• Proceedings of the Korean Institute Of Construction Engineering and Management
• /
• autumn
• /
• pp.230-233
• /
• 2003

As the consumer's consumption standard has raised, occupants' needs for the apartment is diversified and complicated. But the existing mass housing supply method has many problems and it couldn't satisfy the dwellers' various needs and overall expected life span. In order to correspond those needs, construction firms have introduced several method, such as plus option, minus option, on-time option, change up service and so on. The custom-built apartment is more supplementary and it can reflect the consumer's needs to the apartment directly. But after running the custom-built apartment, several problems is revealed. So. in this study, I defined the general idea of the custom-built apartment and then collect the case of the custom-built apartment.

• The Journal of Korea Institute of Information, Electronics, and Communication Technology
• /
• v.12 no.1
• /
• pp.43-48
• /
• 2019

The presence of shops necessary for everyday life is a factor that increases the satisfaction of residential environment. From the perspective of founders, establishing businesses with high needs of local residents is a factor that affects business success. In this paper, we try to find out the status of businesses closely related to everyday city life. And it analyzes whether the formation of these businesses is consistent with the initial consumer needs of the new city. The purpose of this paper is to derive meaningful results that both the business founder and consumer can win-win. The current status of the life-friendly businesses and the needs of citizens were analyzed in the S city. As a results of analysis, the needs for education appears strongly at the early stage of urban development. And it shows a characteristic of being weakened to some extent with the passage of time. On the other hand, the needs for food, which is the basic requirement of life, has a low starting and steadily increasing character.

• Korean Journal of Human Ecology
• /
• v.18 no.3
• /
• pp.749-756
• /
• 2009

Keeping abreast with the latest consumer's trends, industries are focusing on sensibility aspects of products to meet consumer's needs. The car(?) seat cover fabrics are more closely related to human senses than anything else. This study attempted to investigate which seat cover fabric can give good feeling to consumers and to analyze their characteristics. Twelve kinds of jacquard fabric used for seat cover were selected. The Kawabata Evaluation System was used to measure the mechanical properties of 12 jacquard fabrics, and tactile sensibility(TS), and preference(P) determined by subjective evaluation of 160 participants were also utilized. The stepwise regression analysis was made to select the most significant mechanical properties, and some models for predicting tactile sensibility and preference was developed. The results are briefly summarized as follows: the most important parameter to choose seat cover fabric is a "hygienic property" and the other parameters are 'materials with color fastness', 'compressive property', 'color', 'antibacterial property', 'easy-care property'. The LogSMD, LogB, LC, EM were selected as significant mechanical properties affecting tactile sensibility. Also, the LC, LogB, LogSMD, LogWC, LogMMD were selected as significant mechanical properties affecting preference.

• Korean Institute of Interior Design Journal
• /
• v.21 no.1
• /
• pp.170-176
• /
• 2012

Korean living culture raised the users' needs for sub-kitchen. In the traditional Korean house, there was large space related to kitchen area for preparing food and stock big and bulky housing stuffs. As apartment housing became dominant as Korean dwelling, sub-kitchen has been planed in the balcony that is not included in the sales area. In this study, the case of the apartment housing in Esiapolis, Daegu was analyzed. To plan the user-oriented sub-kitchen, the consumer research was carried out. Consumers needed a pantry, more storage near the kitchen, and wanted to place washing machine and washing stand in a sub-kitchen. Sub-kitchens were planed to meet those consumers' needs. Through this case study and former studies analysis, sub-kitchen's function unit was derived: wash, storage, auxiliary work. By combining each function unit, sub-kitchen was classified into 3 types, wash & auxiliary work, wash & storage, and wash & storage & auxiliary work. For each sub-kitchen type, components of function units, available layouts, and minimum size were recommended.

• Korean Journal of Human Ecology
• /
• v.23 no.1
• /
• pp.63-84
• /
• 2014

This study examined the contents of 'Adolescent's Consumption Life' unit in 12 Technology Home Economics textbooks used in the 2009 revised curriculum to analyze the contents of school consumer education. The main summary of this study is as follows: First, the contents of consumer education in the unit of 'Adolescent's Consumption Life' consisted of five criteria including the understanding of adolescent consumer, consumer's right and responsibility, reasonable purchase, resolution to consumer problems, and the formation of new consumption culture. Second, significant differences were found in the contents of consumer education among textbooks because basic concepts have been not been clearly defined yet. Third, essential content was either omitted or hard to understand. Thus, some contents elaborations were inappropriate for students' level. Fourth, there were some limitations in drawing interest and attention from learners and developing dispute resolution competence, since the textbooks mainly comprised the theory-oriented contents of consumer education. Fifth, cautious consideration needs to be taken with regards to clear understanding of basic concepts and systematic and consistent contents composition for coherent and organized school consumer education. These research findings are anticipated to provide basic information of Technology Home Economics textbooks to teachers, and will be utilized as basic data in organizing textbook contents or developing efficient teaching-learning programs for consumer education.

• Journal of the Korean Society of Costume
• /
• v.23
• /
• pp.169-181
• /
• 1994

The Purpose of this study is to help the neck-tie business enterprise establish the reasonable marketing strategy meeting consumer' needs by grasping their characteristic of purchasing neck-ties and their attitudes toward trademarks. The findings of this study are as follows : 1. It was shown that the neck-tie enterprise tended to appeal to megazines, catalogues , etc as promotional politics, while the tips obtained by consumers would come from the showcase at the purchasing place. and the consumer showed a positive response to the salesperson's advice. For this result, it is required to place further emphasis on the marketing policy such as the display of products at the store or the education of sales persons. 2. It was shown that the consumer tended to use the department store as the purchasing place remarkably, and so it could be found that the use of the department store is becoming generalized to the consumer. But is was shown that the consumer sensitive to prices tended to make use of the marketplace as the purchasing place, so the practical marketing strategy should be established in relation to this trend. 3. The important elements excreting an influence on the consumer's purchasing the neck-tie were shown to be in orders of design > color> harmony > with suit > price > quality, and the product differentiation policy used by the business enterprise to appeal to the consumer was shown to be in orders of design >color > quality > material > price. Accordingly , it was consistent with the consumer's criterion for choice to an extent. 4. It was shown that the selling price for the neck-tie brand actually was higher for imported or technically cooperated brands than for the home-made brand. Thus, the consumer's perception of the price for the neck-tie was consistent with in this regard, consumers did not feel some difference in quality between the home -made neck-tie brand and the imported or technically cooperated neck-tie brand . Therefore, it is important to produce the product capable of satisfying the consumer's need by manufacturing the own brand on basis of impored technology.

• International Journal of Costume and Fashion
• /
• v.11 no.2
• /
• pp.13-24
• /
• 2011

This study explores the opportunities for new market of traditional Korean costumes, Hanbok, following not only the consumer's needs and wants, but marketing trends of fashion industry. This paper is the exploratory consumer research of fusion Hanbok, it aims at examining how consumers wear fusion Hanbok. Study participants were limited to mothers who wore Korean-fusion Hanbok to their baby's first birthday party once or more. A total of 221 respondents completed online questionnaires. The results of this study are as follows. First, regarding the reasons of wearing fusion Hanbok is a beautiful and traditional dress although traditional Hanbok is uncomfortable and inconvenient. Second, the most satisfactory aspect of fusion Hanbok was found to be its design. Satisfaction with the color, size and length was also high. Third, most female consumers in their 20s and 30s have stronger preferences for and intentions of purchasing fusion Hanbok. Some people criticize that as fusion Hanbok is westernized in its designs and materials, it has lost the classical beauty and impression of traditional Hanbok. However, if no one routinely wears Hanbok, Hanbok will never be popularized or globalized. This study suggest that traditional Hanbok should be improved by developing effective merchandising strategies based on consumer needs for traditional Hanbok such as various product assortment and promotion strategies using traditional Korean beauty. So, traditional Hanbok could be retained and succeeded in the future by improving consumers' dissatisfactions of traditional Hanbok and creating the new market of traditional Hanbok in which fusion Hanbok are produced focused on consumers' needs and market environments.

• Korean Journal of Organic Agriculture
• /
• v.20 no.2
• /
• pp.161-172
• /
• 2012

This study was carried out to estimate carbon footprint and to establish of LCA of garlic production system. We have case study in cultivate garlic 1 kg calculate in carbon footprint. LCA carried out to estimate carbon footprint and to establish of LCI (life cycle inventory) database of garlic production system. The data is from Research of Farmer's income in 2010 (RDA, 2011), and used Pass (5.0.0) program. The value of fertilizer, amount of pesticide input were shown the environmental effect and direct emission. Carbon footprint in agriculture guarantees the choice right the consumer to choose the lower carbon goods. Its can make to strengthen of agriculture and food industry's reduction effort of $CO_2$. Nowadays consumer requests food's safety and environment friendly process. Carbon footprint also needs consumer's relief and incentives.

• The Research Journal of the Costume Culture
• /
• v.28 no.1
• /
• pp.45-61
• /
• 2020

As consumers have transformed into the influential entities in the recent consumption environment, it needs a new concept to describe their characteristics. Drawn on the notion of smart consumer experience, this study views the multiple traits of new consumers as consumer smartness. Therefore, elaborating the concept of consumer smartness, this study aims to develop its measurement and validate it by examining the relationship with external variables. Two online surveys were conducted by a professional survey company that had nationwide consumer panels. A total of 531 adult consumers who had purchased fashion goods online completed a self-administered questionnaires. A series of exploratory and confirmative factor analysis generated 21 measuring items with six underlying constructs of consumer smartness such as innovativeness, opinion leadership, self-disclosure, marketing literacy, dissatisfaction, and technology sophistication. In order to validate the measurement, this study conducted a Pearson's correlation test and structural equation modeling analysis with consumer smartness and external constructs. The result shows that there was a significant positive relationship between consumer smartness and behavioral intentions online. In addition, consumer smartness influenced their shopping and sharing intention which supported the validity of new measurement of consumer smartness. This study provides a theoretical and empirical ground of understanding consumer smartness as new consumer characteristics in the changing environment of fashion retailing.

• Archives of design research
• /
• v.4 no.1
• /
• pp.61-73
• /
• 1991

The exhibition activity that a company is rendering to their consumers for the purpose of advertisement, sales promotion and enhancement of company inage get more and more internationalized and specialized. A company is changing from mass production system to small quantity production of various kinds to meet consumer's individualization and differentiation. Also, a company is experiencing a major change in their marketing strategy. As the society is entering on Information Age, the contents that a company intends to give consumer may be different individually. If a consumer is informed wrong information of the goods, a company needs a place to meet consumer face to face where the consumer feels and understands the substance of the goods. This is the current characteristics of Exhibition Media. Based on the result of the current Special Exhibition home and abroad along with background and characteristics of special Exhibition, this study sets a following task reflecting the general trend of social, cultural and economic atmosphere. First, Current Exhibition Industry will be diversified into more Specialized Exhibition, while our Exhibition Industry is very shaky under severe international competition. Also, Exhibition Plan that involves with architecture, interior, graphic, industrial design and advertisement, etc., needs international competitiveness while enhancing identity of Exhibition Plan along with comprehensive marketing strategy in the future. Second, Among most of the local special Exhibitions which invite the general public are normally invited for company public relation contrary to those of U.S.A. and Europe. This signifies of our industrial and social structure's by-product. As the future exhibition become Information Com$$\mu$ication Exhibition which requires specialized technical explanation, the correct description of the goods should be set as a Judgement basis of Exhibition Plan. Third, In parallel with increase of the Exhibition, the equipment expenses of a company goes up continuously. In view of this, a study $$\mu$t be oriented for re-use and curtailment of expenditure of those equipment. Also, as the use of Assembly System B on the rise as a result of diversification of special Exhibition, a study on the development of new material & design for Exhibition Equipment only B required.