• Title/Summary/Keyword: Creation and Technology

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Convergence Types of Small and Medium Companies Understood Through Convergence Research Development (융합연구개발 성공사례에서 파악한 중소기업 융합유형)

  • Han, Na-Young;Hong, Jae-Bum
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.7 no.2
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    • pp.19-24
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    • 2012
  • This study clearly defined the idea of convergence of small and medium companies and convergence types and understood convergence case of small and medium companies for each type in order to help enhancement of competitiveness of small and medium companies. The convergence type of small and medium companies accepted two levels including technology and industry and value improvement and creation suggested by Deloitte(2009) and it was classified into technology improvement-market expansion type, technology improvement-market creation type, technology creation-market expansion type, and technology creation-market creation type based on the companies introduced in the excellent casebook of convergence and integration technology development business of small and medium companies(August 2011). As a result, it was shown as 5 cases of technology improvement-market expansion, 4 cases of technology improvement-market creation, 3 cases of technology creation-market expansion, and 1 case of technology creation-market creation among the total 13 cases. Therefore, small and medium companies are focusing on technology improvement than technology creation and market expansion than market creation. What we can understand through cases analysis on convergence types of small and medium company is that it is very difficult for small and medium companies to create new technology or new market through convergence. Thus, small and medium companies consider market expansion through technology improvement as the objective and result of convergence. It is important to create new technology or new industry to cultivate new growth engines of the nation, but policy support that cares about reality of small and medium companies must be considered at the same time.

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A Study on the Consumer Use Effect of AR Fashion Retail Technology: Moderating Effect of Technology Readiness (증강현실 패션 소매기술 특성의 소비자 사용효과에 관한 연구: 기술 준비도의 조절효과)

  • Park, Hyun-Hee
    • Fashion & Textile Research Journal
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    • v.21 no.6
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    • pp.730-742
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    • 2019
  • This study investigated the influence of the perceived characteristics of AR fashion retail technology on value co-creation and continued use intention. This study also examines the moderating role of technology readiness in the effects of the perceived characteristics of AR fashion retail technology on value co-creation. A total of 241 university students who had experience using AR fashion retail technology completed the questionnaire. The results were as follows. First, there were five factors in the perceived characteristics of AR fashion retail technology: presence, aesthetic attractiveness, ease of use, shopping usefulness, and perceived enjoyment. Second, aesthetic attractiveness, shopping usefulness, and perceived enjoyment had positive impacts on value co-creation. Third, value co-creation had a positive impact on continued use intention of AR retail technology. Fourth, there were significant differences in the effect of aesthetic attractiveness and shopping usefulness on value co-creation by the innovativeness dimension of technology readiness. Fifth, there was a significant difference in the effect of ease of use on value co-creation by the optimism dimension of technology readiness. The results of this study should provide guidance for marketers or retailers interested in the application of AR fashion retail technology in their stores.

The relationship between Customized SMEs R&D Support and Job Creation

  • Bae, Sang-Jin;Ko, Chang-Ryong
    • The Journal of Economics, Marketing and Management
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    • v.6 no.1
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    • pp.17-24
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    • 2018
  • Purpose - Major countries in the world continue to grow up without employment by the economy opening, more investment in foreign countries and technical innovation. Nevertheless, SMEs have job creation continuously. As this result, support for SMEs that is the source of job creation has increased attention. However, previous research between SMEs and job-creating is limited to the job creation effect of comparing with large companies, and R&D investment effect including government support. Also, many research provides the different result of correlation with technology innovation and job creation. Therefore, previous research has insufficient to explain job creation by which in the technology commercialization stage and the job-specific workforce. Research design, data, and Methodology - This study investigated the impact of customized R&D support upon job creation by using questionnaires of SMEs R&D service of K-Institution from 2009 to 2013. In detail, we analyzed the relationship between the technology commercialization stage and the usefulness of customized R&D support. Also, we added the analyzed the relationship between the usefulness of customized R&D support and the job-specific workforce. Results - Research result, Job creation had a significant relation to the usefulness of customized R&D support in product design stage and mass production stage. Also, R&D worker and production worker correlated with the usefulness of customized R&D support. These results indicate the importance of hiring R&D workers and production workers at the higher technology readiness. Conclusions -Therefore, this study suggests some implications for the government's SMEs support policy and the solve employment problems such as youth unemployment.

Co-creation and Personalization as Incentive Mechanisms of Utilizing External Innovation Sources: Which Performs Better?

  • Lee, Sangjic;Nishiyama, Kohei;Kimita, Koji;Nishino, Nariaki
    • Asian Journal of Innovation and Policy
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    • v.10 no.3
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    • pp.274-293
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    • 2021
  • Utilizing outside knowledge for innovation is an important task for companies in the competitive economy. Due to the rapid advance in the internet communication technology, the number and quality of innovation sourcing methods are increasing. We select co-creation, personalization and in-house R&D as the representative forms of innovation sourcing and suggest a game theory model that enables the comparative analysis between them. The decision and surplus outcome of the innovation mechanisms are compared under various settings of the input parameters of the model. The stakeholders voluntarily participate into all mechanisms when the product price is moderately high and the participation cost is low, while co-creation is the only feasible one when the product quality is niche. When the participation cost is relatively high, personalization outperforms co-creation.

A Study on the Relationship between ICT Usage and Job Creation in Service Industries (ICT 활용과 서비스산업 일자리창출 관계 연구)

  • Kim, Hyunsoo
    • Journal of Information Technology Services
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    • v.14 no.1
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    • pp.41-51
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    • 2015
  • The purpose of this research is to investigate the relationship between job creation and ICT usage in service industries. This research is particularly important because job creation is one of the most critical issues for the country. With technology innovation and system integration, manufacturing industries do not create enough employment, therefore, the society relies on service industries for creating job opportunities. Until now, due to limitations, analysis of job creation in service industries through ICT usage has not been investigated in depth. Thus, development of an effective ICT support policy was impossible. In this research, we used seven methods to investigate overall relationship between ICT usage level and job creation. A rule of large numbers has been applied to reach conclusion. Through this research, the government can focus its investment on service industries where job creation rate is the highest. We can expect both reinforcement in competitiveness of our service industry and continuous creation in employment, eventually leading to a virtuous cycle.

An User-driven Service Creation Architecture in Consumer Networking Environments (소비자 네트워킹 환경에서의 사용자 주도 서비스의 효율적 생성)

  • Jung, Yuchul;Kim, Jin-Young;Lee, Hyejin;Kim, Kwang-Young;Suh, Dongjun
    • Journal of Digital Contents Society
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    • v.17 no.6
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    • pp.479-487
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    • 2016
  • In a Web 2.0 context, users are exposed to numerous smart devices and services that allow real-time interaction between users (or consumers) and developers (or producers). For the provisioning of new user-created services based on user's context, the data management of service creation experiences becomes a non-trivial task. This article introduces a data model for service creation and then proposes a service creation management architecture which enables new service creation using the data model, the management of the service creation data, and the semantic service discovery across internal/external service repositories. The article also explains the use of the proposed architecture with two different scenarios: home and mobile environments. The proposed architecture for service creation data management offers consistent and seamless handling of the service creation data throughout its usage lifecycle.

Analysis and Design of Co-creation Platform Software by Object-Oriented Analysis Method (객체지향 분석 방법에 의한 Co-Creation 플랫폼 소프트웨어의 분석 및 설계)

  • Cho, Byung-Ho;Ahn, Heui-Hak
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.16 no.6
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    • pp.75-81
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    • 2016
  • My proposed Co-creation platform software analysis and design method in my paper, presents build technology of co-creation platform using Co-creation concepts refer to all process from products' idea level to products' design, manufacturing and marketing level. And this method can be possible to design and implement to be interlocked with company's cloud service and system through own SNS functions and OPEN API to build co-creation platform. Also owing to apply Wiki technology in the process of idea modification and completion level and provide cooperative work tools of story-board prototyping, it can be participate actively in the design process with customer and stakeholder together and realize functions to apply opinions. Therefore, Co-creation platform software analysis and design by objected-oriented analysis method is presented to show these design process effectively.

A Conceptual Framework for Value Co-creation in an Innovation Ecosystem: The Case of Technology-based Collaboration Network

  • Han, Eunjung;Hong, Soon-Goo
    • Journal of Korea Society of Industrial Information Systems
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    • v.22 no.4
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    • pp.29-43
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    • 2017
  • Innovation Cosystems are Conceptualized as Organizational Networks of Economic Actors, Technologies and Social Contexts that Interact for Knowledge Production, use, and Adaptation. This Paper Proposed a Conceptual Framework to Describe Value Co-creation of Organizational Networks Engaged in Technology Innovation. We Adopted Theory-Based Approach by Integrating the Perspective of Service-Dominant (S-D) Logic Into the Evolutionary Model of the Triple Helix. The Framework Gives a Plausible Explanation on how Actors Collaborate to Create Value in Dynamic Contexts of an Innovation Ecosystem. The Innovation Ecosystem can be Considered as a Composite of Sub-Ecosystems, Including Knowledge, Sectoral, and Business Ecosystems. When these Sub-Ecosystems are Recursively Transformed by Coordination of Functional Mechanisms that Serve Value Co-creation in the Innovation Process, the Innovation Ecosystem will be Re-Organized and Evolve. The case of the Digital Living Network Alliance (DLNA) was Examined to Demonstrate the Fundamental Mechanisms for Value Co-creation that was Described in the Framework. The case Study Indicates Features of Value Co-creation when Implementing Innovation in Organizational Networks.

The Conceptual Model for a Co-creation Platform (공동가치창출을 위한 플랫폼 개념모델)

  • Hong, Soon-Goo;Han, Se-Eok;Lee, Hyun-Mi;Kim, Jong-Weon
    • Journal of Korea Society of Industrial Information Systems
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    • v.19 no.3
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    • pp.127-136
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    • 2014
  • As a new management paradigm, co-creation for creating new value through collaboration with stakeholders, including customers, distributers, suppliers, and partner organizations has been issued in the private and public organizations. To collectively create new value, effective communication tools among the interest groups should be provided. In fact, most of organizations have utilized information technology such as home pages and SNS for distributing information and respecting customer opinions. However, they are seriously experiencing in difficulty of systematic management and overlapped investment on information technology for co-creation. Thus, this study proposes the conceptual model for co-creation platform through case studies and it is verified by scenario analysis and experts. The study contributes to accumulate knowledge in the area of co-creation platform. It also defines the requirements and the functions for the design of co-creation platform for practitioners.