characteristic had an influence on the orientations of non-rationalization and realism.

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An analysis and teaching of cultural contents in the first-grade High School English textbooks (고등학교 1학년 교과서에 나타난 문화소재 분석과 지도방안)

  • Im, Byung-Bin;Gu, So-Young
    • English Language & Literature Teaching
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    • v.11 no.1
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    • pp.155-177
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    • 2005
  • In the EFL context, Korean students don't have enough opportunities to directly experience the target culture, prompting the need to offer some well-organized culture education in class. The goals of this study are to analyze how many cultural contents are reflected in High School English textbooks and to suggest an implication for cultural learning. These textbooks were carefully examined, focusing on the cultural contents, by four categories: 'cultural skill section', 'cultural patterns', 'related language skills', and 'target countries'. The results of the analysis were like the following: First, although many of the textbooks are dealing with the culture skill sections, their contents were still wanting consistency and were small in quantity. Second, as for the cultural patterns, the pages dealing with behavioral culture were 43%, spiritual culture, 35.7%, material culture, 21.3%. Third, as for the related language skills, the cultural contents in the textbooks were organized in the order of listening, reading, speaking, writing, and cultural skill sections. Since it is impossible to separate language skills from culture, we suggest that the aspects of target culture should be incorporated in various forms into the learning situations. Fourth, as for the issue of target countries, the contents about the general or whole English culture were insufficient. So we suggest that English textbooks should play an essential role in providing students with various cultural information about various English speaking countries.

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