• Title/Summary/Keyword: Crowd funding

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Success and Failure Case Analysis of Crowdfunding : Focused on Community Art Project (크라우드펀딩의 성공·실패 사례분석 : 커뮤니티 아트 프로젝트를 중심으로)

  • Kwon, Hyeog-In;Lee, Seoung-Ha;Na, Yun-Bin
    • The Journal of the Korea Contents Association
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    • v.14 no.7
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    • pp.125-136
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    • 2014
  • The purpose of this study is to derive a implications for and analysis a CrowdFunding cases in order to activate domestic Community Art. First, in the area of culture and art of CrowdFunding platform, search for Community Art' projects were selected examples of success and failure. As a result, differences in sample were compared in five items of Confidence & Information & Communication & Content & Benefit aspect etc,. Additional total analysis result, Genre and Period, clear differences in terms of compensation and Promotion occurred, as well as the need to develop new goods and services compensation was raised. Based on these implications, this study is to be a practical implication to Community Art of difficult to create its own fundraising. On the other hand, we suspect the environment of the domestic previous research related to the evaluation of Community Art is insufficient, and so must be concurrent also study the framework of analysis and systematic evaluation to complement these parts in the future.

Technology valuation utilizing crowd sourcing approach (크라우드 소싱 접근법을 활용한 기술가치 평가)

  • Choi, Jieun;Lee, Hwansoo
    • Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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    • v.6 no.6
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    • pp.403-412
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    • 2016
  • As transaction and investment using technology are vitalized, the need for objective standards for the technology is increasing. Current technology value evaluation system is limited lacking reliability and objectivity. Besides the traditional evaluation methodology which are market approach, income approach and cost approach other diverse evaluation methodology such as real option method and royalty calculation method are being studied; however currently there are no dominant evaluation methodology in the market. Same value evaluation system cannot be applied between similar technologies because value of technology is relatively decided based on the target. Approaching through collective intelligence and crowd sourcing, in meaning of majority participant's decision can make objective and better result than handful of experts, suggest alternative to problems of such matter above. By grafting the four types of crowd sourcing model which are Wisdom, Voting, Funding and Creation, this paper will discuss the ways to enhance the objectivity of technology evaluation through direct evaluation utilizing expert group and the public's indirect evaluation.

Creative Project and Reward Based Crowdfunding:Determinants of Success (창의적 프로젝트와 후원형 크라우드펀딩: 성공요인)

  • Chun, Hesuk
    • The Journal of the Korea Contents Association
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    • v.15 no.5
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    • pp.560-569
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    • 2015
  • Crowd funding is the method of raising money for a project, companies from a large group of people via the Internet, in return for future products or equity. Kickstarter is the largest and most successful crowdfunding site where creative projects raise reward based funding. Drawing on dataset of 80,267 projects with combined funding over $1.3b from 8.1m people, this paper suggest that backer select project based on their preference on the project, instead profitability of the project. It suggests that well-established platform and big size of network increases the chance of success of the project due to a ripple effect and blockbuster effects. Clear communication about the project's idea and goal is highly correlated with success. Regular communication on the project site, such as by constant progress updates, helps the success of the project. Equity-based crowdfunding is emerging as an innovative means of raising capital for businesses, so it has been receiving a lot of attention and expectation from the government and the market. The findings of this paper and others will help to get some understanding and insight into equity-based crowdfunding. However, Kickstarter differs from equity-based crowdfunding in the goals of the backers. Kickstarter's backers are not investors, they are contributors. To understand equity-based crowdfunding, the subject will need further study.

Effect of Perceived Risk, Perceived Benefit, and Korea Wave to Crowdfunding Participation in China (중국 소비자의 크라우드 펀딩 참여에 있어 지각된 위험, 지각된 이익, 한류문화콘텐츠의 영향에 관한 연구)

  • Lee, Han-Suk
    • The Journal of the Korea Contents Association
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    • v.16 no.1
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    • pp.204-213
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    • 2016
  • Crowd funding can be understood that consumers are participated in production process before real commercialization. These days there are some expectancy and worry about foreign capital influence to Korea Wave. This study is to find out the possibility that Korea Wave can lead to investment to make new cultural contents and find possibility as new investment funding source. Expecially this research did survey at Gwangjou in China with 20s and find their possibility to invest money for crowd funding related to Korea Wave and we evaluate consumer's Korea Wave preference. The results showed that with more preference of Korea Wave decrease consumer's perceived risk and increase consumer's perceived benefit. With this research we can find some possibility of motive for consumer's direct investment to Korea Wave project in Korea.

A Study on Design-Centric Crowd Funding System (디자인 중심 크라우드 펀딩 시스템에 관한 연구)

  • Lee, Jang-Woo;Lim, Ji-Hyun;Park, Geun-Baek
    • Proceedings of the Korea Information Processing Society Conference
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    • 2017.11a
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    • pp.382-385
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    • 2017
  • 제품 자체는 좋으나, 판로확보 및 디자인역량에 어려움을 지닌 기업을 대상으로 제품의 디자인과 문제점을 보강하여 판매할 수 있는 새로운 개념의 마켓 플레이스에 대한 요구사항이 증가하고 있다. 본 논문에서는 제조사와 디자인 기업을 연결하기 위한 플랫폼 역할을 수행할 수 있는 크라우드 펀딩 시스템의 요구사항을 분석하고 이를 적용한 디자인 중심 크라우드 펀딩 시스템의 설계 및 구현 방안을 제안하고자 한다.

A Study on Utilization of Private Capital for Efficient Highway Pavement Management (효율적인 고속도로 유지관리를 위한 민간자본 활용방안 연구)

  • Lee, Inbum;Lee, Yongjun;Park, Samjae;Cho, Hyunje;Lee, Minjae
    • Korean Journal of Construction Engineering and Management
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    • v.19 no.1
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    • pp.3-11
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    • 2018
  • In order to find methods to encourage active private participation for efficient road maintenance, this study examined the status of the road improvement project and the development of the private capital utilization improvement project. Based on this, the study conducted a case study and a financial feasibility study that applied the new business method and selected the applicable business method. As a result, it is analyzed that the method of using Crowd Funding is more advantageous than the private scheme of the private capital utilization improvement project. This is because it will be highly effective in raising funds from users of highway users, especially users of improvement projects. In addition, it can also mean that the road users who suffer from inconvenience due to the construction can return the toll profit of road construction to the user.

Social Network Services and Performing Arts: Value and potential of its application (소셜 네트워크 서비스와 공연예술: 활용가치와 가능성)

  • Choi, Hyun Ju;Ahn, Byung Ju
    • Knowledge Management Research
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    • v.12 no.5
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    • pp.59-69
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    • 2011
  • The popularity of the social media has enabled growth of the social network, which has a big impact on culture and arts sector. The impact is based on the fact that news and evaluation of performances are communicated actively through the use of on-line community, and that the advent of social commerce makes more people see better performance at a lower price. Besides, collaboration programs called Social Sourcing are springing up in the arts sector, and there is Crowd Funding for culture & arts which is a desirable form of social funding. In this way social media and social network service (SNS) have huge social influence not only on the performing arts sector but also on the whole culture and arts sector, and are expected to have growing dominance. With SNS - which opened new marketing, publicity and donation system not only for the whole society but also for the culture and arts sector - in mind, this paper handles the topics on understanding of close relationship between SNS and performing arts, and on its current usage, value and endless possibilities. By presenting the practical value and the possibilities, this paper will help in making smooth the communication between stakeholders and audience of performing arts, in making effective the means of performance delivery, and in making enlarged the mutual understanding between performers and audience. This paper will also be the basis of an alternative means, which presents the performing arts sector with possibilities to get out of the chronic deficit.

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Exploratory Analysis of Platform Government Research (플랫폼 정부 연구의 탐색적 분석)

  • Shin, Sun-Young;Suh, Chang-Kyo
    • The Journal of Information Systems
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    • v.29 no.1
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    • pp.159-179
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    • 2020
  • Purpose: We present a scientometric review of the literature on platform government to serve three primary purposes: First, to cluster researches on platform government based on the research issues; second, to identify the major papers, authors, and keywords in the domain; and third, to explore the promising research areas of platform government. Design/methodology/approach: We collected the platform government research from Web of Science, and analyzed 1,536 articles that was published during time span of 1998-2019. Next, co-citation networks are constructed and analyzed by using CiteSpace to visualize the domain clusters and dynamic research trends in the platform government domain. Findings: We identified 13 sub areas of the platform government research: global investigation, consumer product quality, digital agora, civic crowd funding, and open data use etc. We also visualize the top 20 references with the strongest citation bursts, co-authors network, co-occurring keyword network, and timeline of co-citation clusters.

The "open incubation model": deriving community-driven value and innovation in the incubation process

  • Xenia, Ziouvelou;Eri, Giannaka;Raimund, Brochler
    • World Technopolis Review
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    • v.4 no.1
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    • pp.11-22
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    • 2015
  • Globalization, increasing technological advancements and dynamic knowledge diffusion are moving our world closer together at a unique scale and pace. At the same time, our rapidly changing society is confronted with major challenges ranging from demographic to economic ones; challenges that necessitate highly innovative solutions, forcing us to reconsider the way that we actually innovate and create shared value. As such the linear, centralized innovation models of the past need to be replaced with new approaches; approaches that are based upon an open and collaborative, global network perspective where all innovation actors strategically network and collaborate, openly distribute their ideas and co-innovate/co-create in a global context utilizing our society's full innovation potential (Innovation 4.0 - Open Innovation 2.0). These emerging innovation paradigms create "an opportunity for a new entrepreneurial renaissance which can drive a Cambrian like explosion of sustainable wealth creation" (Curley 2013). Thus, in order to materialize this entrepreneurial renaissance, it is critical not only to value but also to actively employ this new innovation paradigms so as to derive community-driven shared value that stems from global innovation networks. This paper argues that there is a gap in existing business incubation model that needs to be filled, in that the innovation and entrepreneurship community cannot afford to ignore the emerging innovation paradigms and rely upon closed incubation models but has to adopt an "open incubation" (Ziouvelou 2013). The open incubation model is based on the principles of open innovation, crowdsourcing and co-creation of shared value and enables individual users and innovation stakeholders to strategically network, find collaborators and partners, co-create ideas and prototypes, share their ideas/prototypes and utilize the wisdom of the crowd to assess the value of these project ideas/prototypes, while at the same time find connections/partners, business and technical information, knowledge on start-up related topics, online tools, online content, open data and open educational material and most importantly access to capital and crowd-funding. By introducing a new incubation phase, namely the "interest phase", open incubation bridges the gap between entrepreneurial need and action and addresses the wantpreneurial needs during the innovation conception phase. In this context one such ecosystem that aligns fully with the open incubation model and theoretical approach, is the VOICE ecosystem. VOICE is an international, community-driven innovation and entrepreneurship ecosystem based on open innovation, crowdsourcing and co-creation principles that has no physical location as opposed to traditional business incubators. VOICE aims to tap into the collective intelligence of the crowd and turn their entrepreneurial interest or need into a collaborative project that will result into a prototype and to a successful "crowd-venture".

Seeking Platform Finance as an Alternative Model of Financing for Small and Medium Enterprises in Korea (중소기업 대안금융으로서 플랫폼 금융의 모색)

  • Chung, Jay M.;Park, Jaesung James
    • The Journal of Small Business Innovation
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    • v.20 no.3
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    • pp.49-68
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    • 2017
  • Platform finance is emerging as an alternative finance for SMEs by suggesting a new funding source based on a new technology named FinTech. The essence of this business is the adapting ICT challenges to the financial industry that can adequately reflect risk assessment using Big Data and effectively meet individual risk-return preference. Thus, this is evolving as an alternative to existing finance in the form of P2P loans for Micro Enterprises and supply-chain finance for SMEs that need more working capital. Platform finance in Korea, however, is still at an infant stage and requires policy support. This can be summarized as follows: "Participation of institutional investors and the public sector," meaning that public investors provide seed money for the private investors to crowd in for platform finance. "Negative system in financial regulations," with current regulations to be deferred for new projects, such as Sandbox in the UK. In addition, "Environment for generous use of data," allowing discretionary data sharing for new products," and "Spreading alternative investments," fostering platform finance products as alternative investments in the low interest-rate era.

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