• Asia Marketing Journal
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• v.24 no.2
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• pp.51-61
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• 2022

The goal of this study is to scrutinize the impact of individual online convenience dimensions on mobile banking acceptance and use in Mongolia. A total of 211 valid responses were collected from Mongolian university students who currently use mobile banking application services from local banks. The SmartPLS 3.3 software was used to conduct the confirmatory factor analysis and test the hypotheses. Using structural equation modelling, this research discovered that access convenience, transaction convenience, and possession/post-possession convenience are the main constructs related to the adoption of mobile banking services. Perceived innovation showed a significant positive effect on the adoption of mobile banking technologies. Through practical and theoretical implications, this research aims to assist mobile banking service channels of local and international banks in Mongolia. Identifying which online convenience dimensions impact the adoption and use of mobile banking will contribute to the adoption of competitive strategies for financial institutions and banks.

• Journal of Distribution Science
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• v.12 no.10
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• pp.11-17
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• 2014

Purpose - The purpose of this study is to investigate the relationship that is found to exist between the technology-based self-service convenience orientation factor and the factors of convenience and quality. Research design, data, and methodology - The questionnaire was developed by using the modified and supplementary questions that were examined in previous studies. We used the SPSS/PC 18.0 and lisrel 8.3 statistical packages to analyze the results of the research. For validating the research hypothesis and structural relationship of the research model, path analysis was used in this study. Results - The ease of use exerted a significant influence on the four dimensions. Information had a significant influence on transaction, benefit, and post-benefit convenience. Control had a significant influence on five dimensions. Conclusions - This study suggests that technology-based self-service convenience is classified into five multi-dimensional levels. Further, the study reveals that control, ease of use, and information are important variables in order to increase convenience. Therefore, for improving technology-based self-service convenience, it is important to improve the control, ease of use, and information variables.

• Journal of the Korean Dietetic Association
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• v.25 no.4
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• pp.269-280
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• 2019

The purpose of this study was to investigate the relationship between HMR use and eating habits in young Korean adults. This cross-sectional study was conducted on 575 adults (232 men, 343 women) in their 20s and 30s in Korea. Their use of HMRs (classified as ready-to-eat, ready-to-cook, and fresh convenience foods) and eating habits were surveyed. The main reasons for HMR use by men and women were convenience (54.7%, 64.4%) and promptness (24.2%, 24.2%), respectively. The most frequent place for HMR purchase was a convenience store (74.1% and 65.0%, respectively). Regarding the frequency of HMR use, 1~2 times a week was the highest for ready-to-eat (40.9%) and ready-to-cook (30.1%), while no eating was the highest for fresh convenience foods (41.0%). HMR preference was the highest (3.8 out of 5 on a 5-point scale) for ready-to-eat, followed by ready-to-cook (3.3 points) and fresh convenience foods (3.3 points). The use frequency and preference of total HMRs, ready-to-eat foods, and ready-to-eat foods were positively correlated with unfavorable eating habits, including unbalanced eating, overeating, salty eating, spicy eating, skipping, and irregular meals. However, fresh convenience foods showed negative correlations with unbalanced eating, overeating, and salty eating. The use frequency and preference of total HMRs, ready-to-eat foods, and ready-to-cook foods were positively correlated with undesirable eating habits. However, fresh convenience food showed a negative correlation with eating habits such as unbalanced, overeating, and salty eating. These results should be considered for favorable food production and consumer guidance to promote healthy food choices.

• Asia Pacific Journal of Business Review
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• v.6 no.1
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• pp.49-59
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• 2021

This study was conducted to explore the causal relationship between the characteristics of mobile shopping mall use and the effect on the intention to use mobile shopping malls through perceived value (hedonic value and utilitarian value). Specifically, this study defined the usage characteristics of mobile shopping malls as accessibility, convenience, and enjoyment, respectively, and attempted to explain the relationship on the intention of use through perceived value. The research results are as follows. First, it was found that enjoyment had a positive (+) effect on hedonic value. However, it was found that convenience did not affect hedonic value. On the other hand, contrary to expectations, accessibility was found to have a negative (-) effect on hedonic value. Second, it was found that accessibility and convenience had a positive (+) effect on utilitarian value. However, it was found that pleasure did not affect utilitarian value. Third, it was found that utilitarian value had a positive (+) effect on the intention to use mobile shopping, while hedonic value did not affect the intention to use mobile shopping. Through this, it is meaningful to provide mobile shopping users with solutions to improve their restrictions in the shopping process.

• Educational Technology International
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• v.24 no.2
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• pp.331-358
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• 2023

This paper explores the impact of mobile device usage frequency in the classroom on students' perceptions of their use. To assess this, we created a survey that measured students' perceived frequency, usefulness, and convenience of using mobile devices, using a reversed Technology Acceptance Model. Through the analysis of responses from 781 Korean students, utilizing confirmatory item factor analyses and a structural equation mixture model, we found that the effect of frequent mobile device use on students' positive perceptions is non-linear. As the frequency reaches to a certain level, the effect sizes of the frequency in the positive perceptions diminishes. Additionally, students who used mobile devices less frequently in class reported higher levels of difficulties in using the devices. This study introduces a tool for evaluating multiple aspects of students' perceptions regarding mobile device use and offers a framework for understanding the relationship between usage frequency, usefulness, and convenience.

• Archives of design research
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• v.19 no.3 s.65
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• pp.19-30
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• 2006

This study was carried out to present design guidelines for developing electric bikes which could be used for more users regardless of gender and age. Through a survey with 336 male and female respondents in Seoul aged between 10s and 70 years or older, the convenience of bicycle use and image preference by gender and age were investigated. To evaluate convenience of bicycle use, the 7 principles of universal design made by Universal Design Center were customized to fit for accessing bicycles. The following are results of statistical analysis on 301 valid data: (1) of the 7 principles, conventional bicycles were identified to be the most inconvenient in principle 6(low physical effort), followed by in principle 5(tolerance for error) and 7(size and space for approach and use). Women appeared to feel more inconvenience than men in all evaluation criteria while using bicycles. The relation between the convenience of use and users' age was not identified. (2) Preferred images by bicycle users turned out to be those of 'simple' and 'light.' By gender, male preferred more 'technical' and 'dynamic' images than female. By age, users in their 10s-20s preferred more 'individual' image than 70 years or older.

• The Journal of Information Systems
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• v.14 no.2
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• pp.1-23
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• 2005

Theoretically, both of fund transfer and balance inquiry which are typical Internet banking services are influenced by the beliefs on the use of Internet banking such as perceived risk and convenience, which have been shown as in the other studies. However, the use of fund transfer can be more sensitive than that of balance inquiry by the beliefs on Internet banking use since the former is not only more risk involved but also more complicated in using than the latter. The objective of this study is to analyze the relationship between the use of two Internet banking services-fund transfer and balance inquiry-and the beliefs on Internet banking use-security risk, convenience and social Influence. For this purpose, we provide the research model for explaining the difference between balance inquiry and fund transfer in the degree of influencing by security risk, convenience and social influence and test it empirically by collecting data from surveying for 206 internet banking users. In result, we show validity of the suggested model by Partial Least Square(PLS) approach.

• Culinary science and hospitality research
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• v.20 no.6
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• pp.147-158
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• 2014

The purpose of this study is to investigate the preference and present use condition of convenience foods for North Korean refugees in South Korea. Questionnaires were completed by 211 North Korean refugees and data was analyzed with SPSS software. The preference for convenience foods of half of the questionnaires was investigated as 'moderate'. More than half of the North Korean refugees enjoy eating the convenience foods. They enjoy them as a snack. The reason to eat convenience foods is due to the convenience(n=122, 57.8%), and taste(n=42, 10.0%). North Korean refugees under the age of 29 years think the fastfood is good due to the convenience and taste. The longer the period of residence in South Korea, the less they enjoy convenience foods. The reason to choose the convenience foods is 'good for health', 'convenient', 'exotic', and 'economical'. The results suggest that it is necessary to educate people to buy reasonably by understanding the relationship between the convenience foods and health.

• International Journal of Internet, Broadcasting and Communication
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• v.15 no.1
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• pp.40-55
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• 2023

Currently, convenience stores, which are naturally located within a 1-minute walk, are easily accessible, so customers can easily purchase the items they need, and now they are indispensable places for people. In line with modern society that focuses on buying and selling goods quickly and easily, such as 'convenience' and 'quickness', convenience stores also have been changing by marketing such as home-delivery service and storage of fresh products, not just simply selling goods. In addition, by utilizing application software, we can use everything with one smartphone that we use a lot, in order to provide reservation delivery, pickup, and subscription services. In this study, we conducted experiments focusing on the factors of convenience store service quality and users using convenience stores, and examined how these experiments affect behavioral intentions of customers through their emotional responses. As a result, it was confirmed that empathy had a positive (+) effect on the pleasure of customers, and reliability had a negative (-) effect on arousal. In addition, it was found that empathy had a positive (+) effect on arousal, and responsiveness and empathy had a positive (+) effect on dominance. Finally, it was found that pleasure and dominance had a positive (+) effect on the loyalty of customers. In this study, we intend to provide basic data on existing or future convenience stores.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.1 no.1
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• pp.71-90
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• 2006

This paper is purpose to research system use, ubiquitous convenience considering ubiquitous system and system use, ubiquitous convenience considering user satisfaction. In this study system use was signification influenced by system quality, instantly connectivity, and user satisfaction use was signification influenced by system quality, information quality. But system use was not signification influenced by information quality, service quality and ubiquitous convenience was not signification influenced by service quality, instantly connectivity.