• Title/Summary/Keyword: Convergence Business Management

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Analysis of Food Consumption Behavior due to COVID-19: Focusing on MZ Generation (코로나19로 인한 식품 소비행태 변화분석: MZ세대를 중심으로)

  • Lee, Hong Seung;Kim, Joon-Hwan
    • Journal of Digital Convergence
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    • v.19 no.3
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    • pp.47-54
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    • 2021
  • This study shows that consumers' attitudes and behaviors are rapidly changing due to the COVID-19 outbreak in a situation where consumption patterns are already changing due to demographic changes such as an increase in the number of single-person households and dual-income couples. To this end, the results of an online survey conducted on 500 panels of Nielsen Korea were used in this study. In particular, consumers were divided into two generation groups (Generation Z vs. Millennial) and analyzed and presented changes in consumption activities and food purchasing behaviors changed by COVID-19. As a result, the existing online distribution trend has been strengthened, and its impact has been amplified by COVID-19. These changes also resulted in different consumption behaviors depending on the degree of concern for COVID-19 by generation. Based on the results of this study, it turns consumers' behavioral changes into new opportunities, focusing on the accelerating a new 'contactless' lifestyle, which will provide managerial implications for the food industry's response strategies in relation to the theoretical significance and in practice.

Analysis of MASEM on Behavioral Intention of Information Security Based on Deterrence Theory (억제이론 기반의 정보보안 행동의도에 대한 메타분석)

  • Kim, Jongki
    • Journal of Digital Convergence
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    • v.19 no.2
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    • pp.169-174
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    • 2021
  • While the importance of information security policies is heightened, numerous empirical studies have been conducted to investigate the factors that influence employee's willingness to comply organizational security policies. Some of those studies, however, were not consistent and even contradictory each other. Synthesizing research outcomes has been resulted as qualitative literature reviews or quantitative analysis on individual effect sizes, which leads to meta-analyze on whole research model. This study investigated 28 empirical research based on the deterrence theory with sanction certainty, severity and celerity. The analysis with random effect model resulted in well-fitted research model as well as all of significant paths in the model. Future research can include informal deterrent factors and contextual factors as moderator variables.

A Case Study on the Tourism Industrial Utilization of Early Modern Cultural Heritage -With a Focus on Incheon Daebul Hotel- (근대문화유산의 관광산업적 활용 사례연구 -인천 대불호텔을 중심으로-)

  • Shim, Hong-bo
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.1
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    • pp.209-218
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    • 2022
  • To study hotels related to early modern cultural heritage, this study has, first, attempted a historical approach through literature analysis and established an early modern hotel development history. Second, it has strived to suggest tourism industrial utilization measures by studying tourism industrial utilization cases through materials on the restoration of Daebul Hotel and interviews with related parties. Consequently, the researcher offers the following as tourism industrial revitalization measures for the restoration of early modern hotels. First, restoration plans for early modern hotels from early modern heritage in each region should be made on the basis of thorough examination of justifiability and of content development plans. Second, restoration of early modern hotels in each region requires the establishment and intent of an administrative management system by local governments. Third, restoration of early modern hotels is a thing of historical significance and value and should be promoted as a business that can contribute to revitalization of tourism and economic effects, acceleration of employment, etc., in each region. Fourth, preparation of a consistent, proactive advertisement methods regarding the restoration of early modern hotels is necessary.

A Study on the Effect of Korean Medicine Health Promotion Project on Budgeting (한의약건강증진사업의 예산편성여부에 미치는 영향 연구)

  • Kim, Yun Hwan;Han, Hyosang
    • Journal of Digital Convergence
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    • v.20 no.4
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    • pp.699-704
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    • 2022
  • The purpose of this study is to determine the relating factors of the Budgeting for Korean Medicine health promotion in the Integrated Community Health Promotion Program as of 2020 targeting 226 basic local governments nationwide. Descriptive statistics, Difference tests, and Binary logistic regression analysis were conducted to analyze the factors relating Budgeting for Korean Medicine health promotion in the Integrated Community Health Promotion Program in local communities using regional budgets in 2020. As a result of the analysis, the difference in the Budgeting for Korean Medicine Infertility Treatment Support, Number of Korean Medicine Doctor, Number of Population people over 65 years old, and Aging Population Percentage. And there was a influencing factors, Budgeting for Korean Medicine Infertility Treatment Support, Aging Population Percentage, Whether to join a healthy city, so expected to be used as a reference in organizing policies and business budgets related to Korean Medicine in the future.

Smart City Policy Promotion and Gyeonggi-do Strategy (스마트시티 정책추진과 경기도 광역자치단체 전략)

  • Kim, Myung Jin
    • Journal of Digital Convergence
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    • v.20 no.4
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    • pp.55-62
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    • 2022
  • The purpose of this study is to investigate the role of Gyeonggi provincial governments in smart city policy. In order to satisfy the purpose of the study, we closely identified how may local governments(si. gun) have been taking participated in smart city project of the central government, and its characteristics. Then we know the detailed strategies that Gyeonggi provincial governments should do. Gyeonggi-do provincial governments enacted smart city-related ordinances in 2020 and participated in the Smart City Local Council. In the future, Gyeonggi privincial government will propose amendments to the law, review participation in the central government smart city policy project, the "integrated platform construction project of the metropolitan government model", and propel Gyeonggi-do's own smart city policy based on the blind spots of the policy.

Effect of Resident Participation Intention on Project Performance in Rural Development Consulting (농어촌개발 컨설팅에서 주민참여의도가 사업성과에 미치는 영향)

  • Kim, Eunjeong;You, Yen Yoo
    • Journal of Digital Convergence
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    • v.20 no.4
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    • pp.261-268
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    • 2022
  • This study is about the effect of the intention of residents to participate in the regional capacity building project on the project performance. For the method, 238 samples were collected from villagers in Jeollanam-do, and the hypothesis was verified through SPSS22.0 and PROCESS macro 3.5 Model 4. The results showed, first, that there was a difference in performance according to the level of awareness of participation intention. Second, participation intention showed a positive (+) effect on performance. Third, the mediating effect of the regional capacity building project was confirmed. The limitation of the study was that it was limited to the Jeonnam region. Quantitative measurement was not performed in parallel with the performance. In the future, an activation plan through actual citizen participation and performance verification should be prepared.

The Influence of Servant Leadership on Safety Behavior: the Mediating Effect of Psychological Safety and Moderating Effect of Perspective Taking (서번트 리더십이 안전 행동에 미치는 영향: 심리적 안전감의 매개 효과 및 조망 수용의 조절 효과)

  • Kim, Byung-Jik
    • Journal of Digital Convergence
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    • v.20 no.4
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    • pp.301-308
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    • 2022
  • The current paper not only investigates the intermediating process of the association between servant leadership and safety behavior, but also tries to find a factor which enhances the positive influence of servant leadership. To do that, this study tried to identify the mediating effect of employee's psychological safety between servant leadership and safety behavior, as well as the moderating influence of perspective taking ability in the servant leadership-psychological safety link. By utilizing 3 wave survey data from 235 employees in Korean companies with conducting structural equation modeling(SEM), this paper found that servant leadership had a positive influence on safety behavior through mediating effect of employee's psychological safety. In addition, the perspective taking ability positively moderated the positive impact of servant leadership on psychological safety.

Semi-Supervised Learning to Predict Default Risk for P2P Lending (준지도학습 기반의 P2P 대출 부도 위험 예측에 대한 연구)

  • Kim, Hyun-jung
    • Journal of Digital Convergence
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    • v.20 no.4
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    • pp.185-192
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    • 2022
  • This study investigates the effect of the semi-supervised learning(SSL) method on predicting default risk of peer-to-peer(P2P) loans. Despite its proven performance, the supervised learning(SL) method requires labeled data, which may require a lot of effort and resources to collect. With the rapid growth of P2P platforms, the number of loans issued annually that have no clear final resolution is continuously increasing leading to abundance in unlabeled data. The research data of P2P loans used in this study were collected on the LendingClub platform. This is why an SSL model is needed to predict the default risk by using not only information from labeled loans(fully paid or defaulted) but also information from unlabeled loans. The results showed that in terms of default risk prediction and despite the use of a small number of labeled data, the SSL method achieved a much better default risk prediction performance than the SL method trained using a much larger set of labeled data.

Effect of the leader's behavioral integrity on the trust in leaders and voice behavior of the Members -moderating effect of phychological safety- (상사의 언행일치가 상사신뢰와 구성원의 발언행동에 미치는 영향 -심리적 안전감의 조절효과-)

  • Han, Jin-Hwan
    • Journal of Digital Convergence
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    • v.20 no.4
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    • pp.235-245
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    • 2022
  • This study confirmed the effects of leaders' behavioral integrity on organizational members' voice behavior. It verified whether trust in leaders mediates behavioral integrity and voice behavior and ascertained the moderating effect of members' psychological safety on trust in leaders and members' voice behavior through leaders' behavioral integrity. It targeted organizational members in the service industry, including insurance, securities, banks, consulting, and credit card companies, with a questionnaire survey carried out with 424 response copies. The study results confirmed a significant and positive effect of leaders' behavioral integrity on trust in leaders and voice behaviors. Second, trust in leaders was found to mediate between leaders' behavioral integrity and members' voice behavior. Third, members' psychological safety had a moderating effect on trust in leaders and members' voice behavior. When psychological safety was higher than average, there was a moderated mediating effect of psychological safety in the behavioral integrity on voice behavior with trust mediation in leaders. Therefore, this study has significance in that it was determined that trust in leaders and the psychological safety of the members are essential for leaders' behavioral integrity to enhance members' voice behavior.

The Effect of Employment, Human Resource Development and Labor Practices on Corporate Performance (기업의 성과에 대한 고용 및 인적자원개발, 노사관행의 영향력 연구)

  • Kim, Jinhee
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.2
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    • pp.23-28
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    • 2022
  • This paper analyzed the influence of employment, human resource development, and labor practices on the corporate performance. Data were collected from the Korea Labor Institute's workplace panel survey(WPS) from 2017, and the analysis used 2,868 companies. This study employed operating profit as a corporate performance. Employment included open recruitment of new employees, evaluation of NCS job competency, and implementation of core human resources acquisition program. Human resource development consisted of incumbent training, job competency improvement evaluation, management program for low performer, emoloyee's career plan, and HRD using job analysis. Labor practices included guarantees for parental leave, guarantees for maternity leave, and support for childcare facilities. The analysis method used binominal logistic regression analysis for two groups of operating profit surplus and deficit companies. As a result of the analysis, it was possible to confirm the influence of employment, human resource development, and labor practices on performance. And the implications of employment, human resource development, and labor practices to improve corporate performance were discussed.