• Title/Summary/Keyword: Construction Management Market

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Characteristics of Construction Managers' Roles from the Perspective of Leader's Roles - Focused on Design Stages - (리더 역할 관점에서의 CM단장 역할 특성 분석에 관한 연구 - 설계단계를 중심으로 -)

  • Kim, Dong-Hee;Kim, Han-Soo
    • Korean Journal of Construction Engineering and Management
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    • v.12 no.1
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    • pp.125-132
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    • 2011
  • Since early 2000s, the importance of CM services has been increasingly recognized and the CM market is continuously growing. As a consequence, the number of CM companies has increased, which means keener market competition. In order to increase their competitiveness, it has been a major task for CM companies to employ and foster competent construction managers who can play a role of efficient project leaders. The objective of the paper is to analyze key characteristics of construction managers' roles during design stages from the perspective of leader's roles including strategic planner, team builder, gatekeeper, expert, champion.

Analysis on Apartment Marketing Strategy by Market Segmentation - Focused on The Basis of Theory for Market Segmentation And Positioning (시장세분화를 통한 아파트 마케팅전략에 관한 연구 - 시장세분화와 상품포지셔닝전략의 이론적 토대를 중심으로 -)

  • Kim Yong-Deok;Kim Kyung-Rai;Shin Dong-Woo
    • Proceedings of the Korean Institute Of Construction Engineering and Management
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    • autumn
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    • pp.549-554
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    • 2002
  • As the rate of housing supply is increased and consummer's diversified demand is changed. the direction of management of construction company is changed into marketing-based and the development of distinguished product. Therefore, this study purpose to establish the marketing strategy of apartment by the method of market segmentation. This study purpose to (1) analyze general methodology of apartment market-segmentation and positioning, (2) propose an alternative plan of apartment positioning for the effective marketing strategy. The method which was proposed in this study will be applied in strengthening the popularity of construction companies and the development of distinguished products.

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Risk Factor Analysis of Penetrating Fragile States' Construction Market : Focusing on the North Korean Case (취약국가(Fragile State) 건설시장 진입 시 리스크 대응을 위한 요인분석 : 북한 사례를 중심으로)

  • Hong, Eunbin;Yi, June-Seong;Son, JeongWook;Jang, YeEun
    • Korean Journal of Construction Engineering and Management
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    • v.22 no.5
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    • pp.17-28
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    • 2021
  • The construction industry has challenges and opportunities for Sustainable Development Goals (SDGs). The task of the construction industry is to improve the quality of construction, which is particularly necessary for the Fragile State. The construction industry's primary role is to provide jobs and maintain and improve the construction environment that affects the quality of life. Using the Delphi method and EFA in this study, [Pre-Execution] and [Execution] were derived as risk areas that require intensive hedge when penetrating the construction market in fragile states. It was concluded that the risk hedge to the master plan for the business conditions and infrastructure is the most important.

Policies and Tasks for Improving Korean CM Industry (CM 산업 발전을 위한 정책 및 과제 추진 방안)

  • Kang, Seunghee;Jung, Youngsoo;Kim, Namjoon;Shin, Dongwoo
    • Korean Journal of Construction Engineering and Management
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    • v.15 no.5
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    • pp.71-81
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    • 2014
  • As domestic construction investment has been gradually reduced, the issue of expanding overseas CM market has increased. Strengthening CM capability from the view point of project life-cycle is required in overseas CM market. However, current regulations institutionally force public CM services to focus on the construction phase. Therefore, Korean CM firms can hardly have the opportunities for accumulating technical competitiveness especially for pre-construction phase. Result of this study shows that the total efforts in terms of man-hours for the construction phase is found to be more than 78 percent in domestic public CM projects. In this context, this study proposes the policies and tasks for improving 'rigid man-hour placement', 'unreasonable CM fee standards', 'CM firm selection method', 'unreasonable business scope decision', and 'evaluation of owner's project management capability' in order to improve domestic CM Industry as well as to expand overseas CM market successfully.

Policy Evaluation and Improvement Plan of Overseas Construction Engineering Industry (해외 건설엔지니어링산업의 정책평가 및 개선방안)

  • Park, Hwan-Pyo
    • Journal of the Korea Institute of Building Construction
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    • v.18 no.4
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    • pp.375-384
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    • 2018
  • Due to the downturn in the local construction business, entry into the overseas markets has been regarded as one of the core tasks of the building sector and the government. Thus, entry into overseas markets, not only by large and middle-standing enterprises, but also by small and medium sized enterprises, has recently become a major construction policy. Therefore, this study identified and evaluated overseas construction support policies in the field of construction engineering, ranked them as the policies for developing market development funds, fostering and educating expert workers, and supporting the provision of information on winning orders. Through these policy assessment results, the study proposed improvement measures from the government and from the business side. As for the government viewpoint, a measure of providing information suited to engineers in design companies, project manager (PM), construction manager (CM), a measure of producing skillful workers through the expansion of education support policies, and the promotion of specialized overseas workforce in the construction engineering sector were proposed. In the construction engineering industry, this study suggested measures for securing global expert manpower, sharing performance of overseas construction market development project, strengthening construction project management capacity, and strengthening risk management.

BOT INVESTMENT IN CHINA HYDRO POWER PROJECT MARKET AND STRATEGY

  • Robert Tiong L. K.;K. Li
    • International conference on construction engineering and project management
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    • 2007.03a
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    • pp.196-205
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    • 2007
  • China power market is fast changing. The strong economic growth does make BOT power projects to be one of the focuses for investment in China due to the huge demand for energy by the Chinese government. Since late 80's,various power projects BOT studies have been carried out but appear too fragmented which fail to linked the BOT studies to the most recent government policies' changes or market movement. This study has carried out analysis on the recent changes in China power industry reform and local government authority empowerment. The impact of those changes to BOT investment has been identified and recommendations have been made on the new opportunities and new strategies especially from the Singapore's investors' point of view. A case study on BOT hydropower plant has been presented which could be a suitable model for Singapore investors.

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Characteristics of Marketing Strategies and Methods in CM Service Commodity (CM서비스 상품 관리 전략 및 방법의 특징에 관한 연구)

  • Song, Yeon-Joo;Park, Ji-Chul;Kim, Han-Soo
    • Proceedings of the Korean Institute Of Construction Engineering and Management
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    • 2007.11a
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    • pp.487-490
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    • 2007
  • Even though the domestic CM market has expanded in size continually since 2000, concerns of obstacles for vitalizing CM market have risen. A critical concern is clients' low recognition and motivation to make use of CM services. In this situation, it is important for CM firms to actively promote their marketing activities. The objective of this paper is to identify major characteristics of CM firms' marketing strategies and methods in relation to the management of CM service as a commodity.

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Construction Projects Productivity in West African country of Benin: Case of Ground Earthworks

  • Akogbe, Romuald Kokou;Feng, Xin;Zhou, Jing
    • Journal of Construction Engineering and Project Management
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    • v.5 no.2
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    • pp.16-23
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    • 2015
  • In this paper, a survey related to excavation construction activities among national and international construction companies was conducted to evaluate site productivity in construction industry. To analyze the respective productivity levels of each construction company, a benchmarking measures analysis that featured calculations of the performance ratio (PR) and performance management index (PMI) was performed. As a result of these analyses, it has been found that the work performed by local companies was marked by lower productivity and that of international companies was characterized by good productivity. Further analysis of construction workforce resources P% revealed that a construction company's productivity is largely dependent on production capacity and consumption resources, which means that the retention of skilled workers and utilization of high-quality resources yields the highest level of productivity. These results suggest that for a local construction company to be competitive in the construction work market, it must retrain skilled craftspeople, foremen, engineers, and project managers, and strengthen its building capability by leveraging new equipment and technologies.

An Empirical Study on the Applicability of Growth-share Matrix in the Construction Industry

  • Lee, Seulbi;Park, Moonseo;Lee, Hyun-Soo;Jang, Youjin
    • International conference on construction engineering and project management
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    • 2015.10a
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    • pp.210-212
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    • 2015
  • The growth-share matrix is a portfolio planning tool developed by the Boston Consulting Group (BCG) to assist competitive positioning in the international market including those in the construction industry. This matrix is helpful in balancing the firm's cash-flow, and it can suggest strategic directions for each business unit. However, its effectiveness and applicability have long been debated in the academic field due to the complex and unique industrial context of construction. To solve the dispute, this research clarifies the applicability of theories underlying the growth-share matrix to the construction industry. Empirical research based on actual financial data of Korean construction firms is adopted for the statistical analysis including one-way analysis of variance and correlation analysis. The results of this research show that empirical findings on the relationship between performance variables. In this context, this research can provide important insights on the concept of portfolio management in the construction industry.

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Analysis of Mergers and Acquisitions Performance of Korean Construction Corporations by Using Economic Value Added(EVA) (EVA 기법을 활용한 한국 건설기업의 M&A 성과 분석)

  • Choi, Seok-Jin;Kim, Du-Yon;Han, Seung-Heon
    • Proceedings of the Korean Institute Of Construction Engineering and Management
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    • 2007.11a
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    • pp.678-681
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    • 2007
  • There is an increment in Mergers and Acquisitions(M&A) case in international construction market. The world best construction corporations are now merging or acquiring with other companies in variety fields to increase their share of the market in diversified markets and boost their sales. Similarly, M&A cases of Korean construction corporations are now increasing. Although M&A cases are now rapidly increasing, performances of M&A cases haven't been measured. With Economic Value Added technique, the M&A performances of Korean construction corporations are measured in this study.

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